Food and Beverage
Guy Fieri is Bringing Flavortown to Life: Introducing Guy’s Flavortown Tailgate Presented by Cash App Big Game Sunday | Feb. 12, 2023, Glendale, Arizona
Last Updated on February 12, 2023 by Daily News Staff
● An Interactive Food & Music Festival Featuring DIPLO and LOCASH With Performances Powered by Stagecoach ● Taking Place Directly Adjacent to State Farm Stadium Leading Into Kickoff, the Family-Friendly Event Will Welcome 10,000 Local and Visiting Fans for the Ultimate Tailgate Experience ● Fans Can Register for Free Tickets Powered by TickPick OR Purchase VIP Tickets Now
PHOENIX (Newswire.com) – America’s favorite food personality and restaurateur is bringing Flavortown to Phoenix in partnership with Medium Rare. Guy Fieri’s Flavortown Tailgate presented by Cash App will pop up stadium-side on gameday, hosting the largest culinary event in town leading up to the championship kickoff.
Big Game Sunday | Feb. 12, 2023, Glendale, Arizona
Part food festival, part music festival, Guy’s personally curated event will feature restaurant pop-ups, A Taste of Phoenix, tons of bars, a lot of tailgate fun, plus superstar musical performances from DIPLO and LOCASH. Best of all, the event is free, courtesy of TickPick, and family-friendly. Guy will invite the city of Phoenix and traveling football fans alike to join him outside of the Big Game on Sunday, Feb. 12, from 11:30 a.m.-4:30 p.m. MT for the tastiest event of the weekend. Registration for free General Admission Tickets powered by TickPick is now open. VIP Tickets and WYNN VIP Tables offer fans an elevated Flavortown experience and can be purchased now: www.GuysFlavortownTailgate.com. An exclusive offering across the entire festival, Cash App Card holders will receive 25% off their food and beverage purchases at all Tailgate locations when using their Cash App Card at checkout.
Guy Fieri’s Flavortown Tailgate is poised to be one the world’s leading culinary experiences popping up each year at Big Game Weekend. This year, the event will take place at an unprecedented festival location directly adjacent to State Farm Stadium (9191 Cardinals Way). Expecting up to 10,000 guests, Guy’s culinary offering will include 10+ restaurant pop-ups, exclusive Guy Fieri-curated concepts, A Taste of Phoenix highlighting local restaurants, The Sprouts Butcher Shop, Guy’s Trashcan Nachos presented by Cash App, and so much more. To view the entire culinary lineup, please visit www.GuysFlavortownTailgate.com.
“Flavortown is coming to Arizona for the big game. Everything you’d want in a music festival and a food festival combined to create the ultimate tailgate for 10,000. Killer food, plenty of drinks, Diplo, LOCASH … it doesn’t get much better than that. Let’s go!” Fieri says.
Guy Fieri’s Flavortown VIP Clubhouse is the ultimate way for fans to enjoy Flavortown — VIP tickets offer free food and beverage curated by Guy, front-row views of the mainstage, and more. In addition, Guy is teaming up with Wynn Nightlife to bring the ultimate Las Vegas-style VIP experience to Guy’s Flavortown Tailgate. The Wynn VIP Table Deck will offer bottle-service tables with the very best views of the mainstage, Guy’s banging food delivered directly to your table, and A+ hospitality. This year, fans can also purchase access to the TickPick VIP Lounge within the VIP Mezzanine. The TickPick VIP Lounge will offer shared-table tickets with bottle service, an expedited entrance, TickPick swag and more.
With musical performances powered by Stagecoach, California’s Country Music Festival will curate the mainstage sounds featuring a special country set from Thomas Wesley presents: Diplo and LOCASH. Born Thomas Wesley Pentz, Diplo is one of the most dynamic forces in music today. He is legend on his own; a member of the now iconic Major Lazer, which most recently released Music Is The Weapon, its first album in five years; one-third of LSD, the psychedelic supergroup with Sia and Labrinth, whose debut album has been streamed over three billion times; and half of Silk City with Mark Ronson, whose Platinum-certified “Electricity” with Dua Lipa topped charts worldwide and won a Grammy Award for Best Dance Recording. The 10-time Grammy-nominated artist has worked closely with artists including Beyoncé, The Weeknd, Madonna and Bad Bunny; continues to helm his own long-running label Mad Decent; and tours the world over. In 2020, Diplo debuted his first country album, Thomas Wesley Chapter 1: Snake Oil — now certified Gold — and performed at Stagecoach. Joining Diplo is country music’s iconic duo LOCASH. Formerly known as LoCash Cowboys, LOCASH is an American country music duo consisting of vocalists Chris Lucas and Preston Brust. The duo has released three studio albums, charted three songs on the Billboard Hot Country Songs and 13 songs on the Country Airplay chart. The two-time CMT Music Award winners have continued to make history as a vocal duo with hits including “I Love This Life” and “One Big Country Song.”
Cash App is proud to present the first-ever rendition of Guy’s Flavortown Tailgate. As a brand dedicated to encouraging consumers to do more with their money, Cash App will continue to give back to its users at the Tailgate. Cash App Card holders will receive 25% off their food and beverage purchases at all Tailgate locations when using their Cash App Card at checkout. Furthermore, Tailgate fans that have used their Cash App Card at the tailgate will be able to redeem a free order of Guy’s Trashcan Nachos presented by Cash App by simply showing their receipt. Adjacent to the Guy’s Trashcan Nacho stand, Cash App will incorporate an oversized activation offering attendees comfortable seating, game-day face paint to help cheer on their favorite team, and complementary must-haves like sunscreen, koozies and more.
Sprouts Farmers Market, Phoenix’s famed healthy grocer, is scoring a touchdown with its very own on-site Sprouts Butcher Shop. Featuring 100% Grass-fed Angus Steaks, pasture-raised in the U.S., this on-site butcher shop will satisfy the hunger of meat lovers everywhere. With a local southwest-curated menu, fans will be able to stop by the Sprouts Butcher Shop to sample some of Sprouts’ delectable bites that include 100% grass-fed angus beef in carne asada tacos with Sprouts creamy smoked serrano taco sauce. For fans in the Phoenix area, stop by Sprouts today for the chance to win guaranteed tickets to the Tailgate AND a meet-and-greet with the mayor of Flavortown himself. Visit sprouts.com/flavortown to learn more.
It’s Tax Season! H&R Block, the company that is redefining the tax preparation industry, is enabling Guy’s Flavortown Tailgate fans to celebrate the tax season all Big Game weekend long. At the Tailgate, H&R Block invites guests to participate in the H&R Block Football Toss, featuring custom giveaways and more, where fans can test their football skills — right next to the Big Game stadium. Starting today, H&R Block, football, and food fans everywhere can apply for the chance to win airfare for two and VIP access to Guy’s Flavortown Tailgate to meet Guy Fieri, pick up signed swag, and taste the greatest tailgate treats of all time. To learn more, visit guysflavortowntailgate.com/hrblock.
For those looking for a boost of Essential Energy during Big Game Weekend, CELSIUS’ premium, better-for-you energy drink will be on-hand. As the official energy drink of Guy’s Flavortown Tailgate, CELSIUS will be integrated across the entire event for all guests to enjoy. CELSIUS will also produce a football-themed lounge featuring its all-new Lemon Lime flavor, seating, photo moments, and more.
Going to the Big Game? Buy no-fee game tickets on TickPick to get HELLAVA Savings and guarantee yourself a FREE General Admission ticket to Guy’s Flavortown Tailgate. TickPick, the original no-fee ticket site that guarantees the best prices on tickets to live events and the official ticket partner of Guy’s Flavortown Tailgate, is the brand powering FREE access to Big Game Weekend’s largest culinary event ever. To learn more about this exclusive offer, visit www.TickPick.com.
Rémy Martin: Since 1724, the House of Rémy Martin has produced premium spirits that consistently appeal to the world’s most discerning connoisseurs. During Big Game Weekend, Rémy Martin will debut its first national advertisement during the first quarter of the Big Game — highlighting how teamwork and the pursuit of excellence drive us forward through a never-before-seen lens for the brand.
As a proud partner of the first-ever Guy’s Flavortown Tailgate, Arizona IV Medics is excited to offer on-site treatments by licensed medical professionals to guests at the tailgate. Our services, including IVs and B12 shots, help keep fans feeling their best during Big Game Weekend. To learn more about our mobile IV therapy services, please visit our website at www.azivmedics.com.
KickStand Cocktails, the only canned cocktail dedicated to spice, is bringing the heat to Flavortown. Featuring custom KickStand bars on-site, fans will have the opportunity to experience KickStand’s four CRUSHABLE™ flavors — Roasted Jalapeño Cucumber, Smashed Raspberry Serrano, Charred Pineapple Poblano and Torched Peach Chipotle, ranging from mild, medium and hot.
The incredible VIZIO Bus is making its next stop in Flavortown. Fully equipped with VIZIO’s newest TVs and sound bars, and a sneak peek at VIZIO’s latest big announcement, guests can visit the bus to cool down, capture content in an amazing setting, and enjoy the innovation of VIZIO. If you can’t make it to Flavortown, check out the Fork & Flight Channel on VIZIO’s WatchFree+ streaming service for around-the-clock shows and features for foodies.
Santo Tequila, certified additive-free and made from the finest 100% Blue Weber Agave from the highlands of Jalisco, Mexico, is proud to feature its signature spirit at Guy’s Flavortown Tailgate. Founded by Sammy Hagar and Guy Fieri himself, this premium tequila will be served in three different award-winning expressions on-site at the Tailgate: Blanco, Reposado and Mezquila — a one-of-a kind mezcal/tequila blend.
About Guy’s Flavortown Tailgate
The inaugural Guy’s Flavortown Tailgate kicks off Big Game Weekend 2023 at an unprecedented location within kicking distance of the championship game. Part food, part music festival, the free and family-friendly event was designed to celebrate the local flavors of the host city and is poised to be the largest tailgating event in history. Hosted by America’s favorite restaurateur, New York Times Best Selling Author, Emmy Award-winning TV host, and one of the most influential culinary stars to date, the one-of-a-kind event is open to 10,000 locals and football fans visiting for the Big Game. Guy’s Flavortown Tailgate is produced in partnership with Medium Rare. Guy’s lauded production company Knuckle Sandwich and Medium Rare previously produced Guy’s Restaurant Reboot, a virtual live-stream benefiting the hospitality industry during the early months of the COVID-19 pandemic in 2020.
About Medium Rare
Lauded events, experiential, and management company, Medium Rare works at the intersection of Sports & Entertainment, partnering with well-known athletes and brands to create iconic media properties, including Shaquille O’Neal’s Fun House, Daymond John’s Black Entrepreneurs Day, Guy Fieri’s Restaurant Reboot, The Sports Illustrated Awards, Rob Gronkowski’s Gronk Beach, and more. Creating and executing iconic IP and events that draw in millions of views and fans from around the world, Medium Rare also reaps industry accolades. Recognized with six Webby Awards, Medium Rare founders Joe Silberzweig and Adam Richman are Forbes 30 Under 30 alumni and have graced the Pollstar Next Gen and Variety New Leaders lists in 2020 and 2021, respectively. Industry innovators, the team has overseen successful launches and NFT campaigns for groups including The Golden State Warriors and the Preakness Stakes, shattering sales records in each category. The group’s world-class production is balanced by its growing management division, overseeing careers, tours, and partnership deals for some of the most celebrated artists and athletes, including Gordo (formerly DJ Carnage), DJ Diesel aka SHAQ and Rob Gronkowski. For more info, visit www.Medium-Rare.com.
About Stagecoach
Stagecoach, produced by Goldenvoice and now in its 15th year, is the world’s premier country music festival. The three-day event held at the Empire Polo Club in Indio, California, features a staggering mix of the genre’s biggest stars and its hottest rising acts. Named “Best Country Festival” by Billboard, Stagecoach is the bucket-list country music festival for both artists and fans alike. Past headliners have included Garth Brooks, Kenny Chesney, Eric Church, Miranda Lambert, Tim McGraw, and Carrie Underwood, alongside many others. Additional activations on-site have included fan-favorite Guy Fieri’s Stagecoach Smokehouse, Compton Cowboys, Nikki Lane’s exclusive Stage Stop Marketplace and the Honky Tonk Dance Hall. Tickets and more information can be found at stagecoachfestival.com.
Source: Guy Feiri’s Flavortown Tailgate
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Food and Beverage
Papa Johns and Google Cloud Reimagine the Future of Food Ordering to Better Serve Customers
Papa Johns is partnering with Google Cloud to roll out an AI-powered omnichannel ordering system using Gemini Enterprise for Customer Experience, bringing voice and text ordering to apps, web, phone, kiosks and in-car systems.
american pepperoni pizza with chilli pepper and parmesan cheese
Papa Johns and Google Cloud Reimagine the Future of Food Ordering to Better Serve Customers
Papa Johns is betting big on AI-powered convenience.
At NRF 2026 in New York, the pizza chain announced a major transformation of its digital ordering experience—aimed at delivering faster ordering, improved accuracy, and real-time personalization for its 150 million-plus customers worldwide. The update is powered by Google Cloud’s newly expanded AI solution, the Food Ordering agent, part of Gemini Enterprise for Customer Experience. The key takeaway: Papa Johns is the first restaurant brand to bring these new omnichannel ordering capabilities to market—moving beyond basic chatbots and into what Google Cloud calls the era of agentic commerce, where AI doesn’t just answer questions, it actively completes tasks and improves outcomes.From chatbot to “agentic” ordering
Food Ordering agent is designed to unify voice and text ordering across the places customers already interact with the brand—without forcing them to repeat themselves or start over when they switch channels. Instead of treating app ordering, phone ordering, kiosks, and in-car systems as separate experiences, the platform supports high-quality voice AI agents across:- Mobile apps
- Websites
- Telephones
- Kiosks
- In-car systems
What Papa Johns is building with Google Cloud
Papa Johns says the new system is designed to make ordering “faster, smarter, and more seamless than ever before.” The company’s Chief Digital and Technology Officer, Kevin Vasconi, framed it as more than a product refresh.“Papa Johns is a digitally-driven business and, as such, one of our strategic priorities is investing in our technology to deliver a more seamless experience across our assets and owned channels, better connect with our customers, and support greater efficiency across our operations by leveraging data and AI,” Vasconi said. “We’re using Google Cloud’s Food Ordering agent to reimagine what’s possible for our customers. This isn’t just an app update; it’s a fundamental shift in how our customers interact with our brand digitally, making it faster, smarter, and more seamless than ever before.”The new capabilities focus on three areas that tend to create the most friction in food ordering: deals, complex orders, and repeat purchases.
Intelligent Deal Wizard: fewer abandoned carts, more confidence
One of the most common reasons customers abandon carts is uncertainty—Did I pick the best deal? Is there a better promo code? Papa Johns’ Intelligent Deal Wizard is positioned as a personal concierge that automatically applies the best value combinations. The benefit is twofold:- Customers spend less time hunting for discounts
- Papa Johns reduces cart abandonment and builds loyalty through instant value
Advanced Voice & Group Ordering: making complex orders easier
Group orders are where ordering systems often break down: multiple people, multiple changes, special instructions, and constant edits. Papa Johns’ Advanced Voice & Group Ordering is built to capture that revenue without requiring human intervention. By handling natural language nuances and real-time modifications, the system aims to improve order accuracy even when the request is complicated—exactly the kind of scenario where mistakes can lead to refunds, remakes, and lost customers.No-tap reordering for Papa Rewards customers
Pizza ordering is often habitual. Many customers reorder the same items, especially loyal customers. With the new experience, the agent can identify returning Papa Rewards members and proactively ask if they want to reorder their most recent purchase. That no-tap flow matters because it shortens the distance between intent and checkout—turning a routine craving into a completed order in seconds.Why it matters: omnichannel is now the expectation
Google Cloud’s Carrie Tharp, vice president of global solutions and industries, described the shift as a move beyond the chatbot era.“The retail industry is entering the era of agentic commerce, where AI is an engine for business value,” Tharp said. “By being the first to deploy our omnichannel Food Ordering agent, Papa Johns is moving beyond the chatbot era to create a fluid, intelligent experience that meets hungry customers wherever they are, whether they are in their car, on an app, or at a kiosk.”That’s the core point: customers don’t think in channels. They think in outcomes.
- Ordering hands-free while driving
- Reordering in one step from the couch
- Using a kiosk quickly while picking up
What’s next
Papa Johns will showcase the technology at the Google Cloud booth 5507 at NRF 2026: Retail’s Big Show in NYC, offering live demos to attendees. The company expects to roll out these capabilities to customers nationwide by the end of 2026.About Papa Johns
Papa John’s International, Inc. (Nasdaq: PZZA) opened in 1984 with one goal: BETTER INGREDIENTS. BETTER PIZZA. Papa Johns says it uses high-quality ingredients, including fresh, never frozen original dough made with six ingredients, real mozzarella cheese, and vine-ripened tomato sauce. The company operates more than 6,000 restaurants across approximately 50 countries and territories.About Google Cloud
Google Cloud provides AI, infrastructure, developer, data, security, and collaboration tools, offering an integrated AI stack built on planet-scale infrastructure and custom-built chips. Organizations in more than 200 countries and territories use Google Cloud as a technology partner.Resources
STM Daily News is a vibrant news blog dedicated to sharing the brighter side of human experiences. Emphasizing positive, uplifting stories, the site focuses on delivering inspiring, informative, and well-researched content. With a commitment to accurate, fair, and responsible journalism, STM Daily News aims to foster a community of readers passionate about positive change and engaged in meaningful conversations. Join the movement and explore stories that celebrate the positive impacts shaping our world.
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Food and Beverage
Put the Grill to Work In 2026
Transitioning from high-yield meals that serve a crowd to easy, homemade dinners can be a bit of a shock after the festivities are over. Save yourself the time and hassle of cooking after a season of gifts and gatherings with this Grilled Chicken Bundt recipe that lets the grill do the work for you.
(Family Features) Transitioning from high-yield meals that serve a crowd to easy, homemade dinners can be a bit of a shock after the festivities are over. Save yourself the time and hassle of cooking after a season of gifts and gatherings with this Grilled Chicken Bundt recipe that lets the grill do the work for you. For more time-saving family dinner ideas, visit Culinary.net. 
Grilled Chicken Bundt
Recipe courtesy of “Cookin’ Savvy” Servings: 4-6- 4 potatoes
- 2 carrots
- 8 Brussel’s sprouts
- oil
- 2 tablespoons garlic powder, divided
- 2 tablespoons onion powder, divided
- 2 teaspoons salt, divided
- 1 whole chicken (4-5 pounds)
- 1/2 stick butter, softened
- Heat grill to 350 F with one burner off for indirect heat.
- Cut potatoes, carrots and Brussel’s sprouts into bite-sized pieces. Drizzle with oil and mix in 1 tablespoon garlic powder, 1 tablespoon onion powder and 1 teaspoon salt; set aside.
- Rub chicken with softened butter, remaining garlic powder, remaining onion powder and remaining salt.
- Place some veggies in bottom of bundt pan. Place chicken on top of chimney or tube of bundt pan. Fill pan with remaining veggies.
- Place pan over indirect heat and grill 1 hour, 30 minutes, or until chicken reaches internal temperature of 165 F.
At our core, we at STM Daily News, strive to keep you informed and inspired with the freshest content on all things food and beverage. From mouthwatering recipes to intriguing articles, we’re here to satisfy your appetite for culinary knowledge.
Visit our Food & Drink section to get the latest on Foodie News and recipes, offering a delightful blend of culinary inspiration and gastronomic trends to elevate your dining experience. https://stmdailynews.com/food-and-drink/
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Food and Beverage
Mix a Little Luck into Your Big Game Menu
Picture this: Your team is down three points, but the taste of victory is just one field goal away. Sometimes, all you need is a little luck and a whole lot of guac. Dip into good fortune this football season with help from this Good Luck Guac recipe.
Mix a Little Luck into Your Big Game Menu
(Family Features) Picture this: Your team is down three points, but the taste of victory is just one field goal away. Sometimes, all you need is a little luck and a whole lot of guac. After all, an estimated 250 million pounds of avocados are consumed during the Big Game each year, according to Hass Avocado Board Volume Data. That’s enough to fill 30 million football helmets with guac – but filling your belly instead is a win-win for good luck and great flavor. Dip into good fortune this football season with help from Avocado From Mexico’s Guac Guru, Rob Riggle, whose visionary Good Luck Guac recipe is ready to share just in time for the Big Game. Whether you’re in it for the football, the commercials or the snacks, this recipe can score major points with your entire crew.
Crafted for fans of every team, this bold, golden twist on a favorite football snack is infused with ingredients associated with good luck – edible gold flakes and pomegranate seeds – to get you through the most nail-biting moments of the game. The star ingredient is fresh, high-quality Avocados From Mexico that offer good taste, good nutrition, and good times. Beyond delicious dips, chips and lots of fun, hosting a watch party can also be a lot of work. Make sure your hosting duties don’t create interference or put you on the sidelines with these tips: Get a jumpstart on party prep. The day before the game, tidy up your space and prepare as much of the food as you can. For dishes best served fresh – like guac – take care of the ingredient prep, like chopping veggies. Create comfortable seating and viewing areas. For a watch party, you’ll want plenty of room for guests to sit comfortably where they can see the screen and have easy access to the guac. If there’s not enough space in the living room to fit everyone, consider bringing a TV to the kitchen so people can snack and watch at the same time. Know your guests. From non-alcoholic beverage options to additional entertainment like board games and kid-friendly activities, become a next-level party host by providing a setup tailored to your guests’ needs. One thing almost everyonecan agree on: Guac made with Avocados From Mexico can be the star of nearly any party’s snacking lineup. Make it your team’s lucky day with more game day recipes at AvocadosFromMexico.com/recipe. 
Good Luck Guac
Recipe courtesy of Rob Riggle on behalf of Avocados From Mexico- 4 Avocados From Mexico, halved, pitted and peeled
- 1 tablespoon lime juice
- 1 tablespoon onion, minced
- 3 tablespoons pomegranate seeds
- 1/4 teaspoon salt
- 1 pinch edible gold leaf flakes
- In large bowl, mash avocados until chunky-smooth.
- Fold in lime juice, onion, pomegranate seeds and salt until well combined.
- Garnish with edible gold leaf flakes.
At our core, we at STM Daily News, strive to keep you informed and inspired with the freshest content on all things food and beverage. From mouthwatering recipes to intriguing articles, we’re here to satisfy your appetite for culinary knowledge.
Visit our Food & Drink section to get the latest on Foodie News and recipes, offering a delightful blend of culinary inspiration and gastronomic trends to elevate your dining experience. https://stmdailynews.com/food-and-drink/
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