movie theater
SCREENVISION MEDIA EXTENDS EXCLUSIVE RELATIONSHIPS WITH KEY EXHIBITOR PARTNERS
Renewals with B&B Theatres, Fridley Theatres and Maya Cinemas Reflect Continued Strength of Screenvision’s Robust Network of More than 14,000 Screens
NEW YORK /PRNewswire/ — Screenvision Media, a national leader in delivering comprehensive premium video advertising and content representation services for top-tier cinema exhibitors, today announced an extension of relationships with B&B Theatres, Fridley Theatres and Maya Cinemas.
- B&B Theatres, which is celebrating its 100th anniversary, is Screenvision’s third largest partner based on screen count and the 5th largest exhibitor in the U.S. B&B has 56 theatres and 525 screens, spanning Florida, Georgia, Iowa, Kansas, Minnesota, Mississippi, Missouri, Nebraska, North Carolina, Oklahoma, South Carolina, Texas, Virginia and Washington. The company has recently opened a flagship cinema just south of Dallas that includes an expansive bar, restaurant, bowling alley and pickleball facilities.
- Fridley Theatres, with 18 locations and 97 screens, maintains an expansive presence across Iowa and Nebraska. Committed to providing exceptional cinematic experiences and unparalleled customer service, Fridley remains dedicated to fostering a welcoming atmosphere where families and communities can come together to enjoy the magic of the big screen.
- Maya Cinemas, which operates six theatres and 88 screens, is committed to developing, building, owning and operating modern, first-run, megaplex movie theaters in underserved, family oriented, Latino-dominant communities. Locations include five theatres in California and another in North Las Vegas.
“We repeatedly heard from these exhibitors that they remain impressed with the innovative approach from our sales team and commitment to operate as true partners,” said Darryl Schaffer, Screenvision Chief Partnership Officer. “Additionally it was important for them to continue to be part of Screenvision’s expanding network. The strength of Screenvision’s business, coupled with our growth and recent marketplace momentum, provides additional confidence for the exhibitors – and we look forward to building upon these important relationships.”
Screenvision’s partnership with B&B, Fridley and Maya will include its exclusive Marquee Position, a brand showcase opportunity that runs after the trailers, when audience anticipation and attention are at its highest. Marquee Position, which consistently delivers 88% recall, is typically reserved for cinema-quality advertising best viewed on a 40-foot screen.
Added Bob Bagby, B&B Theatres CEO:
“This is a relationship business – that personalized and service-oriented approach is what has sustained our business for 100 years. It extends to our partnership with Screenvision. They operate with the highest integrity and spirit of true partnership that remains fundamental to our work together. Cinema advertising is central to our success and Screenvision consistently delivers.”
About Screenvision Media
Headquartered in New York, N.Y., Screenvision Media is a national leader in delivering comprehensive advertising and content representation services for top-tier cinema exhibitors The Screenvision Media cinema advertising network includes nearly half of all measured cinema admissions, comprising more than 14,000 screens in 2,300 theatre locations across all 50 states and 94% of DMAs nationwide; delivering through more than 150 theatrical circuits, including 7 of the top 10 exhibitor companies.
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Entertainment
L’Oréal Paris Gets Glam With “The Devil Wears Prada 2” in Oscars-Night Ad Featuring Kendall Jenner and Simone Ashley
L’Oréal Paris teams with The Devil Wears Prada 2 for an Oscars-night ad starring Kendall Jenner and Simone Ashley, ahead of the film’s May 1 release.
Last Updated on April 30, 2026 by Daily News Staff
L’Oréal Paris is stepping back into one of pop culture’s most stylish fictional workplaces.
The beauty brand announced a new collaboration with 20th Century Studios’ The Devil Wears Prada 2, launching with a custom commercial set to debut during the 98th Annual Academy Awards. The film hits theaters May 1, and the Oscars-night spot is designed as the first major moment in a broader promotional partnership that will roll out alongside the movie’s theatrical release.
A Runway Magazine-inspired spot, built for Oscars night
Created by Maximum Effort, the ad is a cinematic nod to the world of The Devil Wears Prada 2, recreating the sleek, high-pressure energy of Runway Magazine’s offices with a glossy, fashion-forward edge.
In the storyline, L’Oréal Paris global ambassador Kendall Jenner finds herself at the center of an unexpected mix-up: she’s mistaken for a candidate interviewing to become Miranda Priestly’s new assistant. The spot also introduces one of Miranda’s latest assistants, Amari, portrayed in the film by Simone Ashley, who appears alongside Jenner in the campaign.
The commercial is positioned as both a playful homage to the franchise and a brand-forward moment that connects L’Oréal Paris to the film’s signature mix of confidence, glamour, and sharp humor.
Kendall Jenner and Simone Ashley on stepping into the Runway world
Jenner described the experience as a personal fashion fantasy.
“Spending the day at the Runway office was honestly so much fun,” she said. “I got to live my dream walking past that iconic reception, and what made it even more special was getting to experience it alongside my L’Oréal Paris family. I can’t wait for everyone to see it.”
Ashley, who joins the sequel’s cast and appears in the ad as Amari, called the collaboration an extension of a major milestone.
“Working on this film has been a true career highlight and bringing it further to life with this spot with L’Oréal Paris has been so much fun,” she said. “I loved working with both the L’Oréal Paris and Disney teams and can’t wait for The Devil Wears Prada fans to see what we created.”
A multi-pronged partnership at the intersection of beauty and entertainment
L’Oréal Paris says the Oscars-night debut is only the beginning. The collaboration will continue through the film’s theatrical rollout with a series of creative activations designed to celebrate “confidence, glamour, and cultural impact” where entertainment and beauty overlap.
Laura Branik, President of L’Oréal Paris Brand, framed the partnership as a natural fit for a moment that blends fashion, film, and cultural conversation.
“Teaming up with The Devil Wears Prada 2 lets us show up in a moment that defines beauty and pop culture, and at a scale that matches the legacy of the film,” Branik said. “Launching this collaboration on Oscars night, with a spot that pays homage to the story and brings together our global ambassadors Kendall Jenner and Simone Ashley, is a meaningful way to reinforce what L’Oréal Paris stands for: celebrating women who set the standard, on screen and in real life.”
Disney echoed that tone, emphasizing the sequel’s core themes.
“Confidence, glamour, and humor are at the heart of The Devil Wears Prada 2,” said Lylle Breier, EVP, Partnerships, Promotions, Synergy & Events at Disney. “We are delighted to collaborate with iconic beauty house L’Oréal Paris to celebrate the release of the new film in such a stylish and fun way.”
The film returns to Runway, 20 years later
The Devil Wears Prada 2 arrives two decades after the original 2006 film became a defining fashion-and-media touchstone. The sequel brings back the original main cast: Meryl Streep, Anne Hathaway, Emily Blunt, and Stanley Tucci, returning to New York City and the Runway Magazine offices.
The film also reunites director David Frankel and writer Aline Brosh McKenna, while introducing new cast members including Justin Theroux, Lucy Liu, Kenneth Branagh, B.J. Novak, Simone Ashley, Patrick Brammall, Caleb Hearon, Helen J. Shen, and Pauline Chalamet. Tracie Thoms and Tibor Feldman reprise their roles as Lily and Irv.
20th Century Studios’ sequel is produced by Wendy Finerman and executive produced by Karen Rosenfelt, Michael Bederman, and Aline Brosh McKenna. The movie debuts exclusively in theaters May 1.
Where to watch the ad
The L’Oréal Paris Oscars-night spot is available online here: https://youtu.be/HbAbxcPYBMk
For more information, L’Oréal Paris notes that it is the world’s number one beauty brand, available in 150 countries, with a mission focused on empowering women through confidence and self-worth—an ethos the brand says aligns with the cultural legacy of The Devil Wears Prada franchise.
Source: L’Oréal Paris USA press release via PRNewswire (March 15, 2026).
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Entertainment
Food Truck: Stolen Love… and Moo Deng Heads to Select U.S. Theaters Before Netflix Debut
Food Truck: Stolen Love and Moo Deng opens March 20 in select U.S. theaters before its global Netflix premiere later in 2026. Here’s what to know.
An international comedy adventure is making a quick stop in U.S. theaters before heading to Netflix worldwide later this year. Food Truck: Stolen Love… and Moo Deng opens March 20 in select U.S. markets, giving moviegoers a chance to catch the film on the big screen ahead of its global streaming release.
According to Monarchs Screen Entertainment, the limited theatrical rollout includes cities such as Los Angeles, New York, Miami, Las Vegas, Chicago, Houston, Atlanta, and Boston, with tickets already on sale. The early response appears strong. Scott Kennedy, founder and CEO of Falling Forward Films, said tickets are moving quickly in several key markets.
What the film is about
The story follows a wild road trip involving three friends, a runaway Korean boy, and a famous baby hippo, all traveling together in a Thai food truck. As the group moves through a fast-paced mix of humor, danger, and hidden truths, a young mother is in a race to find her missing son.
The film blends comedy and adventure with a more emotional core, leaning into themes of friendship, family, and the unexpected bonds that can form under pressure.
Cast and release details
The movie stars Korean singer and actress Yulee Choi in her debut film role, joined by Thai star Mario Maurer and Chun Padchun Hiranprateep. The production also includes Tony Sarandos and Keyun “Country” Parker of Parker’s Communication & Entertainment Services as consulting producers.
After the theatrical run, Food Truck: Stolen Love… and Moo Deng is set to launch globally on Netflix later in 2026, expanding its reach to international audiences.
Why it stands out
What makes this release worth watching is its cross-cultural setup and offbeat premise. A Thai food truck, an international cast, a runaway child, and a baby hippo is not a combination audiences see every day. That unusual mix could help the film stand out in both theaters and on streaming.
For viewers looking for something lighter but still grounded in emotional stakes, this one may be worth adding to the watchlist.For more information, visit www.foodtruckthemovie.com
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The Entertainment section on STM Daily News covers the stories, trends, and moments shaping film, television, music, and pop culture.
animation
Ariel Award-Winning Animated Short ‘SHIMMER’ Makes Its Digital Debut on Short of the Week
Ariel Award-winning animated short SHIMMER by director Andrés Palma premieres on Short of the Week. A stunning exploration of fatherhood and regret created with Unreal Engine 5. Watch now.
Last Updated on December 9, 2025 by Daily News Staff
Ariel Award-Winning Animated Short ‘SHIMMER’ Makes Its Digital Debut on Short of the Week
A haunting tale of fatherhood, obsession, and redemption comes to life through groundbreaking animation technology
The world of independent animation just got a stunning new addition. Director Andrés Palma’s SHIMMER, an Ariel Award-winning animated short film, premiered December 8th on Short of the Week, the premier destination for curated short film content reaching millions of viewers worldwide.
A Father’s Dream, A Daughter’s Pain
Set against a desolate shoreline littered with the skeletal remains of forgotten shipwrecks, SHIMMER tells the emotionally charged story of Ricardo, a father whose single-minded obsession with building a towering lighthouse blinds him to the emotional wreckage he’s creating within his own family. As he chases what he believes will be salvation, his eldest daughter Lucía grows increasingly resentful—until her choices force Ricardo to face the devastating consequences of his dreams.
“Every project that matters to me comes from a place of unresolved emotion,” Palma explains. “Art is how I process pain and transform it into something meaningful. I trust the audience will resonate with that.”
This isn’t just animation—it’s personal healing rendered in light and shadow.
Link to related article: https://stmdailynews.com/gizmodo-premieres-award-winning-animated-short-shimmer/
Technical Brilliance Meets Emotional Depth
Short of the Week’s managing editor Rob Munday didn’t hold back in his praise: “A genuinely compelling, high-quality piece of 3D animation, marked by beautiful design work, strong character rigging, and impressive world-building. There’s tremendous potential here – it’s an exciting calling card for its creators.”
What sets SHIMMER apart technically is its innovative use of Unreal Engine 5, blending retro-futuristic aesthetics with cutting-edge visual design. The film’s most striking visual element—ethereal fish that shimmer across the night sky—was created using the Niagara particle system, merging procedural motion with hand-crafted animation cycles to achieve something that feels both organic and otherworldly.
A Collaborative Vision
Marking Palma’s directorial debut, SHIMMER benefits from powerhouse executive producers including celebrated Mexican animator Jorge R. Gutiérrez (The Book of Life, Maya and the Three) and Andrés Buzo. The film was developed through a groundbreaking collaboration between professionals and students at Mexico City’s Escena Animation Studio, the project-based learning arm of Escena Animation School.
The creative team includes associate producer Karla Vazquez, co-writer Santiago Maza Stern, and composer Alex Otaola—a collective effort that proves the power of mentorship and collaborative storytelling.
Why This Matters for Independent Animation
SHIMMER represents more than just another festival darling. It’s proof that independent creators with vision, backed by the right collaborators and technology, can produce work that rivals major studio productions. The film is currently being considered for FYC (For Your Consideration) in the Best Animated Short Film category—and based on its technical achievement and emotional resonance, it’s easy to see why.
For audiences hungry for animation that dares to explore complex emotional territory while pushing visual boundaries, SHIMMER delivers on both fronts. It’s a meditation on the cost of obsession, the weight of parental expectations, and the possibility of redemption—all wrapped in visuals that haunt long after the credits roll.
Watch Now
SHIMMER is now streaming exclusively on Short of the Week at ShortOfTheWeek.com/2025/12/08/shimmer
For more information about the film and its creators:
- Official Film Website: ShimmerShort.com
- Director’s Website: AndresPalma.com
- Follow the journey: @ShimmerShort, @Andres.Palma.c, @EscuelaEscena
For publicity inquiries, contact Patricia at info@ChicArt.world
PR coordination: Sophia at pr@chicart.world
Website: www.ChicArt.world
