Beverages
Jason & Travis Kelce Join Forces for The First Time as Owners and Operators of Garage Beer
Last Updated on June 25, 2024 by Daily News Staff
The Brothers Join Team as the Largest Investors in the Fast-Growing Independent Light Beer Brand
COLUMBUS, Ohio /PRNewswire/ — For the first time, Jason and Travis Kelce are teaming up as significant owners and operators of a business – and of course, it is with one of the fastest growing beer brands in the country, Garage Beer! The small batch brewed, classic light beer was founded in their home state of Ohio and has been growing rapidly across the country.
The Kelce brothers are passionate about beer and business and have talked for years about partnering together in the category. With this passion, they wanted to be thoughtful and find the right opportunity with the highest quality brewery and brand that aligned with their values of how a business should be run. And most importantly, a company built to serve the customer. Jason and Travis believe that beer should be fun, and they want to partner with a brand that embodies the spirit of a neighborhood feel, a light beer all will enjoy. Serendipitously, through a prior relationship, the Kelces’ learned about Garage Beer and for the past two years have been laying the groundwork to join forces with the company.
The brothers join Garage as significant investors, partners, owners, and operators. Jason and Travis will be involved in every aspect of the business, including brewing, distribution, sales, marketing, and national expansion efforts. Retail displays will be in stores shortly along with social content, billboards, and other promotional activities.
The Garage Beer recipe was originally created in Cincinnati, Ohio (where Jason and Travis both played college football for the Cincinnati Bearcats) and the business headquarters is now just north in Columbus, Ohio. The beer is currently sold in Ohio, Kentucky, Tennessee, Indiana, Pennsylvania, Wisconsin, Michigan, Illinois, Missouri, West Virginia, Idaho, Montana, and New Jersey… with planned expansion into dozens of new states this year.
“People crave quality and simplicity, and Garage Beer nails both for me. We are light beer drinkers and Garage is the best light beer,” said Jason Kelce. “For me, the brand fits my lifestyle, and having a few beers is a great excuse to get the neighbors together.”
“It comes down to quality for me. I think everyone knows I like to have a couple beers now and then, so being an owner of Garage Beer and heavily involved in making the best light beer is exciting, man! There is nothing better to bring people together than an ice-cold beer, and for Jason and me that is what beer is all about – friends, family and fun. I have worked with Andy for years and I really trust the team and their approach to running the business. We look forward to taking Garage Beer to the next level,” added Travis Kelce.
“We want a beer that tastes like beer and one that keeps the stories alive in the neighborhood. Garage prides ourselves on small batch brewing and a commitment to quality. Ever since our first conversation with Travis and Jason, it was clear we had similar opinions about beer, but they also had brilliant, and very funny, business sensibility. Our team better be on their toes now,” quipped Garage Beer co-owner Andy Sauer. “The garage is a symbol for building stronger communities one beer at a time, and I think we can all use more time with friends, family, and neighbors to talk, smile, laugh, and enjoy that time together.”
Garage Beer is a 4% ABV, 95 Calories and 3g Carbohydrate light lager beer served in two varieties: classic regular and lime. Merchandise store and beer finder. Garage Instagram and Twitter.
SOURCE Garage Beer
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Foodie News
illy Launches Art of Dining Series With Chef-Led Events Across Major U.S. Cities
illy has launched its Art of Dining Series, a year-long program pairing chef-led tasting menus with its signature coffee blend in major U.S. cities.
Last Updated on May 4, 2026 by Daily News Staff
illy is bringing coffee and fine dining together with its new Art of Dining Series, a year-long program featuring chef-led dining experiences in cities including Miami, New York, Los Angeles, and San Francisco.
The series launched in March with a dinner at Boia De in Miami and will continue with curated events built around custom tasting menus inspired by illy’s signature blend. One of the upcoming stops is set for June in San Francisco at Wolfsbane, where illy Chef Ambassador Rupert Blease will create a menu inspired by his own bespoke illy blend.
The company says the program is designed to create immersive, in-person experiences that connect guests with the illy brand through flavor, atmosphere, and hospitality. The launch also builds on illy’s broader gastronomy strategy, including its Chef Ambassador program and its role as the exclusive coffee partner of World’s 50 Best Restaurants for the past four years.
Founded in Trieste, Italy, in 1933, illy is known for its 100% Arabica coffee blend and global presence in more than 140 countries.
Source: illycaffè via PR Newswire
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At our core, we at STM Daily News, strive to keep you informed and inspired with the freshest content on all things food and beverage. From mouthwatering recipes to intriguing articles, we’re here to satisfy your appetite for culinary knowledge.
Visit our Food & Drink section to get the latest on Foodie News and recipes, offering a delightful blend of culinary inspiration and gastronomic trends to elevate your dining experience. https://stmdailynews.com/food-and-drink/
Last Updated on May 4, 2026 by Daily News Staff
Bold Beverages to Elevate Cinco de Mayo Celebrations
(Feature Impact) Few things say Cinco de Mayo like festive drinks and a lively atmosphere. This year, give your glass a signature chile-lime kick and turn every sip into a celebration.
Elevating classic beverages is effortless with the bold trifecta of chile peppers, lime and sea salt – the perfectly balanced blend that delivers tangy, zesty and mildly spicy notes to take drinks from ordinary to unforgettable.
Raise a glass with these easy, at-home recipes designed to make even novice mixologists feel like pros. For a refreshing option, try a vibrant Watermelon Agua Fresca that combines the natural sweetness of fresh watermelon with the irresistible kick of Tajín’s Chamoy Sauce and a rim of its Clásico Seasoning for a craveable finish.
If you love the timeless taste of a margarita, the Spicy Jalapeno Margarita is a perfect choice, bringing bar-quality flavor to your celebration in just a few simple steps.
Both beverages feature a Tajín Clásico Seasoning rimmer that adds eye-catching color and a burst of flavor, complementing the sweetness of fresh fruit. Citrus like orange and lime, tropical options such as pineapple and mango, and melons including cantaloupe, watermelon and honeydew all pair beautifully. It’s an easy, fun way to add a pop of color and make everything from orange juice to fruity mocktails feel festive and special.
With a little prep, you can turn Cinco de Mayo into a truly unforgettable fiesta. For more swoon-worthy recipes ideas, visit Tajin.com.
Watermelon Agua Fresca
- 2 cups fresh watermelon, cubed
- 1 ounce fresh lime juice
- 1/2 ounce agave syrup (optional)
- 1/2 cup cold water
- ice
Rim:
Garnish:
- lime slice
- watermelon slice
- Dip glass into Tajín Chamoy Sauce then into Tajín Clásico Seasoning.
- In blender, blend fresh watermelon cubes; lime juice; agave syrup, if using; and cold water until smooth and well combined.
- Fill prepared glass with ice and pour watermelon mixture into glass.
- Sprinkle with pinch of classic seasoning on top.
- Garnish with lime slice and watermelon slice.
Spicy Jalapeno Margarita
- 2 slices fresh jalapeno
- 1 ounce fresh lime juice
- 2 ounces blanco tequila
- 1 ounce orange liqueur
- 1/2 ounces agave syrup
- ice
Rim:
Garnish:
- jalapeno slice or lime wheel
- To rim glass, brush Tajín Chile Lime Sauce on side of glass then dip into Tajín Clásico Seasoning to coat. Set aside.
- In shaker, muddle jalapeno slices with lime juice to release heat and flavor.
- Add tequila, orange liqueur and agave syrup. Fill with ice and shake vigorously 10-15 seconds.
- Fill prepared glass with ice and strain margarita into glass.
- Garnish with lime wedge and jalapeno slice.
SOURCE:
Tajin
At our core, we at STM Daily News, strive to keep you informed and inspired with the freshest content on all things food and beverage. From mouthwatering recipes to intriguing articles, we’re here to satisfy your appetite for culinary knowledge.
Visit our Food & Drink section to get the latest on Foodie News and recipes, offering a delightful blend of culinary inspiration and gastronomic trends to elevate your dining experience. https://stmdailynews.com/food-and-drink/
Beverages
Heidi Klum Fronts GREY GOOSE “Devil Wears Prada 2” Push Featuring The Devil’s Roast Cocktail
GREY GOOSE is stepping into the spotlight with a new collaboration tied to 20th Century Studios’ “The Devil Wears Prada 2,” arriving exclusively in theaters May 1. The French vodka brand is rolling out a multi-platform campaign that blends fashion, film, and cocktail cultureand it’s led by supermodel and Emmy-winning television personality Heidi Klum.
The partnership includes celeb-forward social content, immersive pop-ups, in-theater cocktail activations, and limited-edition packaging inspired by the highly anticipated sequelwhich returns more than 20 years after the original film became a defining pop-culture moment.
Klum stars in an original content piece created with BBH USA, set inside the world of “The Devil Wears Prada 2.” The spot spotlights The Devil’s Roast, a GREY GOOSE twist on Miranda Priestly’s iconic coffee order from the first film, reimagined as an espresso martini-style cocktail. Klum draws a line between Runway Magazine’s exacting standards and the craftsmanship behind the collaboration.
The Devil’s Roast is positioned as the campaign’s signature serve: made with GREY GOOSE vodka, espresso, coffee liqueur, a pinch of salt, and finished with three gold-dusted coffee beans. Fans can try it at GREY GOOSE Devil’s Roast pop-ups in New York City on April 14, 21, and 23 at Zuccotti Park and Manhattan West Plaza, paired with gold-dusted popcorn. Select theaters nationwide will also feature specialty GREY GOOSE cocktails when the film opens.
Additional U.S. elements include New York City out-of-home billboards and a limited-edition GREY GOOSE specialty box available starting April 1 at retailers nationwide.
SIP RESPONSIBLY.
Source: GREY GOOSE (PRNewswire, Mar 17, 2026)
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Discover what’s fresh, flavorful, and worth talking about in STM Daily News’ Food and Drink section. From restaurant openings and beverage trends to seasonal recipes and culinary events, this section brings readers a lively mix of food culture, community stories, and delicious inspiration. Whether you’re looking for the latest industry buzz or your next great bite, Food and Drink is your go-to source for stories that satisfy.
