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THE PICKLR ANNOUNCES 2,760 NEW COURTS IN UNITED STATES AS IT LOOKS TO EXPAND INTERNATIONALLY

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KAYSVILLE, Utah, April 18, 2024 /PRNewswire/ — The Picklr, North America’s fastest-growing indoor pickleball franchise, announced 276 total units sold to 36 unique direct franchising groups, which amounts to approximately 2,760 indoor courts, as they closed Q1 of 2024. More importantly, their extensively qualified franchising groups will be developing all of these units themselves over the next few years. In addition, 38 new clubs will open across the United States in 23 states, with 52 additional leases in final negotiations for openings in 2024 and 2025.

“We are so pleased with our Q1 results, and as we push into Q2, we look forward to opening new clubs around the country,” Jonathan Fornaci, President and COO.

The beginning of 2024 also saw The Picklr announce a strategic partnership with Pickleball Inc., the parent company to the largest pickleball brands in the world, including the Carvana Professional Pickleball Association (PPA Tour)Pickleball CentralPickleball Brackets/Pickleball TournamentsPickleballTV and Pickleball.com. The partnership aligns two of the largest brands in pickleball and will drive franchise growth and new memberships at Picklr locations. In February 2024, Drew Brees was named Brand Ambassador, along with being an investor, as well as Owner/Area Developer of 30 Picklr franchises in Indiana, Ohio, and Michigan. Drew Brees, Picklr franchise owners, and corporate leadership also appeared at Super Bowl LVIII in Las Vegas, where The Picklr was featured on Extra, discussing how important it is to bring more courts to pickleball players around the country.

As demand for premiere indoor pickleball facilities continues to grow globally, The Picklr’s leadership is in final discussions to bring franchises to an additional three continents while reinforcing their commitment to growing the game near corporate headquarters. Final master franchise agreements will be announced in Q2 for Canada, Australia, New Zealand, and the European Union. To support the rapid growth across multiple sectors, The Picklr has elevated their Executive Leadership Team with the promotion of Kathryn Bullough from Senior Vice President of Marketing to Chief Marketing Officer and Chris Walker from VP of Real Estate to Chief Development Office, as well as Madison Walker from Director of Human Resources to VP of People. With these promotions, 50% of the Executive Leadership Team that supports franchisees are female. As the game of pickleball continues to evolve, The Picklr has applied for five provisional patents and has trademarked The Picklr globally and will continue to be the leader in premier indoor pickleball facilities and a global ambassador for the pickleball community and sport. The Picklr will also partner with the Utah Black Diamonds team to operate the first-ever home facility for a professional pickleball team, named the Utah Black Diamonds Pickleball Center, outside of Salt Lake City, Utah

“Q1 was a significant quarter with the franchisees delivering strong EBITDA results on average of 38% along with rapid 62% membership growth with the annual churn rate was less than 12%. These key metrics drive the success of our franchisees. All Picklr’s open with a minimum of 250 founder memberships, but year to date, the new clubs are opening in the 500-600 range, which makes the clubs’ cash flow positive from day one. The Picklr provides outstanding operations and marketing support for all franchisees, to ensure the financial success of existing and all new clubs,” Jonathan Fornaci, President and COO. “We are so pleased with our Q1 results, and as we push into Q2, we look forward to opening new clubs around the country.”

ABOUT THE PICKLR:
At The Picklr, pickleball is more than just a sport; it’s a lifestyle that fosters community, competition, and fun. With over 275 planned state-of-the-art facilities, with professional coaching, clinics, unlimited open play membership model and a vibrant atmosphere, The Picklr offers an unparalleled pickleball experience for players of all skill levels. All locations offer state-of-the-art professional-grade outdoor surfacing, onsite snacks and drinks, and access to free leagues, tournaments, and clinics. Follow The Picklr on Instagram, X, LinkedIn, Facebook, and TikTok for news on locations and contests, or visit https://thepicklr.com/franchise/to learn more about owning a franchise.

SOURCE The Picklr

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Senior Pickleball Report

Noise Troubles at Saratoga’s Pickleball Courts

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Pickleball Noise


Hey there, pickleball fans and community members! Welcome back to Sleeve’s Senior Pickleball Report, where we keep you in the loop about all things pickleball. Today, we’re serving up a controversial topic that’s making waves over at El Quito Park in Saratoga, California. Grab your paddles and a snack as we dive into the noise — and not just the joyful sound of pickleball!

The Pickleball Factor

Thanks to a booming interest during the pandemic, Saratoga recently added two brand-spankin’-new pickleball courts to great fanfare. But what started as a way to enjoy the game has quickly turned into a cacophony that has some locals reconsidering their living arrangements. As reported by Isha Trivedi in the East Bay Times, the sound from the courts has led to complaints from nearby residents about what they describe as a “bombardment of noise.” Even long-time locals like Zack Petersen, who’s enjoyed three decades in the area, are expressing their frustrations. Zack went as far as to say the noise sounds like “shotguns” — yikes!

Check out the article: https://www.mercurynews.com/2024/09/16/pickleballs-bombardment-of-noise-rule-breakers-and-fence-climbers-at-saratoga-courts-lead-to-100000-soundproofing-and-lock-costs-after-neighbor-complaints/

It’s not just the noise that’s causing concern. With no installed lights on the courts, players often bring their own lighting, keeping matches going late into the night, sometimes past midnight. With the city struggling to enforce playtime limits, it’s clear why some residents are feeling overwhelmed.

In response to the uproar, Saratoga’s City Council has earmarked a whopping $100,000 to install soundproofing panels and a new magnetic locking system to keep the courts quieter and more organized. But here’s the catch — Zack fears this might just be a “band-aid” on the real issue. He’s observed that dedicated players have been known to climb over fences to keep the games alive even after the gates are locked. A real pickle indeed!

Despite the pushback from some neighbors, not all pickleball players are brushing off the complaints. Local pickleball ambassador Jason Tseng recognizes the need for soundproofing that works for both players and residents. He pointed out that how the city implements these sound-dampening measures could actually create an echo chamber within the courts, enhancing the noise inside rather than reducing it outside. Double yikes!

https://stmdailynews.com/silencing-the-pickleball-noise-pandemic-sln-crs-revolutionary-solution-in-the-bay-area/

So, where does that leave us? With pickleball’s rising popularity, it’s clear something needs to be done to keep the spirit of the game alive while respecting the local community. We’re eager to hear your thoughts!

Do you think pickleball noise is a real issue for local neighborhoods, or is it just part of the game’s charm? Should the city invest in soundproofing and locking systems, or is that a waste of funds? We invite you to share your opinions and experiences in the comments below. Let’s keep the conversation going and work towards solutions that benefit everyone involved!

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Until next time, keep it friendly on the courts and consider your volume levels — your neighbors will thank you! And don’t forget… Let’s Pickle!

—Sleeves

Get the latest updates and information on the rapidly growing sport of pickleball, specifically designed for the senior community aged 50+. Check out Sleeve’s Senior Pickleball Report on YouTube to stay informed and up-to-date with the ever-changing world of pickleball. Join the community and stay ahead of the game. https://stmdailynews.com/sleeves-senior-pickleball-report/

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  • Michael J Sliwa

    Over the past few years, Mike has become an insane pickleballer (pickler), fortunately for the senior 50+ crowd he started his show, Sleeve’s Senior Pickleball Report. He spends the rest of his time speaking on social justice and spending time with his beautiful wife, Karen, and enjoying simple living in his ger/yurt. View all posts


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What is an Atlantic Niña? How La Niña’s smaller cousin could affect hurricane season

In August 2024, both La Niña and the lesser-known Atlantic Niña seem to be developing. This rare combination may impact Atlantic hurricane season, potentially reducing risk despite global warming’s influence.

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Niña
Cooling streaks indicate the potential for two Niña’s at once – Pacific and Atlantic, a rare event. NOAA Coral Reef Watch

Annalisa Bracco, Georgia Institute of Technology and Zachary Handlos, Georgia Institute of Technology

The North Atlantic Ocean has been running a fever for months, with surface temperatures at or near record highs. But cooling along the equator in both the Atlantic and eastern Pacific may finally be starting to bring some relief, particularly for vulnerable coral reef ecosystems.

This cooling is related to two climate phenomena with similar names: La Niña, which forms in the tropical Pacific, and the less well-known Atlantic Niña.

Both can affect the Atlantic hurricane season. While La Niña tends to bring conditions ideal for Atlantic hurricanes, the less powerful Atlantic Niña has the potential to reduce some of the hurricane risk.

A map shows a cool spot along the equator while temperatures just to the north are well above average.
Cooling in the tropical Atlantic along the equator is a sign an Atlantic Niña may be forming. NOAA Climate.gov

We’re ocean and atmospheric scientists who study this type of climate phenomenon. It’s rare to see both Niñas at the same time, yet in August 2024, both appeared to be developing. Let’s take a closer look at what that means.

La Niña and its cousin, Atlantic Niña

La Niña is part of the El Niño–Southern Oscillation, a well-known climate phenomenon that has widespread effects on climate and weather around the world.

During La Niña, sea surface temperatures in the tropical Pacific dip below normal. Easterly trade winds then strengthen, allowing more cool water to well up along the equator off South America. That cooling affects the atmosphere in ways that reverberate across the planet. Some areas become stormier and others drier during La Niña, and the wind shear that can tear apart Atlantic hurricanes tends to weaken.

La Niña and its warmer opposite, El Niño, oscillate every three to four years or so. https://www.youtube.com/embed/wVlfyhs64IY?wmode=transparent&start=0 La Niña and its opposite, El Niño, explained. NOAA.

A similar climate phenomenon, Atlantic Niña, occurs in the Atlantic Ocean but at a much smaller scale and amplitude. It typically peaks around July or August and tends to have a shorter duration than its Pacific cousin, and much more modest and local impacts. Atlantic Niñas generally have the opposite effect of Atlantic Niños, which tend to reduce rainfall over Africa’s Sahel region and increase rainfall in Brazil and the countries that surround the Gulf of Guinea, such as Ghana, Nigeria and Cameroon.

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While much weaker than their Pacific counterpart, Atlantic Niñas can, however, partially counteract La Niñas by weakening summer winds that help drive the upwelling that cools the eastern Pacific.

Why might both happen now?

In July and August 2024, meteorologists noted cooling that suggested an Atlantic Niña might be developing along the equator. The winds at the ocean surface had been weak through most of the summer, and sea surface temperatures there were quite warm until early June, so signs an Atlantic Niña might be emerging were a surprise.

At the same time, waters along the equator in the eastern Pacific were also cooling, with La Niña conditions expected there around October or November.

A map of sea surface temperature anomalies shows cooling along the tropical Atlantic and eastern Pacific regions, but much warmer than average temperatures in the Caribbean. NOAA Coral Reef Watch

Getting a Pacific-Atlantic Niña combination is rare but not impossible. It’s like finding two different pendulums that are weakly coupled to swing in opposite directions moving together in time. The combinations of La Niña and Atlantic Niño, or El Niño and Atlantic Niña are more common.

Good news or bad for hurricane season?

An Atlantic Niña may initially suggest good news for those living in hurricane-prone areas.

Cooler than average waters off the coast of Africa can suppress the formation of African easterly waves. These are clusters of thunderstorm activity that can form into tropical disturbances and eventually tropical storms or hurricanes.

Tropical storms draw energy from the process of evaporating water associated with warm sea surface temperatures. So, cooling in the tropical Atlantic could weaken this process. That would leave less energy for thunderstorms, which would reduce the probability of a tropical cyclone forming.

However, NOAA takes all factors into account when it updates its Atlantic hurricane season outlook, released in early August, and it still anticipates an extremely active 2024 season. Tropical storm season typically peaks in early to mid-September.

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https://datawrapper.dwcdn.net/lcaEc/2

Two reasons are behind the busy forecast: The near record-breaking warm sea surface temperatures in much of the North Atlantic can strengthen hurricanes. And the expected development of a La Niña in the Pacific tends to weaken wind shear – the change in wind speed with height that can tear apart hurricanes. La Niña’s much stronger effects can override any impacts associated with the Atlantic Niña.

Exacerbating the problem: Global warming

The past two years have seen exceptionally high ocean temperatures in the Atlantic and around much of the world’s oceans. The two Niñas are likely to contribute some cooling relief for certain regions, but it may not last long.

In addition to these cycles, the global warming trend caused by rising greenhouse gas emissions is raising the baseline temperatures and can fuel major hurricanes.

Annalisa Bracco, Professor of Ocean and Climate Dynamics, Georgia Institute of Technology and Zachary Handlos, Atmospheric Science Educator, Georgia Institute of Technology

This article is republished from The Conversation under a Creative Commons license. Read the original article.

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Our Lifestyle section on STM Daily News is a hub of inspiration and practical information, offering a range of articles that touch on various aspects of daily life. From tips on family finances to guides for maintaining health and wellness, we strive to empower our readers with knowledge and resources to enhance their lifestyles. Whether you’re seeking outdoor activity ideas, fashion trends, or travel recommendations, our lifestyle section has got you covered. Visit us today at https://stmdailynews.com/category/lifestyle/ and embark on a journey of discovery and self-improvement.

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Senior Pickleball Report

Serve & Sip: Dallas’s Largest Pickleball Entertainment Destination Brings Sport, Social, and Style Together

Alex Menzel announces Serve & Sip Pickleball Club in Dallas for 2025, blending sport, hospitality, and community in a unique venue.

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a woman in a pink top and skirt holding a pickleball paddle
Photo by Felix Young on Pexels.com

DALLAS, Sept. 12, 2024 /PRNewswire/ — Alex Menzel, a community-focused entrepreneur, developer, and SMU alumnus is pleased to announce the upcoming launch of Serve & Sip Pickleball Club, the largest indoor-outdoor pickleball entertainment venue in the heart of Dallas. Scheduled to open in 2025, Serve & Sip is designed to offer a premium, bespoke blend of sport and hospitality, all within a vibrant and meticulously designed environment.

A New Standard in Pickleball and Social Entertainment

Serve & Sip will be a venue where community, connection, and unforgettable experiences come together. Featuring spacious, professional-grade courts, a lively outdoor patio, and an inviting dining experience, Serve & Sip will offer a personalized, high-quality environment where guests can compete on the court, savor handcrafted cocktails, or simply unwind with friends. Our commitment to experiential hospitality will ensure that every visit is exceptional, whether you are a seasoned player or simply looking to enjoy a great time in a welcoming atmosphere.

Built for Today and Designed for Tomorrow

Easily accessible off I-75 (Royal exit) and also nestled at the intersection of three of Dallas’s beloved trails—Serve & Sip is more than just a pickleball venue; it is a destination. Whether you are walking along the White Rock Creek Trail, biking down Cottonwood Creek Trail, or taking in the scenic views from the Northaven Trail Bridge, all roads lead to Serve & Sip.

This unique location positions Serve & Sip as a natural gathering point for patrons, offering a welcoming space where everyone can find something to enjoy. From fun pickleball activities to leisurely gatherings on the outdoor patio, to social events in our thoughtfully designed indoor spaces, Serve & Sip is crafted to cater to a diverse range of interests. Where some venues might focus on simply filling a space with as many courts as possible, Serve & Sip takes a different approach. We believe that the best pickleball experience is about more than just the game—it is about creating a welcoming atmosphere, nurturing a strong sense of community, and fostering a deep sense of belonging through tailored hospitality. Our venue is designed with both today’s needs and tomorrow’s growth in mind, ensuring that Serve & Sip remains a vibrant, inclusive social hub for years to come.

A Vision for Community Impact

Serve & Sip will capitalize on the booming popularity of pickleball, the fastest growing sport in the U.S. with 13.6 million players nationwide and a 33% compound annual growth rate over the last 5 years. Serve & Sip is set to become a vibrant gathering place for the Dallas community, promoting active lifestyles and fostering social connections. The venue’s location along these key trails offers a natural meeting point for community members to gather, play, and relax in an upscale setting. By easing demand for publicly accessible courts and providing a space where people can enjoy both physical activity and social interaction, Serve & Sip is poised to make a lasting impact on the community.

Collaborative Excellence and Strategic Partnerships

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The development of Serve & Sip has been driven by collaboration with the city of Dallas, our capital and private investment partners, and award-winning, renowned hospitality designers, ensuring that every detail of the venue contributes to a highly enjoyable experience. As we approach our grand opening in 2025, we continue to engage with like-minded partners who share our vision for creating vibrant community spaces that stand out in today’s entertainment landscape.

About Serve & Sip

Serve & Sip will become Dallas’s premier indoor-outdoor pickleball entertainment venue, offering a unique blend of sport, social engagement, and experiential hospitality. Opening in 2025, the venue will feature professional-grade courts, and a vibrant social atmosphere, making it the ultimate destination for both pickleball enthusiasts and social seekers alike.

SOURCE Serve & Sip Pickleball Club

Get the latest updates and information on the rapidly growing sport of pickleball, specifically designed for the senior community aged 50+. Check out Sleeve’s Senior Pickleball Report on YouTube to stay informed and up-to-date with the ever-changing world of pickleball. Join the community and stay ahead of the game. https://stmdailynews.com/sleeves-senior-pickleball-report/

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