The Bridge
Hard Rock International and Coca-Cola Launch ‘Women Empower’ Series for International Women’s Month
Last Updated on March 15, 2026 by Daily News Staff
Hard Rock International is teaming up with long-time partner Coca-Cola to spotlight women shaping the music business with a new content initiative and a month-long slate of events.
Announced Feb. 26, 2026, the collaboration introduces “Women Empower,” a micro-documentary series rolling out throughout March as part of Hard Rock’s annual International Women’s Month celebrations. Alongside the video series, Hard Rock says it’s aiming to host 1,000 live music and special events globally across its Cafes, Hotels, Casinos and Live venues.
A micro-documentary series focused on women across the industry
Rather than focusing only on performers, “Women Empower” highlights women working in a range of roles across music and media. Hard Rock notes that less than 5% of music and media creators are women, and the series is designed to put more faces—and job titles—into the public conversation.
The six featured women include:
- Janelle Abraham — Director/Film Producer
- Kat Luna — Singer/Songwriter
- Minami Minami — Composer/Dancer/Singer
- Claire Murphy — Guitar Tech
- Mayna Nevarez — CEO & Founder, Nevarez Communications
- Wendy Ong — Co-President/CMO, TaP Music
Elena Alvarez, Senior Vice President of Marketing and Brand Partnerships at Seminole Gaming and Hard Rock International, said the brand is using International Women’s Month to “lift the curtain” on the series while tying the celebration back to Hard Rock’s music-first identity and philanthropic work.
$100,000 donation to Women in Music
Hard Rock Heals Foundation®, Hard Rock’s charitable arm, is donating $100,000 to Women in Music, supporting the nonprofit’s education and empowerment efforts.
Nicole Barsalona, President of Women in Music, said the campaign highlights diversity on stage and “the wide range of roles across the music business—and the women behind the scenes whose work drives our industry forward.”
Limited-time Coca-Cola menu items at participating Hard Rock Cafes
Throughout March, participating Hard Rock Cafes will offer a limited-time Coca-Cola-inspired menu tied to the regions represented in the series.
Specialty drinks include:
- Passionfruit Splash — passionfruit beverage with Minute Maid Lemonade, Sprite and cranberry juice
- Mango Guava Chiller — mango and guava-flavored drink with Sprite, pineapple and lime juice
- Spiced Yuzu Soda — spiced brown sugar, yuzu and Coca-Cola blend
Food items include:
- Fattoush Chicken Caesar Salad — romaine with grilled chicken, mint, vegetables, fried naan and red wine Caesar dressing
- Mahi Sandwich — mahi filet with remoulade, lettuce, tomato and shoestring onions, served with seasoned fries
- Dulce de Leche Brownie — brownie with chocolate sauce, vanilla ice cream, dulce de leche and whipped cream
Hard Rock Hotels: curated listening experiences honoring female artists
Hard Rock Hotels will also highlight women in music through live performances, curated playlists and themed listening experiences using the brand’s Sound of Your Stay® program. Hard Rock says guests can expect music-themed amenities such as limited-edition vinyl, memorabilia highlights and playlists centered on female artists—both iconic names and emerging talent.
Events worldwide + Rock Shop merch
Hard Rock says it will host women-led performances, networking events, brunches and other community-driven experiences across its global footprint throughout March.
Hard Rock’s official International Women’s Month T-shirts are available at Rock Shop® retail locations and online.
For the full list of International Women’s Month activations, visit https://www.hardrock.com/women.
The Bridge is a section of the STM Daily News Blog meant for diversity, offering real news stories about bona fide community efforts to perpetuate a greater good. The purpose of The Bridge is to connect the divides that separate us, fostering understanding and empathy among different groups. By highlighting positive initiatives and inspirational actions, The Bridge aims to create a sense of unity and shared purpose. This section brings to light stories of individuals and organizations working tirelessly to promote inclusivity, equality, and mutual respect. Through these narratives, readers are encouraged to appreciate the richness of diverse perspectives and to participate actively in building stronger, more cohesive communities.
https://stmdailynews.com/the-bridge
child education
When School’s Out, Community Steps In
Community: The joy of being a kid on summer vacation offers a time to explore with your friends, discover new things about the world and yourself and recharge for a few months before heading back to school in the fall. However, for millions of families, the end of the school year also marks the beginning of a stressful season filled with tough choices, as children can fall behind in the months away from the classroom.
(Feature Impact) The joy of being a kid on summer vacation offers a time to explore with your friends, discover new things about the world and yourself and recharge for a few months before heading back to school in the fall. However, for millions of families, the end of the school year also marks the beginning of a stressful season filled with tough choices, as children can fall behind in the months away from the classroom.
The summer gap begins when the school doors close and many children lose access to the daily routines, educational support and dependable nutrition that help them thrive. For families already juggling tight budgets and demanding schedules, summer can quickly become a season of added pressure and stress.
Summer learning loss – or the decline in academic skills and learning during the school break – can have a lasting impact on academic outcomes. Studies show over the summer, students can forget 20-30% of what they learned during the school year. Without the right support, students often start the new school year playing catchup, which can cause them to fall further behind.
Summer can also intensify food insecurity. Of the more than 22 million kids who rely on free or reduced-priced school meals, many lose access to these vital programs over the summer. When those meals disappear, families must stretch already limited budgets to cover up to 10 additional meals a week per child. In fact, recent United Way Worldwide data from 211 – the free 24/7 helpline that connects people with local resources – identified food access as one of the most pressing needs facing millions of families nationwide.
These overlapping pressures fall especially hard on millions of working families living paycheck to paycheck, including ALICE (Asset Limited, Income Constrained, Employed) households. They earn above the federal poverty level but still struggle to afford basic expenses like housing, medicine, food and transportation.
Addressing the summer gap requires a community-wide approach and solutions that meet hardworking families where they are. For example, United Way Community Schools are community-based hubs that bring together schools, social services agencies, volunteers and other community partners to provide students and families with essential support like tutoring, food access and health and wellness resources.
Families also need easy, practical, daily tips and local resources to make ends meet and help their kids stay on track.
Learning that Fits Your Day
For busy families, low- or no-cost learning moments that fit into packed schedules can make a real difference. Many communities and nonprofits offer dedicated programs to keep children active and learning during the summer, such as:
- Summer art classes, creative writing workshops and digital literacy tutoring at local libraries
- Free monthly book deliveries and reading challenges through Dolly Parton’s Imagination Library – a United Way partner – or book exchanges at Little Free Libraries in high-traffic areas
- Gardening classes, nature appreciation classes and swim lessons through local parks and recreation departments
- Free weekly youth workshops offered by many public museums, zoos and botanical gardens
- Free virtual museum field trips through institutions like the Smithsonian and NASA Glenn Research Center
- Free online courses in topics ranging from coding to art or language learning
Accessing Your Community’s Food Network
Families shouldn’t have to choose between nutritious food and other essentials. Help is available to ensure kids have the nutrition needed to thrive over the summer. While resources vary by community, examples include:
- Youth-serving organizations serving as open summer meal sites, offering free breakfast and lunch to kids and teens
- City parks departments offering daily meal stations
- School districts offering summer meal programs; food delivery may be an option
- Local places of worship hosting open-door meal programs or distributing weekend grocery bags for families
For those looking to make a difference this summer, consider lending a hand to help children and families. Volunteering is a rewarding way to give back to your community. Whether it’s mentoring, serving meals, reading with students or supporting local programs, even a small time investment can make a lasting impact. After all, when families thrive, communities thrive.
To learn more about childhood summer learning programs, food initiatives and ways to support your community, visit unitedway.org.
SOURCE:
The Bridge is a section of the STM Daily News Blog meant for diversity, offering real news stories about bona fide community efforts to perpetuate a greater good. The purpose of The Bridge is to connect the divides that separate us, fostering understanding and empathy among different groups. By highlighting positive initiatives and inspirational actions, The Bridge aims to create a sense of unity and shared purpose. This section brings to light stories of individuals and organizations working tirelessly to promote inclusivity, equality, and mutual respect. Through these narratives, readers are encouraged to appreciate the richness of diverse perspectives and to participate actively in building stronger, more cohesive communities.
https://stmdailynews.com/the-bridge
Community
StarKist® and Feed the Children Team Up Again to Help Put Child Hunger to Bed™
StarKist and Feed the Children are expanding the Put Child Hunger to Bed campaign (May 1–Sept 30, 2026), donating up to 100,000 pouches and matching up to $100,000 in donations.
Child hunger isn’t an abstract issue—it’s a daily reality for families in communities across the U.S. That’s why StarKist® is renewing its long-running partnership with Feed the Children through the Put Child Hunger to Bed™ campaign, turning simple, everyday actions into tangible support for kids who need it most.
Announced April 30, 2026, the campaign runs May 1 through September 30, 2026, and gives consumers two straightforward ways to participate: buy a product many already keep in their pantry, or donate directly online. Either way, the goal is the same—help more children and families access nutritious food and essential resources.
Two ways everyday choices can make an impact
StarKist is inviting shoppers to join the movement with built-in giving tied to routine purchases:
- Buy a tuna pouch, give a pouch: For every StarKist tuna pouch purchased, StarKist will donate one pouch to Feed the Children, up to 100,000 pouches.
- Donate online, double the impact: StarKist will match consumer donations dollar-for-dollar, up to $100,000, when donations are made through the campaign site.
Consumers can learn more or donate directly at StarKist.com/feedthechildren.
A partnership with more than 15 years behind it
StarKist and Feed the Children aren’t new collaborators. According to StarKist, the organizations have worked together for more than 15 years, combining product donations and financial contributions to support children and families experiencing hunger and hardship.
Michael Merritt Jr., Vice President and Head of Marketing & Innovation at StarKist, said the campaign is designed to make participation easy and meaningful—so consumers can be part of the solution through actions that fit naturally into everyday life.
Feed the Children also emphasized the broader impact: when families have reliable access to food and essentials, it doesn’t just help them get through today—it supports children’s development and future opportunities.
Jax joins the campaign to amplify awareness
To help bring the message to more families and communities, StarKist is partnering with a group of creators and advocates, including musician and mom Jax (@jax), who has 14.7 million TikTok followers and is known for uplifting, relatable content.
Jax shared that becoming a mom has deepened her perspective on food insecurity—and that no child should have to wonder where their next meal is coming from. As part of the collaboration, she’s also teaming up with Charlie The Tuna® for a new jingle tied to the campaign.
More voices joining the movement
Alongside Jax, StarKist is working with additional creators to encourage participation and share practical ways to support families:
- Becca Kufrin (@bkoof) – TV personality and mom
- Kit Hoover (@kithoover) – TV host
- Marina Chaparro (@nutrichicos) – Registered pediatric dietitian
- Samantha Busch (@samanthabusch) – Lifestyle influencer and philanthropist
The mix of entertainment, family lifestyle, and nutrition voices is intentional: the campaign is built to meet people where they already are—online, in stores, and in daily routines.
Why tuna pouches are the campaign’s centerpiece
StarKist is centering the campaign around its tuna pouches because they’re designed for convenience and nutrition—ready-to-eat, fully cooked, and available in more than 20 varieties. The company notes that each pouch delivers 12 grams or more of protein, making it an easy option for quick lunches, snacks, or on-the-go meals.
The bigger idea: when a product is already part of a household routine, tying it to giving can help scale impact—turning a small choice into support for families facing food insecurity.
How to get involved
If you want to participate between May 1 and September 30, 2026, you can:
- Purchase any StarKist tuna pouch (any size, type, or flavor) at your local grocery store or retailer
- Visit StarKist.com/feedthechildren to learn more or donate (with matching available up to the campaign limit)
Together, StarKist and Feed the Children say they’re working toward a shared goal: helping ensure kids can focus on growing, learning, and dreaming—rather than worrying about their next meal.
About the organizations
- StarKist Co. is a socially responsible company focused on convenient, nutritious proteins, known for its single-serve pouch products and its longtime mascot, Charlie The Tuna®.
- Feed the Children is a global nonprofit working to end childhood hunger in the U.S. and around the world by providing food, essentials, and opportunities to children and families.
To read more about community-related events, visit www.stmdailynews.com and search for “community.”
The Bridge
McKinley Thompson: African American Auto Designer
The first-generation Bronco was designed by McKinley Thompson Jr., Ford’s first African American designer. This highlights his significant contribution to the automotive industry during Black History Month.
The first-generation Bronco was designed by McKinley Thompson Jr., who was the first African American designer hired at Ford Motor Company.
Edited by: Rod Washington
Images: Ford Motor Company
Storyblocks
Wikipedia Wiki Commons
Visit: https://stmdailynews.com/category/the-bridge/black-history/
