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Dreamer to Doer: Taco Bell Foundation’s Ambition Accelerator Fuels Young Changemaker’s Bold Idea

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Following the second annual Ambition Accelerator Summit, 24-year-old changemaker Victoria Lamar receives $25,000 in funding to help excel her education-focused initiative.

IRVINE, Calif. /PRNewswire/ — Taco Bell Foundation and nonprofit partner Ashoka announced today the top changemaker in the second Ambition Accelerator Summit, hosted at Taco Bell’s headquarters in Irvine, Calif. Victoria Lamar pitched Securing Degrees, a national scholarship coaching platform that helps students alleviate the financial burden of higher education, winning the challenge and receiving a $25,000 social impact grant.

changemaker
The top changemaker of the Taco Bell Foundation’s Ambition Accelerator, Victoria Lamar, founder of Securing Degrees.

Changemaker Recognition

The prize funding will enable the Atlanta-based initiative to expand and provide additional resources to students aged 17 to 22, especially those from underrepresented communities. Since 2018, Securing Degrees has assisted over 4,000 families in securing $20 million in scholarships, ensuring debt-free education. Students on the platform are provided access to experienced coaches who help identify scholarships, craft compelling narratives, and meet application deadlines.

“Participating in the Ambition Accelerator program has been a transformative experience,” said Victoria Lamar, the 2024 Ambition Accelerator grand prize recipient. “The support and resources provided are empowering me to drive meaningful change and will allow me to take Securing Degrees to the next level. I’m excited to see the positive impact Securing Degrees can make with the help of the Taco Bell Foundation and Ashoka.”

After receiving over 370 applications from young people across the country, the Taco Bell Foundation invited the top 50 changemakers, including Victoria, for an immersive experience at Taco Bell’s headquarters this week. These Summit Semi-Finalists were granted the opportunity to enhance their entrepreneurial skills by participating in workshops focused on storytelling, community building, networking, and more. Each Semi-Finalist received $1,000 in seed funding for their social ventures, and five finalists were invited to a pitch competition. The grand prize recipient of the pitch competition received $25,000 in addition to previous competition awards and a Taco Bell gift card, gifted by Taco Bell Corp. The other four finalists were awarded an additional $5,000 each to further develop their projects.

“We created Ambition Accelerator to elevate the voices of our future leaders,” said Julie Davis, Global Chief Legal Officer, Taco Bell & Executive Sponsor, Taco Bell Foundation. “By fostering a supportive network and providing essential tools over the past few days, we hope these bright, socially motivated individuals will feel empowered to continue their work and make a difference in their communities.”

In addition to Securing Degrees, the other projects selected to participate in the pitch competition included:

  • Farms for Thought: Farms for Thought combats food deserts by deploying autonomous vertical farms in schools. Through partnerships and innovative technology, the program aims to improve access to healthy food, promote education, and empower communities.
  • Elevate the Navajo Nation: Navajo youth face challenges such as substance abuse, poverty, domestic violence, hopelessness, and lack of guidance. To address these issues, multi-generational Navajo leaders have created Elevate Navajo, a program that provides mentorship to help youth navigate these challenges. The program aims to build long-term, life-changing relationships, equipping Navajo youth to thrive and contribute to their community.
  • Every Kid Gets a Robot (EKGAR): Founded in 2019, The STEAM Connection is a 501(c)(3) charity led by youth and minorities, dedicated to democratizing technical education for Indigenous youth through robotics by providing free access to cutting-edge solutions. The STEAM Connection has created Every Kid Gets A Robot (EKGAR), an educational robotics kit that costs less than $20 to produce. It’s provided free of charge to K-12 students, boosting their technical skills by 70%. So far, EKGAR has reached 45,000 youth.
  • SignAll: Less than 0.1% of the hearing population understands sign language. SignAll is an AI-based sign language translation app that provides real-time translations by leveraging a mobile device’s camera at the person signing, helping to break down barriers in communication.

To narrow down these breakthrough ideas and select the winner, Taco Bell Foundation invited a panel of judges to deliberate including:

  • Kim Malek, Founder & CEO, Salt & Straw
  • Stephen Green, Founder, PitchBlack
  • Chris White, EVP of Brand Partnerships, The SpringHill Company
  • Neil Borkan, Taco Bell Franchisee & Chairman, Taco Bell Foundation
  • SG Ellison, Taco Bell Franchisee & President of Diversified Restaurant Group and A&C Ventures
  • Tim Bergevin, Vice President of Entertainment & Community Marketing, Taco Bell

“Meeting the participants and witnessing the connections they have made over these past few days is incredible,” said Tia Johnston Brown, Executive Director of Ashoka’s Youth Venture. “The Ambition Accelerator Summit embodies Ashoka and the Taco Bell Foundation’s mission to empower individuals to pursue their passion. These young people are already changing the world.”

Funded by Yum! Brand’s $100 million Unlocking Opportunity Initiative, Ambition Accelerator is dedicated to creating pathways for a more equitable and inclusive society. The inaugural Ambition Accelerator India Summit will be taking place in September in Bengaluru.

About Taco Bell Foundation 

Taco Bell Foundation, Inc. is a 501(c)(3) public charity that helps break down barriers to educate and inspire the next generation of America’s young leaders. Since 1992, the Taco Bell Foundation has reached more than 5 million young people across the country and has awarded more than $188 million in grants and scholarships, focused on education and career readiness. For more information about the Taco Bell Foundation, visit www.tacobellfoundation.org.

About Ashoka 

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Ashoka is the largest global network of leading social entrepreneurs—individuals with new ideas to systemically address the world’s biggest challenges and the entrepreneurial skill to transform those ideas into national, regional and global social impact. For over 40 years, Ashoka has supported over 4,000 social entrepreneurs in 90 countries with solutions addressing society’s most pressing issues. Ashoka’s vision is a world in which Everyone is a Changemaker—a society that responds quickly and effectively to challenges, and where every individual has the freedom, confidence and societal support to address any social problem. For more information, visit ashoka.org.    

Katie Snyder – Edelman
katie.snyder@edelman.com 

Chad Hoffmann – Taco Bell Corp.
chad.hoffmann@yum.com 

Tia Johnston Brown – Ashoka
tjohnston@ashoka.org 

SOURCE Taco Bell Corp.

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The Knowledge

Why Is It Called Century Boulevard? The Story Behind South Los Angeles’ “100th Street”

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Century Boulevard in Los Angeles is actually named after its position as 100th Street in the city grid.

LOS ANGELES — Century Boulevard is one of the most recognizable east–west corridors in South Los Angeles, stretching from Watts to Los Angeles International Airport (LAX). But despite its grand-sounding name, the origin of “Century” is surprisingly simple—and rooted in math.

The Meaning Behind “Century”

Century Boulevard sits roughly 100 blocks south of downtown Los Angeles, where the city’s street numbering system begins at 1st Street and Main Street. Instead of naming the road “100th Street,” city planners opted for a more distinctive and memorable name: Century Boulevard.

In this case, “Century” literally means 100.

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Part of Los Angeles’ Grid System

Los Angeles was designed using a grid-based street layout, especially in its expanding southern neighborhoods during the early 20th century. Streets were often named or numbered based on their distance from downtown.

Century Boulevard aligns with what would have been the 100th Street corridor—making it a key reference point in the city’s geography.

A Street That Evolved Over Time

Before it became Century Boulevard, portions of the roadway were known by other names, including Pine Avenue and San Antonio Street. As the region developed and expanded, these segments were unified under a single name in the 1920s.

This consolidation helped streamline navigation and supported growing transportation needs.

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From Local Road to Global Gateway

The importance of Century Boulevard grew significantly with the rise of Los Angeles International Airport (LAX). Today, it serves as a major gateway for millions of travelers entering the city.

The road connects diverse communities—from historic neighborhoods in South Los Angeles to the bustling airport corridor—making it both a local lifeline and an international entry point.

More Than Just a Name

Century Boulevard reflects a broader pattern in Los Angeles street naming:

  • Some streets honor historical figures
  • Others reflect geography or culture
  • And some, like Century, are rooted in the city’s structured grid system

It’s a reminder that even the most ordinary street names can reveal deeper stories about how a city was built.

The Bottom Line

Century Boulevard isn’t named after an event—it’s named for its location. Positioned at the 100th Street line, it represents both the logic of Los Angeles’ design and the growth of the city over time.

Now you know.

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Feeding America Highlights Farmers’ Role in Fighting Hunger on National Agriculture Day

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Feeding America is marking National Agriculture Day by recognizing farmers, ranchers, and producers as key partners in the fight against hunger.

In a March 24 press release, the organization said the agricultural community plays a vital role in helping food banks and pantries deliver fresh, nutritious food to families across the country. Feeding America noted that produce, dairy, and protein are among the most requested foods by neighbors facing hunger and make up half of all food distributed through its network.

The organization said that in 2025, its network worked with growers to rescue 971 million pounds of fresh produce, helping redirect surplus food to communities in need. Feeding America also pointed to federal nutrition and farm support programs, saying government purchases from U.S. growers provide more than 20% of the food distributed through its network.

Ami McReynolds, Feeding America’s chief advocacy and community partnerships officer, said supporting farmers is directly connected to helping families access healthy meals. The organization is also urging Congress to support additional farm aid and a Farm Bill that strengthens nutrition programs.

Feeding America said a recent poll found that 95% of voters view hunger as a nonpartisan issue, reinforcing support for collaborative solutions between agriculture, food banks, and policymakers.

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The Bridge is a section of the STM Daily News Blog meant for diversity, offering real news stories about bona fide community efforts to perpetuate a greater good. The purpose of The Bridge is to connect the divides that separate us, fostering understanding and empathy among different groups. By highlighting positive initiatives and inspirational actions, The Bridge aims to create a sense of unity and shared purpose. This section brings to light stories of individuals and organizations working tirelessly to promote inclusivity, equality, and mutual respect. Through these narratives, readers are encouraged to appreciate the richness of diverse perspectives and to participate actively in building stronger, more cohesive communities.

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McDonald’s First Job Confessional Turns Career Stories Into Free Meal Opportunity

McDonald’s is launching First Job Confessional, a campaign inviting fans to share first job stories for a chance to receive a $15 gift card in select cities.

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McDonald’s is launching First Job Confessional, a campaign inviting fans to share first job stories for a chance to receive a $15 gift card in select cities.
McDonald’s is Asking Fans to Get Real About Their First Job Skills in Exchange for Free Meals

First Job Confessional

McDonald’s is putting first jobs in the spotlight with a new campaign that asks fans to share the real-world skills they gained early in their working lives. Launched on National Employee Appreciation Day, the brand’s First Job Confessional invites people to reflect on how those first roles helped shape their careers — and, in some cases, earn a free meal in the process.

The campaign is built around a simple idea: first jobs often teach lasting skills that deserve more recognition. Whether someone learned problem-solving while babysitting, communication during a lunch rush, or teamwork behind a counter, McDonald’s is framing those experiences as valuable career foundations. The company says those are the same kinds of skills employers continue to prioritize as workplace demands evolve.

McDonald’s is launching First Job Confessional, a campaign inviting fans to share first job stories for a chance to receive a $15 gift card in select cities.
McDonald’s is Asking Fans to Get Real About Their First Job Skills in Exchange for Free Meals

How the First Job Confessional Works

In select cities, McDonald’s is setting up confessional booths designed to look like ordering kiosks. But instead of placing a meal order, participants can record a story about their first job and the skills they picked up along the way. Those who take part in person will have the opportunity to receive a $15 McDonald’s gift card, while supplies last.

Fans who cannot attend in person can still join online by posting their stories using #FirstJobConfessional. McDonald’s says selected videos may also be featured on its YouTube channel, extending the campaign beyond the live events.

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The Bridge is a section of the STM Daily News Blog meant for diversity, offering real news stories about bona fide community efforts to perpetuate a greater good. The purpose of The Bridge is to connect the divides that separate us, fostering understanding and empathy among different groups. By highlighting positive initiatives and inspirational actions, The Bridge aims to create a sense of unity and shared purpose. This section brings to light stories of individuals and organizations working tirelessly to promote inclusivity, equality, and mutual respect. Through these narratives, readers are encouraged to appreciate the richness of diverse perspectives and to participate actively in building stronger, more cohesive communities.

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