WeightWatchers teamed up with Vanderpump Rules’ Peter Madrigal to help shake and stir things up at BravoCon 2023, in Las Vegas, NV.

LAS VEGAS /PRNewswire/ — On November 4th, Peter Madrigal served up WeightWatchers points-friendly cocktail menu on the WW Points Party Bus circling BravoCon where partygoers sipped and enjoyed deliciously healthful inspired cocktails like ‘Chardonnay Slush’ and the ‘Fizzy Hibiscus’. WeightWatchers knows it’s all about enjoying life, drinking, and eating all the foods we love! Bravolebrities including Vicki Gunvalson, Whitney Rose, and Ashley Darby joined the fun, whooping it up with influencers and fellow bus riders making the evening even more memorable.  

SOURCE WeightWatchers

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Navy Cross recipient Aubrey McDade and NFL alumnus Eric Swann join PHIT’s ‘Movement’

WASHINGTON /PRNewswire/ — PHIT America president Jim Baugh today announced the addition of two new members to its board of directors. PHIT America has already helped more than 850,000 youth become active through its AMPED, PLAY GOLF, PLAY TENNIS and PLAY PICKLEBALL Programs, and is working aggressively toward its goal of helping 50 million youth.

The latest business leaders added to PHIT’s board include retired Marine Gunnery Sergeant Aubrey McDade and retired NFL player Eric Swann. McDade is a Navy Cross recipient, and Swann is a 10-year NFL veteran, two-time Pro Bowl player and only first round draft pick to never play college football.

“The moment I met Aubrey and Eric I knew they would become important additions to our Board,” said Baugh. “These gentlemen have the knowledge and networks we need to impact millions of kids. Their passion for kids’ fitness and health, and the fact that they are leaders in key areas impacted by the ‘Inactivity Pandemic’ — military and sports – make them both ideal board members.”

According to Baugh, a 2022 study from the Pentagon shows that 77% of young Americans would not qualify for military service without a waiver because of being overweight, using drugs, or having physical and mental health problems. In fact, military leaders are becoming increasingly concerned that this is a national security issue of potentially epic proportion.

“The physical fitness level of the majority of our nation’s youth is alarming,” says McDade. “Instead of stepping up our efforts to get kids fit, we’re lowering our fitness standards. This must stop!”

McDade adds, “As a retired Marine and Navy Cross recipient, I have seen battle and what is required – both physically and mentally – to withstand it. By the time kids get to high school, it is challenging to change their mindsets. We must encourage and support efforts that get youth addicted to the “miracle drug” of fitness while still in elementary school.”

Baugh further adds, “Last year Tom Cotton referred to Army fitness standards as pathetic and I agree. At one Army base, we are spending $200 million on fitness camps to get recruits fit. What if we used that money in schools to get all kids active and fit? It would help every kid…including those who want to join the military.”

In addition to the impact the “Inactivity Pandemic” is having on national defense, Baugh notes that 90% of U.S. children are not active to CDC standards, and that they are “ticking time bombs” that will overwhelm our nation’s healthcare system when they become adults. This sentiment is shared by new PHIT America board member Swann.

“I share Jim’s concern about the impact that inactivity is having on the physical and mental health of American youth,” says Swann. “As a child, I had Attention Deficit Hyperactivity Disorder (ADHD). Participating in physical education activities during the school day allowed me to burn off the energy I needed to concentrate. I cannot imagine what I would have done without it. Today, far too many schools have little or no physical education.”

Swann adds, “The links between physical fitness, academic performance and mental health are undeniable. I strongly support PHIT’s mission to get physical education back in all our nation’s schools, and the organization’s corresponding efforts to get kids interested in lifetime sports, such as running/walking, golf, tennis and pickleball.”

PHIT America goes to the ‘roots’ of physical activity, school PE programs, to make sure more kids are active, fit and healthy, according to Baugh. “In a study by UNICEF, US kids are ranked last in physical health. PHIT America’s programs are impactful. I look forward to working with our two newest board members to get 50 million kids active, and therefore healthier, smarter and happier,” says Baugh.

Established in 2013, PHIT America is a non-profit organization that leads a national movement to improve the physical and mental health of 50 million children. All data and research sources can be found at IP.PHITAmerica.org. PHIT America is led by Sports Industry and Tennis Industry Hall of Fame Inductee, and former President of Wilson Sporting Goods, Jim Baugh. For more information, visit PHITAmerica.org. 

SOURCE PHIT America

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KAYSVILLE, Utah /PRNewswire/ — The Picklr, a premiere indoor pickleball facility with over eighty locations across the United States, is partnering with US Sports Camps to run Nike Pickleball Camps at various Picklr facilities nationwide. The partnership will enable campers to learn from some of the pickleball industry’s best professional players and coaches. This collaboration elevates the sport by fostering an environment where athletes can come together, learn, and improve regardless of skill level. The first camp will be for adults age 18+ and is scheduled to launch in the first quarter of 2024. 

”It’s always been about bringing pickleball to as many players as possible, and this partnership between two industry leaders will ensure that even more people can participate in this wonderful sport,” said James Hurlock, Chief Brand Officer at the Picklr. 

“At US Sports Camps, we’re focused on delivering best-in-class experiences for campers, and this exciting partnership with the Picklr helps us achieve that,” said Jack Davis, USSC Director of Tennis and Pickleball Camp Management and Partnerships. “We look forward to helping pickleball players of all abilities elevate their skills by working with great coaches at the amazing facilities the Picklr is famous for.” 

Nike Pickleball Camps offer three-day experiences highlighting critical pickleball skills and strategies such as the third shot drop, playing in the transition zone, and much more. Camps are designed to address specific needs, increase game knowledge, and help players improve in a fun and friendly environment. 

ABOUT THE PICKLR:
At The Picklr, pickleball is more than just a sport; it’s a lifestyle that fosters community, competition, and fun. With over eighty state-of-the-art facilities, professional coaching, and a vibrant atmosphere, The Picklr offers an unparalleled pickleball experience for players of all skill levels. All locations provide state-of-the-art professional-grade outdoor surfacing, onsite snacks and drinks, and access to free leagues, tournaments, and clinics. Follow The Picklr on Instagram, X, LinkedIn, Facebook, and TikTok for news on locations and contests, or visit www.thepicklr.com to learn more about owning a franchise. 

ABOUT US SPORTS CAMPS:
US Sports Camps (USSC), headquartered in San Rafael, Calif., is America’s most prominent sports camp network and the licensed provider of Nike Sports Camps. The company has offered summer camps since 1975 with the same mission that defines it today: to shape a lifelong enjoyment of athletics through high-quality sports education and skills enhancement. USSC is part of the Youth Enrichment Brands (YEB) network, which aims to help every kid discover and develop lifelong passions. YEB does this by connecting and serving a network of companies that deliver best-in-class youth camps, classes, music education, and sports leagues. Other brands in the YEB network include School of Rock, the leader in performance-based music education; i9, the nation’s largest multi-sport provider of youth sports leagues; and Streamline Brands, the world’s largest operator and franchisor of swim schools. 

SOURCE The Picklr