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PMI to Introduce Booksy: New Patented Collectible Toys That Spark a Love for Reading & Play

PMI Kids World launches ‘Booksy’ this fall, collectible toys featuring miniature books from Monster Tales, PAW Patrol, and Teenage Mutant Ninja Turtles to inspire reading.

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Last Updated on September 12, 2024 by Daily News Staff


This fall, families can collect toys with tiny books inside, featuring characters from Paramount’s PAW PatrolTales of the Teenage Mutant Ninja Turtles, and PMI’s very own Monster Tales!

Booksy’ collectible toy line

TEL AVIV, Israel, Sept. 11, 2024 /PRNewswire/ – Uniting the exciting world of toys with the imaginative world of books is the brand new patented and trademarked ‘Booksy’ collectible toy line by renowned global toy company, PMI Kids World. In an era where screens dominate, this collectible toy line offers children and families a unique way to foster a love for play and reading. Featuring tiny books cleverly housed inside unique collectible figures, Booksy engages children in the tactile and imaginative experience of play and reading, one Booksy at a time. The line will launch in October with PMI’s original Monster Tales at Amazon, followed by an expansion in November with licensed character versions from the hugely popular worlds of PAW Patrol, produced by Spin Master Entertainment and airing on Nickelodeon, and Paramount+ original series Tales of the Teenage Mutant Ninja Turtles, at Walmart.

Booksy
Booksy (CNW Group/PMI Kid’s World)

Designed, written, and illustrated for children and families, Booksy collectible figures are the perfect steppingstone to nurturing children’s literacy through the excitement of collecting both books and appealing figures. The core Booksy collection, titled Monster Tales, introduces a series of original characters, stories, and a special Monster Tales bookcase for young readers to place and display their growing mini book collections. Characters from mega popular franchises, such as Chase and Skye, pups from PAW Patrol, and Raphael and Michelangelo from Tales of the Teenage Mutant Ninja Turtles, will also bring familiar faces to the world of Booksy, making reading even more exciting for young fans of the beloved franchises.

Patented and trademarked, the Booksy toy line and the Monster Tales brand are PMI’s very own intellectual properties that introduces an innovative story-focused product variety featuring the talents of Christian Tremblay, branding specialist and a titan of the family entertainment industry with over 30 years of experience.

“As a parent and lifelong reader, I understand the importance of encouraging children to discover a love for reading and play that truly ignites their imaginations,” says Omer Dekel, CEO at PMI Kids’ World. “Booksy is particularly special to me because it’s an IP we’ve developed in-house and patented, blending the excitement of toys with the educational value of relatable life lessons and adventures in collectible books. I’m incredibly excited to see how Booksy will inspire and nurture the next generation.”

In October 2024, the Booksy Monster Tales Six Pack, featuring Monster Tales Dome figures, will launch on Amazon in the USA. This collection offers six unique characters for children aged 3-8 to collect. Additionally, the Booksy Monster Tales Bookshelf Collector Set, including a Monster Tales Booksy figure and a Collector’s Bookshelf, will also be available on Amazon. The first licensed version will be launched November 2024, introducing Booksy One Pack PAW Patrol and Tales of the Teenage Mutant Ninja Turtles Dome figures at Walmart, and offering 12 beloved characters for young fans. Globally, the Booksy Monster Tales toy line is set for a Fall 2024 release, with key markets including the United States, United Kingdom (exclusively distributed by Character Options), France (exclusively distributed by Bandai France), the Middle East (exclusively distributed by iBrands), Canada (exclusively distributed by Red Planet), and more. The Booksy PAW Patrol and Tales of the Teenage Mutant Ninja Turtles toy lines will be sold exclusively at 3,000 Walmart stores across the USA.

Renowned for turning trending IPs into must-have toys, PMI Kids World is excited to introduce their very own brand and line of Booksy toys, right in time for the holidays.

About PMI Kids World
Established in 1995, PMI Kids World is a leading gaming-sector toy manufacturer focused on licensing consumer products in over 170 countries. PMI Kids World gives licensed intellectual properties (IPs) a vibrant existence by creating high-quality, innovative, affordable toys and collectibles. We’re here to bring the mega children’s brands and the coolest lines to kids worldwide. Our lineup includes esteemed names like Sonic Prime, Pudgy Penguins, Brawl Stars, and many others. Rooted in our purpose is the aspiration to ensure that every child can partake in the delight of play, irrespective of their circumstances.

For more information on PMI Kids’ World, follow PMI on:

About Booksy
Patented and trademarked by PMI Kids World, Booksy is the global toy company’s newest innovation in collectible toys and storytelling. Launching with PMI’s very own Monster Tales IP in October 2024, each Booksy character figure houses a miniature, full-colored storybook that empowers kids’ imagination by merging engaging play patterns with storytelling. Following Monster Tales, Booksy will also release versions based on popular kids licenses such as PAW Patrol and Teenage Mutant Ninja Turtles in November 2024. Designed for boys and girls ages 3 to 8, each story introduces kid-relatable life lessons that children, families, and teachers will love and enjoy.

About Paramount Consumer Products

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Paramount Consumer Products oversees all licensing and merchandising for Paramount (Nasdaq: PARA, PARAA), a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by a diverse slate of consumer brands, Paramount Consumer Products’ portfolio is based on content from platforms including Paramount+, CBS (including CBS Television Studios and CBS Television Distribution), cable networks (including MTV, Nickelodeon and Showtime), and Paramount Pictures. Additionally, the division operates Paramount Game Studios. With properties spanning animation, live-action, preschool, youth and adult, Paramount Consumer Products is committed to creating the highest quality product for some of the world’s most beloved, iconic franchises. To view our range of consumer products and Paramount branded apparel, visit ParamountShop.com.

SOURCE PMI Kid’s World

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Join us at Looking for an entertainment experience that transcends the ordinary? Look no further than STM Daily News Blog’s vibrant Entertainment section. Immerse yourself in the captivating world of indie films, streaming and podcasts, movie reviews, music, expos, venues, and theme and amusement parks.

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A Guide for the Last-Minute Gifter

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Last Updated on December 15, 2025 by Rod Washington

A Guide for the Last-Minute Gifter

(Family Features) If you’ve ever found yourself buying a holiday gift for someone on your list at the last minute, you’re not alone. According to a Walgreens U.S. gift-giving survey, 83% of Americans found themselves getting a gift for someone at the last minute – a trend even more common among Gen Z (90%) and parents (92%). To help keep things merry and bright, consider these tips to help with the last-minute holiday hustle, and visit Walgreens.com or a store near you to find deals and gift inspiration.

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Set Yourself Up for Safe Winter Driving

Set yourself up for safe winter driving with these essential tips: switch to winter tires, check air pressure, protect off-season wheels, and maintain tread depth. Learn how to prepare your car for snow and ice so you can drive with confidence all season.

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Winter Driving Safety: Essential Tire Tips to Prepare Your Car for Snow and Ice

Set Yourself Up for Safe Winter Driving

(Family Features) Waiting for the first snow or ice storm to hit puts you and your tires behind the curve when it comes time to get behind the wheel. Preparing your vehicle and brushing up on smart winter driving tips helps ensure you arrive at your destination safely, no matter the weather. Consider Winter Tires When temperatures drop below 45 F, winter tires maintain flexibility and road grip, contrary to all-season tires that don’t perform as well in these conditions. Winter tires are designed for better traction and stopping power in ice, slush and snow. Change Out Seasonal Wheels and Rims Swapping summer or all-season tires for winter ones will ensure your vehicle has the best traction possible, but that’s just part of the story. Slippery, wet and icy roads mean vehicles tend to skid and lose control, striking curbs and other objects that scratch, dent and scuff. Snow and winter wheels are a smart way to protect summer rims from snow, ice and road-clearing chemicals like salt. Protect Offseason Tires It’s important to protect your offseason tires from below freezing temperatures, sunlight, moisture and other harsh weather conditions. Consider Discount Tire’s Tire Hotel service, available at select locations, where stores help preserve the condition of tires, handling tire rotations, inspections and maintenance when it’s time to change the winter tires back. Maintain Target Air Pressure The impact changing temperatures have on your tire pressure can create numerous issues, including poor handling, worse gas mileage, excessive wear and overloading. Prevent problems by checking your air pressure at least once a month when your tires are cool and before any long trip. For every 10 F in ambient temperature change, tire air pressure changes 1 PSI (pound per square inch). That means you need to check your tires more frequently as temperatures fluctuate and settle into lower winter levels. Check Tread Depth Regularly Your vehicle’s tread depth plays a vital role in traction, which can affect your safety while driving in winter conditions. To ensure you have ample tread, stick a penny upside-down in a tread groove. It’s time to replace if Lincoln’s head is visible. You can also visit your local Discount Tire store for a free tire safety check. Practice Good Tire Maintenance Taking care of your tires ensures you get the longest life and best wear. Most experts recommend rotating your tires every 6,000 miles. Knowing the age of your tires, which can be found by looking at the DOT number stamped on their sidewalls, is important since tire rubber becomes harder and more brittle as it ages, increasing the risk of failure. Choose Tires Wisely Selecting the tires that are best suited for where you drive, how you drive and what you drive helps protect you and your passengers, ensuring your vehicle is prepared for winter weather. When shopping, consider using an online tire guide like Treadwell, which provides personalized recommendations on the best tires for your driving needs. Find the tool online at DiscountTire.com/Treadwell.   Photo courtesy of Shutterstock collect?v=1&tid=UA 482330 7&cid=1955551e 1975 5e52 0cdb 8516071094cd&sc=start&t=pageview&dl=http%3A%2F%2Ftrack.familyfeatures SOURCE: Discount Tire
The Legacy of the Datsun 510: How a Game-Changing Car Helped Nissan Conquer the US Market
Link: https://stmdailynews.com/the-legacy-of-the-datsun-510-how-a-game-changing-car-helped-nissan-conquer-the-us-market/

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Glad and Oscar the Grouch Team Up for a Trashy, Toe-Tapping Campaign

Glad teams up with Oscar the Grouch for a playful revival of the “Don’t Get Mad. Get Glad.” campaign, featuring a musical number, limited-edition Oscar-inspired trash bags, and a fresh take on making trash day fun for all ages.

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Oscar the Grouch and Glad trash bags featured in a colorful musical campaign, celebrating their playful collaboration with limited-edition green Oscar-inspired totes.

Glad revives its most popular, decades-long, star-studded ad campaign, “Don’t Get Mad. Get Glad.”

What happens when the world’s most iconic grouch meets the nation’s go-to name in trash bags? You get a campaign that’s equal parts nostalgia, Broadway-style fun, and a reminder that even trash can bring a little joy to your day.

A Classic Campaign Gets a Grouchy Remix

Glad has officially revived its legendary “Don’t Get Mad. Get Glad.” campaign, but this time, they’re ditching the usual celebrity faces for a true original: Oscar the Grouch. For the first time, the campaign’s star is none other than Sesame Street’s resident trash enthusiast himself, and he’s bringing his signature tune “I Love Trash” back with a contemporary twist.
The musical number, directed by the award-winning duo Will Speck and Josh Gordon, opens with Oscar in his element—surrounded by trash and a little bit of grumpiness. But the real magic happens when Oscar imagines a world where everyone else shares his passion for trash. The result? A joyful, Broadway-inspired remix that transforms everyday frustration into a celebration of Glad’s dependable trash solutions.

Why Oscar? Why Now?

According to Glad’s Marketing Director, Kellie Li, the choice was simple: “No one feels more strongly about trash than Oscar the Grouch.” The campaign aims to flip the script on how we think about trash—turning a dreaded chore into something a little more lighthearted. With Glad’s reliable bags, there’s less to get mad about, and maybe, just maybe, a little more to sing about.

Nostalgia Meets New Audiences

If “Don’t Get Mad. Get Glad.” sounds familiar, you’re not imagining things. The campaign has been a staple since 1987, featuring everyone from TV stars to athletes. But this new chapter, featuring Oscar and a cast of trash-loving co-stars, is designed to connect with both longtime fans and a new generation discovering Sesame Street on Netflix and PBS KIDS.

Limited-Edition Oscar Goodies and Where to Find Them

To celebrate the campaign, Glad is releasing limited-edition Oscar-inspired trash bag totes—complete with green fur, of course. Fans can snag these playful bags through a social media giveaway this December (follow @gladproducts on Instagram and TikTok for details). And if you miss out, don’t worry: special Oscar-branded Glad ForceFlex with Gain bags will hit Walmart shelves this April, just in time for spring cleaning.

Where to Watch

The campaign is rolling out across the U.S. and Canada, with full-length videos, bite-sized social teasers, and everything in between. Look for it on TikTok, Instagram, Facebook, and Reddit (for our friends up north). Featured products include Glad ForceFlex with Gain and Glad Cherry Blossom.

Bringing the Campaign Home: Phoenix Community Clean-Up

Here in Phoenix, we know the value of coming together to keep our neighborhoods clean and vibrant. Glad’s collaboration with Oscar the Grouch isn’t just a fun national campaign—it’s a reminder that tackling trash can be a community effort, too.
With spring cleaning right around the corner and special Oscar-branded Glad bags hitting Walmart shelves this April, it’s the perfect time for local groups, schools, and neighbors to organize clean-up events across the Valley. Whether you’re sprucing up a park, refreshing a neighborhood, or just making your own block a little brighter, every bag makes a difference.
Ready to join the movement? Rally your friends, family, or local organization and plan a Phoenix clean-up day this spring. Snap a photo of your crew with your Glad or Oscar-inspired trash bags and share it on social media using #GladToCleanPHX and #OscarLovesTrash. Let’s show how Phoenix turns trash day into a reason to celebrate!
  • “Phoenix, let’s get grouchy about litter and Glad about clean streets! Join our community clean-up and share your photos with #GladToCleanPHX.”
  • “Spotted: Oscar the Grouch in Phoenix! Grab your Glad bags, clean up your neighborhood, and tag #OscarLovesTrash for a chance to be featured.”
  • “Spring cleaning in Phoenix just got a lot more fun—thanks to Glad and Oscar! Who’s joining our next clean-up day? #GladToCleanPHX”

About the Brands

Glad, a member of The Clorox Company, has long been a leader in household waste solutions, while Sesame Workshop continues to inspire and educate families worldwide. This collaboration is a perfect blend of dependable products and beloved characters—reminding us all that even the messiest moments can spark a little joy.
The collaboration between Glad and Sesame Workshop for the “Don’t Get Mad. Get Glad.” campaign marks a creative partnership that blends household dependability with beloved children’s entertainment. By bringing Oscar the Grouch into the spotlight, Glad not only revives a classic campaign but also highlights the importance of making everyday chores more enjoyable for families. This partnership leverages Glad’s reputation as the nation’s leading provider of kitchen and outdoor trash bags and food protection products—trusted solutions designed to handle life’s messes with ease (Glad.com). Sesame Workshop, the nonprofit behind Sesame Street, has spent over 50 years enriching families worldwide through educational media and community outreach, helping children grow smarter, stronger, and kinder (Sesame.org). Together, their collaboration aims to inspire a new generation to see the positive side of cleaning up, all while celebrating the joy of community and play.
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