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The Media Trust Warns of Increased Digital Attacks Targeting Children and Elderly

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2023 outlook reveals growing assault on consumer expectations of digital trust and safety

MCLEAN, Va. (Newswire.com) – The Media Trust, the preeminent leader in digital trust and safety for websites and mobile apps, released a report detailing the harms experienced by consumers through their everyday use of websites and mobile apps. When accessing common online environments — news, entertainment, shopping, travel — children and the elderly were increasingly affected by malware, a 3.7X and 11X growth, respectively, throughout 2022. 

The report CYA 2023: 7 Digital Safety Trends for Uncertain Times highlights malware and ad-quality challenges facing brands, publishers, and platforms as they navigate consumer-loyalty concerns and the economic uncertainties of 2023. From poor security to inappropriate content, the consumer experience is under attack, which threatens monetization channels including commerce and online advertising. 

The report confirms:

  • 4,500+ active attacks targeting millions of consumers each month 
  • 1.3 billion malicious ads blocked on Fortune 1000 websites and apps
  • 2.2X growth in e-skimming attacks since 2020
  • 3X increase in just three months of an attack leveraging a particular corrupted JavaScript library
  • 16X rise in backdoors being installed on devices — personal, corporate, government

“Threat actors have greatly improved their ability to get their malicious wares in front of the most vulnerable consumers online,” explained Chris Olson, CEO of The Media Trust. “Every business with a digital channel — website, app, gaming console — needs to be aware of how these assets are used to target and harm your customers. You cannot simply look the other way and leave children and the elderly to fend for themselves. Your family, friends, and neighbors are all being hunted every time they use the internet.”

An informative, 30-minute webinar is scheduled for Tuesday, Jan. 31, 2023. Register for  CYA 2023: 7 Digital Safety Trends Webinar

About The Media Trust: 

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Today’s digital ecosystem relies on The Media Trust to safeguard the consumer experience. We fix the issues that harm your customers, drive data breaches, violate regulations, impede revenue, and tarnish your brand. Acting as your audience, our unique digital safety platform captures their true user experience and stops harmful activity so you can better monetize and govern your digital assets. Since 2005, hundreds of digital businesses have depended on The Media Trust to protect their strategic digital revenue channels. Why not yours? The Media Trust — your partner in digital trust and safety. Learn more at www.mediatrust.com.

Source: The Media Trust

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Activism

Claudia Bartra Teams Up With Fusion Academy to Promote Anti-Bullying Initiative

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Local entrepreneur and philanthropist teams up with Fusion’s three Florida campuses to stand up against bullying.

OCA RATON, Fla. (Newswire.com) – Businesswoman and philanthropist Claudia Bartra and Fusion Academy in Miami, Boca Raton, and Palm Beach Gardens are teaming up to prevent bullying in their schools and communities. 

“We’re excited to have Claudia on board,” said Christina Seamster, Ph.D., Area Head of School. “She is a great community partner and we’re thrilled to be teaming up with her for our zero-tolerance bullying initiative.”

Bartra is actively involved in the community, notably with La Granja, her successful chain of award-winning Peruvian restaurants. Her philanthropic contributions include her work with ASPIRA, a youth organization for Latin American children, providing scholarships to students attending Palm Beach State College, and being honored for her support of children’s education both in the United States and her home country of Peru. Bartra deeply values the power of education, and her collaboration with Fusion Academy is no exception. 

Founded in 1989 in Solana Beach, California, Fusion Academy has 80 campuses across the U.S., including three in Florida: Boca Raton, Miami, and its most recent addition in Palm Beach Gardens. With one-to-one classrooms and personalized instruction, Fusion Academy can center every student’s needs while providing opportunities to interact with other students. During “Homework Cafe” time, students can work on homework collaboratively, play games, and eat snacks together. A student’s five-hour day at the school is built for their needs and encourages them to be the full version of themselves. Fusion campuses operate between 7:30 A.M. and 7:30 P.M. which gives students flexible learning opportunities that best fit their schedules. 

Every Fusion Academy location ensures each student experiences both academic and social-emotional core learner outcomes: being resourceful, critical thinking, self-awareness, and inclusivity. 

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Claudia Bartra and Fusion Academy want to confront the nationwide problem of bullying and provide a resource for students where they can feel comfortable in addressing their concerns to their parents and teachers. Bullying not only affects the students who are being bullied, but also the school community as a whole. According to a 2019 report by the National Center for Educational Statistics, nearly 20% of students in the United States aged 12-18 reported being bullied at school.

Together, Bartra and Fusion Academy created actionable goals to prevent bullying in the school community and beyond:

  1. Making every parent a partner in their child’s education and socio-emotional development. 
  2. Providing holistic socio-emotional learning experiences. 
  3. Being proactive and positive (for both teachers and students).
  4. Provide safe spaces and teacher mentors for each student. 
  5. Encourage peers to come to a common resolution with openness and inquiry. 
  6. Inspire positive change to be a more reflective person.
    7. Identify individual biases and prejudices to become more self-aware and diffuse tense situations. 

Both Bartra and Seamster look forward to implementing the new initiative in 2023. Visit Fusion Academy for information, and to learn more about Claudia Bartra, go to www.claudiabartra.com

Source: Fusion Academy

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