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News coverage boosts giving after disasters – Australian research team’s findings may offer lessons for Los Angeles fires

Media coverage significantly influences charitable donations during disasters by highlighting urgency, personal stories, and the scale of the crisis, shaping public generosity and nonprofit support choices.

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People who lost their possessions in the fire that swept through Altadena, Calif., look through donated shoes and clothing on Jan. 15, 2025. AP Photo/Richard Vogel

Cassandra Chapman, The University of Queensland

In late 2019 and early 2020, a series of devastating wildfires, known as the “black summer” bushfire disaster, left Australia reeling: More than 20% of the country’s forests burned.

As a scholar of the psychology of charitable giving, I have long been interested in the unique emotional response that disasters evoke – often generating an urgent and visceral wish to help.

I wanted to understand how and why people respond to a crisis of this magnitude. For the project, I teamed up with three Australian environmental psychology and collective action experts: Matthew Hornsey, Kelly Fielding and Robyn Gulliver.

We found that international media coverage of disasters can help increase donations. Our findings, which were published in the peer-reviewed academic journal Disasters in 2022, are relevant to the situation in Los Angeles, where severe fires destroyed thousands of homes and businesses in January 2025, devastating many communities.

That recovery could take years.

5 key factors affect generosity

All told, Australian donors gave more than US$397 million, or $640 million in Australian dollars, to support the recovery from the black summer bushfire disaster. The international community also rallied: U.S. and U.K. donors contributed an additional US$2.6 million. These donations were used to fund evacuation centers, support groups for victims, and cash grants for repairs and rebuilding, among other things.

When we surveyed 949 Australians about what influenced their donations and analyzed news articles about the disaster, we found that coverage of disasters significantly increased generosity and influenced which charities drew donations. This may be because news articles communicated directly the need for charitable support.

Using this survey data, we identified key factors that influenced how much money, if any, people donated in response to the bushfire disaster appeals. These five were linked with the amounts Australians donated:

• Scale: The sheer scale of the fires.

• Personal impact: Having been personally affected, knowing people who have been affected, or being worried that they will be affected in the future.

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• Climate change beliefs: Believing that climate change is impacting the environment.

• News footage: The dramatic footage of the fires they have seen.

• Stories: The stories of those who have been affected.

Three of these factors – scale, news footage and stories – relate to information people were exposed to in media coverage of the disaster. Further, when we asked people how they chose which charities to support, they said that media coverage was more influential than either their friends and family or direct communication from those same charities.

These findings collectively show how media coverage can powerfully influence both how much people give to disaster relief and which nonprofits they choose to support.

A man and a child stand amid wreckage that's been burned.
Bushfire survivor Ian Livingston and his son Sydney stand in the ruins of their family home, lost to the ‘black summer’ bushfires in May 2020 in Cobargo, Australia. Brook Mitchell/Getty Images

Setting the agenda

In the next phase of our research, we tried to learn how media coverage affects the public’s generosity.

We downloaded every news article we could find about the disaster over the three-month period that fires raged and analyzed the text of 30,239 news articles using Linguistic Inquiry and Word Count software.

We looked at which kinds of language and concepts were being used in media coverage, and how frequently they were used compared with their use in everyday written language.

In addition to concepts we expected to see, like emergency, heroes and human loss, we found that the concepts of support and money frequently showed up in coverage. Words like “donations,” “help” and “support” occurred in 74% of news articles. Words having to do with money were even more common: They appeared almost twice as often as they do in ordinary written language.

Our findings suggest that news coverage may have helped to set the agenda for the huge charitable response to Australia’s wildfire disaster because the media told people what they should be thinking about in terms of that disaster. In Australia’s case, it was how they could help.

A consideration for the media

We also believe that it’s likely that news coverage of disasters like this one can serve an agenda-setting function by teaching the public how to think about the crisis.

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To the extent that news coverage highlights concepts like support, possibly communicating that donating is a normal response to a crisis, it’s reasonable to expect people to donate more money.

Given that news coverage can influence how much someone donates, as well as which charities they choose to support, nonprofits responding to the Los Angeles fires may wish to encourage media outlets to mention their work in news coverage.

It is likely that being featured in news coverage – especially when calls to action or opportunities to donate are incorporated in an article – would result in more funds being raised for the charity’s response to the disaster.

Cassandra Chapman, Associate Professor, The University of Queensland

This article is republished from The Conversation under a Creative Commons license. Read the original article.

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Veggies for Veterans Distributes 700 Produce Bags at Phoenix VA

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Fifty volunteers joined Diana Gregory Outreach Services and community partners on November 5, with support from AARP, State Farm, and BHHS Legacy Foundation.

Volunteers distribute fresh produce bags during Veggies for Veterans at Phoenix VA on November 5, 2026.
Fifty volunteers helped distribute 700 produce bags at the November 5, 2026, Veggies for Veterans event, hosted by Phoenix VA Health Care System. Image Credit: R Washington

PHOENIX — Fresh produce and community support came together Thursday morning, November 5, 2026, as Veggies for Veterans distributed 700 grocery bags during an event hosted by the Phoenix VA Health Care System.

The Diana Gregory Outreach Services (DGOS) program brought together 50 volunteers to help provide veterans with nutritious food. Each bag contained a variety of 13 fruits and vegetables, according to the event results supplied by organizers.

The effort also received a contribution from Peddler’s Son, which donated a five-pound bag of Idaho potatoes and a bag of grapes for each veteran.

AARP, State Farm, and BHHS Legacy Foundation Lead Financial Support

AARP, State Farm, and BHHS Legacy Foundation were the event’s three largest financial sponsors, helping make the distribution possible.

Volunteers represented all three organizations, along with the Archer Ragsdale Arizona Chapter Tuskegee Airmen, Inc. Arizona Community Foundation and Santander also contributed volunteer support.

AARP Arizona State Director Dana Marie Kennedy attended the event. AARP’s participation included volunteers and an outreach table featuring candy and AARP-branded giveaway items for attendees and veterans.

Together, the financial contributions, donated food, and volunteer service supported an event centered on veterans and their access to fresh produce.

A Special Guest With a Remarkable Service History

Among those attending was 106-year-old Major Fannie Griffin McClendon, whose military career connects the gathering to an extraordinary chapter in American history.

McClendon served during World War II with the 6888th Central Postal Directory Battalion, widely known as the “Six Triple Eight.” The historic unit of Black women soldiers helped process a massive backlog of military mail in Europe.

Her service continued beyond World War II. The Library of Congress documents her later career in the Air Force, including service as a squadron commander.

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Her attendance offered an opportunity to recognize a veteran whose career helped break barriers for Black women in the military.

More Than a Bag of Groceries

Veggies for Veterans’ purpose extends beyond the food distributed at an individual event. The program focuses on helping veterans access fresh produce while creating opportunities for connection and community support.

Grocery costs, transportation, and mobility can make obtaining nutritious food difficult. Bringing produce directly to veterans through VA and community settings is one way the program works to address those barriers.

The November 5 distribution also reflected the collective work behind that support: an organization coordinating the effort, a VA host, financial sponsors, a food donor, and volunteers contributing their time.

With 700 bags distributed and 50 volunteers participating, the event demonstrated how community partnerships can translate into practical support for veterans.

Readers interested in learning more about the program, volunteering, or exploring ways to support its work can visit Diana Gregory Outreach Services.


Reporting note: Event results, sponsor recognition, donations, volunteer participation, and attendee information were supplied for this recap. Historical background on Major McClendon is supported by the Library of Congress.

Sources and Further Information

https://stmdailynews.com/5-ways-to-make-a-difference-in-your-community/
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Entertainment

Grief Fest Launches as a Holiday Film Festival for Stories of Love, Loss, and Healing

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Last Updated on November 7, 2026 by Daily News Staff

people gathering in a street. Grief Fest
Photo by Luis Quintero on Pexels.com

New hybrid event aims to give grieving audiences meaningful holiday viewing, with films from more than 25 countries and a mission centered on love, loss, and emotional truth.

A new film festival debuting in late 2026 is taking a different approach to holiday entertainment. Grief Fest™: The Grief Film Festival, created by My Grief Angels Inc., is being introduced as what organizers believe is the world’s first film festival dedicated entirely to grief, remembrance, resilience, and healing.

The hybrid festival will run in two segments: November 25–29, 2026, during Thanksgiving week, and December 24, 2026, through January 3, 2027, during Christmas and New Year’s. Top Honors films will be announced on December 31, 2026.

My Grief Angels Inc Image
GriefFest.com

Organizers say the timing is intentional. Research cited in the announcement shows that grief and loneliness are major holiday stressors for many Americans, making the season especially difficult for people coping with loss. In that context, Grief Fest™ is positioning itself as an alternative to the flood of traditional feel-good holiday programming.

The festival is open to short films, features, documentaries, experimental work, AI-generated projects, and VR experiences. It is described as inclusive, non-religious, and LGBTQ+ friendly, with submissions already received from more than 25 countries. All films will be presented in English, either spoken or subtitled.

Grief Fest™ will be available both in person and virtually through Film Festival Plus, making it accessible to audiences worldwide. The launch of GriefFest.com also includes Lumen, a multilingual AI guide designed to help filmmakers and attendees navigate the festival in their preferred language.

Rather than focusing on industry prestige, organizers say the festival is centered on community and emotionally honest storytelling. For audiences who feel unseen during the holidays, Grief Fest™ is aiming to offer something rare on the seasonal screen: recognition.

Source: PR Newswire

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Miranda Lambert to Launch Salvation Army’s Red Kettle Campaign at Cowboys Thanksgiving Game

Miranda Lambert will headline the Dallas Cowboys’ Thanksgiving halftime show, launching The Salvation Army’s 2026 Red Kettle Campaign and celebrating 30 years of charitable giving.

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Country music superstar Miranda Lambert will headline the Dallas Cowboys’ Thanksgiving halftime show, celebrating 30 years of music, football, and charitable giving.

Miranda Lambert will headline the Dallas Cowboys’ Thanksgiving halftime show, launching The Salvation Army’s 2026 Red Kettle Campaign and celebrating 30 years of charitable giving.
American football stadium.

FRISCO, Texas — October 26, 2026 — Three-time Grammy Award-winning country music star Miranda Lambert will take center stage at AT&T Stadium this Thanksgiving as the Dallas Cowboys host the Philadelphia Eagles, helping kick off The Salvation Army’s 136th annual Red Kettle Campaign.

The nationally televised halftime performance will mark the 30th anniversary of the Cowboys’ Thanksgiving partnership with The Salvation Army, a tradition that combines football and entertainment to raise awareness and support for families facing financial hardship.

The Thanksgiving Day game is scheduled for November 26, 2026, at 3:30 p.m. Central Time (4:30 p.m. Eastern)and will air on FOX.

Three Decades of Music and Giving

Since its introduction in 1997, the Red Kettle Kickoff has become a Thanksgiving tradition, featuring some of the biggest names in entertainment.

Country music legend Reba McEntire performed at the inaugural event. Over the years, performers have included Destiny’s Child, Carrie Underwood, the Jonas Brothers, Selena Gomez, Dolly Parton, Lainey Wilson, and Post Malone.

According to The Salvation Army, the annual campaign has raised more than $3.4 billion over the past three decades, supporting essential community services nationwide.

Lambert, a Texas native, expressed excitement about participating in the event.

“There’s something special about how music brings people together, especially when it’s to spread joy and hope to families who need it most,” Lambert said in the announcement.

Supporting Communities Beyond the Holidays

Although the familiar red kettles are most visible during the holiday shopping season, donations help support The Salvation Army’s year-round programs.

These services include emergency food assistance, temporary housing, eviction prevention, addiction rehabilitation, disaster relief, and youth development programs.

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The organization reports providing more than 28 million service touchpoints in 2025, operating through nearly 7,600 centers across the United States.

One important aspect of the Red Kettle Campaign is its local impact. According to The Salvation Army, donations collected in a community remain in that community to support residents facing difficult circumstances.

A Thanksgiving Tradition With a Purpose

The Cowboys’ partnership with The Salvation Army began through the efforts of Charlotte Jones, the team’s chief brand officer and co-owner.

Jones helped transform the team’s nationally televised Thanksgiving halftime show into an opportunity to encourage charitable giving.

Thirty years later, the tradition continues to connect millions of football viewers with opportunities to support their neighbors.

Commissioner Merle Heatwole, national commander of The Salvation Army, emphasized the campaign’s community mission.

“The Red Kettle Campaign gives people a simple way to spread joy and support their neighbors in need,” Heatwole said.

How to Help

As the holiday season approaches, The Salvation Army encourages individuals and families to participate by donating, volunteering, or supporting local assistance programs.

Those interested in contributing or seeking assistance can visit the organization’s official website.

Learn more: The Salvation Army

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The 2026 Red Kettle Kickoff serves as a reminder that Thanksgiving is not only about football, family gatherings, and entertainment. It is also an opportunity to support people in our communities who need a helping hand.


Editorial note: The $3.4 billion fundraising figure and the 2025 service statistics are attributed to The Salvation Army. The 28 million figure represents service touchpoints, not necessarily 28 million unique individuals.

Source and related links

Original announcement: The Salvation Army’s October 25 press release

Official charity website: The Salvation Army USA

Multimedia release: Miranda Lambert Red Kettle Kickoff announcement

About STM Daily News — Community

At STM Daily News, we believe that strong communities are built through compassion, service, and people making a positive difference.

Our Community section highlights nonprofit organizations, charitable initiatives, volunteers, and everyday individuals working to improve lives.

Stay connected with stories that inform, inspire, and strengthen our communities at STM Daily News.

Source: The Salvation Army, October 25, 2026, official news release.

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