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Consumer Corner

Alienware Revamps its Iconic Laptop Armada at CES 2023



ROUND ROCK, Texas, Jan. 3, 2023 /PRNewswire/ — Alienware and Dell today reveal six new gaming laptops including: Alienware m18 and m16Alienware x16 and x14, and Dell G16 and G15. And these aren’t small updates either – the roster debuts updated form factors and materials, best-in-class performance upgrades, design and comfort enhancements, as well as an overhauled Alienware Command Center.

As what defines preeminent gaming experiences constantly evolves, Alienware and Dell continue to set itself apart with meaningful high-impact innovation that meets the changing needs of gamers. Whether you’re a competitive or hobby gamer, if freedom without compromise is what you value most, look no further than our intrepid new fleet of high-performance laptops. 

New Alienware laptops galvanize gamers with elite power, performance and design

In 2019, we made a bold move to undergo a complete portfolio redesign to distinguish Alienware’s brand identity from the industry. At the time, the landscape was swarmed by red and black machines. It was at that time we chose to charter a new course for Alienware and retire the iconic space-age identity of our Epic design language.

The journey began with our design team sifting through endless scores of Sci-fi lore and artwork across a variety of mediums (comic books, games, illustrations, and film). The goal was to project the iconic AW design 30 years into the future. This led us to our current design framework, known as Legend.

Now entering its third evolutionary stage, Legend 3 debuts today on all four new Alienware laptops. With a keen focus on form, function and quality, the latest machines bring forward intuitive design features that reinforce interactivity and convenience—all while enabling higher performing technology.

Our family of Alienware gaming laptops has historically focused on 15″ and 17″ screen sizes. That all changes today, with the introduction of 16″ and 18″ screen sizes alongside our 14″ model that was unveiled last year (CES 2022). This foundational shift was driven by the improvements delivered via our Alienware Cryo-tech thermal solution which enables us to adopt these larger displays without making significant changes to the footprint of each device.

Across the new Alienware laptop family, we’ve enabled the following features to help ensure that your gameplay and entertainment experiences are comfortable, expressive and enjoyable:

  • Taller 16:10 displays usher in more screen real estate for a greater field of view.
  • Dolby Atmos for immersive, spatial sound and Dolby Vision for stunning visuals, so you feel closer to your favorite entertainment.
  • All panels feature ComfortView Plus, our hardware-based technology meant to reduce blue light emissions without impacting performance or picture quality.
  • Higher-resolution FHD webcam to improve the quality of video interactions.
  • New bottom foot design allows airflow through the underbelly and into the heart of the chassis to aid overall system performance.
  • Element 31 thermal interface material now placed on both the CPU and the GPU to help ensure heat dissipation is optimized.i
  • Revamped Alienware Command Center 6.0 rebuilt to improve stability, navigation between features, and control over system performance. (more on this below)

Meet Alienware’s new 18-inch performance juggernaut, introducing the m18

Alienware M Series is designed for gamers who prioritize performance. Rising to that challenge are the all-new Alienware m18 and Alienware m16 powerhouses.

Alienware’s most powerful laptop, the m18ii, is in a performance class of its own, with customization options that span the gamut of new CPU and GPU technology. This includes up-to 13th Gen Intel Core i9-13980HX processors and NVIDIA® GeForce RTX™ 4090 Laptop GPUs, plus next-gen AMD Ryzen™ Processors and Radeon™ Graphics for mobile. All this performance is enabled by a suite of major Alienware Cryo-tech™ advancements.

Here are the most notable thermal improvements made to the new Alienware m18:

  • Element 31 thermal interface material is now used on both the CPU and the GPU.iii
  • Vapor chamber now covers the GPU and CPU, helping to increase thermal capacity by 35%iv.
  • Seven heat pipes (up from four on m17) to move thermal energy into expanded copper fins, which equates to a >114% surface area increasev.
  • Quad fans with ultra-thin fan blades increase airflow by 25%vi.

These significant improvements to platform thermal capacity (~35% using Full Speed modevii) and cooling pave the way for higher-performance CPUs and GPUs, allowing us to push the total system power to 250Wviii.

Impressively, m18 maintains the same peak thickness (Z-height) as m17, while giving gaming enthusiasts 14% more room on-screenix, providing enough space for a full-sized keyboard and number pad with optional CHERRY MX mechanical keys, plus dual user-replaceable DDR5 SO-DIMM slots and unprecedented storage capacity… now up to 9TB of total storage! Available panel options include either 165Hz QHD or 480Hz FHD displays with Dynamic Display Switching technology, and G-SYNC and FreeSync support. All fortified by structural improvements inside and out that enable a stronger, more rigid chassis —meeting the robust build quality Alienware customers expect.

For gamers seeking a slightly more compact powerhouse, the m16 provides many of the same technologies, ergonomics, design qualities and experiential benefits as the m18.

m18 Fact Sheet & Spec Sheet | m16 Fact Sheet & Spec Sheet

Introducing the most luxurious Alienware yet, the first-ever x16

X Series laptops are designed for gamers who expect their Alienware laptop to compliment every aspect of their lifestyle, including beyond gaming. They want a more portable companion that can be taken with them wherever life leads yet demand supreme performance to match. To address both of these needs, we pull deeper from engineering’s bag of tricks to architect the most aggressive designs possible. As our flagship brand, X Series serves as our innovation portal, bringing many technology breakthroughs in addition to elevating premium materials, finishes and features to the forefront of the product experience.

The new Alienware x16 is our first 16″ gaming laptop since 2004 and our most premium Alienware product yet. It answers the debate on whether to buy a 15-inch or 17-inch gaming laptop by pinpointing a sweet spot between both sizes. Promising more performance, a taller 16:10 display and an improved six-speaker design, the new x16 bests our current x17 in almost every way and does so in a sleeker and more robust full-metal chassis. Everything you hear, see and feel is on another level.

Built with top-firing tweeters for clarity and a dual woofer configuration for strong bass, x16 creates a spatial audio experience with its 6-speaker audio. With Dolby Atmos, you will experience rich, layered sound that reveals depth, clarity, and details like never before, bringing your entertainment to life.

Complimented by our best AlienFX experience, x16 now boasts 100 micro-LEDs (touting 50 individual lighting zones!) on the rear stadium and is the first Alienware laptop enhanced with new AlienFX Scanner, Loop and Rainbow lighting mods. Additionally, our illuminated RGB touchpad is now 15% larger (than the one found on the x17 R2). Finally, we continue to offer per-key RGB keyboard lighting with optional CHERRY MX mechanical keys to complete our most dynamic and customizable lighting experience to date, all controllable via Alienware Command Center.

It features the latest technologies including 13th Gen Intel Core HX processors, up-to NVIDIA® GeForce RTX™ 4090 Laptop GPUs and next-gen AMD technology for mobile.

The world’s thinnest 14″ gaming laptop, the x14x, was first introduced last year at CES 2022, and now our refreshed x14 R2 sports an impressive new display panel that delivers more visual real estate and heightens resolution with 97% more pixels than beforexi. You can also charge more ways than one with the included Type-C USB charging. A new, two-fan design increases cooling performance with the option to add the Cryo-tech cooling design and Element 31 thermal interfacexii.

x16 Fact Sheet & Spec Sheet | x14 Fact Sheet & Spec Sheet

G Series unveils stylish new design with G16 and G15

Dell’s new G16 and G15 gaming laptops are grounded in reliability and simplicity at approachable price points, featuring youthful and fun aesthetics with performance to match.

We’ve taken a bold new design approach with the G15 and G16, which are available in eye-catching colorways, with retro pops of orange and blue set against premium metallics, that are sure to be coveted by those with an appreciation for ’80s pop aesthetics. Both feature our G-mode key, exclusive gaming function macro keys, and toggle audio keys to enhance the player experience. G15 offers one-zone and four-zone RGB keyboard options with numpad, while G16 offers one-zone RGB and Cherry MX keyboard options to fit your style.

Looking under the hood, G15 and G16 supports graphic-intensive games with ease and consistency, even in marathon sessions, powered by the latest Intel, AMD and NVIDIA technology to help you get lost in your favorite games. And for the first time, G Series receives Alienware inspired Vapor Chamber Cooling and Element 31 thermal interfacexiii.

Both devices are equipped with the newly enhanced Alienware Command Center for the ultimate in-player customization.

G15 Fact Sheet & Spec Sheet | G16 Fact Sheet & Spec Sheet

A single interface to rule them all, welcome the re-engineered Alienware Command Center

The redesigned Alienware Command Center (AWCC) is launching with all these new Alienware and G Series gaming laptops, bringing the ultimate customization and convenience to your fingertips.

A quick refresher on Alienware Command Centerthe dashboard creates a centralized location to quickly access settings such as game-specific profiles and themes, lighting, macros, audio and overclocking—all things that are critical to your gaming experience.

The redesigned AWCC isn’t just software updates and enhancements to the prior version. It is a new architecture – built from the group up – featuring a new, intuitive and dynamic user design. This not only makes AWCC easier to navigate and update, but it makes you a better gamer. Take our new performance overlay as an example: you can now see and adjust your performance while gaming.

Alienware Command Center Fact Sheet & Spec Sheet

For more information
To learn more about these new products, you can check out the complete press kit here.

Target Pricing & Availability
**Select high-end configurations will be available at launch, with additional configurations becoming available at a later date(s). For more specific details, check out our target pricing and availability guide here.

Coming soon this winter

  • Alienware m18** will first launch with high-end configs starting at ~$2,899 (US), ~$3,899 (CA); additional configs will arrive later with the entry model starting at ~$2,099 (US), ~$2,849 (CA)
  • Alienware m16** will first launch with high-end configs starting ~$2,599 (US), ~$3,599 (CA); additional configs will arrive later with the entry model starting at ~$1,899 (US), ~$2,599 (CA)
  • Alienware x16** will first launch with high-end configs starting ~$3,099 (US), ~$4,199 (CA); additional configs will arrive later with the entry model starting at ~$2,149 (US), ~$2,899 (CA)
  • Alienware x14 will start at ~$1,799 (US), $2,449 (CA).

Coming soon this spring

  • Dell G15 will start at ~$849 (US), $1,149 (CA)
  • Dell G16 will start at ~$1,499 (US), $1,999 (CA)

i Application of Element 31 varies by configuration and from platform to platform. 
ii Based on internal testing, November 2022.  Actual results may vary.
iii Application of Element 31 varies by configuration and from platform to platform. 
iv Based on internal testing, November 2022.  Actual results may vary.
v Based on internal testing, November 2022.  Actual results may vary.
vi Based on internal testing, November 2022.  Actual results may vary.
vii Based on internal testing, November 2022.  Actual results may vary.
viii Based on internal testing, November 2022.  Actual results may vary.
ix Based on internal testing, November 2022.  Actual results may vary.
x Based on internal Dell analysis, December 2022.
xi Based on internal analysis, December 2022.
xii Application of Element 31 varies by configuration and from platform to platform. 
xiii Application of Element 31 varies by configuration and from platform to platform. 

SOURCE Dell Technologies

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Alpha Motor Corporation’s Ride-Along Event: Shaping the Future of Electric Vehicles

Alpha Motor Corporation shapes the future of electric vehicles through customer-centric ride-along events. Experience the journey at https://youtu.be/rFkpVdyLqOA.



Alpha Motor Corporation recently celebrated the successful completion of its ride-along event, a pivotal moment in their quest to revolutionize electric vehicles. Guided by valuable feedback from potential customers who experienced the ride, Alpha is dedicated to tailoring electric vehicles to meet consumer needs effectively.

Copyright © 2024 Alpha Motor Corporation. All rights reserved.

This milestone event, captured in all its glory at https://youtu.be/rFkpVdyLqOA, underscores Alpha’s commitment to customer-centric vehicle development. Following the WOLF truck’s impressive performance in the Southern California desert last summer, this ride-along event solidifies Alpha’s dedication to creating vehicles that resonate with the mainstream market.

Alpha’s ride-along event is available for viewing at https://youtu.be/rFkpVdyLqOA.

Amidst varying weather conditions and challenging terrains, the WOLF truck effortlessly navigated a designated course, showcasing its prowess in handling, speed, and efficiency. Impressively, the vehicle utilized only 20% of its battery capacity during the eight-hour event, with a speedy total charge time of just 30 minutes.

Alpha Motor Corporation aims to leverage the insights gleaned from these ride-along events to enhance vehicle development continually. By incorporating feedback from participants and analyzing driving experiences, Alpha ensures that their electric vehicles not only meet but exceed consumer expectations.

Looking ahead, Alpha plans to host more ride-along events to gather valuable feedback, further refining the driving performance of its modular EV platform. This platform, shared by various models like the WOLF+, SUPERWOLF, REX SUV, and JAX Crossover, embodies Alpha’s commitment to delivering high-quality electric vehicles with accessible design, performance, and ownership experience.

As a trailblazing American automobile company based in Irvine, California, Alpha Motor Corporation is devoted to crafting sustainable transportation solutions that benefit both people and the environment. Through cutting-edge technologies and innovative practices, Alpha is reshaping the automotive landscape, one electrifying vehicle at a time.

For more information, visit https://www.alphamotorinc.com or contact pr@alphamotorinc.com.

(Source: Alpha Motor Corporation)

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Consumer Corner

3 Ways to Use Propane in Your Home



(Family Features) A reliable, environmentally friendly energy source, propane can help power key home systems and appliances. Readily available in the United States, the portable, low-carbon energy source is stored on-site, meaning it’s always accessible to help keep homes running regardless of severe weather or other interruptions to the power grid.

Watch this video for helpful tips this season!

Consider these ways to integrate the clean energy source into your home from the experts at the Propane Education & Research Council:

Home Heating
Whether you use a furnace, fireplace or boiler to heat your home, propane can power your heating source in any climate. Propane-powered heating sources are highly efficient, typically cost less overall due to their longer expected lifespans and emit fewer greenhouse gases than electric or wood- or oil-burning alternatives.

Backup Power
When power from the electric grid is interrupted, a propane-powered generator can provide supplemental power in as little as 10 seconds to keep vital systems like smoke and fire detection, refrigeration, heating and cooling, Wi-Fi and other health and safety equipment operational for several days and nights. Plus, propane doesn’t degrade over time, unlike diesel or gasoline, making it an ideal standby power fuel.

Because of their high performance and energy efficiency, propane-powered appliances such as cooking ranges and stoves, clothes dryers and tankless water heaters can increase the value of a home and decrease the strain on the electrical grid. Generating fewer greenhouse gas emissions than their electric counterparts, propane-powered appliances can heat and cool quicker, reduce standby losses and dry clothing faster, reducing energy usage and cost.

Learn more about propane and its benefits at Propane.com/ForMyHome.


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Consumer Corner


Pickle Everything Games introduces new fast-hitting game for pickle lovers, now available at retail



CHICAGO, Feb. 5, 2024 /PRNewswire/ — Pickle Everything Games, created by co-founder toy and game industry veterans Jeffrey Breslow and Frank Adler, today introduced a new card game called Pickle Everything, where words meet fun and pickles rule, allowing families and friends to compete against one another in a new, fast-paced and hilarious way. Pickle Everything is now available for purchase for just $9.99 on Amazon and PickleEverything.games.

Together, the partners of Pickle Everything Games have a combined 65 years of toy development experience. Breslow was a founding partner of Big Monster Toys, a role that would lead to his induction in the Toy Manufacturers Hall of Fame in 1988. Games such as Guesstures, Masterpiece, and Ants in the Pants were among the many that he was instrumental in developing. Adler, a seasoned expert in the toy and game industry, was the former president of Uncle Milton, where he took the company from its Ant Farm product line roots to its award-winning Star Wars Science and In My Room brands, which included a full range of Disney Princess and Frozen product lines.

“The rapid growth of pickleball and the cross-generational obsession for pickle-themed everything caught my eye,” said Breslow. “We were inspired by its momentum and wanted to encapsulate that as a card game. Similar to pickleball, Pickle Everything brings people together, sparks laughter, and adds a unique twist to traditional games – all in the comfort of your home.”

Each deck contains 52 clue cards and corresponding answers. The answers to each clue begin with the letter “P” and must be accompanied by the term “pickle.” One player will read the clue card aloud and the first player to shout out the correct answer, followed by the word “pickle,” wins the card. The player with the most cards at the end of the game is crowned the winner.

Pickle Everything is recommended to play alongside three to five players, ages 10 to 110 years old. Instructions, complete with an accompanying link for audio guidance are provided.  Contrary to its name, no prior knowledge of pickleball is required, ensuring accessibility for all players.

“Our intention is for Pickle Everything to spark a Pickle Phenomenon,” stated Adler. “As we continue to literally pickle everything – favorite foods, celebrities, sports, and more – we’re excited to see how the pickle frenzy ensues. This is only the beginning of what to expect from Pickle Everything Games.”

Pickle Everything is now available for purchase on PickleEverything.games and Amazon retailing at $9.99. Visit PickleEverything.games for more information.

Seasoned toy and game industry veterans, Jeffrey Breslow and Frank Adler come together as Pickle Everything Games to create Pickle Everything, the card game where words meet fun and pickles rule. The unique, fast-paced, and hilarious game is designed for players to race against each other to answer the clues. Pickle Everything is a family-friendly game, intended for players ages 10 years and above. Follow Pickle Everything on Instagram (@PickleEverythingGame) and Facebook (PickleEverything). Visit PickleEverything.games to learn more.

SOURCE Pickle Everything Games

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