The White House was abuzz with excitement as President Joe Biden bestowed the Presidential Medal of Freedom upon two distinguished individuals from NASA. Dr. Ellen Ochoa, former center director and astronaut at Johnson Space Center, and Dr. Jane Rigby, senior project scientist for the James Webb Space Telescope, were set to receive this esteemed recognition for their remarkable achievements and contributions to the field of space exploration.

Praise for Ochoa and Rigby:

In his speech, President Biden acknowledged Dr. Ochoa’s impressive career, emphasizing her groundbreaking role as the first Hispanic woman in space. He lauded her years of service to NASA, including her dedication as an astronaut and her invaluable contributions as a center director and director of Flight Crew Operations at Johnson Space Center. Likewise, he commended Dr. Rigby for her pivotal work on the James Webb Space Telescope, a revolutionary observatory that has made profound discoveries about our vast universe.

Administrator Bill Nelson also expressed his pride in Ochoa and Rigby, recognizing their invaluable roles in inspiring future generations of scientists and space explorers, and further establishing NASA’s legacy of excellence.

Dr. Ellen Ochoa:

Dr. Ochoa, hailing from California with a doctorate in Electrical Engineering, dedicated over three decades to NASA, assuming various notable positions. From being the director of Flight Crew Operations to becoming the second female director of Johnson Space Center, Dr. Ochoa’s contributions were undeniably impactful. Her impressive resume boasts four spaceflights as a veteran astronaut, including her notable mission aboard the space shuttle Discovery during STS-56 in 1993.

Dr. Jane Rigby:

Dr. Rigby, originally from Delaware, played a pivotal role as an astrophysicist at NASA’s Goddard Space Flight Center. She significantly contributed to the success of the James Webb Space Telescope, an ambitious project that has rewritten our understanding of the cosmos. Dr. Rigby’s dedication extended beyond her scientific endeavors, as she has actively championed diversity and inclusion within the scientific community.

The Emotional Ceremony:

Amidst heartfelt speeches, President Biden presented the Presidential Medal of Freedom to both Ochoa and Rigby. The two awardees were visibly moved, expressing their gratitude for the recognition of their hard work and dedication to both NASA and the nation.

Dr. Ochoa conveyed her surprise and honor while expressing appreciation for her NASA colleagues and the seven schools named after her, considering it one of her greatest achievements.

Dr. Rigby, in her emotional acceptance speech, acknowledged the outstanding collaboration and teamwork that made the James Webb Space Telescope a resounding success. She gratefully mentioned her family, colleagues, and the president of the American Astronomical Society, symbolizing the collective efforts of many.

The James Webb Space Telescope:

The James Webb Space Telescope, launched on December 25th, 2021, has already made substantial discoveries within its initial two years of operation. With its extraordinary capabilities, this awe-inspiring telescope is expected to continue unraveling the mysteries of the universe for years to come.

As President Biden concluded the ceremony, he once again congratulated Dr. Ochoa and Dr. Rigby, expressing his immense pride in their remarkable achievements. Leaving the White House with heads held high, Ochoa, Rigby, and the other 17 recipients of the Presidential Medal of Freedom left an indelible mark on science and space exploration, forever to be remembered and celebrated.

Learn more about NASA’s missions at: https://www.nasa.gov

https://stmdailynews.com/category/science

In 2024, the world of sports was on the cusp of witnessing a new era unfold. Pickleball, regarded as the fastest-growing sport in America, was set to take the global stage with Pickleball Kingdom at the helm. Breaking new ground, the premier indoor pickleball facility announced a groundbreaking partnership with Franchise India Group, paving the way for its expansion into the Middle East.

The Global Ambition:
Ace Rodrigues, the Founder and CEO of Pickleball Kingdom, couldn’t contain his enthusiasm about this international expansion. His longstanding vision of taking the sport to a worldwide audience was finally becoming a reality. With 140 locations already in queue across the United States, the deal with Franchise India Group would double that number almost overnight.

A Strategic Partnership:
Franchise India Group Chairman, Gaurav Marya, shared in the excitement about partnering with Pickleball Kingdom. Recognizing the sport’s immense popularity and exponential growth, he hailed Pickleball Kingdom as the leader of the movement. Together, they would spearhead the international expansion of pickleball, promising to revolutionize the sport as we know it.

Franchise Opportunities:
Franchise India Group wasted no time in accepting applications from interested parties seeking to become franchisees of Pickleball Kingdom. They sought experienced entrepreneurs who understood the value of being pioneers in this global movement. With key stakeholders established for each territory, Pickleball Kingdom’s expansion would be well-supported.

Explosive Growth:
Pickleball had experienced an impressive growth rate of over 224% in the past three years, resulting in an astounding 36.5 million players in the United States alone. However, the demand for courts had outpaced supply. This is where Pickleball Kingdom’s franchise model created a winning solution. Their climate-controlled indoor facilities not only provided courts but also offered lessons, leagues, tournaments, parties, team-building events, and refreshments.

Strategic Expansion Plans:
Rob Streett, COO of Pickleball Kingdom, highlighted the strategic importance of partnering with Franchise India Group. The collaboration marked only the initial phase of the brand’s expansion plan, focusing on establishing a strong presence in the Middle East. This strategic move would ensure that the sport’s popularity and impact would be maximized in this new region.

Ambitions and Dreams:
Filled with enthusiasm and ambition, Ace Rodrigues declared that the time had come for pickleball to conquer the international stage. The goal was to establish a presence in every country within five years. As he looked ahead, he eagerly anticipated a world where the words “Welcome to the Kingdom!” would be uttered in every language spoken around the globe.

The stage was set, and the world was about to witness the rise of pickleball to unprecedented heights. With Pickleball Kingdom leading the charge and supported by a strategic partnership with Franchise India Group, pickleball was poised to become the first global powerhouse in the sport. From a grassroots phenomenon to an international sensation, pickleball has truly become the sport of choice for millions worldwide. The journey ahead promised excitement, growth, and the universal language of friendly competition: pickleball.

NEW YORK /PRNewswire/ — Today, Elvie, the disruptive global FemTech health and wellness brand, releases “The Motherload: The weight of limited postpartum support,” their first-ever report, in partnership with Mother.ly, putting the state of maternal health under the microscope. The study of over 1,000 women with children has uncovered a trio of serious pregnancy and postpartum challenges that mothers currently face. 

As a female-founded and female-grounded company, Elvie has worked tirelessly to empower women through radical female-first technology that harnesses their incredible biology. The brand is taking this one step further with their newest report, partnering with Mother.ly to unveil research detailing the challenges mothers face when it comes to the fourth trimester, breastfeeding, pelvic floor health and mental health and the intersection between those and technology.

Based on the survey Elvie conducted in February 2024, mothers are finding that they can successfully turn to both family and technology to ease their challenges, but are often left wanting by doctors, employers and their political policy landscape. Findings from the study also uncover that while mothers expect postpartum challenges to occur, they’re often complicated by a lack of strong support and poor maternity leave policies.

“With this new research, we’re demonstrating something those mothers already know: postpartum care in the US is simply not good enough.” says Tania Boler, Founder & President of Elvie. “While they rely on and are comfortable with technology, whether it be a pump, ovulation tracker or pregnancy app, there’s an increase in frustration surrounding unexpected challenges and unknowns when it comes to their maternal health.

“Women are looking to feel as sure in their doctors as they are in their trusted technology. But today’s current maternal health issues – from lack of education and paid leave to physical and mental challenges – are having a tremendous impact on how women navigate both the pre- and post-natal landscape. Better medical, social, and governmental aid are crucial to empower the women raising the next generation.”

Enlisting one of the brand’s largest innovative marketing strategies, Elvie is unveiling their first-ever billboard in Times Square timed to the release of the report, doubling down on its commitment to women and postpartum challenges they face. The billboard’s creative will include an animation flipping through a variety of words relating to challenges that the majority of women in the report faced such as “Baby Blues,” “Bleeding,” “Loneliness,” “Breastfeeding,” and more, to bring to life the often undiscussed issues discussed in the report.

The billboard, as well as additional marketing channels, will lead back to a landing page for the maternal health report featuring different modules of the survey’s findings with a call to action for consumers to download the report and “mama’s game plan,” which includes educational content surrounding fourth trimester challenges.

CHALLENGING SURPRISES – WITH LIMITED SUPPORT

Majority of new moms feel more prepared to use postpartum technology than to deal with lack of sleep, finding breastfeeding to be the biggest postpartum challenge, alongside untreated pelvic floor issues and compounded mental health & physical health challenges.

Boobie Trapped

• 83% report breastfeeding for at least 1 month.
• Breastfeeding or pumping (74%) is the most common need in the postpartum health journey after sleep (82%).
• The single biggest misconception about postpartum care: thinking breastfeeding would be easier (48%).
• 84% of moms experienced at least mild breast feeding complications after giving birth; 27% had severe complications.
• Almost as many mothers stop breastfeeding due to the challenges of breastfeeding than due to natural reasons. 42% stop because of return to work constraints, lack of support, difficulty balancing breastfeeding with other duties, sleep issues, mental health issues, or pain/discomfort. 56% stop because of insufficient supply, a transition to solids, or the baby deciding it’s time.

Let’s (Not) Talk About Pelvic Floor

• A 56% majority did kegels or pelvic floor exercises before having a baby, but 79% still experienced at least mild pelvic floor issues after giving birth.
• Only 31% were satisfied with the level of pelvic floor treatment offered after giving birth.
• Just 19% spoke about their pelvic floor health often with their healthcare provider during their postpartum phase.

Mental vs. Physical

• 77% of moms experienced at least mild mental health complications after giving birth.
• Of these, 20% had severe mental health complications.
• Only 28% say they had good mental health during the postpartum period, but only 31% had professional mental health support.

It’s All About Family

• 94% felt supported by their partner during their pregnancy experience, and 90% felt supported by their partner during the postpartum experience.
• 83% considered their partners/family to be supportive to their mental health during their experience.
• By contrast, only 14% said they felt partner/family support was needed but missing.

WE GET TECHNOLOGY, BUT WHAT ARE THE RULES?

Most women understand and rely on technology for postpartum recovery support more than the support from their doctors, but are confused by and lack awareness of postpartum policy solutions.

Technology is Queen

• 97% relied on technology to support their postpartum recovery. Electric breast pumps (72%) are the most common technology mothers turned to after baby monitors (75%)
• 75% relied on technology to support their prenatal phase. Smartphone apps (57%) are the most commonly-used technology.
• 81% say tech products and services made their motherhood journey easier.
• 68% agree that the tech products/services they used for prenatal and postnatal care played an important role in supporting them. 67% say their tech products were always reliable and 74% say they were well-designed.
• 26% say the access they had to smart technology, products and services was the most valuable support they received, statistically tied with professional healthcare support (28%).
• 82% of moms who had access to high tech breastfeeding products say they were effective. By contrast, 77% of those who used a lactation consultant rate the service as effective.
• 58% felt prepared to take advantage of available tech solutions after their pregnancy, significantly more than the level of preparation for breastfeeding, sleep challenges, childcare and relationship challenges.

What Are The Rules?

• Only 21% are very familiar with their state’s maternity rights.
• Only 30% know what the “Pump Act” covers.
• Most mothers recognize breastfeeding rights, including:
  • 89% the right to a private space (not a bathroom) at work.
  • 84% the right to a break at work long enough to pump.
  • 81% the right to breastfeed in public.
  • 67% believe they have a right to a free electric breast pump.

UNSUPPORTIVE COMPLICATIONS

While mothers understand that postpartum challenges are guaranteed, they’re often complicated by a lack of strong structural support and poor paid maternity leave policies. 

Time Out & Time Off

• Only 16% expected an easy/quick recovery in the postpartum period, and only 25% felt prepared for this phase as a result of their prenatal care.
• Only 25% of moms who experienced severe complications predicted they would have significant physical or emotional difficulties in the postpartum period.
• Only 23% felt very supported by their doctor, midwife, or other healthcare provider.
• Postpartum challenges were exacerbated by lack of paid maternity leave, which was only available to 59% of moms (64% of those who work full time and 24% who do not)
  • 60% took less than 2 months of paid maternity leave
  • 72% of moms with severe complications were still back to work within 6 months

About Elvie
Elvie is a disruptive global women’s health and wellness brand which uses smart technology to create superior products for women. Founded in 2013 by Tania Boler, Elvie brings together a team of world-class engineers, designers and business minds to develop extraordinary products that improve women’s lives — revolutionizing categories which had been overlooked for many years, including breastfeeding and pelvic floor health.

The first to launch, Elvie Trainer, is an award-winning Kegel trainer and connected app that allows women to take charge of their pelvic floor with expert-designed care from home. Elvie’s second product, Elvie Pump, is the smallest, quietest and smartest (and only Piezo-Powered™) wearable breast pump. Slipping discreetly in-bra, moms can pump, hands-free, whenever and wherever they want.

Elvie now has six products on the market, and continues to expand its product line and innovate new solutions for more women to have access to products that work smarter and harder for their bodies.

In 2021, Elvie launched Elvie Stride, a hands-free, hospital-grade electric pump that allows mothers to express on-the-go without compromising on pumping performance. Stride Plus launched six months later, featuring the award-winning Elvie Stride breast pump, along with a 3-in-1 Carry Bag that includes a wet bag for mess-free travel, and a cool bag and ice pack to keep breast milk fresh. Elvie Curve and Elvie Catch both work to enhance the Elvie breastfeeding range – Elvie Curve is a manual, silicone in-bra breast pump that uses natural suction to optimize milk output, and Elvie Catch is a set of two secure milk collection cups that replace the need for single-use breast pads.

For more information visit www.elvie.com.

SOURCE Elvie