News
Consumer Technology Association forecasts $537 billion sales in 2025; tariffs could cut U.S. consumer purchasing power of tech up to $143 billion
The Consumer Technology Association forecasts a 3.2% growth in the U.S. tech industry for 2025, but proposed tariffs by President-elect Trump may significantly reduce consumer purchasing power and hurt the sector’s competitiveness.
LAS VEGAS – January 5, 2025 – Announced at the agenda-setting CES® 2025 Tech Trends to Watch, the Consumer Technology Association (CTA)® projects record retail revenues as the U.S. consumer technology industry grows 3.2% over 2024 to $537 billion in 2025. This signals growth in consumer spending on tech products and services, according to CTA’s U.S. Consumer Technology One-Year Industry Forecast.
Meanwhile, updated CTA research shows the tech products consumers love and rely upon, including smartphones and laptops, are threatened by President-elect Trump’s tariff proposals. CTA’s updated report: “How Proposed Trump Tariffs Increase Prices for Consumer Technology Products” shows:
- Tariffs on technology products could lead to a $90-$143 billion decline in U.S. consumer purchasing power.
- Purchases of laptops and tablets could decline by as much as 68%, consumption of gaming consoles could decline by as much as 58% and consumption of smartphones could decline by up to 37%.
“The tech sector is America’s economic engine, driving global innovation and job creation,” said CTA CEO Gary Shapiro. “Our positive forecast reflects the industry’s strength, but proposed tariffs threaten the deflationary power of tech in the global economy. Tariffs are a tax on American businesses and consumers. We urge the incoming administration and Congress to prioritize an Innovation Agenda that fosters growth.”
“The incoming administration must address how tariffs impact American businesses and consumers,” said CTA Vice President of Trade Ed Brzytwa. “Retaliation from our trading partners raises costs, disrupts supply chains, and hurts the competitiveness of U.S. industries. U.S. trade policy should protect consumers and help American businesses succeed globally.”
If you missed the CES Research Trends presentation, watch the replay of CES 2025 Trends to Watch, presented by CTA at 10 a.m. PT, Monday, January 6.
Methodology
CTA’s U.S. Consumer Technology One-Year Industry Forecast is updated twice a year, informed by qualitative and quantitative input from CTA members, industry experts and third-party data sources.
How The Proposed Trump Tariffs Increase Prices for Consumer Technology Products was commissioned by CTA and undertaken by Trade Partnership Worldwide LLC (TPW). TPW employed a modeling strategy that enables the researchers to estimate the cross-country impacts of changes in trade policy (applying increased tariff rates on top of existing tariff rates) for detailed product categories.
Sign up for CTA Research Insights.
About Consumer Technology Association (CTA)®:
As North America’s largest technology trade association, CTA is the tech sector. Our members are the world’s leading innovators – from startups to global brands – helping support more than 18 million American jobs. CTA owns and produces CES® – the most powerful tech event in the world. Find us at CTA.tech. Follow us @CTAtech.
About CES®:
CES is the most powerful tech event in the world – the proving ground for breakthrough technologies and global innovators. This is where the world’s biggest brands do business and meet new partners, and the sharpest innovators hit the stage. Owned and produced by the Consumer Technology Association (CTA)®, CES features every aspect of the tech sector. CES 2025 takes place Jan. 7-10, 2025, in Las Vegas. Learn more at CES.tech and follow CES on social.
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Urbanism
LA Metro’s D Line Extension Phase 1 Officially Opens, Bringing Subway Service to Mid-Wilshire and Beverly Hills
LA Metro’s D Line Extension: LA Metro officially opens Phase 1 of the D Line Subway Extension, connecting Downtown Los Angeles, Mid-Wilshire, and Beverly Hills with three new underground stations.
The future of transportation in Los Angeles has officially arrived.
LA Metro’s D Line Extension Phase 1 Officially Opens
The Los Angeles County Metropolitan Transportation Authority (Metro) officially opened Section 1 of the long-awaited D Line Subway Extension on May 8, 2026, expanding underground rail service westward through the historic Mid-Wilshire corridor and into Beverly Hills.
The 3.92-mile extension is one of Metro’s most ambitious transit infrastructure projects and marks a major milestone in Los Angeles public transportation. The new section extends subway service beyond the current Wilshire/Western station in Koreatown and introduces three new underground stations:
- Wilshire/La Brea
- Wilshire/Fairfax
- Wilshire/La Cienega
The expansion is part of Metro’s larger “Twenty-Eight by ’28” initiative designed to improve mobility across the region ahead of the 2028 Olympic and Paralympic Games.
Downtown Los Angeles to Beverly Hills in About 20 Minutes
With the extension now open, riders can travel from Union Station in Downtown Los Angeles to Beverly Hills in approximately 20 minutes with no transfers required.
The D Line extension is expected to significantly improve travel along the heavily congested Wilshire Boulevard corridor, offering commuters, visitors and residents a faster and more reliable alternative to driving.
“Traveling through Mid-Wilshire to experience the culture, cuisine and commerce across diverse neighborhoods will be easier, faster and more accessible,” said Fernando Dutra, Metro Board Chair and City of Whittier Council Member.
Metro CEO Stephanie Wiggins also highlighted the importance of the project in connecting Angelenos to some of the city’s most iconic destinations.
“Angelenos and visitors alike will love the extended service from Downtown Los Angeles to Beverly Hills, delivering greater access to the iconic and culturally diverse communities, institutions and destinations that define the deep history along Wilshire Boulevard,” Wiggins said.
New Stations Connect Riders to Cultural Landmarks
Wilshire/La Brea Station
Located near Hancock Park and the western edge of Koreatown, the station provides access to cultural and entertainment destinations including:
- Korean Cultural Center
- Marciano Art Foundation
- Ebell Theater
- Popular restaurants including Republique and Sycamore Kitchen
Wilshire/Fairfax Station
Known as the heart of Museum Row, this station serves some of Los Angeles’ most recognizable cultural institutions and attractions, including:
- Los Angeles County Museum of Art (LACMA)
- Academy Museum of Motion Pictures
- Petersen Automotive Museum
- La Brea Tar Pits
- The Grove
- Original Farmers Market
The station also connects neighborhoods including Little Ethiopia, Park La Brea and the historic Fairfax District.
Wilshire/La Cienega Station
Serving as the eastern gateway to Beverly Hills, the station provides convenient access to Restaurant Row and destinations including the Beverly Center.
A Major Milestone for Los Angeles Transit
The D Line extension has been decades in the making and is widely considered one of the most important transit projects in Los Angeles history.
The project was funded primarily through Measure R, the voter-approved transportation sales tax passed in 2008, along with substantial federal funding support that included:
- $1.25 billion Full Funding Grant Agreement (FFGA)
- $66.4 million supplemental New Starts funding
- $749.3 million TIFIA loan
All three stations feature modern amenities including public artwork, enhanced lighting, cell phone service, bicycle hubs and improved pedestrian access.
Metro officials hope the extension will encourage more residents and visitors to use public transportation while helping reduce roadway congestion ahead of major international events scheduled for Los Angeles later this decade.
What’s Next for the D Line?
Construction is already underway on future phases of the D Line extension.
Phase 2 will continue west into Beverly Hills and Century City, while Phase 3 will eventually extend subway service to UCLA and the West Los Angeles VA campus.
Once completed, the D Line will provide a direct subway connection between Downtown Los Angeles and the Westside, dramatically reshaping mobility across one of Southern California’s busiest corridors.
Learn More
For official project details and station information, visit:
Metro D Line Opening Information
Stay connected with STM Daily News for the latest updates on Los Angeles transportation, Metro expansion projects, infrastructure developments, local news, technology, culture, and more. Visit STM Daily News for breaking stories, in-depth coverage, and exclusive content from across Southern California and beyond.
Last Updated on May 9, 2026 by Daily News Staff
National Small Business Month
Every May, communities across the United States recognize Small Business Month, a time dedicated to celebrating the entrepreneurs, family-owned companies, startups, and local shops that help drive the American economy. From neighborhood restaurants to innovative tech startups, small businesses continue to play a vital role in creating jobs, supporting communities, and inspiring innovation.
According to the U.S. Small Business Administration, small businesses account for millions of jobs nationwide and represent the backbone of local economies. Throughout May, organizations, chambers of commerce, and business leaders host networking events, educational workshops, and promotional campaigns to support entrepreneurs and encourage consumers to shop locally.
One of the highlights of the month is National Small Business Week, which honors outstanding entrepreneurs and business owners making a difference in their communities.
For consumers, Small Business Month is also a reminder that supporting local businesses helps strengthen neighborhoods and keeps communities thriving. Whether it’s dining at a local café, shopping at an independent store, or hiring a local service provider, every purchase can make an impact.
Learn more about Small Business Month and related events through the official U.S. Small Business Administrationwebsite.
Related External Links
- U.S. Small Business Administration (SBA)
- National Small Business Week – SBA
- SCORE – Mentoring and Resources for Small Businesses
- U.S. Chamber of Commerce – Small Business Resources
- Forbes Small Business News and Insights
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The Knowledge
Artemis II crew brought a human eye and storytelling vision to the photos they took on their mission
Artemis II crew: Artemis II’s astronaut photos show how human perspective and storytelling make space imagery feel authentic—especially in an era of AI-generated visuals.
Christye Sisson, Rochester Institute of Technology
In early April 2026, the Artemis II mission captivated me and millions of people watching from across the world. The crew’s courage, skill and infectious wonder served as tangible proof of human persistence and technological achievement, all against the mysterious backdrop of space.
People back on Earth got to witness the mission through remarkable photos of space captured by astronauts. Images created and shared by astronauts underscore how photography builds a powerful, authentic connection that goes beyond what technology alone can capture.
As a photographer and the director of the Rochester Institute of Technology’s School of Photographic Arts and Sciences, I am especially drawn to how these photographs have been at the center of the public’s collective experience of this mission.
In an era when image authenticity is often questioned and with the capabilities of autonomous, AI-driven imaging, NASA’s choice to train astronauts in photography has placed meaning over convenience and prioritized their human perspectives and creativity.
Capturing space from the crew’s perspective
Photography was not originally placed as a high priority in NASA’s Apollo era. The astronauts only took photographs if they had the chance and all their other tasks were complete.
Thanks largely in part to public response to those images from Apollo, including “Earthrise” and the “Blue Marble” being widely credited for helping catalyze the modern environmental movement, NASA shifted its approach to utilize photography to help capture the public’s imagination by training their astronauts in photographic practices.
The Artemis II mission’s photographs have helped cut through the increasing volume of artificially generated images circulating on social media. NASA’s social media releases of the crew’s photographs have garnered thousands of shares and comments.
This excitement could be explained by the novelty of photos from space, but these images also distinguish themselves as products of astronauts experiencing these sights and interpreting them through their photographs. These differences require an important distinction around where technology ends and humanity begins.
Human perspective versus AI tools
Photography has long integrated AI-powered software and data-driven tools in a variety of ways: to process raw images, fill in missing color information, drive precise focus and guide image editing, among others. These modern technological assists help human photographers realize their vision.
Artificial intelligence is also increasingly capable of operating machinery competently and autonomously, from cars to drones and cameras.
And AI can generate convincing, realistic images and videos from nothing more than a text prompt, using readily available tools.
Researchers train AI to mimic patterns informed by millions of sample images, and the algorithm can then either take or create a photograph based on what it predicts would be the most likely version of a successful, believable image.
Human-created photos are rooted in direct observation, intent and lived experience, while AI images – or choices made by AI-driven tools – are not. While both can produce compelling and believable visuals, the human photographs carry emotional power because the photographer is drawing from their experiences and perspective in that moment to tell an authentic story.
Artemis II photographs resonate, not only because they are historic, but because they reflect the deliberate choices and intent of a human being in that specific moment and context. The exposure, camera setting, lens choice and composition are all dictated by the astronaut’s vision, skill, perspective and experience. Each image is unique in comparison with the others. These choices give the images narrative power, anchoring them in human perspective.
Images to tell a story
Photographers choose what to include in the final version of their image to tell a story. In the Artemis II images, this human perspective comes out. In the “Earthset” photo, you see a striking juxtaposition of the Moon’s monochromatic, textured surface in the foreground against a slivered, bright Earth.
The choice to include both in the frame contrasts these objects literally and figuratively, inviting comparison. It creates a narrative where Earth is contrasted against the Moon – life is contrasted against the absence of it.
Another photo shows the nightside of the whole Earth, featuring the Sun’s halo, auroras and city lights. The choice to include the subtle framing of the window of the capsule in the lower left corner reminds the viewer where and how this image was captured: by a human, inside a capsule, hurtling through space. That detail grounds the photograph in the human perspective.
Both photos are reminiscent of Earthrise and the Blue Marble. These past images hold a place in the global collective consciousness, shaped by a shared historical moment.
The Artemis II photographs are anchored in this collective moment of lived human experience, yet also shaped by each astronaut’s viewpoint. The crew’s unique perspectives exemplify photography’s transformative power by inviting viewers to engage emotionally and intellectually with their journey. These photographs share the astronauts’ awe and wonder and affirm the value of human creativity and its ability to connect us in a captured moment.
Christye Sisson, Professor of Photographic Sciences, Rochester Institute of Technology
This article is republished from The Conversation under a Creative Commons license. Read the original article.
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