LOS ANGELES /PRNewswire/ — Reese Cooper is pleased to introduce RC Outdoor Supply (RCOS), a new line under the Reese Cooper label made possible with the support of retailer Pacsun. Inspired by his appreciation of the beauty and inclusiveness of California’s outdoor culture, the origin of the RCOS collection traces back to late 2021 when Cooper began quietly developing a line of outdoor products in addition to his runway collections. Founded on a shared enthusiasm for adventure and the outdoors, Cooper and Pacsun saw an opportunity to bring Cooper’s design aesthetic to the Pacsun community at an accessible price point, infusing the spirit of exploration into clothing.

“At Pacsun, we believe in the power of co-creation to inspire, connect, and make a positive impact,” said Richard Cox, VP of Men’s Merchandising and Global Partnerships at Pacsun. “Our collaboration with Reese explores fashion inspired by the outdoor lifestyle and technical innovation, while also nodding to Americana and the fits that resonate with our customers.” A percentage of sales of RCOS products sold by Pacsun and Cooper’s own channels will be donated to a network of partners and organizations that encourage outdoor exploration and nature preservation such as One Tree Planted, an organization Cooper has consistently partnered with.

The first release under the RCOS label lays a framework for future collections of the brand by creating systems of dressing and inspired by Cooper’s collaborators. The in-studio lookbook was shot by friends of the brand, Cam Hicks & Juliana Salazar. Rooted in the duality of lifestyles of city dwellers and nature lovers, the collection takes inspiration from both to create garments that are viable in both environments. The brand’s visual campaign follows this same ethos; shot by photographer Stefan Kohli alongside Reese and a group of friends on a six day road trip along the Pacific Coast, the images tell an honest story of enthusiasts having fun and exploring nature.

“As someone who has always been in awe of the outdoors, especially living in California, I wanted this collection to be as accessible as possible like the environments it is inspired by,” said Cooper. “Designed and influenced with my friends in mind, the ethos of RCOS is to create product that holds up in all environments, for any activity, whether that’s running around in the city or on a mountain. These products are for any and everyone. This is stuff you’re supposed to get dirty, and most importantly, have fun while doing so. When it comes to outdoor activities, l’m an enthusiast, not a professional. I strongly believe it’s important to explore new things, learn new places, get out of your comfort zone. I wanted this collection to give you the tools to help you do that.”

With an emphasis on exploration and activity, each piece is created with careful attention to detail and quality materials. The collection offers a wide range of styles from taped-seam shell pieces, insulated outerwear, and cargo pants to graphic tees, hoodies, sweatpants and more. Made with technical fabrics like nylon, sherpa fleece, waffle knits, heavyweight cottons and compression. Cooper’s trademarked Hook is also featured on a number of pieces, along with a detailed and unique trim system, including custom rock pullers, zippers and speed belts, as well as special branded buttons, toggles and labels inside each garment. These designs are an accumulation of years of previously unrealized experimentation and ideation that could now be realized through the Pacsun partnership.

The RCOS collection will be available in a complete range of sizes from XXS to XXL, opening up the path for anyone to journey in.

RCOS will be available from August 9, 2024 at Pacsun.com and Pacsun stores nationwide, and through Cooper’s new website for the brand, rcoutdoorsupply.com. Select global retailers will also carry a selection of pieces, extending the reach of the label and desire to explore.

https://rcoutdoorsupply.com | @rcoutdoorsupply

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About Reese Cooper

Founded in 2016, Reese Cooper is the designer’s namesake brand known for its tailored take on classic American outdoor and utility wear with a focus on material quality and construction. Raised in Atlanta & London, Cooper moved to Los Angeles at the age of 18 to learn the ins and outs of garment manufacturing firsthand. In 2019, the brand was awarded runner up in the CFDA/Vogue Fashion Fund in 2019, making him the youngest ever finalist and Reese was included in Forbes 30 Under 30 in the following year. Cooper has collaborated with esteemed industry giants like Levi’s and Merrell. As a continued commitment to environmental reforestation, Reese Cooper contributes to the One Tree Planted initiative for every item sold.
https://reese-cooper.com/ | @reesecooper 

About Pacsun:
Pacsun is a purpose-driven, leading specialty retailer offering a cross section of emerging brands and trending fashion through the lens of youth culture. Delivering the latest contemporary, streetwear, and activewear, Pacsun partners with the best brands at the intersection of fashion, music, art, and sport to offer curated collections, rare and exclusive products, and creative collaborations on every level to inspire the next generation. Founded in 1980 in Newport, CA, Pacsun is now co-created in Los Angeles. Follow @Pacsun on TikTok, Instagram, X, Facebook and YouTube.

SOURCE Pacsun

Our Lifestyle section on STM Daily News is a hub of inspiration and practical information, offering a range of articles that touch on various aspects of daily life. From tips on family finances to guides for maintaining health and wellness, we strive to empower our readers with knowledge and resources to enhance their lifestyles. Whether you’re seeking outdoor activity ideas, fashion trends, or travel recommendations, our lifestyle section has got you covered. Visit us today at https://stmdailynews.com/category/lifestyle/ and embark on a journey of discovery and self-improvement.

Welcome, fellow thrift enthusiasts and savvy savers! As we gear up to celebrate National Bargain Hunting Week from August 12-18, it’s the perfect time to spotlight the sheer joy and undeniable therapeutic benefits of bargain shopping. And who better to lead the celebration than Big Lots, the giant of off-price retail, serving up massive savings and those adrenaline-pumping ‘bargain thrills’ we all crave?

Bargain Hunting: More Than Just Savings

A recent survey commissioned by Big Lots, in partnership with MarketVision Research, has revealed some compelling insights about our shopping behaviors. It turns out that a whopping 85% of us are not just shopping to save; we’re in it for the thrill of the hunt! Additionally, 62% of bargain hunters find the process therapeutic, turning a routine shopping trip into a delightful treasure hunt.

This is not just about pinching pennies; it’s about the excitement of discovering that unbeatable deal, the satisfaction of maximizing value for every dollar, and the joy it brings when we share these finds with others.

Big Lots Steps Up the Game

In true Big Lots fashion, they’re not just celebrating National Bargain Hunting Week in word but also in deed. Bruce Thorn, President and CEO of Big Lots, mentioned, “Just like our bargain-seeking customers, we constantly search for new and exciting bargains, delivering truckloads of new deals to our stores every single week.”

Every day during this special week, Big Lots is introducing a ‘Bargain of the Day’ featuring an array of products from living room and bedroom furniture to pet accessories and top-brand personal care items, all at 20% to 75% less than what you’d pay at other stores.

Intrigued? Join the BIG Rewards program for free at biglots.com/rewards to get the scoop on these daily deals as soon as they drop. You wouldn’t want to miss out on any of these fantastic finds!

Brag About Your Bargains

Big Lots is also introducing a fun new way to share your bargain hunter pride with the world. With their new “Brag on the Tag” social media filter on Instagram and Facebook, shoppers can flaunt their fabulous finds and celebrate alongside a community who shares their passion for thrifty shopping.

What Do Shoppers Hunt For?

The survey also highlighted that while 69% of shoppers bargain-hunt out of habit, their favorite categories to explore are apparel, pantry items, seasonal goods, décor, furniture, and electronics. For those of us who focus on stocking the pantry, Big Lots continues to be a treasure trove of deals. Most of you make 2-3 trips per month, spending around $100 or less during bigger pantry runs—stocking up on essentials like pasta, flour, sugar, cereal, rice, and soup.

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Big Lots: A Beacon for Bargain Shoppers

Big Lots remains one of America’s largest off-price retailers, offering an incredible variety of goods for the home from furniture to pantry essentials. By creatively sourcing closeouts, overstocks, and manufacturer liquidations, Big Lots ensures that the joy of bargain hunting is a rewarding experience for every shopper.

So, during this National Bargain Hunting Week and beyond, let’s celebrate our shared love for the thrill of the deal at Big Lots. Whether you’re restocking the pantry or revamping your living space, embrace the savings and enjoy every moment of your bargain-hunting adventure!

Join the fun, find your thrill, and maybe, just maybe, turn your next shopping trip into a brag-worthy journey. Happy hunting!

For more information, to shop online, or to find a Big Lots store near you, visit biglots.com.

Happy National Bargain Hunting Week! Remember, the thrill isn’t just in the savings, but in the hunt itself. Dive into the bargains, and don’t forget to share your best finds with us!

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COLUMBUS, Ohio /PRNewswire/ — Rally House, a national retailer of sports apparel and gifts, continues to grow in the Columbus, Ohio, metro after opening Rally House Tanger Columbus. Rally House opened their first Columbus storefront in August of 2022 with Rally House Lewis Center. Today, after opening their doors to Rally House Tanger Columbus, the company proudly operates five brick-and-mortar locations in the Columbus area. Find Rally House Tanger Columbus on the east end of the Tanger Outlets Columbus near Old Navy.

Rally House is ecstatic to open yet another store in the Columbus market. The new location opens just a little over a month after the establishment of Rally House Reynoldsburg; the company’s exponential growth in the area allows new customers access to top-notch sports gear across Columbus. “We work hard and play hard here at Rally House,” Aaron Johnson, VP of Marketing, said. “We’ve launched two stores in the Columbus market within the past two months, taking the total new store count in Ohio to six for the year, with more on the horizon. To finally open doors and greet customers makes the hard work worth it!” 

At Rally House Tanger Columbus, fans will find a massive selection of Bengals, Browns, Steelers, Blue Jackets, Guardians, Reds, Crew, and Cavaliers gear, to name a several teams available in-store. Additionally, customers can shop collegiate gear for the Buckeyes, Bearcats, Ohio Bobcats, Dayton Flyers, and Miami RedHawks. Gear is available in fan-favorite brands, like Nike, ’47, Adidas, Champion and more.

Beyond sports, Rally House invites shoppers to embrace local brands and Ohio pride with the new store’s dedicated local section. Carefully curated and stocked with home décor, apparel and gifts, customers will enjoy browsing the section that celebrates Columbus and Ohio.

The team at Rally House Tanger Columbus cannot wait to help shoppers find the perfect outfit for game day, work or any other occasion. Customers are encouraged to check out www.rallyhouse.com for even more team gear and shipping options nationwide.

The company recommends customers visit the Rally House Tanger Columbus store page and follow on Facebook (@RallyHouse) and Instagram (@rally_house) for current store information and updates.

About Rally House

Rally House and Sampler Stores Inc. is a family-owned specialty boutique that offers a large selection of apparel, hats, gifts and home décor representing local NCAA, NFL, MLB, NBA, NHL, and MLS teams in addition to locally inspired apparel, gifts and food. Proudly based in Lenexa, Kansas, Rally House operates 225+ locations across 21 states.

SOURCE Rally House

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