Consumer Corner
Black Friday Redefined: A month-long ritual of planning, patience and price-checking
Last Updated on November 21, 2025 by Daily News Staff
(Family Features) Once a one-day shopping extravaganza defined by long lines and doorbuster deals, Black Friday has transformed into a season of rolling discounts and fading excitement.
Black Friday Redefined: A month-long ritual of planning, patience and price-checking
According to new research from TopCashback, nearly 7 in 10 Americans no longer consider Black Friday a one-day event, viewing it instead as a month-long shopping season. Only about one-third still see it as a single-day tradition. More than half of respondents said they now shop online instead of in stores, and 43% start scouting deals in early November.
Findings suggest Black Friday’s sense of urgency has shifted, replaced by a steady flow of rolling discounts and digital promotions. What was once a race for the best bargains has become a marathon for savings.
The evolution of Black Friday appears to be changing how people spend, too. While 18% of shoppers said they spend less now than they did five years ago, another 18% said their habits haven’t changed much. Only 3% reported spending more. For many, the shift seems to be less about budget and more about timing.
Asked whether they’d prefer Black Friday return to a single-day event, 44% said they like having more time to shop, while 26% said a one-day version would feel “less overwhelming.” The rest simply don’t mind either way.
“Consumers are rethinking how they approach major sales events,” said Destiny Chatman, consumer analyst at TopCashback. “They still want value, but they’re less willing to be rushed. The new Black Friday is about planning, timing and feeling in control of spending.”
The research also found shoppers are increasingly aware of the marketing tactics behind the hype. Two-thirds said they believe brands create fake urgency around Black Friday, and another 30% said they think it happens “sometimes.” Despite the skepticism, most still admit deep discounts drive their decisions – nearly 87% said upfront savings are their top motivator, compared with just 6% who said they’re most influenced by cash back or rewards.
Still, money-back incentives aren’t without impact. Four in 10 respondents said they’ve made a purchase specifically because cash back was offered, and about half said they’d consider choosing a smaller discount if it came with meaningful rewards. Electronics and tech ranked as the top categories where shoppers expect to earn the most cash back, followed by fashion and beauty.
Even with the season stretching longer, the emotional rollercoaster of Black Friday remains. Most respondents said they feel neutral after shopping while 33% said they feel proud of the deals they scored. Smaller groups reported guilt or regret after their purchases.
Impulse buying persists with more than 62% saying they occasionally buy things they didn’t plan to, and nearly 1 in 5 said it happens most years. Still, only 5% said they always feel pressured by sales, though 39% said they sometimes do.
For 68% of shoppers, seeing a huge percentage off is what makes them feel best about spending. Another 8% said they enjoy feeling like they “beat the system” and 7% said earning cash back brings them satisfaction.
“People want to feel proud about their spending,” Chatman said. “They’re realizing that a good deal isn’t just about price in this economy. It’s about timing, confidence and getting something that feels worthwhile.”
If Black Friday disappeared altogether, 55% of Americans said they’d be indifferent. Only 31% said they’d be disappointed while 13% admitted they’d feel relieved to skip the pressure.
For all its changes, Black Friday still reflects the psychology of modern spending: the balance between excitement and restraint, hype and habit. Experts say shoppers can make the most of the season by planning ahead, comparing prices over time and focusing on rewards that add long-term value rather than chasing every flash sale.
“Black Friday isn’t gone; it’s simply grown up,” Chatman said. “Today’s shopper is more strategic, less impulsive and more aware of what makes a deal truly worth it.”
To find more information, visit TopCashback.com.
Photo courtesy of Shutterstock (woman using laptop)
SOURCE:
TopCashback
Welcome to the Consumer Corner section of STM Daily News, your ultimate destination for savvy shopping and informed decision-making! Dive into a treasure trove of insights and reviews covering everything from the hottest toys that spark joy in your little ones to the latest electronic gadgets that simplify your life. Explore our comprehensive guides on stylish home furnishings, discover smart tips for buying a home or enhancing your living space with creative improvement ideas, and get the lowdown on the best cars through our detailed auto reviews. Whether you’re making a major purchase or simply seeking inspiration, the Consumer Corner is here to empower you every step of the way—unlock the keys to becoming a smarter consumer today!
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home improvement
How to Get Rid of Ants Naturally: A Non-Toxic Arizona Homeowner’s Guide
Learn how to get rid of ants naturally in Arizona using safe, non-toxic methods like vinegar, diatomaceous earth, and boiling water.
Ants are a common problem across Arizona, especially in cities like Tempe where hot, dry conditions push them indoors in search of water. While chemical pesticides can be effective, many homeowners are now turning to safer, non-toxic solutions that protect both families and pets.
The good news? You can eliminate ants naturally—and effectively—by targeting their behavior, not just the insects themselves.
🌵 Why Ants Invade Arizona Homes
Unlike ants in cooler climates, desert species are often more attracted to moisture than food. That means kitchens, bathrooms, and even air conditioning units can become hotspots for activity.
Some species, including Argentine ants, can form large colonies with multiple nests, making them especially persistent.
🧼 Step 1: Kill Ants and Erase Their Trails
The first step is immediate control.
Vinegar Solution (50/50 water and white vinegar):
- Kills ants on contact
- Eliminates scent trails that guide other ants
Spray directly on visible ants and along baseboards, then wipe clean.
🧂 Step 2: Use Natural Killers That Work Over Time
Diatomaceous Earth (Food Grade)
A fine, natural powder that:
- Dehydrates ants as they walk through it
- Works as a long-term barrier
Apply lightly around entry points, cracks, and under appliances.
Baking Soda + Powdered Sugar
- Mix equal parts and place near ant trails
- Ants carry it back to the colony
- Slowly eliminates the nest from within
🌊 Step 3: Destroy Outdoor Colonies
For long-term success, you must go beyond what you see indoors.
Look for small dirt mounds in:
- Yards
- Sidewalk cracks
- Along foundations
Boiling water method:
- Pour directly into nests
- Repeat daily if needed
- Highly effective and completely chemical-free
🌿 Step 4: Create Natural Barriers
Ants rely heavily on scent trails. Disrupting them helps prevent reinvasion.
Try:
- Lemon juice along entry points
- Cinnamon or peppermint oil near doors and windows
- Regular vinegar wipe-downs
🔒 Step 5: Make Your Home Less Attractive
In Arizona, water is often the biggest draw.
Reduce attraction by:
- Fixing leaks
- Keeping counters dry
- Storing food in airtight containers
- Removing pet water overnight
- Taking out trash frequently
⏱️ What to Expect
- Within 24–48 hours: Fewer ants
- Within a week: Major reduction in activity
- Ongoing: Occasional reappearances (due to nearby colonies)
Consistency is key.
The most effective non-toxic strategy combines:
- Immediate elimination (vinegar spray)
- Long-term control (diatomaceous earth or bait)
- Outdoor colony destruction (boiling water)
- Prevention (removing water sources)
This layered approach ensures you’re not just killing ants—you’re stopping the problem at its source.
🔗 Related Links & Sources
- University of Arizona Cooperative Extension – Ant Management Guide
- U.S. Environmental Protection Agency – Safer Pest Control
- EPA – Introduction to Integrated Pest Management (IPM)
- UC Agriculture & Natural Resources – Ant Pest Notes
- Centers for Disease Control and Prevention – Healthy Homes & Pest Control
Welcome to the Consumer Corner section of STM Daily News, your ultimate destination for savvy shopping and informed decision-making! Dive into a treasure trove of insights and reviews covering everything from the hottest toys that spark joy in your little ones to the latest electronic gadgets that simplify your life. Explore our comprehensive guides on stylish home furnishings, discover smart tips for buying a home or enhancing your living space with creative improvement ideas, and get the lowdown on the best cars through our detailed auto reviews. Whether you’re making a major purchase or simply seeking inspiration, the Consumer Corner is here to empower you every step of the way—unlock the keys to becoming a smarter consumer today!
home improvement
Going Beyond Aesthetics: 7 Home Design Trends for 2026
Heading into a new year, home design is once again evolving. Homeowners are blending comfort, personality, sustainability and connections to the outside world this year. Whether you’re refreshing a room or planning a full-blown makeover, consider these ideas for inspiration that feels both timeless and fresh.
Last Updated on April 2, 2026 by Daily News Staff
(Feature Impact) Heading into a new year, home design is once again evolving. Homeowners are blending comfort, personality, sustainability and connections to the outside world this year. More than just aesthetics, these trends are warm, intentional and rooted in real life.
Whether you’re refreshing a room or planning a full-blown makeover, consider these ideas for inspiration that feels both timeless and fresh.
Warm, Earthy Palettes
This year, say goodbye to whites and cool grays. Instead, cozy earth tones like clay, sage, caramel and rich neutrals create a grounded, inviting atmosphere. Refresh walls or cabinetry with these earthy hues or try color-drenching – using a single hue in varying tones across walls, trim and ceilings – for a bold new vibe that feels both timeless and modern.
Flowing, Curved Shapes
As homes trend more toward feeling lived-in rather than staged, hard edges and rigid forms are taking a backseat. In 2026, curves are everywhere: soft archways, rounded furniture and curved statement pieces – think circular mirrors or oversized armchairs – create fluid, comforting spaces.
Natural Materials and Textures
Designs this year celebrate materials that age beautifully, like natural stone, reclaimed wood and textiles that tell a story. Consider woven pillows and throws, handmade pottery, textured walls and wood with visible grain to enrich rooms with sensory detail and an artisanal feel.
Personalized Nostalgia
Blend vintage finds with contemporary art to create a space that’s truly your own. That means vintage finds, heirloom pieces and decor that evokes memory – even quilted textiles or classic checkered tiles – styled in fresh, modern ways to add warmth and individuality.
Attention to Statement Details
Small details are getting big attention this year. Swapping out basic cabinet hardware and lighting fixtures for artisanal, tactile metals can help elevate kitchen cabinets or bathroom vanities, turning them into design statements.
Flexible, Multifunctional Spaces
With hybrid work and lifestyle blending continuing into 2026, rooms should be designed to serve multiple purposes. Reading nooks can double as workstations. Living rooms effortlessly transition from day to night. Adaptable furniture, hidden storage and smart layouts help make multifunctional spaces feel intentional and uncluttered.
Outdoor-Inspired Interiors
The connection to nature grows stronger inside homes with greenery, natural light and materials that echo the outdoors. From indoor-outdoor flow to plant-rich spaces that feel alive and tranquil, biophilic design promotes calm, comfort and connection.
Visit eLivingtoday.com to find more design inspiration to make your home more personal and grounded in comfort.
Photo courtesy of Shutterstock
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Welcome to the Consumer Corner section of STM Daily News, your ultimate destination for savvy shopping and informed decision-making! Dive into a treasure trove of insights and reviews covering everything from the hottest toys that spark joy in your little ones to the latest electronic gadgets that simplify your life. Explore our comprehensive guides on stylish home furnishings, discover smart tips for buying a home or enhancing your living space with creative improvement ideas, and get the lowdown on the best cars through our detailed auto reviews. Whether you’re making a major purchase or simply seeking inspiration, the Consumer Corner is here to empower you every step of the way—unlock the keys to becoming a smarter consumer today!
Last Updated on April 2, 2026 by Daily News Staff
(Feature Impact) Making changes to a bedroom doesn’t have to break the bank. Simple swaps, a little DIY and some inexpensive purchases can go a long way toward freshening up the place you lay your head.
Better Bedding
If you can’t remember the last time you bought a new comforter, it may be time to snag one. Think beyond the luxury home stores and check out discount home decor retailers and even thrift stores, where you can often find new, unopened bedding at a fraction of the cost. A fluffy throw blanket in a dynamic new color might be the perfect way to rejuvenate your bed.
Playful Pillows
Few things spruce up a bedroom more than new throw pillows. Available in a myriad of sizes and shapes – from squares to rectangles to asymmetrical – there is no shortage of ways to use these functional pieces to brighten up a space.
Uplifting Light
Old-fashioned lamps, ancient wall sconces and dusty chandeliers can make a room feel stale. Scouring consignment stores and estate sales for new lighting can take a bedroom from dated to delightful without spending a ton of cash. If big box stores are more your thing, you can find budget lamps in unexpected departments; for example, try the back-to-school sections for dorm-friendly finds like twinkle lights and small bedside lamps. These little pops of light can both brighten and cozy up a room with minimal effort.
Punchy Paint
Repainting a room is a doable DIY project, and it can make a huge difference in how a room looks andfeels. Give yourself time to peruse the countless paint swatches at specialty paint stores or home improvement stores. If you’ve always gravitated toward earthy tones, maybe opt for a color with a little more depth or saturation. If brighter hues are your thing, go a little darker. If you love the idea of painting but worry about buyer’s remorse, start with an accent wall.
Heavenly Hardware
Functional hardware like drawer pulls and doorknobs can be replaced without much effort or money. Secondhand stores, online marketplaces and even furniture boutiques can be a goldmine for offbeat and unique hardware. Be sure to think beyond your bedside, too. Wardrobe handles, closet rods, sconces, wall hooks and hinges can be swapped out easily and inexpensively.
Find more tips and guidance to give your bedroom a budget-friendly upgrade at eLivingtoday.com.
Photo courtesy of Shutterstock
SOURCE:
Welcome to the Consumer Corner section of STM Daily News, your ultimate destination for savvy shopping and informed decision-making! Dive into a treasure trove of insights and reviews covering everything from the hottest toys that spark joy in your little ones to the latest electronic gadgets that simplify your life. Explore our comprehensive guides on stylish home furnishings, discover smart tips for buying a home or enhancing your living space with creative improvement ideas, and get the lowdown on the best cars through our detailed auto reviews. Whether you’re making a major purchase or simply seeking inspiration, the Consumer Corner is here to empower you every step of the way—unlock the keys to becoming a smarter consumer today!
