Making a Difference
Fueling Futures: How schools are helping end student hunger
(Family Features)In today’s America, 1 in 5 children faces hunger or food insecurity – a reality reported by the U.S. Department of Agriculture (USDA). For Black, Indigenous and Hispanic youth, these numbers are even higher. With rising poverty and deepening income inequality, the number of children living in food-insecure households has increased by 45% since 2021.
Ending Student Hunger
One powerful solution to youth food insecurity begins in the nation’s schools. Nearly 30 million students – more than 60% of all schoolchildren – rely on school meals for all or part of their daily nourishment, according to the USDA. For many, these meals are the only reliable source of nutrition they receive each day.
Explore these “ABC’s” of how school meals and the dedicated professionals behind them are key to ensuring nutrition equity and food justice for all children.
A. School meals are healthier than many realize.
According to a survey by national nonprofit GENYOUth, nearly half of Americans are unaware children receive their healthiest meals at school. A study from Tufts University concluded “schools are now the single healthiest place Americans are eating,” by offering healthy nutrition including milk and dairy, whole grains, fruits, vegetables and lean proteins.
“As school meals lay a foundation for children to develop strong minds and bodies, we are committed to scaling proven solutions to ensure every child is well-nourished and ready to learn,” said GENYOUth CEO Ann Marie Krautheim, MA, RD, LD.
B. School breakfast fuels academic success.
Research shows students are more likely to skip breakfast than any other meal, but those who eat breakfast are setting themselves up for academic success. Students who start their days with nutritious breakfasts are more likely to score higher on standardized tests, improve concentration and memory, and maintain better attendance. On the flip side, kids who skip breakfast are not only missing out on these benefits – they’re also less likely to eat healthy in general.
C. Innovative school-meal equipment boosts breakfast participation.
Cutting-edge school meal equipment and models, such as grab-and-go mobile meal carts, breakfast in the classroom and second chance breakfast, are breaking down barriers of time and stigma, leading to up to a 58% increase in average daily school meal participation. Additionally, smoothie programs are making school breakfast more appealing, offering students delicious, drinkable combinations of milk, yogurt and fruit.
Now in its second decade of service, GENYOUth has increased access to 11.8 billion nutritious school meals nationwide.
“No child living in one of the world’s most food secure nations should go hungry or without access to affordable, health-promoting foods,” said Barb O’Brien, chair of GENYOUth’s board of directors and president and CEO of Dairy Management Inc. “Dairy farmers and the broader U.S. dairy community’s decades-long commitment to support child nutrition programs, including schools, helps to ensure equitable access to nutritious foods like dairy that help children thrive and that support a positive food future for all.”
To help make sure the only hunger a child feels is the hunger to learn, visit GENYOUthnow.org and discover how you can make a difference.
SOURCE:
GENYOUth
The Bridge is a section of the STM Daily News Blog meant for diversity, offering real news stories about bona fide community efforts to perpetuate a greater good. The purpose of The Bridge is to connect the divides that separate us, fostering understanding and empathy among different groups. By highlighting positive initiatives and inspirational actions, The Bridge aims to create a sense of unity and shared purpose. This section brings to light stories of individuals and organizations working tirelessly to promote inclusivity, equality, and mutual respect. Through these narratives, readers are encouraged to appreciate the richness of diverse perspectives and to participate actively in building stronger, more cohesive communities.
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Community
StarKist® and Feed the Children Team Up Again to Help Put Child Hunger to Bed™
StarKist and Feed the Children are expanding the Put Child Hunger to Bed campaign (May 1–Sept 30, 2026), donating up to 100,000 pouches and matching up to $100,000 in donations.
Child hunger isn’t an abstract issue—it’s a daily reality for families in communities across the U.S. That’s why StarKist® is renewing its long-running partnership with Feed the Children through the Put Child Hunger to Bed™ campaign, turning simple, everyday actions into tangible support for kids who need it most.
Announced April 30, 2026, the campaign runs May 1 through September 30, 2026, and gives consumers two straightforward ways to participate: buy a product many already keep in their pantry, or donate directly online. Either way, the goal is the same—help more children and families access nutritious food and essential resources.
Two ways everyday choices can make an impact
StarKist is inviting shoppers to join the movement with built-in giving tied to routine purchases:
- Buy a tuna pouch, give a pouch: For every StarKist tuna pouch purchased, StarKist will donate one pouch to Feed the Children, up to 100,000 pouches.
- Donate online, double the impact: StarKist will match consumer donations dollar-for-dollar, up to $100,000, when donations are made through the campaign site.
Consumers can learn more or donate directly at StarKist.com/feedthechildren.
A partnership with more than 15 years behind it
StarKist and Feed the Children aren’t new collaborators. According to StarKist, the organizations have worked together for more than 15 years, combining product donations and financial contributions to support children and families experiencing hunger and hardship.
Michael Merritt Jr., Vice President and Head of Marketing & Innovation at StarKist, said the campaign is designed to make participation easy and meaningful—so consumers can be part of the solution through actions that fit naturally into everyday life.
Feed the Children also emphasized the broader impact: when families have reliable access to food and essentials, it doesn’t just help them get through today—it supports children’s development and future opportunities.
Jax joins the campaign to amplify awareness
To help bring the message to more families and communities, StarKist is partnering with a group of creators and advocates, including musician and mom Jax (@jax), who has 14.7 million TikTok followers and is known for uplifting, relatable content.
Jax shared that becoming a mom has deepened her perspective on food insecurity—and that no child should have to wonder where their next meal is coming from. As part of the collaboration, she’s also teaming up with Charlie The Tuna® for a new jingle tied to the campaign.
More voices joining the movement
Alongside Jax, StarKist is working with additional creators to encourage participation and share practical ways to support families:
- Becca Kufrin (@bkoof) – TV personality and mom
- Kit Hoover (@kithoover) – TV host
- Marina Chaparro (@nutrichicos) – Registered pediatric dietitian
- Samantha Busch (@samanthabusch) – Lifestyle influencer and philanthropist
The mix of entertainment, family lifestyle, and nutrition voices is intentional: the campaign is built to meet people where they already are—online, in stores, and in daily routines.
Why tuna pouches are the campaign’s centerpiece
StarKist is centering the campaign around its tuna pouches because they’re designed for convenience and nutrition—ready-to-eat, fully cooked, and available in more than 20 varieties. The company notes that each pouch delivers 12 grams or more of protein, making it an easy option for quick lunches, snacks, or on-the-go meals.
The bigger idea: when a product is already part of a household routine, tying it to giving can help scale impact—turning a small choice into support for families facing food insecurity.
How to get involved
If you want to participate between May 1 and September 30, 2026, you can:
- Purchase any StarKist tuna pouch (any size, type, or flavor) at your local grocery store or retailer
- Visit StarKist.com/feedthechildren to learn more or donate (with matching available up to the campaign limit)
Together, StarKist and Feed the Children say they’re working toward a shared goal: helping ensure kids can focus on growing, learning, and dreaming—rather than worrying about their next meal.
About the organizations
- StarKist Co. is a socially responsible company focused on convenient, nutritious proteins, known for its single-serve pouch products and its longtime mascot, Charlie The Tuna®.
- Feed the Children is a global nonprofit working to end childhood hunger in the U.S. and around the world by providing food, essentials, and opportunities to children and families.
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Community
Chicken Salad Chick Foundation Presents Record-Breaking Donation to CURE Childhood Cancer
Chicken Salad Chick Foundation raised a record $382,604.30 for CURE Childhood Cancer in 2025, fueled by Cookies for a CURE and the Giving Card program.
Chicken Salad Chick and the guests who keep its dining rooms busy just delivered a major win for pediatric cancer research and family support in Atlanta and beyond.
The fast-casual chicken salad brand announced that through the Chicken Salad Chick Foundation, it raised a record-breaking $382,604.30 for CURE Childhood Cancer throughout 2025. The donation was presented at the companys annual owner conference on March 23, 2026, surpassing last years total by more than $50,000 and marking the largest single gift in the partnerships history.
A hometown partnership with real-world reach
Both organizations are headquartered in Atlanta, and the relationship has become a consistent, community-powered pipeline of support for families navigating childhood cancer. For CURE, that support helps fund targeted research and provide crisis-oriented assistance to patients and caregiversthe kind of help that matters immediately when a diagnosis changes everything.
For families facing a diagnosis right now, that impact is real, said Kristin Connor, CEO of CURE Childhood Cancer. It means more options, more precision, and a better chance at a good outcome.
How the $382K was raised: cookies, cards, and local giving
The 2025 total came from two guest-facing initiatives that have become annual traditions:
- Cookies for a CURE (September 2025): During Childhood Cancer Awareness Month, Chicken Salad Chick sold its Lemon Burst Buttercream Cookies, with proceeds benefiting CURE Childhood Cancer through the foundation.
- Giving Card program (NovemberDecember 2025): The program splits proceeds50% to CURE Childhood Cancer and 50% to local charities chosen by individual restaurants. Those local partners often include organizations focused on food insecurity and other cancer-related causes.
That second piece is what makes the campaign feel especially community-forward: each restaurant can support national research while also backing on-the-ground organizations in its own neighborhood.
A testament to the generosity of our guests
Chicken Salad Chick President and CEO Scott Deviney credited the milestone to the people who show upguests, franchise owners, and teams across the brands footprint.
Surpassing last years total and reaching a new record is a testament to the generosity of our guests, the dedication of our franchise owners, and the passion our teams bring to serving others, Deviney said. Together, we are making a meaningful difference in the lives of children and families facing childhood cancer.
The foundations broader mission: fighting cancer and feeding the hungry
Founded in 2014 by Kevin and Stacy Brown, the Chicken Salad Chick Foundation focuses on two core missions: fighting cancer and feeding the hungry. Since launching in 2017, the foundation has donated more than $2 million to support pediatric cancer research and address food insecurity in local communities.
The brand itself has grown to more than 335 restaurants across 22 states, giving campaigns like Cookies for a CURE a national platformand turning small guest choices into a measurable annual impact.
What to watch for
Cookies for a CURE is set to return this September, again aligning with Childhood Cancer Awareness Month. For guests, its a familiar way to participate: order cookies, support families, and help fund research aimed at improving outcomes for kids facing cancer.
For more information, visit www.chickensaladchick.com and www.curechildhoodcancer.org.
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Community
GENYOUth and Taste of the NFL Help Expand Access to 75 Million School Meals Nationwide
GENYOUth and Taste of the NFL will help provide access to 75 million school meals through a $1.5 million initiative benefiting 500 schools and 275,000 students nationwide.
Super Bowl LX fundraising efforts will support 500 schools and help combat student hunger across all 32 NFL markets.
A major effort to fight student hunger is set to make a lasting impact on schools across the United States. GENYOUth, a national nonprofit focused on improving youth nutrition and physical activity, announced that its 2026 Taste of the NFL event and related initiatives will generate a combined impact of $1.5 million, helping provide access to an estimated 75 million school meals for students nationwide.
The funding is expected to benefit approximately 500 schools and 275,000 students, strengthening nutrition security in communities across all 32 NFL club markets.
Tackling Student Hunger Through Football and Food
Held on February 7, 2026, ahead of Super Bowl LX in San Francisco, Taste of the NFL brought together celebrity chefs, NFL legends, current players, corporate sponsors, and community leaders to raise awareness and funds for student nutrition programs.
The event featured renowned chefs including Andrew Zimmern, Carla Hall, Lasheeda Perry, Mark Bucher, and Sayat and Laura Ozyilmaz, along with appearances by Cat Cora and Tyler Florence. More than 20 culinary professionals participated alongside over 30 NFL players and legends, creating a unique experience that blended sports, food, and philanthropy.
According to GENYOUth CEO Ann Marie Krautheim, school meals remain a critical resource for millions of children.
“For millions of children, school meals are more than nutrition—they are a lifeline that helps students show up ready to learn, grow, and thrive,” Krautheim said. “Together, we are turning shared commitment into real opportunity—fueling brighter, healthier futures for kids across the country.”
Support from the NFL and PepsiCo
Taste of the NFL was made possible through support from the NFL, the NFL Foundation, and presenting sponsor PepsiCo, along with numerous corporate and community partners.
The NFL has long supported initiatives aimed at improving youth health and wellness, using the league’s visibility to address challenges facing communities nationwide.
Anna Isaacson, NFL Senior Vice President of Social Responsibility and a GENYOUth board member, emphasized the role football can play in bringing people together for meaningful causes.
“By leveraging the unifying power of football and moments like Super Bowl LX, we can bring together partners, communities, and resources to make a meaningful difference in supporting the health and well-being of kids nationwide,” she said.
PepsiCo, a longtime partner of GENYOUth, also highlighted the importance of collaborative efforts in addressing food insecurity among children.
Beyond the Big Game
The impact of Taste of the NFL extends well beyond a single fundraising event.
Leading up to Super Bowl LX, GENYOUth’s Super Schools initiative delivered Grab and Go meal equipment packages to more than 60 schools throughout the San Francisco Bay Area. These resources help schools increase student participation in meal programs by making nutritious meals more accessible throughout the school day.
The 2026 Super Schools program is expected to expand access to approximately 9 million school meals annually while creating more opportunities for daily physical activity for more than 33,000 students.
By providing equipment, resources, and support directly to schools, GENYOUth aims to remove barriers that often prevent students from accessing healthy meals and active lifestyles.
A Growing Mission
GENYOUth has become one of the nation’s leading organizations focused on youth wellness. To date, the nonprofit has supported more than 77,000 schools across the United States, helping millions of children gain greater access to nutrition and physical activity programs.
The organization’s efforts are especially important as schools continue addressing food insecurity, a challenge that affects families in communities large and small across the country.
As planning begins for Taste of the NFL 2027 in Los Angeles, organizers hope to build on this year’s success and continue expanding programs that ensure students have access to the nutritious meals they need to learn, grow, and succeed.
For GENYOUth and its partners, the goal remains clear: no child should have to face hunger while trying to get an education.
Source: Information for this article was provided by GENYOUth and PR Newswire. Additional information is available through the GENYOUth Press Release Archive and the Taste of the NFL News Center.
The Bridge is a section of the STM Daily News Blog meant for diversity, offering real news stories about bona fide community efforts to perpetuate a greater good. The purpose of The Bridge is to connect the divides that separate us, fostering understanding and empathy among different groups. By highlighting positive initiatives and inspirational actions, The Bridge aims to create a sense of unity and shared purpose. This section brings to light stories of individuals and organizations working tirelessly to promote inclusivity, equality, and mutual respect. Through these narratives, readers are encouraged to appreciate the richness of diverse perspectives and to participate actively in building stronger, more cohesive communities.
https://stmdailynews.com/the-bridge
