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CHIPOTLE KICKS OFF PARTNERSHIP WITH TEKKEN™ 8, RETURNS WITH NEW EXCLUSIVE EXPERIENCES FOR THE FIGHTING GAME COMMUNITY (FGC)

After eliciting massive fanfare in 2023, Chipotle will return as the presenting partner of the 2024 Evolution Championship Series (Evo) in Las Vegas

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NEWPORT BEACH, Calif. /PRNewswire/ — Chipotle Mexican Grill (NYSE: CMG) today announced its partnership with TEKKEN 8, the latest installment of the legendary fighting game franchise from Bandai Namco Entertainment America Inc. Chipotle will give TEKKEN 8 players the opportunity to earn in-game currency through digital entrée purchases made on the Chipotle app and Chipotle.com.

Chipotle is an official partner of TEKKEN 8, the biggest fighting game release of 2024
Starting today, Chipotle will offer TEKKKEN 8 players the opportunity to earn premium in-game currency when ordering through the Chipotle app or Chipotle.com and using the promo code EWGF623 while supplies last. As a nod to the TEKKEN community, the code EWGF623 pays homage to the iconic “Electric Wind God Fist” move.

In addition to the in-game currency offer, Chipotle is launching a new digital menu item inspired by TEKKEN™ fans, featuring TEKKEN 8 as the title game for the 2024 Chipotle Challenger Series, and serving as the presenting partner of the 2024 Evolution Championship Series (Evo).

Rewarding TEKKEN Fans Through Real Food
Starting today, Chipotle will offer TEKKEN 8 players the opportunity to earn premium in-game currency when ordering through the Chipotle app or Chipotle.com and using the promo code EWGF623 while supplies last*. As a nod to the TEKKEN community, the code EWGF623 pays homage to the iconic “Electric Wind God Fist” move.

With every qualifying order placed, players will receive a code for 500 TEKKEN COINS while supplies last, allowing them to purchase various costumes and items in the official TEKKEN 8 in-game shop. Chipotle Rewards members can also redeem 250 points in the Chipotle Rewards Exchange to receive an additional code for 500 TEKKEN COINS**. Players can learn more about the TEKKEN 8 in-game currency offer by visiting: chipotle.com/TEKKEN8

Introducing: The TEKKEN 8 Battle Bowl
During the TEKKEN World Tour Finals in January, TEKKEN gave its followers on X the opportunity to vote for the ingredients that they think should be featured in the first official TEKKEN-inspired menu item at Chipotle. After more than 38,000 votes, TEKKEN fans chose the following burrito bowl order:

  • Chicken, White Rice, Black Beans, Fresh Tomato Salsa, Roasted Chili-Corn Salsa, Fajita Veggies, Cheese, and Guac.

The TEKKEN 8 Battle Bowl is available exclusively on the Chipotle app and Chipotle.com for a limited time.

2024 Chipotle Challenger Series
Chipotle’s 2024 edition of its signature esports competition will be hosted in partnership with Sony Interactive Entertainment and feature TEKKEN 8 as its title game. The 2024 Chipotle Challenger Series will be the first-ever branded tournament on the PlayStation® Tournaments platform, and the Grand Finals event will be broadcast live on the PlayStation® esports Twitch and YouTube channels on Saturday, May 4. 

All eligible competitors in the Chipotle Challenger Series will earn free chips & guac from Chipotle. The two (2) winners of the Chipotle Challengers Series Grand Finals will receive Free Chipotle for a Year, a trip to Evo 2024 in Las Vegas, a share of $20,000 USD cash prizing, and more.

Chipotle Challenger Series prizing is subject to eligibility and additional terms and conditions. Players can learn more about the 2024 Chipotle Challenger Series at https://playst.cc/chipotle-challenger-series

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Evolution Championship Series (Evo) 2024 Presented By Chipotle
For the second consecutive year, Chipotle will serve as a presenting sponsor of the Evolution Championship Series (Evo) in Las Vegas. Building upon its success in 2023, Chipotle will have an on-site Community Lounge at the event and will fuel early bracket runs by providing free entrée cards to pool winners. The brand will also introduce “Chipotle Extra Match” segments during the live broadcast, reducing downtime for viewers and providing coverage opportunities for players who would not otherwise be featured on-broadcast.

“The amazing reception we received from the Fighting Game Community in 2023, notably Evo attendees cheering for our ads when they aired during the competition, has inspired us to double down on our investment in FGC,” said Chris Brandt, Chief Brand Officer at Chipotle. “Gaming is a force shaping culture, so it’s imperative that we show up in the right way for this passionate community by providing real value and access to exclusive experiences.”

*AVAILABLE WHILE SUPPLIES LAST. Beginning on 4/8/24, up to the first 20,000 people who purchase a regular-priced entrée item through the Chipotle app or Chipotle.com using the promo code “EWGF623” at digital checkout will receive one (1) code (“Code”) redeemable for 500 TEKKEN Coins in TEKKEN 8. Codes are only redeemable on PlayStation 5 and Xbox Series X|S. Promotion ends the earlier of 8/31/24 or when all Codes have been claimed. The Code will be delivered to the email address used to place the order and can be redeemed at chipotle-t8.com. Code is one-time use. Codes cannot be auctioned, bartered, or sold. You must have a valid copy of TEKKEN 8 and internet access to use the 500 TEKKEN Coins benefit. Not valid on orders in store or via third party delivery or ordering platforms. Limit: one (1) Code per transaction. U.S. only. 13+. Codes must be redeemed by 10/31/24. Additional restrictions may apply; void where prohibited. Use of Coins subject to TEKKEN 8’s terms and conditions. Chipotle, Bandai Namco Entertainment America Inc., and their respective parents, affiliates, subsidiaries, and advertising and promotion agencies and all of their respective officers, directors, employees, representatives and agents are not responsible for errors or difficulties of any kind whether human, mechanical, electronic, computer, network, typographical, printing or otherwise relating to or in connection with the offer, including, without limitation, errors or difficulties which may occur in connection with the administration of the offer, the processing of orders, the functionality of the Chipotle apps or websites, or in any offer-related materials. This offer is in no way administered, executed, or produced by Bandai Namco Entertainment America Inc. or its affiliates. Chipotle reserves the right to cancel the offer at any time.

**From 4/8/2024 – 8/31/2024 or while supplies of up to 4,000 codes last, Chipotle Rewards members can redeem 250 Chipotle Rewards points in the Rewards Exchange to receive one (1) unique code (“Code”) redeemable for 500 TEKKEN Coins in TEKKEN 8. Codes are only redeemable on PlayStation 5 and Xbox Series X|S. The Code will be delivered to the email address associated with your Chipotle Rewards account and can be redeemed at chipotle-t8.com. You must have a valid copy of TEKKEN 8 and internet access to use the 500 TEKKEN Coins benefit. Must redeem by: 10/31/24. Subject to Chipotle Rewards terms and conditions. Limit: one (1) reward redemption per member. U.S. only. 13+. Additional restrictions may apply; void where prohibited. Use of Coins subject to TEKKEN 8’s terms and conditions. Chipotle, Bandai Namco Entertainment America Inc., and their respective parents, affiliates, subsidiaries, and advertising and promotion agencies and all of their respective officers, directors, employees, representatives and agents are not responsible for errors or difficulties of any kind whether human, mechanical, electronic, computer, network, typographical, printing or otherwise relating to or in connection with the offer, including, without limitation, errors or difficulties which may occur in connection with the administration of the offer, the processing of orders, the functionality of the Chipotle apps or websites, or in any offer-related materials. This offer is in no way administered, executed, or produced by Bandai Namco Entertainment America Inc. or its affiliates. Chipotle reserves the right to cancel the offer at any time.

About Chipotle
Chipotle Mexican Grill, Inc. (NYSE: CMG) is cultivating a better world by serving responsibly sourced, classically-cooked, real food with wholesome ingredients without artificial colors, flavors or preservatives. Chipotle had over 3,400 restaurants as of December 31, 2023, in the United States, Canada, the United Kingdom, France and Germany and is the only restaurant company of its size that owns and operates all its restaurants in North America and Europe. Chipotle is ranked on the Fortune 500 and is recognized on Fortune’s Most Admired Companies 2024 list and Time Magazine’s Most Influential Companies. With over 115,000 employees passionate about providing a great guest experience, Chipotle is a longtime leader and innovator in the food industry. Chipotle is committed to making its food more accessible to everyone while continuing to be a brand with a demonstrated purpose as it leads the way in digital, technology and sustainable business practices. For more information or to place an order online, visit WWW.CHIPOTLE.COM.

About Bandai Namco Entertainment America Inc.
Bandai Namco Entertainment America Inc., part of the Bandai Namco Group, is a leading global publisher and developer of interactive entertainment for major video game consoles, PC, online, and mobile platforms. The company is known for creating many of the industry’s beloved classic franchises such as PAC-MAN®, GALAGA®, TEKKEN®, SOULCALIBUR®, and ACE COMBAT®, and publishing the critically acclaimed DARK SOULS™ series and the blockbuster title ELDEN RING™. Bandai Namco Entertainment America Inc. is also the premier publisher in the Western hemisphere for anime-based video games including GUNDAM™, NARUTO SHIPPUDEN™, DRAGON BALL™, and ONE PIECE®. Bandai Namco Entertainment America Inc. is headquartered in Irvine, California. More information about the company and its products can be found at http://www.bandainamcoent.com

TEKKEN™8 & ©Bandai Namco Entertainment Inc.
Press Release ©Bandai Namco Entertainment America Inc.
All other trademarks are properties of their respective owners.

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Food and Beverage

HARIBO Introduces Red, White & Blue Goldbears for a Sweet and Star-Spangled Summer

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ROSEMONT, Ill. /PRNewswire/ — HARIBO, America’s #1 gummi brand and creator of the original gummi bear, proudly announces the launch of Red, White & Blue Goldbears, a limited three-flavor edition that is perfect for enjoying all summer long! The new patriotic edition is made up of three fan-favorite flavors: Cherry, Pineapple and Blue Raspberry. Cherry and Blue Raspberry are special flavors to this new edition; previously Blue Raspberry was released to celebrate 100 Years of Goldbears, and Cherry was released earlier this year in single-flavor bags to celebrate the brand’s #HOWiHARIBO fan art contest. Now they’re both back in one new limited-edition treat!

HARIBO Red, White & Blue Goldbears

Whether fans are treating themselves to the new Red, White & Blue Goldbears for National Gummi Bear Day on April 27, or stocking up for their first backyard BBQ of the season, these new limited-edition Goldbears will have everyone seeing fireworks!

“We know our consumers love sharing HARIBO gummies with family and friends year-round, and we wanted to create an exciting limited-edition that would be the perfect treat to celebrate this summer,” said Terry Do, Brand Manager at HARIBO. “We always look for ways to surprise and delight our fans, and our Red, White and Blue Goldbears are a festive way to combine their favorite flavors with fun moments to make the treat experience even sweeter.”

HARIBO is thrilled to officially add Red, White and Blue Goldbears to its extensive gummi assortment for a limited time this summer, which includes classic favorites like Goldbears, Twin Snakes, Starmix, Sour Goldbears and Happy Cherries. HARIBO has been rolling out many new and innovative gummi treats for the U.S. market in the last year, including new Unicorn-i-licious, HARIBO’s first unicorn-shaped gummi treat on the market, and Berry Clouds, a triple-layered gummi with an irresistibly soft and fluffy chew, which won Product of the Year in 2023.

Red, White & Blue Goldbears will be available in 4 ounce bags and 9 ounce stand up bags. Consumers can purchase the limited-edition treat at select retailers now and nationwide this summer. For more information about HARIBO treats, follow along on Instagram and Facebook or visit www.haribo.com.

ABOUT HARIBO

HARIBO is the world’s leading manufacturer of gummi products, most famous for our classic Goldbears. Globally, the business employs nearly 7,000 Associates and operates 16 production sites in 11 countries. A family-owned business with a century-long heritage, our founder, Hans Riegel, built HARIBO on a foundation of quality and inspiring moments of childlike happiness through our products. Established in 1920, HARIBO is the acronym that comprises our founder’s name and the city in which the company was born (Bonn, Germany): HAns RIegel BOnn. We pride ourselves on making playful gummies that are meant to be shared so our inner-child can always experience joy through sweet treats. HARIBO global headquarters is in Grafschaft, Germany and its U.S. headquarters operates out of Rosemont, Ill. For more information, visit www.haribo.com.

Contact: Lauren Triffler
Head of Corporate Communications
Lauren.triffler@haribo.com

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THE WORLD’S 50 BEST RESTAURANTS NAMES ‘CHAMPIONS OF CHANGE’ WINNERS 2024

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LONDON /PRNewswire/ — The World’s 50 Best Restaurants today announces its Champions of Change 2024, the heroes of hospitality at the forefront of positive action and long-term progress within the industry and their communities. 

The World’s 50 Best Restaurants announces João Diamante, founder of Diamantes Na Cozinha in Rio de Janeiro and duo Caroline Caporossi and Jessica Rosval behind Roots in Modena, as Champions of Change winners for 2024

Part of The World’s 50 Best Restaurants 2024 programme, sponsored by S. Pellegrino & Acqua Panna, it’s awarded to a duo in Italy whose ground-breaking initiative supports migrant women, and a Brazilian chef determined to help forge a better future for the youth of Rio’s favelas. 

Modena’s Roots is a migrant women-led social enterprise model, founded by Caroline Caporossi and chef Jessica Rosval. In 2020, the duo founded the Association for the Integration of Women, whose mission is to provide resources for women to establish roots and flourish. In 2022, alongside co-founder Maria Assunta Ioele, they opened Roots, a self-sustaining social impact model where migrant women in Modena can learn, work and build self-confidence as they take their first steps towards careers. 

Brazilian João Diamante is also named a Champion of Change and is the founder of social project Diamantes Na Cozinha (Diamonds in the Kitchen), which runs cooking, nutrition and hospitality courses for young people in vulnerable situations.

Diamantes Na Cozinha is creating a new generation of talent, now serving up to 100 students in semester-long courses. Earlier this year, Diamante opened his own restaurant in Rio, Diamante Gastrobar, with the majority of the staff graduates from his school.

William Drew, Director of Content for The World’s 50 Best Restaurants said; “The work these individuals are doing to contribute to a better future for their communities is admirable; we’re excited to support the development of such valuable projects.”

Caroline Caporossi and Jessica Rosval say: “What an honour to receive this recognition. We are so proud of our graduates; the success of Roots is made possible by the value they bring to our kitchen everyday and this award is further testament to the human and economic capital of women everywhere.”

João Diamante says: “Being named a Champion of Change is a huge compliment and I am grateful for the appreciation of our work. This project was started to help people in situations of social vulnerability in Rio on a path to a better future and I’m proud of being able to share this with a global audience.”

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Media centre: 
https://mediacentre.theworlds50best.com

SOURCE 50 Best

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Food and Beverage

The 10 Best Healthiest Seafood Options: Nutrient-Rich and Sustainable Choices

“From sardines to salmon, discover the top 10 healthiest and sustainable seafood options for a nutrient-rich diet. 🐟🌱 #Seafood”

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Free seafood boil image. "Selection of fresh and nutritious seafood options on a wooden table"


Seafood is a treasure trove of essential nutrients and beneficial compounds that can significantly contribute to a healthy diet. From the omega-3 fatty acids that promote heart health to the abundance of vitamins and minerals, incorporating seafood into your meals can have a positive impact on your overall well-being. In this blog post, we will delve into the ten best healthiest seafood options, considering their nutritional content, sustainability, and potential contaminants.

  1. Sardines:
    These small fish are incredibly nutritious, packed with omega-3 fatty acids, vitamin B12, vitamin D, and calcium. Sardines are also low in contaminants and are considered one of the most sustainable seafood options available.
  2. Salmon:
    Salmon is well-known for its impressive omega-3 content. It also provides high-quality protein, vitamin D, vitamin B12, and selenium. Opt for wild-caught Alaskan salmon for the best nutritional benefits and sustainability.
  3. Oysters:
    Oysters are a true nutritional powerhouse, rich in vitamins B12, D, and zinc. They are a sustainable choice and an excellent source of lean protein. Including oysters in your diet not only benefits your health but also supports local marine ecosystems due to their ability to filter water.
  4. Mackerel:
    Mackerel is another fish that boasts high levels of omega-3 fatty acids, along with vitamin D, vitamin B12, and selenium. This flavorful fish is considered a sustainable choice and offers numerous health benefits.
  5. Rainbow Trout:
    Rainbow trout is a deliciously mild-flavored fish that is packed with omega-3 fatty acids, protein, vitamin B12, and iron. It is a sustainable choice, particularly when sourced from responsible fish farms.
  6. Clams:
    Clams are an excellent source of protein, vitamin B12, iron, and selenium. They are sustainable, low in contaminants, and make a versatile addition to dishes like pasta, chowders, and stir-fries.
  7. Herring:
    Herring is an oily fish that delivers a healthy dose of omega-3 fatty acids, vitamin D, and vitamin B12. It is an eco-friendly choice and can be enjoyed smoked, pickled, or grilled.
  8. Cod:
    Cod is a lean white fish that provides protein, vitamin B12, selenium, and phosphorus. It is known for its mild flavor and versatility in cooking methods.
  9. Shrimp:
    Shrimp is low in calories and rich in protein, vitamin D, and selenium. Choose sustainably sourced shrimp to minimize environmental impact and ensure a healthier choice.
  10. Anchovies:
    Anchovies may be small in size, but they are big in nutritional value. These tiny fish deliver omega-3 fatty acids, calcium, and vitamins D and E. They are also a sustainable choice when sourced responsibly.


When it comes to the healthiest seafood options, there is an abundance of choices that offer an array of essential nutrients while also being environmentally responsible. Sardines, salmon, oysters, mackerel, rainbow trout, clams, herring, cod, shrimp, and anchovies are all fantastic choices to boost your overall health while supporting sustainable fishing practices. Incorporate these nutrient powerhouses into your diet and savor the benefits they provide for your well-being and the planet.

What are the Risks of Eating Seafood?

Although seafood is a nutritious option to fulfill dietary nutrient gaps, there are some environmental and health concerns related to its consumption.

Seafood may contain toxins, viruses, parasites, and bacteria that can be harmful if consumed. To avoid getting sick, it is essential to cook fish and shellfish thoroughly. As per the USDA guidelines, most seafood should be cooked to an internal temperature of 145 degrees Fahrenheit.

Contaminants, including Mercury and Others

Overconsumption of certain seafood varieties can have negative health effects due to the presence of contaminants. For instance, specific fish species contain high levels of mercury, a heavy metal that can be easily absorbed by the body. Mercury accumulation is more common in larger fish, as they consume smaller fish that have ingested mercury-rich plankton. Consequently, larger and older fish are typically the most mercury-contaminated.

Regularly consuming foods high in mercury can result in mercury accumulation in the body, leading to health problems like high blood pressure, heart attack, and developmental delay in offspring. Mercury is toxic and can have detrimental effects on the body.

Mercury can have a greater impact on certain groups, such as pregnant and breastfeeding women, as well as children, who are more susceptible to its effects.

To reduce the amount of mercury in your diet, avoid consuming seafood like shark, certain types of tuna, swordfish, tilefish, and king mackerel as they have high mercury levels. Instead, opt for low-mercury options such as trout, cod, oysters, clams, herring, salmon, and sardines.

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Recommendations for Incorporating Seafood into Your Eating Plan

Eating seafood can boost the quality of your diet and support and protect your health. However, it’s important to consider the nutrition and environmental impact of seafood when narrowing down options to add to your diet.

Adding seafood to your diet can boost its nutritional quality and promote your overall health. However, it is essential to consider the nutritional composition and environmental impact of various seafood options before including them in your meals.

Read the article in Health titled Healthiest Seafood Options, Ranked for further insight into the topic. https://www.health.com/healthiest-seafood-8630471

https://stmdailynews.com/category/food-and-beverage/

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