Senior Pickleball Report

K-SWISS ANNOUNCES PARTNERSHIP WITH PICKLEBALL COACH TO THE STARS MATT MANASSE

Published

1 year ago

August 26, 2023

LOS ANGELES /PRNewswire/ — K-Swiss, the iconic American heritage Tennis brand, is thrilled to announce its new partnership with professional Pickleball player Matt Manasse. This partnership with Manasse will be a multi year apparel and footwear deal. The brand continues to build a bigger and stronger team of athletes than ever before and Manasse is a great fit for the brand’s values. K-Swiss is making several moves to further invest in Pickleball. Their partnership with Manasse fits into this important lane the brand is emphasizing now.

K-SWISS ANNOUNCES PARTNERSHIP WITH PICKLEBALL COACH TO THE STARS MATT MANASSETweet

Matt Manasse with Emma Watson for the Pickleball Show

Matt Manasse is a professional pickleball player, commentator and Coach to the Stars. Formerly a D1 collegiate tennis player at USC and Purdue, Manasse quickly found success in the coaching ranks where he was a collegiate tennis coach for six years with stints at Wisconsin, Oklahoma State and Duke. His teams won 3 conference titles and made appearances in an NCAA Final, Elite 8, and back-to-back Semifinals. He then ventured into the pro game where he coached Shelby Rogers shortly before the pandemic.

In April of 2020, after discovering his passion for pickleball, he quickly climbed the pro ranks. Manasse made a move to Los Angeles where he started the pickleball program at the Riviera Country Club. He quickly garnered clients such as Emma Watson, Matthew Perry, Jamie Foxx, and more. He was the coach for the CBS special “Pickled” featuring the likes of Will Farrell, Kelly Rowland, Dierks Bentley and more. Manasse was also featured in the most recent Pickleball Slam with Andy Roddick, John McEnroe, Andre Agassi, and Michael Chang. Having commentated for Tennis Channel, NBC, and ESPN, Manasse also spends much of his time hosting and emceeing branded and sponsored pickleball events along with running corporate clinics. With his unique combination of pro playing, unmatched coaching and communication skills, and his cultural relevance with celebrities, Manasse has quickly become one of the leading voices in pickleball.

Manasse is also Chief Ambassador and Investor at Crush Yard- a national pickleball eat-ertainment venue launching in Charleston, SC in September. K-Swiss will be the official Shoe partner of Crush Yard.

“We are excited to have Matt join the K-Swiss team. His prowess as a pickleball player and his connection to celebrities enables our brand to take advantage of the natural crossover of performance and lifestyle pickleball. He already hosted a pickleball party for our global team at our recent sales meeting. He is a master at bringing the fun of the game to all.” – Dave Larson, VP of Marketing for K-Swiss.

K-SWISS has three Pickleball specific shoes in their line all available for purchase now at KSwiss.com or your favorite retailer. For more information please visit KSwiss.com.

ABOUT K-SWISS
From the beginning, K-Swiss was driven by an entrepreneurial spirit when two Swiss brothers moved to California to create a footwear brand focused on tennis. As avid skiers, the brothers took inspiration from leather ski boots to create a supportive, leather tennis shoe. Introduced in 1966, the K-Swiss Classic was the world’s first all-leather tennis shoe. It quickly gained worldwide acclaim and became a style statement both on and off the court, worn casually in country clubs and just as fashionably on city streets. Now, 57 years later, K-Swiss is building from its heritage as an American tennis brand and writing new chapters in its storied history. Paying homage to the hard work of our founders and the competitive nature of the game that inspired it all, K-Swiss is dedicated to outfitting and inspiring the next generation of tennis players.

SOURCE K-Swiss

Author

Daily News Staff

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Senior Pickleball Report

What Pro Pickleball Could Learn From Senior Pro Players and Organizations

Published

3 days ago

October 10, 2024

Michael J Sliwa

In the bustling world of professional pickleball, the spotlight often shines on major organizations like the Professional Pickleball Association (PPA), Major League Pickleball (MLP), and the Association of Pickleball Professionals (APP). While these entities focus largely on showcasing young, vibrant talent, there’s a wealth of wisdom to be drawn from the more understated realms of the National Pickleball League (NPL) and the Senior Pro Tour, where seasoned athletes continue to impress.

Longevity in the Sport

Senior pro players offer invaluable insights into maintaining a lasting athletic career. Their expertise in injury prevention, recovery, and adaptive play provide a blueprint for career longevity that younger pros can emulate.

Training and Conditioning: Senior pros have honed methods to maintain agility and endurance, lessons that can enhance training regimes for younger athletes.
Injury Management: With a focus on alternative fitness and healing practices like yoga and nutrition, senior players offer models for managing stress injuries effectively.

Focus on Community and Inclusivity

The NPL and Senior Pro Tour are bastions of community spirit and inclusivity, setting a standard that mainstream organizations could embrace.

Amateur Involvement: By integrating a strong sense of community involvement into competitions, they make the sport accessible to various age groups and skill levels, enhancing the spirit of events hosted by PPA and APP.
Multigenerational Appeal: Highlighting pickleball’s charm across demographics, senior tours set a precedent for inclusive and family-friendly events.

A senior athlete hits a shot, competing in singles, of a pickleball tournament.

Mentorship and Knowledge Transfer

Senior pros excel in mentorship, sharing not just technical skills but also mental fortitude.

Formal Mentorship Programs: Establishing mentoring relationships can foster well-rounded players through strategic advice and supportive, intergenerational learning.
Player Development: Insights into resilience and adaptability from seniors can aid younger pros in navigating high-pressure scenarios.

Lessons Pro Pickleball Can Learn from Senior Pros and Organizations

Marketing and Brand Longevity

By focusing on forming enduring relationships with brands and sponsors, senior tours illustrate a path for sustainable partnerships.

Broadening Sponsorship Opportunities: Targeting brands that appeal across generations opens new revenue channels, with wellness-focused brands being a natural fit.
Sustained Engagement: Marketing pickleball as a lifelong sport invites a wider audience and participant base.

Balanced Scheduling and Player Well-being

The senior circuits often factor player wellness into event scheduling, a practice that pro tours could emulate to avoid player burnout.

Player-Centric Schedules: Adopting flexible schedules could enhance performance levels by ensuring athletes receive adequate rest.
Rest and Recovery Focus: Encouraging recovery periods and prioritizing mental health support helps maintain peak conditions for competition.

By drawing lessons from senior pro players and their organizations, professional pickleball can cultivate a more enduring, inclusive, and community-focused environment while ensuring the long-term success of its athletes.

Want more Pickleball News and Information?

Get the latest updates and information on the rapidly growing sport of pickleball, specifically designed for the senior community aged 50+. Check out Sleeve’s Senior Pickleball Report on YouTube to stay informed and up-to-date with the ever-changing world of pickleball. Join the community and stay ahead of the game. https://stmdailynews.com/sleeves-senior-pickleball-report/

On People of Pickleball, we’ll dive into the lives of incredible players like Paul Olin and Tommy Ho, who share their inspiring experiences both on and off the court. Discover their motivations, challenges, and the camaraderie that makes pickleball a unique sport.

https://sleeves-spr-people-of-pickleball.castos.com

Author

Michael J Sliwa

Over the past few years, Mike has become an insane pickleballer (pickler), fortunately for the senior 50+ crowd he started his show, Sleeve’s Senior Pickleball Report. He spends the rest of his time speaking on social justice and spending time with his beautiful wife, Karen, and enjoying simple living in his ger/yurt. View all posts

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Senior Pickleball Report

Meet Kim Kesner: Get Ready for an Exciting Episode of People of Pickleball Podcast!

Pickleball fans, tune in to a new podcast episode featuring Kim Kesner. Discover her journey, achievements, and insights on the evolving pickleball scene.

Published

7 days ago

October 6, 2024

Rod Washington, Michael J Sliwa

Hey, pickleball enthusiasts! Get ready for a thrilling new episode of the “People of Pickleball” podcast, where host Mike “Sleeves” Sliwa sits down with the incredible Kim Kesner from the National Pickleball League’s Kansas City Stingers. This episode promises an engaging mix of athletic journey insights, strategic discussions, and personal stories that will inspire every pickleball lover out there.

Meet Kim Kesner

Kim Kesner is not your average pickleball player. Hailing from Denver, Colorado, she boasts a rich history of athletic accomplishments. From college volleyball and softball to becoming a pivotal player in the pickleball world, Kim’s sporting history provides a unique perspective on the game. She’s known for her never-give-up attitude on the court, whether she’s playing singles or doubles.

Achievements and Accolades

In 2023 alone, Kim has clinched 3 gold medals, 3 silver, and 1 bronze medal. Her prowess on the court earned her a 4th place finish at the US Open in the women’s division and a commendable 5th place in mixed doubles at Nationals. Last year, she bagged the prestigious APP Most Improved Player award and made waves with her highly viewed match against Anna Leigh Waters.

The Personal Side of Kim

Beyond pickleball, Kim wears many hats. She’s a dedicated chiropractor and acupuncturist who owns a practice in Denver with her husband, Chad Kesner. The duo is also proud parents to their son, Cole, a rising star in chemical and biomedical engineering and a college football player at South Dakota School of Mines. When not on the court or at her clinic, Kim loves engaging in outdoor activities like dirt biking, snowmobiling, and hiking. Her passion for helping others also sees her treating Lou Gehrig’s disease patients in her free time.

Podcast Highlights

In this episode, listeners can expect an insightful conversation as Mike Sliwa delves into Kim’s entry into pickleball, her thoughts on the evolving game, and the significance of being part of a 50+ professional league. Kim shares her reflections on the rapid growth of pickleball, changes in game tactics, and the joy of playing alongside legends like her Stingers partner, Jen Dawson.

Whether you’re a seasoned player or new to the game, this podcast episode is a treasure trove of strategies, personal anecdotes, and professional growth tips. It’s a celebration of the vibrant community and dynamic spirit that defines pickleball.

Watch the full episode.

Be sure to tune in to “People of Pickleball” to catch all the action and inspiration. This episode with Kim Kesner is not one to miss!

Kim Kesner

http://nplpickleball.com

http://kcstingers.com/team

https://www.onixpickleball.com

IG:@kimberlykesner

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Sports

The Future of Tennis: Tennis Social AI Launches First-of-its-Kind Simulators

Tennis Social AI announces its V1 Tennis Simulator, set for production by 2025, offering an engaging, AI-powered, social, and gamified tennis experience for all skill levels.

Published

2 weeks ago

September 29, 2024

Daily News Staff

NEW YORK, Sept. 18, 2024 /PRNewswire/ — Tennis Social AI, a trailblazing developer of immersive tennis simulators, is excited to announce the completion of its V1 Tennis Simulator, which is slated for full-scale production and installation by early 2025. This innovative technology transforms how tennis is played and enjoyed, making it more accessible, engaging, and social.

The first AI Tennis Simulator platform for both social and training experiences!

Tennis Social AI

As tennis faces challenges in boosting participation, while competing with the rising popularity of pickleball and padel, Tennis Social AI offers an innovative approach by blending computer vision, AI-powered training, and interactive video games. According to Novak Djokovic, “Tennis at the club level is endangered, and innovation is necessary to keep the sport alive.”

Tennis Social AI’s simulator is designed to cater to players of all skill levels, allowing beginners and seasoned players alike to enjoy a gamified tennis experience. The simulator’s customizable video games and training modules provide an opportunity for users to socialize while improving their fitness and technique. Much like golf simulators have brought new players into the sport, this technology has the potential to draw more people to tennis through its innovative approach to socialization and gamification.

CEO of Tennis Social AI, Tyler Kelly, stated, “Our mission has been to lower the barrier of entry for the sport by creating a version of tennis that maintains the core mechanics of the traditional game, while still making the experience fun and social for friends and families. Our simulators are sized to fit in almost any environment, so now tennis can compete in locations where it traditionally could not.”

Pre-sale fulfillment is underway, with installations expected to begin in early 2025. Tennis Social AI is leading the way to a future where tennis is more than just a game—it’s a social experience.

For more information on brand opportunities and pre-sales, contact: Steven McClendon at steven@tennissocial.ai or visit https://tennissocial.ai/

SOURCE Tennis Social AI