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Urban One Inc.’s Reach Media & Radio One Announce DJ Kyle Santillion to Join “The Morning Hustle”

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SILVER SPRING, Md. /PRNewswire/ — Today, Urban One Inc.’s Reach Media and Radio One announced that Kyle Santillian, one of Chicago’s most popular personalities, is joining the nationally syndicated show The Morning Hustle.

“Kyle is an exceptional morning show anchor. His years of experience and passion for morning radio will be a fantastic addition to The Morning Hustle,” said Colby Tyner, Senior VP Programming of Urban One’s Radio One and Reach Media divisions.

Kyle Santillian SmilingGreenJacket
Kyle Santillion

For the past seven years Kyle anchored The Chicago Morning Takeover, where he served as ringleader for a cast that woke up the city every morning with laughs, news, interviews, entertainment gossip , skits, parodies, features, mix shows and more. He’ll bring that infectious energy to The Morning Hustle, now heard in approximately 30 urban markets. Prior to his run in Chicago, he led the WJMH morning show in Greensboro, North Carolina.

“I’m extremely excited to be joining The Morning Hustle,” said Santillian. “Having a chance to be a part of a nationally syndicated show has always been a dream of mine and I don’t take it for granted! Thank you to David Kantor, Colby Colb and thank you to the entire Reach Media team! Now let’s get it!”

The Morning Hustle is the freshest program on radio with an entertaining, humorous, and informative take on urban pop culture from the millennial and Gen-Z point of view, meant to wake up its audience to the beat of today’s Hip Hop.

About Urban One:
Urban One Inc. (urban1.com), together with its subsidiaries, is the largest diversified media company that primarily targets Black Americans and urban consumers in the United States. The Company owns TV One, LLC (tvone.tv), a television network serving more than 59 million households, offering a broad range of original programming, classic series and movies designed to entertain, inform, and inspire a diverse audience of adult Black viewers. As of September 30, 2022, we owned and/or operated 66 independently formatted, revenue producing broadcast stations (including 55 FM or AM stations, 9 HD stations, and the 2 low power television stations) branded under the tradename “Radio One” in 15 urban markets in the United States. Through its controlling interest in Reach Media, Inc. (blackamericaweb.com), the Company also operates syndicated programming including the Rickey Smiley Morning Show, the Russ Parr Morning Show, and the DL Hughley Show. In addition to its radio and television broadcast assets, Urban One owns iOne Digital (ionedigital.com), our wholly owned digital platform serving the African American community through social content, news, information, and entertainment websites, including its Cassius, Bossip, HipHopWired and MadameNoire digital platforms and brands. We also have invested in a minority ownership interest in MGM National Harbor, a gaming resort located in Prince George’s County, Maryland. Through our national multi-media operations, we provide advertisers with a unique and powerful delivery mechanism to the African American and urban audiences.

SOURCE Urban One, Inc.

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In the $250B influencer industry, being a hater can be the only way to rein in bad behavior

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Influencer Alix Earle, a self-described ‘hot mess,’ has legions of online haters. Greg Doherty/Getty Images for Revolve
Jessica Maddox, University of Alabama and Jess Rauchberg, Seton Hall University Since 2020, content creator Remi Bader had accumulated millions of TikTok followers by offering her opinions on the fits of popular clothing brands as a plus-size woman. In 2023, however, Bader appeared noticeably thinner. When some fans asked her whether she’d undergone a procedure, she blocked them. Later that year, she announced that she would no longer be posting about her body. Enter snark subreddits. On Reddit, these forums exist for the sole purpose of calling out internet celebrities, whether they’re devoted to dinging the late-night antics of self-described “hot mess” Alix Earle or venting over Savannah and Cole LaBrant, a family vlogging couple who misleadingly implied that their daughter had cancer. While the internet is synonymous with fan culture, snark subreddits aren’t for enthusiasts. Instead, snarkers are anti-fans who hone the art of hating.
Young woman poses while wearing an elegant black dress and holding a red purse.
Remi Bader attends New York Fashion Week on Feb. 10, 2025. Dimitrios Kambouris/Getty Images for Tory Burch
After Bader’s refusal to talk about her weight loss, the Remi Bader snark subreddit blew up. Posters weren’t upset that Bader had lost weight or had stopped posting about her body size. Instead, they believed Bader the influencer, who’d built her brand on plus-size inclusion in fashion, wasn’t being straight with her fans and needed to be taken to account. It worked. During a March 2025 appearance on Khloe Kardashian’s podcast, Bader finally revealed that she had, in fact, had weight-loss surgery. Some critics see snarkers as a big problem and understandably denounce their tendency to harass, body shame and try to cancel influencers. But completely dismissing snark glosses over the fact that it can serve a purpose. In our work as social media researchers, we’ve written about how snark can actually be thought of as a way to call out bad actors in the largely unregulated world of influencing and content creation.

Grassroots policing

Before there were influencers, there were bloggers. While bloggers covered topics that ranged from entertainment to politics to travel, parenting and fashion bloggers probably have the closest connection to today’s influencers. After Google introduced AdSense in 2003, bloggers were easily able to run advertising on their websites. Then brands saw an opportunity. Parenting and fashion bloggers had large, loyal followings. Many readers felt an intimate connection to their favorite bloggers, who seemed more like friends than out-of-touch celebrity spokespersons. Brands realized they could send bloggers their products in exchange for a write-up or a feature. Furthermore, advertisers understood that parenting and fashion bloggers didn’t have to adhere to the same industry regulations or code of ethics as most news media outlets, such as disclosing payments or conflicts of interest. This changed the dynamic between bloggers and their fans, who wondered whether bloggers could be trusted if they were sometimes being paid to promote certain products. In response, websites emerged in 2009 to critique bloggers. “Get Off My Internets,” for example, fashioned itself as a “quality control watchdog” to provide constructive criticism and call out deceptive practices. As Instagram and YouTube became more popular, the subreddit “r/Blogsnark” launched in 2015 to critique early influencers, in addition to bloggers.

Few guardrails in place

Today the influencer industry has a valuation of over US$250 billion in the U.S. alone, and it’s on track to be worth over $500 billion by 2027. Yet there are few regulations in place for influencers. A few laws have emerged to protect child influencers, and the U.S. Federal Trade Commission has established legal guidelines for sponsored content. That said, the influencing industry remains rife with exploitation. It goes both ways: Corporations can exploit influencers. For example, a 2021 study found that Black influencers receive below-market offers compared with white influencers.
Young, blonde couple smiling and posing.
Savannah and Cole LaBrant came under fire for implying that their daughter had cancer, in what their critics called a ploy for attention. Danielle Del Valle/Getty Images for Lionsgate
Likewise, influencers can deceive or exploit their followers. They might use unrealistic body filters to appear thinner than they are. They could hide who’s paying them. They may promote health misinformation such as the controversial ParaGuard cleanse, a fake treatment pushed by wellness influencers that claimed to rid its users of parasites. Or, in the case of Remi Bader, they might gain a huge following by promoting body positivity, only to conceal a weight-loss procedure from their fans. For disappointed fans or followers who feel burned, snark can seem like the only regulatory guardrail in an industry that has gone largely unchecked. Think of snark as a Better Business Bureau for the untamable world of influencing – a form of accountability that brings attention to the scammers and hustlers.

Keeping it real

Todays’s snark exists at the intersection of gossip and cancel culture. Though cancel culture certainly has its faults, we approach cancel culture in our writing as a worthy tool that allows audiences to hold the powerful accountable. For example, communities of color have joined forces to call out racists, as they did in 2024 when they exposed lifestyle influencer Brooke Schofield’s anti-Black tweets. Influencers build trust with their audiences based on being “real” and relatable. But there’s nothing preventing them from breaking that trust, and snarkers can swoop in to point out bad behavior or hypocrisy. Within the competitive world of family vlogging, snarkers see themselves as doing more than stirring the pot. They’re truth-tellers who bring injustices to light, such as abuse and child labor exploitation. Some of this exposure is paying off, with more and more states introducing and passing family vlogger laws that require children to one day receive a portion of their parents’ earnings or restrict how often children can appear in their parents’ videos. Yes, snark can veer into cyberbullying. But that shouldn’t discount its value as a tool for transparency. Influencers are ultimately brands. They sell audiences ideas, lifestyles and products. When people feel as if they’ve been misled, we think they have every right to call it out. Jessica Maddox, Assistant Professor of Journalism and Creative Media, University of Alabama and Jess Rauchberg, Assistant Professor of Communication Technologies, Seton Hall University This article is republished from The Conversation under a Creative Commons license. Read the original article.

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Lifestyle Icon Martha Stewart Confirmed As Vivid Sydney 2025’s Global Storyteller

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SYDNEYApril 3, 2025 /CNW/ — The world’s original global influencer, long before the term existed, Martha Stewart, is set to join Vivid Sydney for an exclusive, one off, In Conversation event. Martha will reflect on her extraordinary career, the evolution of her personal brand, and the changing face of food, design and home life. She’ll also share candid insights into her most memorable moments in popular culture—and what it really takes to stay relevant for over four decades.
Martha Stewart

Vivid Sydney 2025 in Conversation with Martha Stewart. Image credit – Destination NSW

“I have made some wonderful memories traveling to Australia over the years, so I am thrilled to return for Vivid Sydney. The conversation will be fun and honest, covering many aspects of my life and career”, says Martha Stewart. “I’m always looking for inspiration when I travel so I’m excited to see what Sydney has to offer.” In Conversation with Martha Stewart will take place at International Convention Centre (ICC) Sydney on Wednesday, 28 May. The first self-made female billionaire, Martha Stewart is an Emmy Award® winning television host, and best-selling writer of 101 books. The go to source for homemaking and culinary inspiration around the world, Martha didn’t just live the American Dream – she defined it. From her first book, Entertaining, published in 1982, Martha Stewart has remained a household name.  Never far from pop culture’s pulse, she graced the cover of the Sports Illustrated Swimsuit Issue in 2023 and, last year, was the subject of Netflix’s watercooler documentary Martha. Vivid Sydney Festival Director Gill Minervini says, “Vivid Sydney is unrivalled in its ability to offer exclusive, unmissable, and one-of-a-kind events to visitors. It’s incredibly exciting to welcome one of the most revered and fascinating minds to Sydney. We could not think of a better figure that encapsulates this year’s theme of Dream more than Martha Stewart.” Martha Stewart is the latest in Vivid Sydney’s Global Storyteller series, designed to bring together the world’s brightest minds and creative leaders to provide new forms of creative exchange and interactive engagement. Previous speakers include, pop culture sensations Jennifer Coolidge and Mike White, comedic visionary Amy Poehler, local superstar Troye Sivan, and Hollywood trailblazers Baz Luhrmann and Spike Lee. Vivid Sydney will be held from Friday 23 May to Saturday 14 June. Tickets to In Conversation with Martha Stewart are on sale Friday, 4 April at 9.00am AEDT at vividsydney.com. SOURCE Destination NSW

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“Sleeves Senior Pickleball Report: Hive 16mm Paddle Review”

Get the lowdown on the latest episode of Sleeves Senior Pickleball Report, featuring an in-depth review of the Hive 16mm paddle from Reign and Win.

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https://youtu.be/HpamUD9GeJo

In the latest episode of Sleeves Senior Pickleball Report, Mike Sleeves Sliwa delivered an insightful paddle review, focusing on the much-anticipated Hive 16mm from Reign and Win. As an authority in the pickleball community, Sleeves’ expertise and attention to detail provided viewers with a comprehensive analysis of the paddle’s performance.

During the review, Sleeves highlighted the Hive 16mm’s innovative design, emphasizing its honeycomb core and the impact it had on the paddle’s feel and responsiveness. He meticulously assessed its power, control, and maneuverability, catering to both seasoned players and newcomers to the sport.

Sleeves’ engaging presentation and genuine passion for the game made this paddle review not only informative but also entertaining. His candid insights and practical demonstrations undoubtedly left viewers eager to get their hands on the Hive 16mm for their next game. As always, Sleeves continues to be a trusted source for pickleball enthusiasts seeking reliable gear reviews and expert advice.

Use the code “Reign10” and get 10% off your purchase. A percentage of proceeds go to Non-Profit Bee Farmers. SAVE THE BEES! https://reignandwinpickleball.com/pro…

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Discover the newest apparel and accessories for the Senior Pickleball Report by SLEEVES, now available through Santa Barbara Happy! Use the discount code: Sleeve10 for 10% off.

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Picklin is revolutionizing pickleball practice with The Dink Net! Improve your dink game and revolutionize your practice with this portable net that sets up in under 60 seconds. Perfect for practicing your skills anywhere, The Dink Net enhances muscle memory and helps you become an expert player faster. Picklin is dedicated to enhancing your game with innovative products, ensuring your transition into pickleball is smooth and enjoyable. 

Use code SENIORPICKLEBALLREPORT for 10% off your entire order. Elevate your pickleball experience with Picklin! https://startpicklin.com/seniorpickleballreport 

Fitville is offering a discount to you, the viewers of Sleeve’s SPR… Use this code to get 30% off:   SPR30

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Learn about the R.A.W. (Reign and Win) Excluder 1, a fantastic paddle that supports non-profit bee farmers and contributes to preserving bees. Use the promo code “Reign10” to get a 10% discount on your purchase. Let’s work together to save the bees, who play a vital role in sustaining life on our planet. Click the link below to find out more about this product.

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  • Michael J Sliwa

    Over the past few years, Mike has become an insane pickleballer (pickler), fortunately for the senior 50+ crowd he started his show, Sleeve’s Senior Pickleball Report. He spends the rest of his time speaking on social justice and spending time with his beautiful wife, Karen, and enjoying simple living in his ger/yurt. View all posts


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