Entertainment
Bob Newhart was more than an actor or comedian – he was a literary master
Bob Newhart, initially a stand-up comic, used literary techniques in his routines, earning the Mark Twain Prize. His one-sided conversations engaged and entertained audiences.
Last Updated on March 8, 2026 by Daily News Staff
Mark Canada, Indiana University Kokomo
If you knew Bob Newhart only as an actor – most notably as the star of the legendary “Bob Newhart Show” but also in a minor though memorable role in the movie “Elf” – you may not have thought of him as a literary figure.
However, Newhart, who died on July 18, 2024, at the age of 94, began his rise to stardom as a stand-up comic, crafting and delivering such brilliant monologues as “Driving Instructor” and “Bus Drivers School.” In those bits, he demonstrated a mastery of diction, dialect, character and dialogue worthy of the title “literary master.”
In my view, there is perhaps no more fitting recipient of the Mark Twain Prize than Newhart, who received it in 2002.
As a literary scholar, I typically study traditional poetry and fiction by canonical authors such as Twain and Edgar Allan Poe. But the mastery of language and character is not the sole possession of poets and novelists. Newhart demonstrated that stand-up comedy could also be an art form. https://www.youtube.com/embed/8KSUSk2-JXc?wmode=transparent&start=0 Bob Newhart accepts the Mark Twain Prize in 2002.
‘The old humble bit’
One of his masterpieces is his “Abe Lincoln vs. Madison Avenue” stand-up routine, built around a quirky but timely premise.
Having witnessed the rise of advertising and public relations in the 1950s and 1960s, Newhart imagined a scenario from an earlier age. What if, he asked, there had been no real man with the mind and stature of Abraham Lincoln during America’s Civil War?
The advertising industry, he goes on to say, “would have had to create a Lincoln.” He then performs a one-sided imaginary telephone conversation between a press agent and someone employed to play the part of this manufactured Lincoln – introducing it with a line that would become iconic for Newhart, saying the conversation would have gone “something like this.”
The “something” that ensues is a tightly crafted, six-minute routine worthy of the term “poem.” Indeed, Newhart deployed some of the same literary devices wielded by previous masters such as Twain and Alexander Pope.
Like Twain, Newhart had a marvelous ear for dialect and seasoned his monologue with little bits of slang and jargon to capture the breezy speech of a stereotypical press agent.
“Hi, Abe, sweetheart, how are you, kid?” he begins. “How’s Gettysburg?”
Delivered quickly and offhandedly, the lines, like so much of Newhart’s stand-up work, are subtle, but effective – dead on without being too on the nose. Throughout the bit, he deploys similar little touches of diction – as when the agent refers to “Four score and seven,” the famous first words of the Gettysburg Address, as a “grabber.”
Herein lies another, even more effective, source of humor. Lincoln’s opening is famously lyrical and formal, the epitome of elocutionary eloquence, and the agent has reduced it to a “grabber.” This kind of deflation echoes an old satirical genre known as the “mock-epic.” As practiced by the Enlightment-era English poet, translator and satirist Alexander Pope and others, it draws its humor from the contrast between the sublime and the mundane or even ridiculous.
Newhart returns to the device when he has the agent try to explain to the made-up Abe the logic behind the line “The world will little note, nor long remember.”
Lincoln’s original line is graceful, alliterative and nearly perfectly iambic – an oratory gem if there ever was one – but, for the agent, it’s simply “the old humble bit.” https://www.youtube.com/embed/HTG3glnwoKE?wmode=transparent&start=0 Bob Newhart performs ‘Abe Lincoln vs. Madison Avenue.’
Character is key
Master writers of humor or, for that matter, fiction in general, will tell you that character is key. Get the characters right, and humor – or drama – will follow.
With more of his delightfully subtle touches, Newhart paints a hilarious picture of the naive bumbler the agency has to craft into a Lincoln. Again, as is often the case with humor, irony helps to achieve the desired effect – in this case, humor.
Lincoln was an eloquent, noble figure. He was larger than life – and certainly larger than this dimwit, who doesn’t even get the joke when one of the agency’s “gag writers” supposedly dashes off a line on Gen. Ulysses S. Grant.
The agent shares it with the fake Abe, saying, “They got a beautiful squelch on Grant. The next time they bug ya about Grant’s drinkin’ … you tell ’em you’re gonna find out what brand he drinks and send a case of it to all your other generals.”
After a short pause, the agent says, with Newhart’s famous stammer, “Uh, no, no, it’s, it’s like, like the brand, uh, was the reason he won.” Finally, after another short pause, the exasperated agent snaps, “… use it, it’s funny.” https://www.youtube.com/embed/XaUYQZR-y7I?wmode=transparent&start=0 Bob Newhart performs ‘Driving Instructor.’
Give the audience credit
This last “exchange” demonstrates the most ingenious aspect of Newhart’s humor: his signature one-sided conversation, which he also used to hilarious effect in “Driving Instructor” and other routines.
Now you know why the opening sequence of “The Bob Newhart Show” has Newhart answering a phone – an homage to his then-famous stand-up gag.
We never hear the voice of “Abe” but rather hear only the agent’s side of the conversation. It might seem like a minor detail, but this artifice means that we as the audience have to play an active role in the comedy. We hear the agent’s side and have to imagine what he is hearing. Sometimes the agent repeats what he supposedly hears, but, in this instance, when the agent is trying to explain the punchline of the Grant joke, the burden is on us.
Here again Newhart was employing an old device. In a dramatic monologue such as Robert Browning’s serious poem “My Last Duchess,” the poet leaves out key details, forcing us to detect them and complete the only partially told story.
The device is especially effective in comedy because, as Newhart knew on some level, we all like to feel smart. By putting us in the position of filling in the blanks in the conversation, Newhart gives us the opportunity to feel a little extra satisfaction and to create some of the humor ourselves by crafting our own sense of the rube on the other side of the conversation.
It was the master stroke for a master craftsman. With this brilliant touch, Newhart turned us all into comedians.
Mark Canada, Chancellor and Professor of English, Indiana University Kokomo, Indiana University Kokomo
This article is republished from The Conversation under a Creative Commons license. Read the original article.
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Entertainment
M&M’S Brews Up ‘Practical Magic 2’ Movie Night Hype With Limited-Edition Amas Veritas Spell & Snack Packs
M&M’S is leaning hard into spooky-season nostalgia ahead of Practical Magic 2, teaming up with Warner Bros. Pictures on a limited-edition release designed for Halloween movie nights. The brand announced the M&M’S Amas Veritas Spell & Snack Pack, a collectible add-on built around the iconic “Amas Veritas” love charm from the original 1998 film—timed to the sequel’s theatrical release date: September 10, 2026 (in theaters only).
The pack features custom-designed M&M’S candies printed with eight whimsical symbols inspired by the original spell, plus an “extended verse” of four new symbols that the company says hint at mysteries in the sequel. The drop is positioned as part fan-service, part snackable merch—something you bring to a watch party, but also something collectors will want to grab before it disappears.
Availability is limited and online-only. The Spell & Snack Pack is offered exclusively atMMS.com/Practical-Magic as a gift with purchase when fans buy an M&M’S Milk Chocolate Fun Size Sharing Bag, while supplies last. In a nod to the film’s midnight vibe, there are two timed drops at 12:00 a.m. ET: September 3, 2026 and September 14, 2026.
To push the nostalgia even further, M&M’S is also partnering with actress Camilla Belle—who played young Sally Owens in the original film—to recreate her spell scene with an M&M’S twist in social content on Instagram and TikTok. For Halloween hosting, the brand also flagged seasonal staples rolling out nationwide, including its Fun Size Halloween Variety Pack and Halloween Blend options in both Milk Chocolate and Peanut.
Source
- PRNewswire / Mars, Incorporated press release (Sept. 2, 2026): “M&M’S® Brews Up Movie Night Magic This Halloween Season With Limited-Edition ‘Amas Veritas’ Spell & Snack Packs…”
Related links
- Limited-edition pack page: https://www.mms.com/Practical-Magic
- Mars, Incorporated: https://www.mars.com/
- M&M’S (main site): https://www.mms.com/
- Warner Bros. Pictures: https://www.warnerbros.com/
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Entertainment
Danica McKellar and Matthew Marsden Star in The Greatest Christmas Gift for Great American Pure Flix
Great American Media is kicking off the holiday season early with a new Great American Christmas Original. The company announced The Greatest Christmas Gift, starring Danica McKellar and Matthew Marsden, will make its World Premiere streaming first on Great American Pure Flix, before also airing on Great American Family and GFAM+. The title joins Great American Media’s sixth annual Great American Christmas slate—its signature seasonal programming block built around faith, family, and classic Christmas storytelling.
In the film, McKellar plays Emma Harper, a gifted music teacher preparing for a Christmas wedding to her fiancé Caleb Bennett (Marsden). But just as the couple is planning what should be a joyful small-town celebration, an unexpected setback threatens the future they’ve carefully built. As Christmas approaches, the story leans into a familiar but resonant holiday theme: the most meaningful gifts aren’t the ones wrapped under the tree, but the ones revealed through steadfast faith, selfless love, and a community that shows up when it matters most.
Bill Abbott, President and CEO of Great American Media, highlighted why McKellar remains a cornerstone of the network’s holiday brand, saying audiences trust her films to leave them “encouraged, uplifted, and inspired.” Abbott added that pairing McKellar with Marsden in The Greatest Christmas Gift reflects the company’s commitment to stories where “faith, family, and hope are at the center,” reinforcing Great American Media’s identity as a major entertainment player focused on faith-forward programming. The film is written by Summer Israel Johnson.
The Greatest Christmas Gift is positioned as another comfort-watch entry for viewers who want their holiday movies warm, sincere, and rooted in community—exactly the lane Great American Christmas has been building year after year. Keep an eye out for premiere-date details as Great American Pure Flix rolls out its holiday lineup.
Source (primary)
- PRNewswire / Great American Media press release (Aug. 20, 2026) — “Danica McKellar and Matthew Marsden to Star in The Greatest Christmas Gift…”
Related links
- Great American Pure Flix (streaming service): https://www.pureflix.com/
- Great American Family (network): https://www.greatamericanfamily.com/
- Great American Media (corporate / brand info): https://www.greatamericanmedia.com/
Related talent links
- Danica McKellar (IMDb): https://www.imdb.com/name/nm0001528/
- Matthew Marsden (IMDb): https://www.imdb.com/name/nm0551128/
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documentaries
Chris Hansen Releases Free Documentary Examining Child Sextortion Crisis
Chris Hansen and TruBlu have released a free documentary examining the growing child sextortion crisis. The 50-minute special follows four affected families and explores how parents, schools and online platforms can help protect young people.
“Sextortion: A Chris Hansen Investigation” follows four families affected by online blackmail and is being offered free to viewers, schools, networks and other institutions.
Veteran investigative journalist Chris Hansen and the TruBlu Factual Streaming Network have released a new documentary examining the growing threat of online sextortion targeting children and teenagers.
The 50-minute special, “Sextortion: A Chris Hansen Investigation,” became available August 21, 2026, and can be streamed free without a membership through the TruBlu streaming service. TruBlu is also waiving licensing fees for television networks, streaming platforms, school districts and other institutions that want to show the documentary as part of a child-safety or awareness program.
The film examines four cases involving young people who died by suicide after being manipulated, threatened and blackmailed by online offenders. Developed over more than two years, the documentary follows the victims’ families and explores how criminals—sometimes working through overseas networks—can identify and pressure young people within hours.
“The purpose of this special is to get it in front of as many kids and parents as possible before another family gets the call no parent should ever get,” Hansen said in the release announcing the film.
What Is Sextortion?
Sextortion is a form of online exploitation in which an offender threatens to distribute real or fabricated sexual images unless the victim provides money, additional images or sexual activity. Offenders may pose as another young person, gain a victim’s trust and then quickly turn the interaction into a campaign of threats and demands.
Data from the National Center for Missing & Exploited Children underscores the scale of the problem. NCMEC says its CyberTipline received 1.4 million reports concerning online enticement in 2025, including more than 80,000 reports involving sextortion. The organization received an average of 137 reports of financial sextortion per day that year, a 37% increase from the previous year. NCMEC also says it is aware of at least three dozen teenage boys in the United States who have died by suicide after being targeted by financial sextortion.
Through the four families featured in the documentary, Hansen’s investigation looks beyond the numbers to show the emotional consequences of the crime. The special also considers how parents, schools, technology platforms and young people can recognize warning signs and intervene.
Hansen is best known for creating NBC’s To Catch a Predator, the hidden-camera investigative series that brought online child safety into mainstream public discussion. He later continued his reporting through programs including Crime Watch Daily, Hansen vs. Predator and TruBlu’s Takedown with Chris Hansen.
Where to Watch
“Sextortion: A Chris Hansen Investigation” is available free, with no membership required, at WatchTruBlu.com. TruBlu says organizations interested in airing the complete special may contact the network about free distribution.
Help and Reporting Resources
Children and families affected by sextortion should know that help is available and that victims are not to blame.
- Suspected online child exploitation can be reported through NCMEC’s CyberTipline.
- NCMEC’s Take It Down service can help limit the online spread of intimate images taken before a person turned 18.
- Anyone experiencing emotional distress or a mental health crisis can call or text 988, or chat through the 988 Suicide & Crisis Lifeline. The service is available around the clock.
- If someone is in immediate danger, call 911.
This news brief discusses suicide and the online sexual exploitation of children. Reader discretion is advised.
Source: TruBlu Factual Streaming Network press release, August 20, 2026; National Center for Missing & Exploited Children.
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