Beverages
Run the Tunnel, Just Like the Pros: Fast Twitch Is Offering the Ultimate Super Bowl LVII Experience
Exclusive hype moment lets you run through the same Super Bowl stadium tunnel as your favorite NFL athletes
CHICAGO /PRNewswire/ — The pre-game tunnel is where athletes get physically and mentally prepared for gametime. Fast Twitch, a new energy drink from Gatorade, is letting three lucky fans experience the power of this explosive pre-game ritual with the chance to run through the Super Bowl stadium tunnel and onto the field in an experience traditionally reserved for NFL pros.
“I love that electric pre-game feeling, running from the tunnel onto the field with thousands of fans screaming,” said George Kittle, Fast Twitch athlete and San Francisco 49ers tight end. “This is an opportunity for anyone to experience what NFL players go through to get hyped to compete on the world’s biggest sports stage.”
One winner and two friends can win a trip to Super Bowl LVII in Glendale, Arizona, complete with an exclusive, behind the scenes run out of the pre-game tunnel and into State Farm Stadium just days before the pros do the same as they step out ahead of the biggest game of the year. The winner will also get access to Fast Twitch’s immersive tunnel installation that captures the swagger and energy of the pre-game hype, where they’ll be able to test their skills like the pros alongside fan favorite NFL stars, all while experiencing Fast Twitch’s winning combination of caffeine, electrolytes and B vitamins to jump-start their next workout.
And best of all? The winner will get to watch the Super Bowl LVII teams retrace their tunnel run glory with three tickets to Super Bowl LVII.
Consumers can enter to win by using the Fast Twitch custom filter and posting your best high-energy tunnel entrance to TikTok or Instagram with #FastTwitchContest by Jan. 31. Entries must also be submitted on FastTwitchEnergy.gatorade.com, where you can also find complete details in contest rules and how to enter. No purchase is necessary to enter or win.
Fast Twitch is the first-ever caffeinated energy drink designed to help athletes ignite power with 200mg of caffeine, electrolytes, 100% DV vitamin b6 and b12, zero sugar, no artificial flavors or colors and in the same Gatorade flavors fans know and love.
Exclusively used by NFL athletes like Kittle, Stefon Diggs and DK Metcalf on NFL sidelines throughout the 2022 season, and now Fast Twitch will be available to athletes and consumers nationwide in early February 2023. To learn more about Fast Twitch, follow the brand on Instagram and TikTok.
About Gatorade
The Gatorade Company, a division of PepsiCo (NASDAQ: PEP), meets the needs of consumers who participate in sports and fitness, through brands that include Gatorade, Propel, Muscle Milk, Evolve and Fast Twitch. The solutions they provide are driven by a deep understanding of the unique occasions and needs across athletic activity. Gatorade, their marquee brand, is underpinned by a 57-year history of studying the best athletes in the world, and sports nutrition research by the Gatorade Sport Science Institute, allowing it to provide scientifically formulated products that meet athletes’ needs both on and off the field. For more information and a full list of products, please visit www.gatorade.com.
About PepsiCo
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes Lay’s, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo’s product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.
Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. For more information, visit www.pepsico.com, and follow on Twitter, Instagram, Facebook, and LinkedIn @PepsiCo.
SOURCE Fast Twitch
Food and Beverage
Cool Down This Summer with a Sweet Slushie
Last Updated on July 1, 2026 by Daily News Staff

Cool Down This Summer with a Sweet Slushie
(Family Features) Each season throughout the year seems to
have its own “flavor,” and summer is no exception. Hamburgers and hot dogs off
the grill, refreshing watermelon at snack time and cool, delicious ice cream on
warm evenings.
While many people think of sweetpotatoes during the
holidays, you can make this sweet vegetable a key ingredient all year-round –
including summertime. As one of the most versatile veggies you can find,
they’re easy to add to a variety of recipes while enhancing flavor and boosting
nutrition content.
Sweetpotatoes can be your summer staple in both simple and
elevated recipes alike, as well as in both sweet and savory dishes. They can be
cooked or prepared in several ways: on the stove, baked, microwaved, grilled or
slow cooked.
Or, for an easy way to cool down in the heat, try them in a
creamy drink like this Sweetpotato Summer Slushie. It may surprise you, but
sweetpotatoes are ideal for sipping – smoothies and cocktails are both
crowd-pleasers, especially during sweltering summer days. This refreshing treat
can be made with or without the boozy kick; just break out the blender and kick
back in the sunshine.
To discover more ways to cook and enjoy sweetpotatoes all
summer long, visit ncsweetpotatoes.com.
Watch video to see how to make this recipe!
[youtube https://www.youtube.com/watch?v=t5xyuKDlklQ?si=JiKNgtk78Vc8NiMU&controls=0]

Recipe courtesy of the North
Carolina Sweetpotato Commission
- 1 cup cooked,
mashed North
Carolina Sweetpotatoes - 1 cup
pineapple juice - 1/2 cup orange
juice - 1/4 cup lemon
juice - 1/4 cup coconut
milk - 2-3 tablespoons
simple syrup or honey (adjust to taste) - 1 teaspoon
vanilla extract - 2 cups crushed
ice - 2 ounces
spiced rum, coconut rum or bourbon (optional) - pineapple
slices or orange wedges, for garnish (optional)
- In blender, blend sweetpotatoes, pineapple juice, orange
juice, lemon juice, coconut milk, simple syrup or honey, vanilla extract and
ice until smooth and slushy. - Pour into glasses and serve.
- For alcoholic version: Add spiced rum, coconut rum or
bourbon after blending. Pulse in blender or stir after blending for layered
effect. - Garnish with pineapple slices or orange wedges, if desired.
SOURCE:
News
How healthy is Sodastream?
The SodaStream Sparkling Water Maker is a device that forces carbon dioxide (CO2) gas (stored under pressure in a cylinder) into water, making it sparkling (fizzy)

Sodastream machines have been gaining popularity in recent years as an alternative to store-bought soft drinks. Not only are they more environmentally friendly, but they also offer several health benefits compared to traditional sodas.
Reduced Sugar Intake
One of the most significant health benefits of using a Sodastream machine is reducing sugar intake. Traditional sodas are loaded with sugar, and excessive sugar intake can lead to weight gain, obesity, and other health problems such as Type 2 diabetes. With a Sodastream machine, you can control the amount of sugar you add to your drink, allowing you to enjoy a refreshing beverage without the harmful effects of excessive sugar consumption.
No Artificial Sweeteners
Many store-bought soft drinks contain artificial sweeteners, which can have negative health effects such as headaches and digestive problems. Sodastream machines, on the other hand, allow you to use natural sweeteners such as fruit extracts, honey or agave nectar, giving you a healthier and more natural alternative.
No Preservatives
Another advantage of using a Sodastream machine is that you can avoid preservatives commonly found in store-bought soft drinks. Preservatives such as sodium benzoate and potassium sorbate have been linked to health problems such as cancer and allergies. By making your own drinks, you can avoid these harmful additives and enjoy a healthier, preservative-free beverage.
Eco-Friendly
In addition to the health benefits, using a Sodastream machine is also environmentally friendly. Traditional soft drinks are packaged in plastic bottles or cans, which contribute to environmental pollution. With a Sodastream machine, you can reuse the same bottle multiple times, reducing waste and helping to reduce your carbon footprint.
Variety
Finally, Sodastream machines offer a wide variety of flavors and options, allowing you to customize your drink to your liking. You can mix and match different flavors or create your own unique blends, giving you a healthier and more enjoyable alternative to traditional sodas.
In conclusion, Sodastream machines offer several health benefits compared to traditional store-bought soft drinks. By reducing sugar intake, avoiding artificial sweeteners and preservatives, and being eco-friendly, they offer a healthier and more sustainable alternative to traditional soft drinks. Moreover, with a wide variety of flavors and options, you can customize your drink to your liking, making it a fun and enjoyable way to stay healthy.
Beverages
Caraway Tea Company Scales Up to Meet 2026’s Sleep & Stress Tea Boom
Caraway Tea Company expands Poughkeepsie production for private label sleep and stress herbal teas, including chamomile, valerian, and adaptogen blends.
If 2026 has a defining wellness habit, it might be the “evening ritual”—that intentional wind-down window when people trade late-night scrolling (or a nightcap) for something calmer, warmer, and repeatable. Caraway Tea Company is betting on that behavior in a big way. The Hudson Valley-based, women-owned tea manufacturer and private-label co-packer announced it has expanded production capacity specifically for sleep- and stress-support herbal blends, responding to what it calls one of the fastest-moving consumer wellness categories of the year.
The company, which is SQF Level 2-certified and USDA Organic, has relocated to a larger manufacturing facility in Poughkeepsie, New York. The new setup includes six pyramid tea bag lines, dedicated iced tea bag lines, pyramid envelope lines, and loose tea packing capabilities—giving brands flexibility to launch (or expand) sleep and stress SKUs across multiple retail formats without having to compromise on presentation or scale.
Why “wind-down” tea is having a moment
Caraway points to a broader shift: sleep support isn’t a niche add-on anymore—it’s becoming a primary product driver. Chamomile alone represents roughly 32% of the global herbal ingredient market, making it the most consumed wellness botanical worldwide. And consumer research published earlier this year places sleep-supporting herbal teas among the highest-growth wellness beverage segments, with both retail and DTC brands building full product lines around the wind-down occasion.
In other words: consumers aren’t just buying tea. They’re buying the routine.
“Sleep and stress are no longer a sub-category — they’re driving the conversation,” said Michael Caraway, COO of Caraway Tea Company. He noted that brand requests have evolved quickly—from simple chamomile blends to more complex, multi-ingredient evening formulas featuring botanicals like valerian, passionflower, lemon balm, and lavender, sometimes layered with adaptogens. Those formulas, he added, come with higher expectations: clinical-quality botanicals, traceability, and packaging that supports a ritual—not just a single serving.
The blends brands are building now
Caraway says its expanded facility is designed to support a range of sleep and stress formulations, including:
- Classic relaxation blends built on familiar botanicals like chamomile, lavender, and lemon balm—the traditional foundation of many bedtime teas.
- Deeper sleep formulas incorporating ingredients such as valerian root, passionflower, hops, and skullcap for consumers with more pronounced sleep concerns.
- Stress-and-cortisol-support blends featuring adaptogens like ashwagandha, holy basil (tulsi), and reishi—bridging daytime stress management with nighttime recovery.
- Caffeine-replacement evening rituals aimed at the growing audience swapping evening alcohol or screen time for a structured wind-down practice.
All blends are produced under SQF Level 2 and USDA Organic protocols, with packaging options spanning pyramid sachets, traditional and iced tea bags, pyramid envelopes, and loose-leaf formats for retail and foodservice.
The “rigor problem” in functional sleep teas
Alongside capacity growth, Caraway is also making a standards argument—especially for the sleep category, where consumer expectations are high and the line between marketing and outcomes can get blurry.
“A bedtime tea makes a promise,” said Gina Caraway, CEO and Co-Founder. “Consumers expect it to help them sleep. That promise is earned through sourcing, formulation, and batch testing. You can put ‘sleep’ on a box. You can’t put it in the cup unless the work is real.”
Caraway says it supports partners from concept to finished goods with in-house blending, small-batch flexibility, and full regulatory documentation—positioning itself as a manufacturing partner for both established brands and emerging wellness companies that want to compete in a crowded, fast-moving category.
What’s next
With the expanded Poughkeepsie facility now online, Caraway Tea Company is accepting inquiries for Q3 productionfor sleep and stress-support blends—an indicator that brands are already planning ahead for late-summer and fall wellness demand.
For brands watching the market, the takeaway is simple: the evening ritual is no longer a trend to test—it’s a product lane to build around. And as consumers get more discerning about what “works,” manufacturers that can deliver traceability, testing, and format flexibility may become the quiet force behind the next wave of functional tea growth.
Source and Related Links
- Press release pickup (Morningstar / PR Newswire syndication): Caraway Tea Company Expands Capacity for Sleep & Stress Wellness Teas
- Company overview page: Caraway Tea Company
- Main site (services / private label positioning): Caraway Tea Company – Private Label Tea Manufacturer
- Company press page (helpful for context + additional announcements): Caraway Tea Company Press
- Additional syndication pickup (Yahoo Finance): Caraway Tea Company Expands Capacity for Sleep & Stress Wellness Teas
- Brand social proof / updates (Facebook page): Caraway Tea Company on Facebook
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