Entertainment
Hard Rock Hotel New York introduces experiences for guests to “Love Out Loud” this June
Hard Rock Hotel New York continues to amplify their year-round commitment to the LGBTQIA+ community
NEW YORK /PRNewswire/ — Hard Rock Hotel New York continues to amplify their year-round commitment to the LGBTQIA+ community with a dynamic line-up that hits all the right notes throughout June and beyond. From a one-of-a-kind suite designed by Grammy®-winning singer songwriter Kim Petras to a late-night gala in The Venue on Music Row hosted by New York icon Susanne Bartsch, there are many moments of creative expression and inclusivity to bring the entire community together in celebration of love and solidarity. The Hard Rock Heals Foundation® is at the heart of these unique partnerships and experiences uniting various philanthropic efforts around significant causes as the brand sustains their guiding principle to Love All – Serve All.
- Love Out Loud” Suite: Notable LGBTQIA+ figures have created special ‘Love Out Loud’ Suites at select Hard Rock Hotels around the world, and Hard Rock Hotel New York has teamed up with singer-songwriter, Kim Petras, to reimagine one Platinum suite with a Terrace. The artist’s personality shines throughout with her signature pink hue infused in the design, bespoke artwork, an interactive gaming area, and photo worthy creative touches. Play Kim’s Grammy®-winning music while indulging in her hospitality rider or soak in the city views from the fully outfitted and expansive outdoor terrace. Available now through July 9 for overnight stays, the “Love Out Loud” Suite starts at $1,200, plus tax, per night. In honor of this unique offering, Hard Rock is a proud sponsor of The Trevor Project – an organization making strides in advocacy, education, and crisis support for LGBTQIA+ youth. Hard Rock has contributed a $50,000 donation supporting their mission. To reserve the “Love Out Loud” Suite, email reservations@hrhnewyork.com or call the Hotel directly at +1 (212) 970-1200.
- Take Music to New Heights: Come Early, Stay Late is a nightlife event that steals the show on Thursdays at RT60 Rooftop Bar & Lounge with performances by acclaimed DJs and celebrity talent. June brings the Pride Edition of Come Early, Stay Late with a phenomenal roster from the LGBTQIA+ community including Quiana Parks, Timo Weiland, Lady Bunny, and Nina Sky.
- Pride Ball: Known as New York City’s patron saint of transformation and inclusion, Susanne Bartsch will be hosting an extravagant Pride Ball at The Venue on Music Row on Thursday, June 15 at 10:00 p.m. Known for the elaborate, eccentric parties she has thrown for decades, all are invited to come together and celebrate into the late hours of the night.
- “Love Out Loud” Moleskine Notebooks: Authentic storytelling is at the core of the collaboration between Hard Rock Hotels and Moleskine. The Limited-Edition “Love Out Loud” Moleskine notebook – celebrating individuality and creativity – is available for purchase in Rock Shop during Pride Month. All proceeds from each notebook will be donated to the OnePULSE Foundation, which was established to open minds and hearts following the Pulse Nightclub tragedy in Florida.
- Pride in the Community: Taking Pride to the streets, Hard Rock Hotel New York is partnering with Daniel Albanese, filmmaker of Out in The Streets, and visual artist David Puck, to create a striking mural that will be on display on the Lower East Side. Known for their colorful abstract portraits, Puck’s mural in partnership with Hard Rock Hotel New York, is inspired by Sasha Colby, winner of RuPaul’s Drag Race Season 15. Their work can be seen on Houston and 2nd Avenue starting June 2.
To complement the opportunities for hotel guests and New Yorkers to celebrate the LGBTQIA+ community, Hard Rock Hotel New York will also host a series of private parties including a fashion-forward event with The Daily Front Row featuring a surprise musical performance, as well as an exclusive Artists Den Pride concert that will later air as part of season 5 in Summer 2023.
Photo and video assets for Hard Rock Hotel New York’s “Love Out Loud” Suite and supporting events and programming can be found here. For more information and reservations, please visit www.hardrockhotels.com/new-york, https://www.hardrockhotels.com/new-york/pride.aspx, or follow along at @hardrockhotelnyc.
About Hard Rock Hotel New York:
Taking center stage in the heart of Midtown Manhattan, Hard Rock Hotel New York graces the iconic skyline at 159 West 48th Street. The hotel features 446 exquisitely designed guest rooms and specialty suites, including the standout two-floor Rockstar Suite complete with a private 1,600 sq. ft. terrace and floor-to-ceiling windows that showcase the city’s vibrant energy. Paying homage to the mecca of recording studios and music stores that once lined the block, the must-visit entertainment destination features a legendary memorabilia collection honoring musicians from and inspired by New York City. The show stopping event space, The Venue on Music Row plays host to A-list concerts, interviews and more, complemented by regular live and unplugged musical performances across the public spaces. Guests and locals are able to discover innovative culinary concepts including the upscale NYY Steak for fine dining, RT60 Rooftop bar and lounge offering expansive views from the 34th floor, and the brand’s signature Sessions Restaurant & Bar open day to night. In true Hard Rock style, the hotel offers an array of signature brand experiences and amenities including Rock Om® program fusing the practice of yoga with the rhythm of a custom DJ-curated soundtrack for on-demand in-room sessions, and the Sound of Your Stay® which allows guests to listen to Tracks® curated playlists by artists and musicians, Crosley record players available upon request with Wax®, or play a Fender guitar with Picks® in the privacy of their room. Additional Roxity® programming brings to life family attractions and entertainment while the Unleashed® pet program welcomes four legged friends. Guests are also invited to exchange the traditional city map for Soundtracks® interactive area guides which are curated by Hard Rock and musical artists to showcase the best of each destination. For more information, visit www.hardrockhotels.com/new-york.
About Hard Rock®:
Hard Rock International (HRI) is one of the most globally recognized companies with venues in over 70 countries spanning 290 locations that include owned/licensed or managed Hotels, Casinos, Rock Shops®, Live Performance Venues and Cafes. HRI also launched a joint venture named Hard Rock Digital in 2020, an online sportsbook, retail sportsbook and internet gaming platform. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s largest and most valuable collection of authentic music memorabilia at more than 87,000 pieces, which are displayed at its locations around the globe. Hard Rock Hotels has been honored by J.D. Power’s North America Hotel Guest Satisfaction Study as the number one brand in Outstanding Guest Satisfaction for two consecutive years, and among the top Upper Upscale Hotels for four consecutive years. HRI became the first privately-owned gaming company designated a U.S. Best Managed Company by Deloitte Private and The Wall Street Journal in 2021, and has since been honored threefold. Hard Rock was also honored by Forbes among the World’s Best Employers, as well as Best Employers for Women, Diversity and New Grads and a Top Large Employer in the Travel & Leisure, Gaming, and Entertainment Industry. In the 2022 Global Gaming Awards, Hard Rock was named Land-Based Operator of the Year for the second time in four years. In 2021, Hard Rock Hotels & Casinos received first place ranking in the Casino Gaming Executive Satisfaction Survey conducted by Bristol Associates Inc. and Spectrum Gaming Group for six of the last seven years. Hard Rock International currently holds investment grades from primary investment rating agencies: S&P Global Ratings (BBB) and Fitch Ratings (BBB). For more information on Hard Rock International, visit www.hardrock.com or shop.hardrock.com.
SOURCE Hard Rock Hotel New York
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Beverages
Heidi Klum Fronts GREY GOOSE “Devil Wears Prada 2” Push Featuring The Devil’s Roast Cocktail
GREY GOOSE is stepping into the spotlight with a new collaboration tied to 20th Century Studios’ “The Devil Wears Prada 2,” arriving exclusively in theaters May 1. The French vodka brand is rolling out a multi-platform campaign that blends fashion, film, and cocktail cultureand it’s led by supermodel and Emmy-winning television personality Heidi Klum.
The partnership includes celeb-forward social content, immersive pop-ups, in-theater cocktail activations, and limited-edition packaging inspired by the highly anticipated sequelwhich returns more than 20 years after the original film became a defining pop-culture moment.
Klum stars in an original content piece created with BBH USA, set inside the world of “The Devil Wears Prada 2.” The spot spotlights The Devil’s Roast, a GREY GOOSE twist on Miranda Priestly’s iconic coffee order from the first film, reimagined as an espresso martini-style cocktail. Klum draws a line between Runway Magazine’s exacting standards and the craftsmanship behind the collaboration.
The Devil’s Roast is positioned as the campaign’s signature serve: made with GREY GOOSE vodka, espresso, coffee liqueur, a pinch of salt, and finished with three gold-dusted coffee beans. Fans can try it at GREY GOOSE Devil’s Roast pop-ups in New York City on April 14, 21, and 23 at Zuccotti Park and Manhattan West Plaza, paired with gold-dusted popcorn. Select theaters nationwide will also feature specialty GREY GOOSE cocktails when the film opens.
Additional U.S. elements include New York City out-of-home billboards and a limited-edition GREY GOOSE specialty box available starting April 1 at retailers nationwide.
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Source: GREY GOOSE (PRNewswire, Mar 17, 2026)
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Entertainment
L’Oréal Paris Gets Glam With “The Devil Wears Prada 2” in Oscars-Night Ad Featuring Kendall Jenner and Simone Ashley
L’Oréal Paris teams with The Devil Wears Prada 2 for an Oscars-night ad starring Kendall Jenner and Simone Ashley, ahead of the film’s May 1 release.
Last Updated on April 30, 2026 by Daily News Staff
L’Oréal Paris is stepping back into one of pop culture’s most stylish fictional workplaces.
The beauty brand announced a new collaboration with 20th Century Studios’ The Devil Wears Prada 2, launching with a custom commercial set to debut during the 98th Annual Academy Awards. The film hits theaters May 1, and the Oscars-night spot is designed as the first major moment in a broader promotional partnership that will roll out alongside the movie’s theatrical release.
A Runway Magazine-inspired spot, built for Oscars night
Created by Maximum Effort, the ad is a cinematic nod to the world of The Devil Wears Prada 2, recreating the sleek, high-pressure energy of Runway Magazine’s offices with a glossy, fashion-forward edge.
In the storyline, L’Oréal Paris global ambassador Kendall Jenner finds herself at the center of an unexpected mix-up: she’s mistaken for a candidate interviewing to become Miranda Priestly’s new assistant. The spot also introduces one of Miranda’s latest assistants, Amari, portrayed in the film by Simone Ashley, who appears alongside Jenner in the campaign.
The commercial is positioned as both a playful homage to the franchise and a brand-forward moment that connects L’Oréal Paris to the film’s signature mix of confidence, glamour, and sharp humor.
Kendall Jenner and Simone Ashley on stepping into the Runway world
Jenner described the experience as a personal fashion fantasy.
“Spending the day at the Runway office was honestly so much fun,” she said. “I got to live my dream walking past that iconic reception, and what made it even more special was getting to experience it alongside my L’Oréal Paris family. I can’t wait for everyone to see it.”
Ashley, who joins the sequel’s cast and appears in the ad as Amari, called the collaboration an extension of a major milestone.
“Working on this film has been a true career highlight and bringing it further to life with this spot with L’Oréal Paris has been so much fun,” she said. “I loved working with both the L’Oréal Paris and Disney teams and can’t wait for The Devil Wears Prada fans to see what we created.”
A multi-pronged partnership at the intersection of beauty and entertainment
L’Oréal Paris says the Oscars-night debut is only the beginning. The collaboration will continue through the film’s theatrical rollout with a series of creative activations designed to celebrate “confidence, glamour, and cultural impact” where entertainment and beauty overlap.
Laura Branik, President of L’Oréal Paris Brand, framed the partnership as a natural fit for a moment that blends fashion, film, and cultural conversation.
“Teaming up with The Devil Wears Prada 2 lets us show up in a moment that defines beauty and pop culture, and at a scale that matches the legacy of the film,” Branik said. “Launching this collaboration on Oscars night, with a spot that pays homage to the story and brings together our global ambassadors Kendall Jenner and Simone Ashley, is a meaningful way to reinforce what L’Oréal Paris stands for: celebrating women who set the standard, on screen and in real life.”
Disney echoed that tone, emphasizing the sequel’s core themes.
“Confidence, glamour, and humor are at the heart of The Devil Wears Prada 2,” said Lylle Breier, EVP, Partnerships, Promotions, Synergy & Events at Disney. “We are delighted to collaborate with iconic beauty house L’Oréal Paris to celebrate the release of the new film in such a stylish and fun way.”
The film returns to Runway, 20 years later
The Devil Wears Prada 2 arrives two decades after the original 2006 film became a defining fashion-and-media touchstone. The sequel brings back the original main cast: Meryl Streep, Anne Hathaway, Emily Blunt, and Stanley Tucci, returning to New York City and the Runway Magazine offices.
The film also reunites director David Frankel and writer Aline Brosh McKenna, while introducing new cast members including Justin Theroux, Lucy Liu, Kenneth Branagh, B.J. Novak, Simone Ashley, Patrick Brammall, Caleb Hearon, Helen J. Shen, and Pauline Chalamet. Tracie Thoms and Tibor Feldman reprise their roles as Lily and Irv.
20th Century Studios’ sequel is produced by Wendy Finerman and executive produced by Karen Rosenfelt, Michael Bederman, and Aline Brosh McKenna. The movie debuts exclusively in theaters May 1.
Where to watch the ad
The L’Oréal Paris Oscars-night spot is available online here: https://youtu.be/HbAbxcPYBMk
For more information, L’Oréal Paris notes that it is the world’s number one beauty brand, available in 150 countries, with a mission focused on empowering women through confidence and self-worth—an ethos the brand says aligns with the cultural legacy of The Devil Wears Prada franchise.
Source: L’Oréal Paris USA press release via PRNewswire (March 15, 2026).
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Entertainment
The Largest AI Film Competition Is a Snapshot of Where AI Filmmaking Is Headed
Largest AI Film Competition : Ten Los Angeles Film School and Los Angeles Recording School alumni contributed to 2026 Oscar-winning films including One Battle After Another, Sinners, F1, and Avatar: Fire and Ash.
A year ago, “AI film” still sounded like a niche experiment—cool demos, rough edges, and lots of debate about whether it could ever look truly cinematic. Higgsfield’s latest competition results suggest we’ve crossed into a new phase: AI filmmaking is becoming a real, global production lane, driven by independent creators working outside traditional studio systems.
According to the company, its AI Film Competition drew nearly 8,800 submissions from 139 countries, with a $500,000 cash prize pool distributed to independent filmmakers. Beyond the winners, the dataset reads like a market signal: generative tools are lowering the cost of entry for high-end visuals, and the talent pipeline is no longer geographically locked to legacy production hubs.
A global creator map is replacing the old studio map
One of the most telling takeaways is where the work is coming from. Higgsfield reports the largest volume of entries came from:
- India (1,805)
- United States (1,041)
- Germany (278)
- France (230)
- Italy (228)
- Brazil (212)
- United Kingdom (196)
Historically, cinematic action and high-end VFX were concentrated in a handful of established centers—places with the budgets, infrastructure, and specialized crews to pull off complex sequences. Higgsfield’s results point to a different reality: subscription-based, production-grade AI tools are reducing geographic barriers, enabling creators across Latin America, Southeast Asia, and Eastern Europe to compete in the same visual arena.
Higgsfield CEO Alex Mashrabov framed it as a creator inflection point, arguing that the scale of participation signals the next breakout franchise “can come from anywhere on Earth.” Whether or not you buy the blockbuster prediction, the underlying shift is hard to ignore: global access is now a feature of the production model.
The judging criteria hints at what matters next
Another important detail: the prize pool wasn’t awarded for “best render” alone. Higgsfield says the jury—made up of both traditional production veterans and AI-native creators—prioritized storytelling and directorial intent over technical polish.
That’s a meaningful signal for where AI filmmaking is headed. As tools improve, the baseline for visual quality rises. What differentiates creators isn’t just the ability to generate a shot—it’s the ability to direct one: pacing, tone, character, and clarity of vision.
The jury included names and studios spanning both worlds, such as Secret Level (founded by Emmy-winning filmmaker Jason Zada), Buralqy, concept artist Jama Jurabaev, and PJ Ace of Genre.ai—who called it “the best-looking AI film contest” they’ve seen.
Decentralized production is no longer theoretical
The Grand Prize winner is also a case study in how AI changes collaboration. 1st Place ($150,000) went to Muhannad Nassar (Detroit) and Simon Meyer (Germany) for “GRANDMA vs WASP.” The pair reportedly never met in person, instead using an asynchronous workflow across time zones with Higgsfield’s Cinema Studio.
That’s not just a fun anecdote—it’s a preview of a parallel production ecosystem where teams form around taste and capability rather than geography. If the toolchain is centralized in the cloud, the “studio” becomes a workflow, not a building.
Winners show two pathways: new creators and experienced pros
The rest of the top placements reflect how broad the adoption curve is becoming:
- 2nd Place ($100,000): Nikolay Shestak for “CUPID,” using Higgsfield to execute concepts that would normally be budget-prohibitive. He plans to apply the prize toward an independent superhero film.
- 3rd Place ($50,000): Brothers Ash and Aram Gevorkyan for “SCRATCH,” created in five days. Ash noted audiences mistook it for a studio-backed theatrical release and asked for a link to the “full movie.”
What’s emerging is a two-lane future: newcomers using AI to enter filmmaking for the first time, and established creatives using it to expand what they can produce independently.
Money is starting to loop back into production
Higgsfield also highlights something that looks a lot like early-stage industry deal flow: one top winner is reportedly reinvesting prize money back into the platform to produce a feature-length film, and the project has already attracted involvement from a major Hollywood figure.
That matters because it suggests AI-generated work isn’t staying in a separate “AI corner.” It’s beginning to intersect with the traditional financing-and-distribution ecosystem—especially when the output looks cinematic enough to be taken seriously.
The market is growing—and the infrastructure is consolidating
The competition results land in a market that’s expanding quickly. Citing Grand View Research, Higgsfield notes the global AI video generator market was estimated at $788.5 million in 2025 and is projected to reach $3.44 billion by 2033 (a 20.3% CAGR).
Higgsfield is positioning itself as an all-in-one workflow layer, combining its own models with third-party options (including OpenAI’s Sora and Google’s Veo, among others) so creators can choose the best model per task without rebuilding pipelines. The company says it serves 20 million+ users who have generated 50 million+ videos, and it reports a most recent valuation of $1.3 billion.
What to watch for next
If you’re tracking where AI filmmaking is going, this competition offers a few clear “watch points”:
- More global breakout creators as the cost of cinematic visuals continues to fall
- Decentralized teams forming around projects, not locations
- A shift from “can it look good?” to “can you direct it?” as quality becomes more accessible
- Traditional industry crossover as AI-native projects attract recognizable partners
Want to see the winning films and action scenes? Higgsfield has them here: https://higgsfield.ai/contests/make-your-action-scene
Source: Higgsfield press release distributed via PRNewswire (March 18, 2026).
Looking for an entertainment experience that transcends the ordinary? Look no further than STM Daily News Blog’s vibrant Entertainment section. Immerse yourself in the captivating world of indie films, streaming and podcasts, movie reviews, music, expos, venues, and theme and amusement parks. Discover hidden cinematic gems, binge-worthy series and addictive podcasts, gain insights into the latest releases with our movie reviews, explore the latest trends in music, dive into the vibrant atmosphere of expos, and embark on thrilling adventures in breathtaking venues and theme parks. Join us at STM Entertainment and let your entertainment journey begin! https://stmdailynews.com/category/entertainment/
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