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Alpine Continues to Invest in Alpine Park with the First AI Character Integration on Roblox

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AUBURN HILLS, Mich., Aug. 15, 2023 /PRNewswire/ — Following the launch of “Alpine Park” on Roblox in May, Alps Alpine North America, Inc. (“Alpine”) continues to invest in the virtual world and younger fan base by adding a new AI (artificial intelligence) character integration to the game experience. Designed in collaboration with Inworld AI, Trigger XR, and Stage3 Agency, Alpine is the first commercialized brand to launch this feature on Roblox.

Alpine Continues to Invest in Alpine Park with the First AI Character Integration on Roblox

“We’re no stranger to having ‘firsts’ in the car audio industry, but now we’re excited to be the first commercialized brand to introduce an AI Character integration on the Roblox platform,” said Mike Anderson, Executive Director of the Alpine Brand Aftermarket Division at Alps Alpine North America, Inc. “This feature will be instrumental in engaging with the younger generation and provides them with a unique opportunity to learn about the Alpine brand in a more casual and approachable environment that’s tailored to their interests.”

The new integration, powered by Inworld AI, a developer platform for AI characters, allows users to chat with NPCs (non-playable characters) modeled after an Alpine “Brand Specialist” and an Alpine “Fandom Enthusiast.” The characters are preprogrammed to discuss Alpine’s product story and fandom using custom knowledge bases and distinct personalities designed to align with the Alpine brand.

Alpine Continues to Invest in Alpine Park with the First AI Character Integration on Roblox

The Alpine Brand Specialist, “Cohen,” represents the Alpine brand and is a wealth of product, tech, and service knowledge. His main objective is to educate users on the brand, help them feel empowered in their purchase decisions, and visit their local Alpine Authorized Retailer.

The Alpine Fandom Enthusiast, “Carlos,” is a longtime lover of the Alpine brand who enjoys an active weekend lifestyle. Donning the iconic Alpine “Chiclet” tee (available for purchase on the Alpine website www.alpine-usa.com), his main objective is to meet and engage with fellow Alpine fans and share their enthusiasm for the products and services of the brand.

In addition to providing a unique brand experience for the younger generation, the launch of this feature positions Alpine for future retail opportunities on and off the platform.

“Trigger XR is so excited to work with Alpine on this groundbreaking Roblox launch,” said Jason Yim, Founder and CEO of Trigger XR. “Not only will we be creating a fun and engaging playground and a showcase of Alpine’s products and personality, but it will also be the world’s first commercialization of Inworld’s AI character platform into Roblox. We believe this pioneering approach – applying character AI from the games industry to solve retail challenges – will set an early blueprint for both virtual and physical shopping experiences in the near future.”

Users can find the characters in Alpine Park on the “showroom” floor near the Alpine demo vehicles.

Roblox is a mass multiplayer platform with over 200 million active users each month and can be accessed online on a computer or PC, a smartphone via Google Play or the App Store, an Xbox gaming system, or a VR headset. Alpine Park can be found by searching “Alpine Park” on the Roblox platform or at https://www.roblox.com/games/12956278832/Alpine-Park.

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators, and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

Inworld AI is a developer platform for building AI characters. Inworld goes beyond large language models (LLMs) and adds performance, configurable safety, knowledge, memory, narrative controls, multimodality, and more. The company focuses on enabling character-based interactions for immersive experiences like video games, brand activations, and training simulations. Inworld is backed by top-tier investors including Intel Capital, Microsoft’s M12 fund, BITKRAFT Ventures, Kleiner Perkins, Founders Fund, Disney Accelerator, and Epic MegaGrants.

Trigger XR is the world’s most experienced XR developer and agency. For over 14 years, they’ve been strategizing, building, and running AR, VR, XR and immersive experiences for the world’s top brands, including Disney, Verizon, LEGO, the NBA, the PGA TOUR, Nike, Sony, Starbucks and Molson Coors, along with premium entertainment IP including Spider-Man, Star Wars, Avengers, Jurassic World, and more. Trigger XR is also exclusive early development partners with Niantic, Qualcomm, Snap, Meta, Adobe, and Google, as well as premier partners with 8th Wall and Unity. For more information about Trigger XR, visit www.triggerxr.com.

SOURCE Alps Alpine North America, Inc.

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amusement and theme parks

Six Flags Removes Surcharge Fee on Food and Merchandise Following Customer Backlash

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red roller coaster. Surcharge Fee
Photo by Stas Knop on Pexels.com

In a move that underscores the power of consumer feedback, Six Flags has announced the elimination of the surcharge fee on food, beverages, and retail purchases at its Texas parks. This decision comes after months of criticism from park-goers who felt the additional cost was an unwelcome burden during their visits.

Six Flags Surcharge Fee

Initially implemented earlier this year, the surcharge of $1.30 was added to every transaction involving in-park food and merchandise, clearly itemized as a separate line on receipts. The fee was introduced in response to rising labor and supply costs, which had been exacerbated by the economic challenges posed by inflation. However, as many families and thrill-seekers flocked to Six Flags for a day of fun, the new surcharge quickly became a point of contention.

Guests at theme parks often budget for a day filled with rides, games, and meals, and the addition of any unexpected fees can significantly impact their experience. While some parks, such as Disney World, allow guests to bring in outside food to mitigate high dining costs, Six Flags maintains a strict policy against outside food and drinks unless a guest has a documented food allergy. This left many visitors with no choice but to purchase food within the park, which was further complicated by the surcharge.

Tim Fisher, the Chief Operating Officer of Six Flags, acknowledged the concerns raised by guests in a recent news release. “We always welcome feedback from our guests on how we can improve their experience at our parks,” he said. “The surcharge fee at the legacy Six Flags parks was a frequent target for criticism, and we are committed to listening to our customers.”

The decision to remove the surcharge fee is a clear indication that Six Flags is willing to adapt based on customer sentiment. In an era where consumers are increasingly vocal about their experiences, this reversal showcases the importance of listening to feedback and the impact it can have on business practices.

As the parks gear up for another busy season, the removal of the surcharge fee is expected to enhance the overall experience for visitors, allowing them to enjoy their favorite rides and attractions without the added concern of unexpected costs. It remains to be seen how this change will affect customer satisfaction and park attendance, but one thing is certain: Six Flags is taking steps to ensure that its guests feel valued and heard.

So for those planning a trip to one of Texas’ Six Flags parks, it’s time to celebrate the return of a more transparent pricing model—one that aims to make your day of fun just a little bit more enjoyable!

https://investors.sixflags.com/news/press-releases/press-release-details/2024/Six-Flags-Eliminates-Guest-Surcharge-Fee-at-Participating-Legacy-Six-Flags-Parks/default.aspx

Looking for an entertainment experience that transcends the ordinary? Look no further than STM Daily News Blog’s vibrant Entertainment section. Immerse yourself in the captivating world of indie films, streaming and podcasts, movie reviews, music, expos, venues, and theme and amusement parks. Discover hidden cinematic gems, binge-worthy series and addictive podcasts, gain insights into the latest releases with our movie reviews, explore the latest trends in music, dive into the vibrant atmosphere of expos, and embark on thrilling adventures in breathtaking venues and theme parks. Join us at Looking for an entertainment experience that transcends the ordinary? Look no further than STM Daily News Blog’s vibrant Entertainment section. Immerse yourself in the captivating world of indie films, streaming and podcasts, movie reviews, music, expos, venues, and theme and amusement parks. Discover hidden cinematic gems, binge-worthy series and addictive podcasts, gain insights into the latest releases with our movie reviews, explore the latest trends in music, dive into the vibrant atmosphere of expos, and embark on thrilling adventures in breathtaking venues and theme parks. Join us at [insert website URL] and let your entertainment journey begin! https://stmdailynews.com/category/entertainment/

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fitness

Canada’s largest fitness conference brings together global health & fitness experts August 9 & 10

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fitness
Enjoy live group classes with the Les Mills Experience (CNW Group/GoodLife Fitness)

TORONTO /CNW/ – The biggest names in fitness and wellness will gather in downtown Toronto this summer for the canfitpro Global Conference and Trade Show August 9 and 10. Hundreds of fitness experts, professionals and consumers will take part in the largest fitness conference and trade show in Canada to learn the latest nutrition, wellness and exercise trends.

Experience the full interactive Multichannel News Release here: https://www.multivu.com/players/English/9271551-canadas-largest-fitness-conference-canfitpro-global-august-2024/

Check out canfitpro Global Conference & Trade Show Aug 9-10, 2024

This year’s conference will include topical sessions on training for athletes of all ages, accessible fitness for different abilities, managing mindset and mental outlook, nutrition for better quality of life, fitness trends and therapeutic approaches to physical activity. Participants can watch the Pickleball Ontario Championships on site, join their favourite classes as part of the Les Mills Experience fitness festival, and tour booths from 100+ leading companies showcasing the latest wellness technology, nutrition, apparel and equipment. Anyone can attend.

Click here for a full schedule of in-person and online sessions. Some session highlights include: 

Friday, August 9
Opening ceremonies
Hamza Khan, global expert in the future of work and people-first leadership. 
Learn how to adapt and thrive in today’s fragmented work environment. Hamza Khan will share his ideas on purposeful productivity, transcend burnout culture, and embrace constant change. 

Training styles for neurodivergent athletes
Christine Conti, fitness coach and educator, chronic disease specialist.
As a personal trainer and triathlon/Iron Man guide for athletes with autism, Down syndrome and other neurodivergent disorders, Christine Conti champions advanced visual, tactile and auditory coaching techniques that suit every learning style, helping all athletes reach their peak performance.

Food over 40: Men’s guide to boosting testosterone, muscle and confidence
Funk Roberts, nutrition and fitness expert for men over 40, owner of Funk Roberts Fitness
Nutrition for men over 40 is not about calories, macros or any restrictive fad diet. Funk Roberts teaches men how to implement an effective and sustainable nutrition system that naturally increases testosterone, boosts metabolism, builds muscle and increases energy.

Saturday, August 10
Hormone toxicity: Taking back control during perimenopause and menopause 
 
Kelly Nolan, pharmacist, women’s health expert
Major shifts in body chemistry during perimenopause and menopause can wreak havoc emotionally and physically with a dramatic shift in body image and unexpected symptoms from ongoing anxiety to high fatigue and brain fog affecting our work performance. Kelly Nolan will explore how to detoxify to balance hormones naturally with the goal of optimal health, weight release and disease prevention.

Four generations, one passion for fitness
Sal Pellegrino, international fitness expert and presenter
For the first time, four generations are actively working out in the gym at one time. But not all generations want the same thing. From in-gym social centres to outdoor fitness to tranquil recovery spaces, Sal Pellegrino will share his research into what motivates each generation and what we’ll see in our neighbourhood gyms in the months and years to come.

Photo opportunities:

  • Watch fast-paced matches and learn Pickleball basics from Ontario’s best players
  • Join hundreds of fitness enthusiasts for a giant workout led by New Zealand superstar instructors at the Les Mills Experience
  • Learn boxing moves from George Foreman III or try Face Yoga for a natural facelift with Sophia Ha
  • Take a cold plunge, enjoy a Cryo Lounge chair and sweat through the latest workouts including Joga, Warrior Combat, Socacize….even a step class with R&B soul singer Jully Black.

About canfitpro
canfitpro is the largest provider of education in the Canadian fitness industry. Founded in 1993, canfitpro delivers accessible, quality education, certifications, conferences, trade shows, and membership services. canfitpro’s 60,000 members include some of the world’s finest fitness professionals, health club operators, industry suppliers and fitness consumers. (canfitpro.com

SOURCE canfitpro

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Sports Events

Olympic Athletes Call for Peace from the Olympic Village: IOC President Bach Declares, “You are the Peace Ambassadors of Our Time”

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Today, hundreds of Olympic athletes from all 206 National Olympic Committees (NOCs) and the International Olympic Committee (IOC) Refugee Olympic Team united in a powerful call for peace. Just four days before the Opening Ceremony of the Olympic Games, these athletes gathered in the Olympic Village, donning scarves and holding flags emblazoned with the message “Give peace a chance.” This event was not only symbolic but also a poignant reminder of sport’s ability to foster peace and mutual understanding, evenamong athletes from countries currently in conflict.


IOC President Thomas Bach addressed the athletes, drawing on the legacy of Pierre de Coubertin, who revived the Olympic Games in Paris 130 years ago as a beacon of peace. Bach emphasized that today’s athletes are the modern-day ambassadors of peace. “You, the Olympic athletes, will show us how our world would be if we all lived in the same Olympic spirit of peaceful co-existence,” Bach stated. He highlighted the unique environment of the Olympic Village, where athletes from around the globe live together in harmony, respecting the same rules and each other, thereby sending a powerful message of peace to the world.

Beyond Olympic Village

President Bach urged athletes to extend their call for peace beyond the Olympic Village. “Please share this call for peace with all your fans, your family, and friends back home. In this way, our many voices will become one. This one voice will resound all around the globe. May this call inspire all the political leaders of the world to take action for peace,” he concluded.

The event also saw the inauguration of the Paris 2024 Olympic Truce Mural, attended by prominent figures including President Bach; Tony Estanguet, President of the Paris 2024 Organising Committee; Masomah Ali Zada, Chef de Mission for the IOC Refugee Olympic Team; Emma Terho, Chair of the IOC Athletes’ Commission (AC); and the entire Executive Board of the IOC. Together with athletes from all five continents, they signed the mural, reinforcing their commitment to peace.

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Olympians Call for Peace!

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“In this Village, there is a symbol within the symbol: it’s the Olympic Truce Mural,” said President Tony Estanguet. “It is the place of gathering and encounters, the place of sharing and peace. It reminds us of the message as humble as it is crucial: the Games cannot change everything, but they can carry something very strong, with the strength of example. An example for peace, solidarity, progress. An example we value and need more than ever in those troubled times.”

Masomah Ali Zada, representing the IOC Refugee Olympic Team, spoke passionately about the significance of peace for displaced people. “We are representing the stories of over 120 million forcibly displaced people across the world. This team knows only too well the importance of peace. The athletes have told me their stories. They know from their own experience what it is like to flee from your home, to have your safety taken from you and have no choice left but to flee because of the ever-increasing number of wars and violence,” she said.

Ali Zada expressed hope and pride in the Refugee Olympic Team’s unity and the broader message they convey. “The team embodies what is possible – it brings people together from different countries, languages, and cultures. Yet we are here, in one team, under a unified flag, the Olympic flag, representing peace and respect. Together,” she noted. She concluded by inviting all Olympic athletes to join in the call for peace, hoping to extend their message from the Olympic Games to the world in the pursuit of lasting peace.

The Olympic Truce Mural: A Symbol of Peace

The Olympic Truce Mural, a feature in every Olympic Village since the Olympic Winter Games in Turin 2006, stands as a powerful symbol of sport’s ability to promote peace. Each mural, uniquely designed for the specific Games, collects the signatures of thousands of athletes, coaches, and officials, all pledging their support for the Olympic Truce and the values it represents: peace, respect, solidarity, inclusion, and equality.

The mural also serves as a visual representation of the United Nations’ Olympic Truce Resolution, which calls on all nations to observe a cessation of hostilities during the Olympic and Paralympic Games. The resolution for the Paris 2024 Games, adopted by the UN in November 2023, underscores the Games’ role as a unifying event and highlights the leadership of athletes in promoting peace and human understanding.

Reviving an Ancient Tradition

The tradition of the “Olympic Truce,” or “Ekecheiria,” dates back to Ancient Greece, allowing safe passage for athletes and spectators to the ancient Olympic Games. The IOC revived this concept to protect the interests of athletes and harness the power of sport to promote broader peace, dialogue, and reconciliation.

Since 1993, the UN General Assembly has continuously supported the Olympic Truce, adopting resolutions every two years that align with the Olympic Games, thereby reaffirming the global commitment to building a peaceful and better world through sport and the Olympic ideal.

As the Olympic Games approach, the call for peace from the Olympic Village resonates strongly, reminding us all of the potential of sport to unite and inspire positive change in the world. The athletes, as peace ambassadors, carry forward this timeless message, urging global leaders and citizens alike to “Give Peace a Chance.”

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