The Bridge
Hard Rock International and Coca-Cola Launch ‘Women Empower’ Series for International Women’s Month
Last Updated on March 15, 2026 by Daily News Staff
Hard Rock International is teaming up with long-time partner Coca-Cola to spotlight women shaping the music business with a new content initiative and a month-long slate of events.
Announced Feb. 26, 2026, the collaboration introduces “Women Empower,” a micro-documentary series rolling out throughout March as part of Hard Rock’s annual International Women’s Month celebrations. Alongside the video series, Hard Rock says it’s aiming to host 1,000 live music and special events globally across its Cafes, Hotels, Casinos and Live venues.
A micro-documentary series focused on women across the industry
Rather than focusing only on performers, “Women Empower” highlights women working in a range of roles across music and media. Hard Rock notes that less than 5% of music and media creators are women, and the series is designed to put more faces—and job titles—into the public conversation.
The six featured women include:
- Janelle Abraham — Director/Film Producer
- Kat Luna — Singer/Songwriter
- Minami Minami — Composer/Dancer/Singer
- Claire Murphy — Guitar Tech
- Mayna Nevarez — CEO & Founder, Nevarez Communications
- Wendy Ong — Co-President/CMO, TaP Music
Elena Alvarez, Senior Vice President of Marketing and Brand Partnerships at Seminole Gaming and Hard Rock International, said the brand is using International Women’s Month to “lift the curtain” on the series while tying the celebration back to Hard Rock’s music-first identity and philanthropic work.
$100,000 donation to Women in Music
Hard Rock Heals Foundation®, Hard Rock’s charitable arm, is donating $100,000 to Women in Music, supporting the nonprofit’s education and empowerment efforts.
Nicole Barsalona, President of Women in Music, said the campaign highlights diversity on stage and “the wide range of roles across the music business—and the women behind the scenes whose work drives our industry forward.”
Limited-time Coca-Cola menu items at participating Hard Rock Cafes
Throughout March, participating Hard Rock Cafes will offer a limited-time Coca-Cola-inspired menu tied to the regions represented in the series.
Specialty drinks include:
- Passionfruit Splash — passionfruit beverage with Minute Maid Lemonade, Sprite and cranberry juice
- Mango Guava Chiller — mango and guava-flavored drink with Sprite, pineapple and lime juice
- Spiced Yuzu Soda — spiced brown sugar, yuzu and Coca-Cola blend
Food items include:
- Fattoush Chicken Caesar Salad — romaine with grilled chicken, mint, vegetables, fried naan and red wine Caesar dressing
- Mahi Sandwich — mahi filet with remoulade, lettuce, tomato and shoestring onions, served with seasoned fries
- Dulce de Leche Brownie — brownie with chocolate sauce, vanilla ice cream, dulce de leche and whipped cream
Hard Rock Hotels: curated listening experiences honoring female artists
Hard Rock Hotels will also highlight women in music through live performances, curated playlists and themed listening experiences using the brand’s Sound of Your Stay® program. Hard Rock says guests can expect music-themed amenities such as limited-edition vinyl, memorabilia highlights and playlists centered on female artists—both iconic names and emerging talent.
Events worldwide + Rock Shop merch
Hard Rock says it will host women-led performances, networking events, brunches and other community-driven experiences across its global footprint throughout March.
Hard Rock’s official International Women’s Month T-shirts are available at Rock Shop® retail locations and online.
For the full list of International Women’s Month activations, visit https://www.hardrock.com/women.
The Bridge is a section of the STM Daily News Blog meant for diversity, offering real news stories about bona fide community efforts to perpetuate a greater good. The purpose of The Bridge is to connect the divides that separate us, fostering understanding and empathy among different groups. By highlighting positive initiatives and inspirational actions, The Bridge aims to create a sense of unity and shared purpose. This section brings to light stories of individuals and organizations working tirelessly to promote inclusivity, equality, and mutual respect. Through these narratives, readers are encouraged to appreciate the richness of diverse perspectives and to participate actively in building stronger, more cohesive communities.
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