Senior Pickleball Report

Stagwell’s Sport Beach: Cannes Lions 2023 Unites Sports Icons & Brands

Stagwell’s Sport Beach at Cannes Lions 2023 connects sports icons, brands, and industry leaders for impactful discussions.

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– As the National Governing Body for track and field, long-distance running, and race walking in the United States, USA Track & Field (USATF) has partnered with Stagwell to showcase its commitment to the sport and its athletes. USATF will provide insights into how it fosters a culture of excellence and develops the next generation of track and field stars.

Wilson – A global leader in sports equipment, Wilson has joined Sport Beach to demonstrate its dedication to innovation and performance enhancement in sports. As a partner, Wilson will showcase its various product lines and share how the company supports athletes at all levels, from amateurs to professionals.

At Cannes Lions 2023, Sport Beach hosted by Stagwell will serve as a hub for sports enthusiasts, athletes, and marketing professionals to engage in meaningful conversations, participate in sports activities, and explore the impact of sports on culture and society. The event will feature a diverse lineup of sports icons, brand partners, and industry leaders, who will discuss topics such as entrepreneurship, equity, emerging technology, and community building in sports.

Among the newly announced participants are basketball legend Carmelo Anthony, golf superstar Annika Sörenstam, NFL star Brandon Marshall, and NBA great James Worthy. These athletes will join other distinguished guests, including ESPN journalist Holly Rowe and former Twitter sports executive TJ Adeshola, in various event formats designed to foster interaction and collaboration, such as morning workouts, pickleball tournaments, coaching sessions, and live interviews.

Brand partners joining Sport Beach at Cannes Lions 2023 include Recess Pickleball, USA Track & Field, and Wilson. These brands will contribute to the event’s programming, offering product integrations and sponsoring activities.

Stagwell’s Sport Beach at Cannes Lions 2023 promises to be an unforgettable experience for attendees, who will have the opportunity to learn from the brightest minds in sports, business, and marketing while enjoying the beautiful Cannes backdrop. By bringing together a diverse array of voices and perspectives, Sport Beach aims to inspire meaningful change and innovation in the world of sports marketing and beyond.

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