Clothes and Fashion
H&M expands extended sizes with Tess Holliday
H&M partners with activist Tess Holliday to expand its extended size assortment, promoting diversity and inclusivity for all body types.
H&M U.S. has expanded its extended size assortment, featuring products that go up to 2XL in stores for ladies and men and up to 4XL online for ladies and 3XL for men.
The move is aimed at offering a more comprehensive and diverse assortment of sizes for all body types. The company is partnering with founder, activist, and model Tess Holliday, who will work as a size and inclusivity consultant.
Holliday’s extensive knowledge of the industry, personal experience as a plus-size shopper and advocate will help H&M mitigate bias, improve inclusion, and promote diversity.
The new extended size styles are now prominently featured on HM.com for easy navigation.
SOURCE H&M