
Entertainment
Hard Rock International Announces Development Of REVERB by Hard Rock® Pensacola To Open in 2029
PENSACOLA, Fla. /PRNewswire/ — Today, Hard Rock International announces development plans for REVERB by Hard Rock® Pensacola to break ground in 2026 and open in 2029. REVERB by Hard Rock® is a unique hotel brand designed to be an energetic cultural hub for connection, creation and inspiration among music fans, locals and travelers alike. This will mark the company’s sixth REVERB property joining the portfolio, with Atlanta and Hamburg, and Kalamazoo, Tampa, and Scottsdale also being developed.
REVERB by Hard Rock® Pensacola will feature more than 125 hotel technology-enhanced rooms, a full-service restaurant, rooftop bar, lobby bar and lounge, quick service restaurant and fitness center. An exclusive REVERB City Guide for Pensacola will feature local artist-curated lists of favorite drinks, dining, and entertainment locations throughout the local area. Additionally, the property will host a podcast recording studio for local talent and creators as well as a meeting space for conferences.
The property will be located downtown at Maritime Park along Pensacola Bay with views of the picturesque water that connects to the Gulf of Mexico and with views of Blue Wahoos Stadium. It will provide easy access to nearby hotspots including beautiful beaches, National Naval Aviation Museum and Pensacola Museum of Art. The hotel will be developed on a 100-year ground lease with the city of Pensacola that goes to vote by the City Council on August 8, 2024. The project is expected to create an economic boost to the area and generate 500+ construction and 75+ permanent hospitality employment opportunities with competitive pay.
“Hard Rock is thrilled to keep growing our REVERB hotel portfolio with what will be the second planned property in Florida, this time in the heart of Pensacola Bay. We have full confidence in our partner, the Dawson Company, to deliver a best-in-class hotel based on their four decades of proven experience executing complex and catalytic projects throughout the eastern United States, and their extensive knowledge of the Pensacola market,” said Todd Hricko, Senior Vice President and Head of Global Hotel Development at Hard Rock International.
The Dawson Company, a second generation, Pensacola-based development firm known for its pioneering, landmark mixed-use developments in Atlanta, Cincinnati, Baltimore and Pensacola has assembled one of the most accomplished and world-renown design and engineering teams ever to design the project in Florida’s Panhandle. The design team includes Gensler, the world’s largest preeminent architectural design firm that has created some of the most distinctive, recognizable and celebrated monuments and structures around the world and Kravitz Design, the global conceptual design firm helmed by music and style icon Lenny Kravitz known globally for their groundbreaking, yet approachable and artistic style. With a plan to build in mass timber, Thornton Tomasetti, the foremost thought leader on mass timber design is also on the design team.
“With its roots in music, entertainment and philanthropy, Hard Rock is a wonderful partner for The Dawson Company to continue extending our real estate footprint,” said Tamara Bowens, President & Chief Operating Officer for the Dawson Company. “We are truly excited to bring the REVERB by Hard Rock to the city of Pensacola and we look forward to also working closely with Gensler, Kravitz Design and Thornton Tomasetti to develop what’s to become an incredible mainstay in Pensacola.”
Other partners contributing to the development include Pensacola native, NFL Hall of Famer and real estate entrepreneur, Emmitt Smith, CEO at EJ Smith Enterprises.
For more information about current and upcoming properties, visit hotel.hardrock.com.
About REVERB by Hard Rock®
REVERB by Hard Rock® is a new select-service hotel designed for the modern music lover; a sanctuary for the eclectic, a place for fans to gather and experience a melting pot of music culture. The hotel features a modern, urban design, user-friendly integrated technology and a program that focuses on local music, food and lifestyle. Hard Rock has been celebrating the spirit of music for nearly five decades; with REVERB, they shine the spotlight directly on the fans. For more information about REVERB by Hard Rock, visit reverb.hardrock.com.
About Hard Rock®
Hard Rock International (HRI) is one of the most globally recognized companies with venues in over 70 countries spanning 309 locations that include owned/licensed or managed Hotels, Casinos, Rock Shops®, Live Performance Venues and Cafes. Its Unity by Hard Rock™ global loyalty program rewards members for doing the things they love across participating properties around the world. HRI also launched a joint venture named Hard Rock Digital in 2020, an online sportsbook, retail sportsbook and internet gaming platform. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s largest and most valuable collection of authentic music memorabilia at more than 88,000 pieces, which are displayed at its locations around the globe. Hard Rock Hotels has been honored by J.D. Power’s North America Hotel Guest Satisfaction Study as the number one or two brand in Outstanding Guest Satisfaction for five consecutive years among the top Upper Upscale Hotels. HRI became the first privately-owned gaming company designated a U.S. Best Managed Company by Deloitte Private and The Wall Street Journal in 2021 and has since been honored fourfold. Hard Rock was also honored by Forbes among the World’s Best Employers, as well as Best Employers for Women, Diversity and New Grads and a Top Large Employer in the Travel & Leisure, Gaming and Entertainment Industry. In the 2022 Global Gaming Awards, Hard Rock was named Land-Based Operator of the Year for the second time in four years. Hard Rock International currently holds investment grades from primary investment-grade rating agencies: S&P Global Ratings (BBB-) and Fitch Ratings (BBB). For more information on Hard Rock International, visit www.hardrock.com or shop.hardrock.com.
About the Dawson Company
The Dawson Company dba Inspired Communities of Florida is a second-generation managed, Pensacola Florida-based real estate company founded in 1969 in Atlanta, GA by Harold Dawson, Sr. With a history rooted in “doing well by doing good,” The Dawson Company has developed, renovated, and/or managed 5 million square feet of office, 1.5 million square feet of retail, and 15,000+ units of attached and multifamily housing. Drawing on its in-house expertise, The Dawson Company has evolved into a boutique development firm that immerses itself into niche tertiary markets to create impactful, enduring, catalytic mixed-use developments that grow, strengthen and enhance cities, towns and communities. For more information visit: www.thedawsoncompany.com.
SOURCE Hard Rock International
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actors & performers
What Was the Cause of Michael Jackson’s Death?
Michael Jackson died on June 25, 2009 from acute propofol and benzodiazepine intoxication. Learn what the coroner found, why his death was ruled a homicide, and how Dr. Conrad Murray was held responsible.
What Was the Cause of Michael Jackson’s Death?
On June 25, 2009, the world lost one of its most influential entertainers when Michael Jackson died at the age of 50. The Los Angeles County Coroner determined that Jackson’s death was caused by acute propofol and benzodiazepine intoxication. The powerful anesthetic propofol—administered in a home setting—combined with sedatives created a fatal mix that stopped his breathing.
Jackson’s personal physician, Dr. Conrad Murray, was later found guilty of involuntary manslaughter for administering the drugs without proper monitoring or medical safeguards. The ruling underscored the dangers of using hospital-grade anesthesia outside a controlled environment.
Michael Jackson’s passing remains one of the most discussed celebrity deaths in modern history, marking a tragic end to the life of a groundbreaking artist whose music still shapes global culture.
Related Links
- LA Times – Coroner Rules Michael Jackson’s Death a Homicide
- New York Times – Michael Jackson Dies at 50
- CNN – Dr. Conrad Murray Found Guilty
- BBC – Understanding the Drugs Involved in Jackson’s Death
- Biography.com – The Final Days of Michael Jackson
- Rolling Stone – Timeline of the Death Investigation
- NBC News – Why Propofol Is So Dangerous Outside Hospitals
Dreambreaker: A Pickleball Story — A Closer Look at the Documentary and Its Uncredited VoiceLink: https://stmdailynews.com/dreambreaker-a-pickleball-story-a-closer-look-at-the-documentary-and-its-uncredited-voice/
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Entertainment
Netflix-Warner deal would drive streaming market further down the road of ‘Big 3’ domination
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animation
Ariel Award-Winning Animated Short ‘SHIMMER’ Makes Its Digital Debut on Short of the Week
Ariel Award-winning animated short SHIMMER by director Andrés Palma premieres on Short of the Week. A stunning exploration of fatherhood and regret created with Unreal Engine 5. Watch now.
Last Updated on December 9, 2025 by Daily News Staff
Ariel Award-Winning Animated Short ‘SHIMMER’ Makes Its Digital Debut on Short of the Week
A haunting tale of fatherhood, obsession, and redemption comes to life through groundbreaking animation technology The world of independent animation just got a stunning new addition. Director Andrés Palma’s SHIMMER, an Ariel Award-winning animated short film, premiered December 8th on Short of the Week, the premier destination for curated short film content reaching millions of viewers worldwide.A Father’s Dream, A Daughter’s Pain
Set against a desolate shoreline littered with the skeletal remains of forgotten shipwrecks, SHIMMER tells the emotionally charged story of Ricardo, a father whose single-minded obsession with building a towering lighthouse blinds him to the emotional wreckage he’s creating within his own family. As he chases what he believes will be salvation, his eldest daughter Lucía grows increasingly resentful—until her choices force Ricardo to face the devastating consequences of his dreams. “Every project that matters to me comes from a place of unresolved emotion,” Palma explains. “Art is how I process pain and transform it into something meaningful. I trust the audience will resonate with that.” This isn’t just animation—it’s personal healing rendered in light and shadow.Gizmodo Premieres Award-Winning Animated Short ShimmerLink to related article: https://stmdailynews.com/gizmodo-premieres-award-winning-animated-short-shimmer/
Technical Brilliance Meets Emotional Depth
Short of the Week’s managing editor Rob Munday didn’t hold back in his praise: “A genuinely compelling, high-quality piece of 3D animation, marked by beautiful design work, strong character rigging, and impressive world-building. There’s tremendous potential here – it’s an exciting calling card for its creators.” What sets SHIMMER apart technically is its innovative use of Unreal Engine 5, blending retro-futuristic aesthetics with cutting-edge visual design. The film’s most striking visual element—ethereal fish that shimmer across the night sky—was created using the Niagara particle system, merging procedural motion with hand-crafted animation cycles to achieve something that feels both organic and otherworldly.A Collaborative Vision
Marking Palma’s directorial debut, SHIMMER benefits from powerhouse executive producers including celebrated Mexican animator Jorge R. Gutiérrez (The Book of Life, Maya and the Three) and Andrés Buzo. The film was developed through a groundbreaking collaboration between professionals and students at Mexico City’s Escena Animation Studio, the project-based learning arm of Escena Animation School. The creative team includes associate producer Karla Vazquez, co-writer Santiago Maza Stern, and composer Alex Otaola—a collective effort that proves the power of mentorship and collaborative storytelling.Why This Matters for Independent Animation
SHIMMER represents more than just another festival darling. It’s proof that independent creators with vision, backed by the right collaborators and technology, can produce work that rivals major studio productions. The film is currently being considered for FYC (For Your Consideration) in the Best Animated Short Film category—and based on its technical achievement and emotional resonance, it’s easy to see why. For audiences hungry for animation that dares to explore complex emotional territory while pushing visual boundaries, SHIMMER delivers on both fronts. It’s a meditation on the cost of obsession, the weight of parental expectations, and the possibility of redemption—all wrapped in visuals that haunt long after the credits roll.Watch Now
SHIMMER is now streaming exclusively on Short of the Week at ShortOfTheWeek.com/2025/12/08/shimmer For more information about the film and its creators:- Official Film Website: ShimmerShort.com
- Director’s Website: AndresPalma.com
- Follow the journey: @ShimmerShort, @Andres.Palma.c, @EscuelaEscena
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