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Food and Beverage

Celebrating National Peanut Butter Day

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National Peanut Butter Day on January 24th recognizes an American staple in our pantries. Whether creamy or chunky, with chocolate or with jelly, peanut butter gets the recognition it deserves each year on this day. ( National Day Calendar)

Peanut butter is a food paste or spread made from grounddry-roasted peanuts. It commonly contains additional ingredients that modify the taste or texture, such as salt, sweeteners, or emulsifiers. Consumed in many countries, it is the most commonly used of the nut butters, a group that also includes cashew butter and almond butter (though peanuts are not nuts, peanut butter is culinarily considered a nut butter).

Peanut butter is a nutrient-rich food containing high levels of protein, several vitamins, and dietary minerals. It is typically served as a spread on bread, toast, or crackers, and used to make sandwiches (notably the peanut butter and jelly sandwich). It is also used in a number of breakfast dishes and desserts, such as granolasmoothiescrepescookiesbrownies, or croissants. (wikipedia)

https://stmdailynews.com/category/food-and-beverage/

Link: https://nationaldaycalendar.com/national-peanut-butter-day-january-24/

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Beverages

G FUEL Teams with The Vitamin Shoppe with Exclusive Lineup of Cans and Energy Formula Varieties

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PAC-MANDragon Ball ZMega ManNaruto Shippuden and TEKKEN Series Flavors Now Available at The Vitamin Shoppe Stores

NEW YORK /PRNewswire/ — G FUEL today announced that four flavors in 16 oz cans and five flavors in 40-serving tubs are now available at The Vitamin Shoppe stores across the U.S. The assortment features popular flavors and new varieties based on the hottest gaming and anime properties today, including a new flavor exclusive to The Vitamin Shoppe: Soda Ice Candy – inspired by Naruto Shippuden!

G FUEL is now available at The Vitamin Shoppe!

“The Vitamin Shoppe is a true pillar of the health and wellness world, so we’re excited to bring a fresh assortment of ready-to-drink cans and Energy Formula powders to their passionate retail community,” said G FUEL Founder and CEO Cliff Morgan. “We can’t wait for The Vitamin Shoppe customers to experience the Game-Changing Energy of G FUEL!”

In addition to the brand-new Soda Ice Candy flavor, The Vitamin Shoppe customers can pick up the following flavors in ready-to-drink 16 oz cans:

  • Kamehameha (Strawberry Lychee) – Inspired by Dragon Ball Z (140 mg of caffeine)
  • Power Pellet (Cherry Lollipop) – Inspired by PAC-MAN (140 mg of caffeine)
  • Snow Cone (300 mg of caffeine)

Each 16 oz G FUEL can has zero sugar and zero calories, along with proprietary energy and focus-enhancing complexes.

“We are thrilled to partner with G FUEL to bring this dynamic assortment of performance-driven energy drinks and formulas to the fast-growing segment of customers who are enthusiastic fans of e-sports,” said Muriel Gonzalez, Chief Merchandising and Marketing Officer of The Vitamin Shoppe. “Gaming and anime are vibrant drivers of contemporary entertainment culture, and The Vitamin Shoppe is excited to provide e-sport participants with the energy and wellness products that help them stay hydrated, support focus, and perform their best.”

The five 40-serving Energy Formula Tubs now available at The Vitamin Shoppe include:

  • Kamehameha (Strawberry Lychee) – Inspired by Dragon Ball Z
  • Power Pellet (Cherry Lollipop) – Inspired by PAC-MAN
  • Blue Bomber Slushee (Blue Raspberry Slush) – Inspired by Mega Man
  • Rage Drive (Cantaloupe) – Inspired by the TEKKEN Series
  • Snow Cone

Each serving of G FUEL Energy Formula has zero sugar, 15 calories, 140 mg of caffeine, and is loaded with antioxidants from 18 different fruit extracts.

From now through Feb. 28, fans can enter to win a special G FUEL x The Vitamin Shoppe prize pack, which will include a Sony PlayStation 5, a 12-pack of G FUEL cans and a $25 The Vitamin Shoppe Gift Card. All they have to do is “Like” the giveaway post on Instagram, tag a friend in the comment section and follow both @gfuelenergy and @vitaminshoppe for eligibility (U.S. only, 18+). For full rules and restrictions, click here.

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Enjoy the Game-Changing Energy of G FUEL at The Vitamin Shoppe stores near you. Find The Vitamin Shoppe locations by clicking here!

About G FUEL 

As The Official Energy Drink of Esports®, G FUEL provides gamers with a performance-driven alternative to standard energy drink products. With an ever-expanding, sugar-free product lineup that includes a powdered Energy Formula, ready-to-drink cans, powdered Hydration Formula and Sparkling Hydration bottles, G FUEL has firmly established itself as the market leader in the gamer energy drink industry. 

With more than 300,000 5-star Shopper Approved Ratings, a shipping network that spans over 125 countries, a nationwide retail campaign, and a global social media footprint of over 1 billion followers, G FUEL maintains the industry’s largest and most passionate community of fans, customers, content creators, and partners. Content creators and partners include the likes of NinjaMoistCr1TiKaLSentinels Esports, NoisyButters, PewDiePieMikal Bridges, Michael Dickson, Summit1GxQc, Activision, SEGA of America, Capcom®, EA, Bethesda Game Studios, Warner Bros., VIZ Media, Rare Ltd., Disney, Lucasfilm, Sony Pictures, The Tetris Company and Bandai Namco Entertainment Inc.

Join the movement today at GFUEL.com and follow us on social media @GFuelEnergy. 

About The Vitamin Shoppe

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Lifelong Wellness Starts Here™. The Vitamin Shoppe®, a subsidiary of Franchise Group Inc. (NASDAQ: FRG), is a global, omnichannel specialty retailer and wellness lifestyle Company with the mission of providing customers with the most trusted products, guidance, and services to support them on their journeys of lifelong wellness. Based in Secaucus, New Jersey, the Company offers a comprehensive assortment of nutritional solutions, including vitamins, minerals, sports nutrition, specialty supplements, herbs, homeopathic remedies, green living products, and natural beauty products. In addition to carrying products from approximately 700 national brands, The Vitamin Shoppe offers products from its proprietary brands within its owned and wholesale channels, including: The Vitamin Shoppe®, Vthrive The Vitamin Shoppe™, BodyTech®, BodyTech® Elite, fitfactor™, fitfactor KETO™, plnt®, ProBioCare®, True Athlete®, and TrueYou™. In the U.S., the Company conducts business through over 700 company-operated retail stores under The Vitamin Shoppe and Super Supplements™ banners, and via its website, www.vitaminshoppe.com. The company is expanding its retail footprint via an innovative, omnichannel franchising model and opened its first franchise store in 2022. Globally, The Vitamin Shoppe serves customers in select Asia, South America, and Central America markets through local omnichannel partners.

SOURCE G FUEL

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FDA CDC News

Food Safety Tips for Game Day

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/PRNewswire/ — Super Bowl Sunday is coming up and you may be planning a party with friends and family. These parties often involve finger foods, communal dishes, and treats that are left out for long periods of time—which can lead to foodborne illness (also known as food poisoning).  Don’t let foodborne illness ruin the fun. Check out these tips from the U.S. Food and Drug Administration and learn how you can keep your food safe.

Food Safety Tips for Game Day

CLEAN

  • Wash your hands with warm water and soap for at least 20 seconds before and after handling food and after using the bathroom, changing diapers, and handling pets.
  • Wash your cutting boards, dishes, utensils, and counter tops with hot soapy water after preparing each food item.
  • Rinse fresh fruits and vegetables under running tap water, including those with skins and rinds that are not eaten. Scrub firm produce with a clean produce brush.

SEPERATE

  • Separate raw meat, poultry, seafood, and eggs from other foods in your shopping cart, grocery bags, and refrigerator.
  • Use one cutting board for fresh produce and a separate one for raw meat, poultry, and seafood.
  • Never place cooked food on a plate that previously held raw meat, poultry, seafood, or eggs unless the plate has been washed in hot, soapy water.
  • Don’t reuse marinades used on raw foods unless you bring them to a boil first.
  • If baking, make sure that no raw flour is on surfaces that contact other foods.

COOK

  • Use a food thermometer to ensure the safety of meat, poultry, seafood, and egg products. These foods must be cooked to a safe minimum internal temperature to destroy any harmful bacteria.
  • When cooking in a microwave oven, cover food, stir, and rotate for even cooking. If there is no turntable, rotate the dish by hand once or twice during cooking. Always allow standing time, which completes the cooking, before checking the internal temperature with a food thermometer.

CHILL

  • Refrigerate or freeze meat, poultry, eggs, seafood, and other perishables within 2 hours of cooking or purchasing. Refrigerate within 1 hour if the temperature outside is above 90° F.
  • Divide large amounts of leftovers into shallow containers for quicker cooling in the refrigerator.

SERVE

  • Keep cold foods chilled to 40 °F or below and hot foods heated to 140 °F or above.
  • If you’re planning a buffet and aren’t sure how quickly the food will be eaten, keep serving portions small. Prepare a number of small platters and dishes ahead of time and replace the serving dishes with the fresh ones throughout the party.
  • Don’t add new food to an already filled serving dish. Instead, replace nearly empty serving dishes with freshly filled ones.
  • Watch the clock with leftovers. Whether you’re sending “doggie bags” home with guests or are saving them for yourself, leftovers should be refrigerated as soon as guests arrive home and/or within 2 hours!

Learn more at:
http://www.fda.gov/Food/FoodborneIllnessContaminants/BuyStoreServeSafeFood/ucm328131.htm

SOURCE U.S. Food and Drug Administration

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Food and Beverage

SING A CHEESY NEW TUNE WITH THE RELEASE OF “BLOCK JAMS” FROM TILLAMOOK®

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Dairy Co-Op Drops Album of Cheddar-Inspired Tracks by TikTok Creators That You Never Knew You Needed

TILLAMOOK /PRNewswire/ — Big Game viewers are encouraged to turn up their snack games with Tillamook’s bold cheddar slices, shreds, and blocks, all while munching along to “Block Jams,” a compilation of cheddar tracks that will literally get eaters everywhere singing a cheesy new tune.

The creative campaign is the first-ever Big Game advertisement from the beloved dairy co-op, Tillamook County Creamery Association (TCCA). A modern (and more delicious) take on the classic CD infomercial, the spot was developed by TCCA in partnership with creative agency 72andSunny Los Angeles. “Block Jams” features three TikTok creators dropping bold and epic music tracks inspired by their favorite Tillamook Cheddar products:

“This campaign is about helping consumers to make the best possible choice for their game day spreads and hopefully we’re bringing a little joy through the power of music at the same time,” said Kate Boltin, Vice President, Brand Marketing, TCCA. “The ear-worm tracks on Block Jams, that we are so honored to have partnered on with these talented creators, not only underscore our uncompromising brand commitment to quality standards, but are meant to be fun reminders as shoppers peruse the grocery store aisles too.”

While some tune in for the game, food is *actually* the #1 reason most people gather on football’s favorite Sunday1. Knowing that food is the real MVP, TCCA is making bold moves to ensure that consumers Big Game snacks are a touchdown. TCCA’s delicious dairy products are made the right way – without shortcuts or compromises – from the brand’s uncompromising standards to carefully sourced ingredients and making products with care, Tillamook Cheddar makes every bite the grate-est bite ever. 

“Tillamook Cheddar is so good, it needed to be celebrated. Musically! So, we tapped the TikTok creator community to bring their fresh and unexpected takes on Tillamook Cheddar with songs of love and dairy devotion,” said 72andSunny.

Tillamook’s “Block Jams” is running across connected TV, digital video, social, audio, and out of home. Cheddar and music enthusiasts alike can tune in at tillamook.com/block-jams. The spot will be running in 22 local markets during Music’s Biggest Night on February 5 and the Big Game on February 12.

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Block Jams is not sold in stores, but Tillamook Cheddar is. Tillamook products are available at major retailers nationwide. Find products at a store near you at Tillamook.com

About Tillamook County Creamery Association Founded in 1909 as a farmer-owned cooperative, Tillamook County Creamery Association (TCCA) recently achieved the distinction as a Certified B Corporation® (B Corp™) and prides itself on its commitment to bringing to market the most consistent, best tasting, highest quality dairy products made in the most natural way possible. Guided by the belief that everyone deserves real food that makes them feel good every day, Tillamook® produces internationally recognized, award-winning cheese as well as exceptional ice cream, butter, cream cheese spreads, yogurt, and sour cream, made with unwavering values that never sacrifice or compromise quality for profit. TCCA is owned by a group of farming families, primarily based in Tillamook County, Oregon. TCCA operates production facilities in Tillamook and Boardman, Oregon and employs more than 900 people throughout the state. The Tillamook Creamery is the largest tourist attraction on the coast of Oregon and one of the most popular in the state, attracting more than one million visitors each year. For more information on TCCA and Tillamook, visit Tillamook.com

1 https://swnsdigital.com/us/2020/01/majority-of-people-enjoy-the-food-more-than-the-football-game-at-a-super-bowl-party/

SOURCE Tillamook County Creamery Association

https://stmdailynews.com/category/entertainment/

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