Food and Beverage
KFC® and Hatch Invite You to Fall Asleep to the Sleep-Inducing Sound of Fried Chicken
Introducing “Kentucky Fried Chicken Rain,” inspired by the sound of New KFC Original Recipe® Tenders, available on Hatch Restore 2 smart sleep devices
LOUISVILLE, Ky. /PRNewswire/ — Did you ever think you’d use the expression, “I could just cozy up to the sound of fried chicken?” Well, from ASMR social media channels to film and television production set rumors, the internet has recently unearthed the humorous phenomenon that the sound of cooking fried chicken sounds almost identical to the soothing, sleep-inducing sound of rain falling.
To further investigate, Hatch, a sleep wellness company that creates premium sleep audio content, and KFC®, the “OG” of fried chicken, have come together to release a new “Kentucky Fried Chicken Rain” content channel that can help lull you to sleep. The custom sound is available on Restore 2 smart sleep devices with a Hatch+ premium content subscription beginning today. Fried chicken and ASMR lovers will also be able to access the new “Kentucky Fried Chicken Rain” sound on the Hatch for Sleep and KFC YouTube channels as well as the Hatch for Sleep Spotify page.
The inspiration for the content channel came straight from Louisville, KY, where Hatch visited KFC’s headquarters and test kitchen to learn more about and capture the real sound of fried chicken. Hatch employees worked alongside KFC’s food innovation team to record the soothing sounds of frying KFC’s new Original Recipe® Tenders.
“At Hatch, we take pride in producing the most effective audio for sleep. When we kept seeing social media posts about the similarity between frying chicken and rain, we decided to make the absolute best version of that audio” said Eric Pallotta, CMO at Hatch. “And who better than the OG fried chicken experts themselves, KFC, to do it with! We’re so excited to see our customers’ reactions to this fun, quirky content and can help them fall asleep to fried chicken right before bed without ever taking a bite.”
“The taste and smell of our secret blend of 11 herbs and spices may be iconic, but who knew the sound of that delicious chicken frying could help you fall asleep?” said Catherine Tan-Gillespie, KFC’s U.S. Chief Marketing and Development Officer. “Now in addition to enjoying the taste of our new KFC Original Recipe® Tenders, people can drift off to sleep thanks to the soothing sound of frying, with the ‘Kentucky Fried Chicken Rain’ content channel on Hatch+.”
This unique brand partnership includes the new content offering, humorous “BTS” brand and social content from Hatch’s visit and recording session at the KFC test kitchen, along with co-branded products, including a Hatch x KFC Sleep Shirt, available for purchase at KFCShop.com. KFC Rewards* loyalty members will also be able to purchase a Hatch Restore 2 device at a special discount, so they can enjoy the content for themselves at home in bed (limit one per customer).
The Hatch x KFC partnership content is just one of the many offerings available in the Hatch+ premium audio library. From guided meditations to screen-free shows, to sleep stories and relaxing music, Hatch+ unlocks a world of sleep content options and offerings that can help the whole family get better rest.
KFC introduced its new KFC Original Recipe® Tenders nationwide on Oct. 14, with a bold battle cry to its tenders rivals. KFC’s new Original Recipe Tenders are double hand-breaded with KFC’s world-famous, top-secret blend of 11 herbs and spices and fried to golden perfection, making them deliciously crispy, juicy and flavorful. Fried chicken fans can score KFC’s new tenders at unbeatable value – for just $5**, customers will get three KFC Original Recipe® Tenders, Secret Recipe Fries and two of KFC’s signature sauces – customer’s choice of Comeback Sauce, Sticky Chicky, or KFC® Sauce.
*KFC Rewards program only available with online orders at participating KFC restaurants within the 50 U.S. states. Account creation required.
**Prices and participation may vary. Prices higher in AK, HI, CA and third-party ordering websites. Tax, tip and fees extra.
About KFC
KFC Corporation, based in Louisville, Ky., has been serving up Finger Lickin’ Good Original Recipe® fried chicken since 1952, including chicken on the bone, nuggets and tenders. Beyond the top secret 11 herbs & spices, KFC specialties include the KFC Chicken Sandwich, Extra Crispy™ chicken, KFC Famous Bowls®, Pot Pies, Secret Recipe Fries, biscuits and homestyle sides. There are over 30,000 KFC restaurants in 150 countries and territories around the world. KFC Corporation is a subsidiary of Yum! Brands, Inc., Louisville, Ky. (NYSE: YUM). For more information, visit www.kfc.com. Follow KFC on Facebook, Twitter, Instagram and TikTok.
About Hatch
At Hatch, we know great sleep, and we help the whole family learn better sleep habits. Hatch makes science-backed bedside smart sleep devices and creates original content to help people wind down, sleep deeply, and rise rested and relaxed. Led by Rest, the #1 baby registry item on Amazon, and Restore, our Award-winning adult sleep product, we have helped over 5 million sleepers of all ages find space for rest in their lives. Getting high quality sleep improves focus, energy, and performance no matter what you love to do in your life. Designed by experts and loved by wellness warriors, Hatch launched in 2014 by parent entrepreneurs Ann Crady Weiss and Dave Weiss, and was featured on “Shark Tank” in 2016. For more information, visit Hatch.co.
SOURCE Kentucky Fried Chicken; Hatch
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Food and Beverage
Power Your Summer with 100% Orange Juice


Orange Juice Citrus Chicken Kebabs
Recipe courtesy of Aaron Himrod on behalf of the Florida Department of Citrus Servings: 8 (2 kebabs per serving)- 1 large Florida Orange, zest only
- 1 lime, zest only
- 1/2 teaspoon ground thyme
- 2 tablespoons vegetable oil
- 1/4 teaspoon granulated garlic
- 1 teaspoon salt
- white pepper, to taste
- 1 cup Florida Orange Juice
- 1 cup lemon-lime soda
- 2 pounds chicken tenders
- 8 wooden skewers
- To make marinade: In medium mixing bowl, combine orange zest; lime zest; thyme; oil; garlic; salt; white pepper, to taste; orange juice; and soda.
- Add chicken and completely coat with marinade. Cover bowl and place in refrigerator at least 1 hour.
- Soak wooden skewers in water 20-30 minutes.
- To make kebabs: Remove chicken from fridge and lace through each skewer using weaving motion. Repeat for all chicken tenders and set aside.
- When skewers are prepared, drizzle extra marinade over chicken.
- Heat grill to medium. Place chicken on grill. Cover and cook 3 minutes per side, or until center of meat reaches internal temperature of 170 F.
- Remove from grill and serve immediately, or cover with foil and serve later.

On-the-Go Orange Juice Sports Drink
Recipe courtesy of the Florida Department of Citrus Servings: 1- 8 ounces Florida Orange Juice
- 8 ounces water
- 1 pinch salt
- Mix orange juice and water.
- Add pinch of salt.
- Pour into small bottle or reusable pouch.
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Food and Beverage
Elevate Your Menu for a Legendary Backyard Barbecue


Pork and Bacon Burgers
Prep time: 10 minutes Cook time: 10 minutes Servings: 6- 2 pounds Coleman Ground Pork
- 1/4 pound ground pork chorizo
- 1 medium onion, diced
- 2 cloves garlic, minced
- 1 teaspoon pepper
- 1 teaspoon salt
- 6 cheese slices (optional)
- 6 hamburger buns
- 6-8 strips Coleman Hickory Smoked Uncured Bacon, cooked
- tomato slices (optional)
- red onion slices (optional)
- lettuce (optional)
- ketchup (optional)
- mayonnaise (optional)
- Preheat grill to medium heat.
- In large mixing bowl, combine ground pork, chorizo, onion, garlic, salt and pepper.
- Gently mix ingredients, being careful not to overwork meat.
- Divide meat into six burger patties.
- Cook burgers 3-4 minutes per side until internal temperature reaches 145 F or desired doneness.
- During last 2-3 minutes of cooking, place cheese slices on top of burgers to melt, if desired.
- Transfer burgers to platter. Assemble burgers with buns, bacon, tomato slices, red onion slices, lettuce, ketchup and mayonnaise, as desired.
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recipes
Begin Summer Days with a Satisfying Breakfast


Orange Juice French Toast with Infused Whipped Cream
Recipe courtesy of the Florida Department of Citrus- 4 eggs
- 1/2 cup milk
- 3/4 cup, plus 1/4 cup, Florida Orange Juice, divided
- 10 slices milk bread
- 1 cup heavy whipping cream
- neutral oil
- maple syrup, for serving
- In shallow dish, whisk eggs, milk and 3/4 cup orange juice.
- Dunk each slice of bread in egg mixture, letting it soak in.
- While bread soaks, whip heavy cream until it reaches stiff peaks, about 3 minutes. Gently fold in remaining orange juice until well combined.
- On hot pan over medium heat, in small amount of oil, fry both sides of each bread slice. Remove from heat when golden brown.
- Serve French toast in stacks with dollop of whipped cream and drizzle of maple syrup.
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