Senior Pickleball Report
Swing Racquet + Paddle Announces Partnership with Industry Leader Good to Great Tennis Academy
Last Updated on April 3, 2023 by Daily News Staff
Swing and Good to Great Embark on a Collaborative Partnership to Bring a World-Class Teaching Academy to the U.S.
RALEIGH, N.C. /PRNewswire/ — Swing Racquet + Paddle (Swing), the first-of-its-kind Sportstainment™ venue coming to Raleigh in 2024 and the next evolution in racquet and paddle sports, today announced a partnership with the renowned Good to Great Tennis Academy. Together, Swing and Good to Great (GTG) will work closely to deliver a premier teaching academy with unique and engaging experiences that will continue to drive the growth of tennis in the Raleigh area and beyond. Over the past month, Swing has also made major announcements joining forces with the likes of Wilson Sporting Goods and celebrity chef Fabio Viviani.
“We are so excited to announce this blockbuster partnership with GTG Tennis Academy,” said Rob Autry, Founder and CEO of Swing Racquet + Paddle. “Their passion for the game and reputation for developing amazing tennis players – on and off the court – is well known across the industry. I can’t think of a partner better suited to help attract the best coaches and players to Swing and achieve our goal of transforming the racquet and paddle sports experience.”
“We cannot wait to bring our brand and knowledge to a new market…We are excited to work with Swing” – Mikael TillströmTweet
The strategic partnership will include GTG founders Magnus Norman, Nicklas Kulti, and Mikael Tillström providing foundational expertise in the development of a GTG co-branded tennis academy experience. Notable products of the GTG coaching model include Stan Wawrinka (three-time Grand Slam winner and former World No. 3), Rebecca Peterson, and Grigor Dimitrov (former World No. 3 in singles and the highest-ranked Bulgarian player of all time). The academy will be operated by Swing as part of the larger racquet sports concept at their 45-acre flagship campus in Raleigh and establish a North American base for GTG.
“We cannot wait to bring our brand and knowledge to a new market,” said Mikael Tillström, Founding Partner of GTG. “We have been waiting to take on a project outside Sweden and this concept and facility are very impressive. We are excited to work with Swing.”
Additionally, coaches and key Swing staff will regularly visit GTG in Sweden for training. The GTG team will instill the GTG philosophy for player development as well as provide key insights and practical operating knowledge toward running a premier tennis school. The partnership will also include co-branded merchandise and apparel.
The GTG philosophy is rooted in the belief that being successful in sports is a way of life – 24 hours a day, 7 days a week, 365 days a year. Respect and energy are cornerstones that must exist within everyone involved: coaches, parents, relatives, and – above all – the players themselves. Everyone strives to give players the necessary tools to develop their tennis game, but it is ultimately up to the players to take the final step.
“In addition to training some of the best tennis players in the world, the GTG team delivers an inclusive experience that addresses the needs of beginners and recreational players as well as aspiring high performers. They have also worked through many of the pain points associated with facilities, memberships, court occupancy, and player experience,” said Jason DeGroff, President of Swing Racquet + Paddle. “We look to lean on their experience and knowledge to hit the ground running as one of the best sports facilities in the world.”
Swing’s flagship location is a 45-acre campus located in Raleigh, NC. The Swing campus will serve up tennis, pickleball, padel, ping pong, and beach tennis courts side-by-side with retail for all levels and an innovative food and beverage experience. To learn more about Swing, please visit SwingNC.com.
About Swing
Swing Racquet + Paddle, led by entrepreneur Rob Autry and business partner Jason DeGroff, is the first multi-racquet + paddle Sportstainment facility designed to scale nationwide and will feature a 45-acre flagship campus in Raleigh, North Carolina. Swing addresses an unmet need in the racquet sports space through a first-of-its-kind Sportstainment experience. The flagship location, slated for completion in late 2024, will be the largest, multi-racquet sports facility in the world. Swing is a place that combines the best in racquet + paddle courts, tournament play, sports fitness, technology, and Eatertainment- with a goal of producing players with a lifelong love of the game. More than a facility, Swing is an experience. An approachable and fun way to play. A place that brings people together through a common connection centered on sustainability, social good, and inclusion. For more information, please visit SwingNC.com.
About Good to Great
The vision of Good to Great Tennis Academy is to become the leading and best tennis Academy in the world. To be able to achieve this goal, the programs and activities are run at a new tennis facility in Danderyd, Stockholm. The people behind Good to Great include the former tennis professionals Nicklas Kulti, Magnus Norman and Mikael Tillström. Besides the burning passion for tennis and player development, they have another thing in common – they have all taken the step from being good tennis players to become world-class elite players. The academy rests on a uniquely developed concept called CARE. C.A.R.E: Concentration – Attitude – Respect – Energy. Whether it’s tennis, physics or how we treat the people around us, these factors are important to help others achieve success. Please visit goodtogreat.se/en for more information.
SOURCE Swing Racquet + Paddle
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Sports
CourtsApp Launches as “The Healthiest App in the World,” Turning Screen Time Into Play Time
CourtsApp, branded as “the healthiest app in the world,” aims to reduce screen time by encouraging users to engage in racquet sports like tennis and pickleball. The platform facilitates easy court bookings without membership fees, promoting movement and social interaction. Expansion plans cover various U.S. regions, maximizing accessibility for players.
If your New Year’s reset includes less scrolling and more moving, CourtsApp is trying to make that switch ridiculously easy.
CourtsApp has officially launched with a bold claim—calling itself “the healthiest app in the world”—and the positioning is clear: it’s not another wellness app asking for more screen time. It’s a tool designed to get you off your phone and onto a court.
What CourtsApp is (and why it’s different)
CourtsApp is an AI-powered marketing and booking platform that helps players instantly find and book open courts for tennis, pickleball, padel, and other racquet sports—often at discounted prices. The key point: no membership fees are required.
That matters because “friction” is one of the biggest reasons people don’t play as often as they want to. If booking a court means juggling memberships, phone calls, limited availability, or confusing club policies, most people default to the easier option: staying home.
CourtsApp’s pitch is simple: open the app, find a court, book it, and go play.
Turning screen time into play time
Most apps compete for attention. CourtsApp is leaning into the opposite idea—convert screen time into movement.
The average adult now spends more than seven hours a day looking at screens, a trend that’s often linked with rising rates of obesity, heart disease, anxiety, and social isolation. CourtsApp is positioning itself as a healthier relationship with your phone: use it briefly, then put it away and get outside.
Instead of tracking steps or pushing workouts through a screen, the app is built around real-world activity—full-body movement, outdoor play, and social connection.
Why racquet sports are having a moment
CourtsApp’s launch also taps into a bigger trend: racquet sports are booming, and not just because they’re fun.
Founder and CEO Daren Hornig argues that sports like tennis and pickleball can be a stronger path to fitness and longevity than the typical “10,000 steps” mindset.
“CourtsApp turns your phone into a gateway to real-world health,” Hornig said. “For years, we’ve been told that you can stay fit and lose weight by walking 10,000 steps a day, taking a Peloton class online or going to a gym. However, sports like tennis and pickleball give you a greater chance to achieve your health and fitness goals and live a longer and healthier life. And there’s no better time to start than the New Year.”
The company also points to research published in the British Journal of Sports Medicine, citing long-term data following more than 80,000 adults over nearly a decade. According to the release, participants in racquet sports saw a 47% lower risk of death from any cause and up to a 56% lower risk of cardiovascular-related death compared to non-participants.
Where CourtsApp is live now—and what’s next
CourtsApp is currently live for players across:
- New York
- New Jersey
- Connecticut
The platform already lists more than 1,500 courts across 150+ facilities in those markets.
Next up: expansion from Maine to Florida by Q1 2026, followed by market-by-market growth as club density increases. The release also calls out additional play-in markets including:
- Southern California
- Texas
- Pacific Northwest
Flexible pricing, more access, fewer barriers
One of the most practical angles here is affordability and access.
CourtsApp highlights discounted pricing during quieter hours—helping players turn a random free afternoon into court time without committing to a membership or paying peak-hour rates.
For clubs, the platform doubles as a marketing and booking engine. For players, it’s a shortcut to the thing they actually want: a court that’s open right now.
The bigger takeaway
CourtsApp is betting on a simple truth: people don’t need more motivation apps—they need fewer obstacles.
If the app delivers on its promise (fast booking, real inventory, and meaningful discounts), it could become a go-to tool for anyone trying to make movement a habit—especially in sports like pickleball and tennis where access and scheduling can make or break consistency.
Players and clubs can learn more or join the platform at CourtsApp.com.
Here’s a clean Related Links block you can paste into WordPress (HTML view). Swap in your actual URLs/titles where needed:
Related Links
- CourtsApp (Official Site)
- More Sports + Wellness Coverage on STM Daily News
- Pickleball News & Updates
- Tennis News & Court Culture
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Get the latest updates and information on the rapidly growing sport of pickleball, specifically designed for the senior community aged 50+. Check out Sleeve’s Senior Pickleball Report on YouTube to stay informed and up-to-date with the ever-changing world of pickleball. Join the community and stay ahead of the game. https://stmdailynews.com/sleeves-senior-pickleball-report/
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Sports
Paddletek Group Launches: What the New Multi-Brand Merger Means for Performance Pickleball
Paddletek forms the Paddletek Group with ProXR, Padeltek, and Yobow—plus a new performance paddle line coming next month.
Last Updated on January 16, 2026 by Daily News Staff
Pickelball multi-ethnic female team with concentrated expression about to play in an outdoor court
Paddletek Group Launches: What the New Multi-Brand Merger Means for Performance Pickleball
Pickleball’s growth has been loud, fast, and impossible to ignore. Now the equipment side of the sport is starting to consolidate in a way that could shape what players swing next season. On Dec. 19, 2025, Paddletek announced the creation of the Paddletek Group, a new umbrella organization that brings together Paddletek, ProXR, Padeltek, and Yobow under one platform. The goal: accelerate innovation in high-performance pickleball paddles (and padel rackets), expand athlete support, and build a bigger engine for growth as both sports continue to surge.What is the Paddletek Group?
At its core, the Paddletek Group is a multi-brand merger designed to unify product development, athlete partnerships, and go-to-market momentum across several recognized names. The announcement positions the new entity as a “unified platform” for:- Innovation in performance equipment for pickleball and padel
- Support for sponsored athletes
- Scaling growth as participation expands
Why this merger matters to players
Most players don’t wake up thinking about corporate structure. They wake up thinking about feel, control, pop, spin, and whether their paddle is helping or hurting them in tight points. This merger matters because it combines two distinct strengths:- Paddletek’s legacy in performance design and manufacturing
- ProXR’s performance-driven approach
A milestone moment for the brand (and the sport)
Curtis Smith, Founder of Paddletek, framed the move as bigger than a business headline. He said the formation of the Paddletek Group “marks an important milestone” for the brand and for pickleball and padel, adding that bringing the brands together “amplifies our ability to innovate to support both recreational and elite players.” That “recreational and elite” line is worth paying attention to. It suggests the group wants to build a product pipeline that spans:- approachable paddles for the everyday player
- high-performance models for advanced and tournament-level athletes
Dreambreaker: A Pickleball Story — A Closer Look at the Documentary and Its Uncredited Voice
The numbers: one million paddles, made in the USA
Paddletek also highlighted a major manufacturing and brand milestone: more than one million paddles sold, with products “proudly made in the USA.” In a category where manufacturing origin is part of the brand story (and sometimes part of the buying decision), that’s not a throwaway detail—it’s a positioning statement. The release also notes that, with the merger, the Paddletek Group becomes the No. 2 paddle brand among advanced players, citing the Sports & Fitness Industry Association (SFIA).What’s coming next: a new performance paddle line
The most immediate product news is this: the Paddletek Group says it will introduce a new performance paddle line next month, combining “the strength and expertise from both great brands.” While the release doesn’t share specs, pricing, or model names, it does set expectations that this won’t be a minor refresh. It’s being framed as a true “combined” line—likely the first public proof point of what the merger unlocks.Padel expansion is clearly on the roadmap
Pickleball may be the headline, but padel is not an afterthought here. The group says plans are underway to expand innovation into padel, which is seeing rapid growth globally. For equipment companies, padel represents a bigger international footprint and a different performance profile—meaning more R&D opportunity and, potentially, a broader athlete ecosystem.The leadership angle: Thirty-5 Capital steps into the spotlight
The release also spotlights Thirty-5 Capital’s role. Ron Saslow, Founder and Managing Partner at Thirty-5 Capital, is named CEO of the Paddletek Group. Saslow described the moment as “exhilarating” given the global growth of pickleball and padel, and said the group brings together “respected brands with complementary strengths, and tremendous technologies to create an even bigger, bolder, better company.” Private equity involvement doesn’t automatically mean “good” or “bad” for players—but it often means the company is gearing up to scale: more product launches, more marketing, more athlete signings, and more distribution.What to watch as this rolls out
If you’re a player, coach, or gear-head, here are the practical questions this announcement raises:- Will the new paddle line create a true performance leap, or mostly consolidate existing tech?
- How will athlete rosters evolve across Paddletek and ProXR sponsorships?
- Will “made in the USA” remain central as the group scales?
- How aggressively will the group push into padel, and will that influence pickleball R&D priorities?
Learn more
- Paddletek: https://www.paddletek.com/
- Thirty-5 Capital: https://www.thirtyfivecapital.com/
Disclosure: This article is based on a press release distributed via PRNewswire on Dec. 19, 2025. Sources: PRNewswire press release page: https://www.prnewswire.com/news-releases/introducing-paddletek-group-advancing-the-future-of-performance-pickleball-302646989.html
The Sports section of STM Daily News is your ultimate destination for all things sports, catering to everyday fans and dedicated enthusiasts alike. We cover a wide range of topics, from the thrill of amateur competitions to the excitement of semi-professional and professional leagues. Our content delves into physical and mental fitness, providing insights and tips that help individuals elevate their performance, whether on the field or in their personal wellness journeys. Stay informed and inspired as we explore the dynamic world of sports, celebrating both the passion of the players and the joy of the fans.
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Sports
Ace Pickleball Club Launches National Player Development Series to Elevate Skills for Every Level of Play
Ace Pickleball Club launches a national Player Development Series with four training levels, plus free Intro to Pickleball clinics. Learn what’s included and how to sign up.
Ace Pickleball Club Launches National Player Development Series to Elevate Skills for Every Level of Play
Pickleball keeps pulling in new players for one simple reason: it’s easy to start and hard to stop. But once the “first game” excitement wears off, a lot of people hit the same wall—How do I actually get better without guessing what to practice next? Ace Pickleball Club (APC) just rolled out a clear answer. On December 17, 2025, Ace Pickleball Club announced the nationwide launch of its new Player Development Series—a four-stage training pathway built to help players learn fundamentals, build consistency, and progress toward competitive play over time.A four-stage pathway built for real progression
APC’s Player Development Series is structured as a multi-tier program with four progressive levels of instruction, designed to meet players where they are and give them an obvious “next step.” Here’s how the series breaks down:- Starter Series (available now nationwide): An eight-session program focused on core fundamentals, guided drills, and confidence-building play.
- Essentials Series (select locations now; nationwide in early 2026): Built to help players develop consistency and prepare for intermediate-level games.
- Performance Series (rolling out first half of 2026): Focused on strategy, court awareness, and competitive growth.
- Precision Series (rolling out first half of 2026): The final stage, centered on fine-tuning technique and advanced shot-making.
Beginner-friendly entry point still available (and free)
Alongside the new series, APC will continue offering its Intro to Pickleball clinic at all locations at no cost. This is a smart move because it removes the most common barrier for new players: feeling unprepared. According to APC, the Intro clinic provides everything needed to step onto the court, including:- Paddles
- Balls
- A welcoming, skilled instructor
- A beginner-friendly introduction to rules, movement, and the spirit of the game
Why APC is betting on development right now
Pickleball’s growth is bringing in players with wildly different goals—some want a fun weekly workout, others want to climb into competitive brackets. Joe Sexton, President of Ace Pickleball Club, said the new series is designed to serve that full range: “Our Player Development Series gives every member a clear next step, whether they’re touching a paddle for the first time or working toward advanced competitive play.” He also emphasized that APC is aiming to strengthen the community-first culture that keeps people coming back.Included as part of the member experience
APC says the Player Development Series is included as part of the Ace Pickleball Club Member experience, reinforcing its mission to keep the sport accessible, fun, and growth-oriented across ages and skill levels.About Ace Pickleball Club
Ace Pickleball Club is a national pickleball franchise built around a member-focused model and all-inclusive pricing. APC promotes an “open play on demand” approach—meaning players don’t need to coordinate groups, plan far in advance, or reserve a spot just to get on the court. APC currently has 22 locations open nationwide, with more planned for 2026. Clubs feature professional-grade cushioned courts and a climate-controlled playing environment.How to learn more or sign up
To learn more or register for a Player Development Series session, visit:Get the latest updates and information on the rapidly growing sport of pickleball, specifically designed for the senior community aged 50+. Check out Sleeve’s Senior Pickleball Report on YouTube to stay informed and up-to-date with the ever-changing world of pickleball. Join the community and stay ahead of the game. https://stmdailynews.com/sleeves-senior-pickleball-report/
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