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Movement LIVE by Michelob ULTRA Returns with a First-Of-Its-Kind Multi-City Workout Tour, Joined by Live Nation and Rumble Boxing

The Most Unique, Live Fitness Experience Is Back for its 6th Year with Epic Performances by Alesso and Loud Luxury

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NEW YORK /PRNewswire/ — Movement LIVE by Michelob ULTRA is back for its sixth year and is inviting consumers from all over the nation to join its most unique, live workout experience yet. Michelob ULTRA, the premium beer for those who live an active lifestyle, is hitting the road this summer in partnership with Live Nation, the world’s leading live entertainment company, and Rumble Boxing for an epic Movement LIVE Tour, featuring live music performances by Alesso and Loud Luxury.

Movement LIVE by Michelob ULTRA Returns with a First-Of-Its-Kind Multi-City Workout Tour, Joined by Live Nation and Rumble Boxing

For the first time ever, this unconventional fitness experience will debut at iconic Live Nation venues across Charlotte, Houston, and Denver, setting the stage for an epic fusion of fitness, fun, and live music. During this year’s Movement LIVE Tour by Michelob ULTRA, fitness enthusiasts will participate in a live  45-minute shadow boxing and strength workout hosted by Team ULTRA fitness pros and led by Rumble trainers, followed by an electrifying post-workout celebration and dance party with special musical performances. The tour will also make stops in Atlanta, Chicago, and Dallas with special performances by local DJs.

“We are thrilled to be able to bring together fitness enthusiasts from across the nation with these one-of-a-kind, live experiences that fuel the joy of working out together,” said Ricardo Marques, Vice President of Marketing, Michelob ULTRA. “This year’s tour marks a new era for Movement LIVE and is a refreshing reminder that it’s only worth it if you enjoy it.”

“Live music fans embrace a healthy and balanced lifestyle and proudly pioneer the latest fitness trends,” said Tyler Phillips, Live Nation’s Vice President of Brand Marketing. “By teaming up with Michelob ULTRA to bring the Movement Tour to music venues nationwide, fans have a unique opportunity to blend their love for live music and fitness in an exhilarating and memorable way.”

Since starting Movement LIVE in 2018, Michelob ULTRA has been committed to offering fans who live an active lifestyle an unforgettable and joyful workout experience all while uniting fitness enthusiasts and music fans from around the world. 

Dates, locations and musical performances include:

  • July 12: Charlotte, NC – The Fillmore Charlotte, featuring musical guest Loud Luxury (tickets available for purchase)
  • July 20: Atlanta, GA – State Farm Arena, with a special performance by a local DJ (free live 45-minute shadow boxing and strength workout)
  • July 26: Chicago, IL – Wrigley Field, with a special performance by a local DJ (free live 45-minute shadow boxing and strength workout)
  • August 2Dallas, TX – American Airlines Arena, with a special performance by a local DJ (free live 45-minute shadow boxing and strength workout)
  • August 9Denver, CO – Fillmore Auditorium, featuring musical guest Loud Luxury (tickets available for purchase)
  • August 16Houston, TX – 713 Music Hall, featuring musical guest Alesso (tickets available for purchase)

This can’t miss tour will feature exclusive, never-before-seen merch and products from Movement LIVE partners including Brooks Running, BYLT Basics, and more.  Additionally, for fitness enthusiasts who want to attend Movement LIVE, Cash App is offering Cash App Card holders access to its Pumped Up Pass.  At only $50, the pass includes additional perks like a VIP viewing area at the concert, $35 to go towards your next Rumble class*, express check-in and 20% off of all food and beverages at the event.  To purchase the Pass, check out using your Cash App Card.

“Merging the high-energy and explosive experience of Rumble Boxing workouts with the incredible music artists at Movement LIVE will be a night to remember,” says Rumble Chief Marketing Officer, Rachelle Dejean. “And even better yet, we get to share these unforgettable moments in 6 markets this year!” 

For tickets for each city and to learn more about how Michelob ULTRA is encouraging joy through fitness, visit MichelobUltra.com/movementlivetour.

For more information, visit MichelobULTRA.com or follow @MichelobULTRA on FacebookTwitterInstagram and YouTube.

ABOUT MICHELOB ULTRA
Introduced in 2002, Michelob ULTRA is the No. 2 beer in the industry by volume. With just 95 calories, 2.6 carbs and no artificial flavors or colors, it is a superior light beer that celebrates the active, balanced lifestyle of its drinkers that includes both fitness and fun. Michelob ULTRA’s choice of grains and extended mashing process leads to its refreshing taste and fewer carbohydrates. It is brewed with the finest barley malt, rice, hops, and a pure-cultured yeast strain, all of which reflect Anheuser-Busch’s commitment to brewing quality. Michelob ULTRA reminds you to always drink, and sweat, responsibly.

ABOUT ANHEUSER-BUSCH
At Anheuser-Busch, our purpose is to create a future with more cheers. We are always looking to serve up new ways to meet life’s moments, dream big to move our industry forward, and make a meaningful impact in the world. We hope to build a future that everyone can celebrate, and everyone can share. For more than 160 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate more than 120 facilities, including breweries, wholesaler distribution centers, agricultural facilities and packaging plants, and have more than 19,000 colleagues across the United States. We are home to several of America’s most loved beer brands, including Budweiser, Bud Light, and Michelob ULTRA, as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From responsible drinking programs and emergency drinking water donations to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedInTwitterFacebook and Instagram

ABOUT LIVE NATION ENTERTAINMENT
Live Nation Entertainment (NYSE: LYV) is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Sponsorship. For additional information, visit www.livenationentertainment.com.

ABOUT RUMBLE    
Founded in New York City in 2017, Rumble is a group fitness concept delivering a combination of boxing-inspired circuits and the transformative power of resistance training. Pro and amateur fighters glove up together, no matter their fitness level or skill, to reveal their inner fighter. The experience is a 45-minute, 10-round, full-body cardio and strength workout crafted around specially designed water-filled, teardrop-style boxing bags. Rumble was founded by Noah Neiman (former Barry’s Bootcamp Master Trainer, and cast member of Bravo’s Work Out New York), Eugene Remm (Co-Founder of Catch Hospitality Group: Catch Restaurants, CATCH STEAK, Lexington Brass), Andy Stenzler (Co-Founder Cosí, Kidville), and Anthony DiMarco (13-time IRONMAN, former Managing Director, Google). Ranked in Entrepreneur Magazine’s Top New Franchises List in 2023, Rumble is headquartered in Irvine, CA and backed by Xponential Fitness, the largest franchisor of boutique fitness brands.

ABOUT BROOKS RUNNING
Brooks Running creates market-leading performance footwear, apparel, run bras, and accessories distributed to runners worldwide. Brooks’ purpose is to inspire everyone to run their path by creating the best gear, tools, and experiences. Founded in 1914, the company continues to deliver accelerated product innovation and engagement with runners, walkers, and everyone who puts one foot in front of the other. Brooks is a subsidiary of Berkshire Hathaway Inc. and is headquartered in Seattle, Washington. Visit www.brooksrunning.com for more information or follow @brooksrunning.

ABOUT CASH APP
Cash App is the money app. It’s the easy way to spend, send, store, and invest money. Sending and receiving money is free and fast, and most payments can be deposited directly to a bank account in just a few seconds. With Cash App, customers can also invest in their favorite companies with as little as $1, buy and sell Bitcoin instantly, get a paycheck deposited right to the app, create a unique $cashtag to share with anyone to get paid fast, and use the Cash App Card to spend the money anywhere Visa is accepted. Download Cash App for free at cash.app/download

SOURCE Michelob ULTRA

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KEVIN HART’S GRAN CORAMINO® TEQUILA WILL SUPPORT 50 BLACK AND LATINX SMALL BUSINESS OWNERS ACROSS THE U.S. WITH $10,000 GRANTS

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JERSEY CITY, N.J. /PRNewswire/ — Gran Coramino® Tequila, an ultra-premium tequila founded by entrepreneur Kevin Hart and 11th-generation tequila maker, Juan Domingo Beckmann, has launched applications for The Coramino Fund, the brand’s giveback program, with U.S. impact partner Local Initiatives Support Corporation (LISC). The Coramino Fund supports Black and Latinx entrepreneurs across the U.S. with $10,000 grants as well as learning opportunities.



Gran Coramino Tequila donates $1 for every bottle sold to support Black and Latinx entrepreneurs and small business owners across the U.S. and in Mexico. Applications for eligible U.S. businesses are open now at lisc.org/grancoramino and close Dec. 5, 2023. The next round of entrepreneurship programming in Jalisco, Mexico will launch in early 2024.

In its inaugural year, The Coramino Fund received over 20,000 applicants from every state and supported 50 entrepreneurs with $10,000 grants to fuel the growth of their small businesses – three of these entrepreneurs are pictured above. Martin Boyd Jr., owner and founder of Redemption Body Wellness noted, “For me as a business owner, the hardest thing to secure is new staff members while also expanding programs for the community, especially for youth and elders. This grant gives me the opportunity to do just that.”

Kevin Hart, co-founder of Gran Coramino Tequila, noted, “The Coramino Fund is not just about grants – it’s about building a legacy of economic empowerment and generational success. The impact our first year of collaboration with LISC had on Black and Latinx small business owners was inspiring to see. With this new round of support, we’re continuing to help break the barriers that have held talented entrepreneurs back from achieving their dreams.”

“The Coramino Fund is not merely a financial boost for small businesses; it’s a transformative force for aspiring entrepreneurs,” said Michael T. Pugh, LISC CEO. “We’re eager to continue leveling the playing field for under-resourced Black and Latinx small business owners. Together with Gran Coramino Tequila, we are supporting sustainable businesses, quality jobs and economic growth that will enrich lives and uplift communities across the nation.”

Gran Coramino Tequila and LISC encourage all eligible entrepreneurs and small business owners from the U.S. to apply for the grant program online at www.lisc.org/grancoramino now through Dec. 5, 2023. Grant recipients will be announced in early 2024.

Gran Coramino was established in 2022 by comedian and entrepreneur Kevin Hart and 11th-generation tequila producer Juan Domingo Beckmann. Co-created alongside Global Brand Equities and Proximo Spirits, the venture seamlessly blends Hart’s passion for tequila with Beckmann’s expertise in spirits making. The Coramino Fund — the brand’s give-back program now in its second year — was developed to reflect the pair’s dedication to giving back to their communities.

About LISC

LISC is one of the country’s largest community development organizations, helping forge vibrant, resilient communities across America. LISC works with residents and partners to close systemic gaps in health, wealth, and opportunity and advance racial equity so that people and places can thrive. Since its founding in 1979, LISC has invested $29.7 billion to create more than 489,000 affordable homes and apartments, develop 81.4 million square feet of retail, community, and educational space, and help tens of thousands of people find employment and improve their finances.

About GRAN CORAMINO™ TEQUILA

Gran Coramino is a tequila brand founded by two world-class masters of their crafts, Juan Domingo Beckmann and Kevin Hart. Launching first with Gran Coramino Reposado Cristalino, the tequila is matured in Eastern European oak barrels, finished in California Cabernet wine casks, and slow-filtered for smooth flavor and crystal-clear color. The brand expanded with an Añejo expression on September 14, 2022, offering a silky smooth tequila taste with a long and sweet cognac-laced finish. Gran Coramino will donate $1 from every bottle sold to support diverse entrepreneurs and small businesses from communities in Tequila, Mexico, and the United States. Gran Coramino® Tequila. 40% Alc./Vol. (80 proof). Trademarks owned by Gran Coramino LLC. ©2023 Gran Coramino, Jersey City, NJ. Please drink responsibly.

SOURCE Gran Coramino

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HI SELTZER ANNOUNCES PARTNERSHIP WITH THE PROFESSIONAL PICKLEBALL ASSOCIATION

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LOUISVILLE, Ky. /PRNewswire/ — hi Seltzer, one of the fastest-growing THC-infused beverage companies in the United States, has partnered with the Professional Pickleball Association, becoming the official THC/hemp-derived beverage of the PPA tour. This partnership includes on-site sampling presence throughout the tour, digital billboard signage, online and broadcast presence and more. Upcoming events where adults can experience the brand and win some swag include OPEN in Lakeville, MN (March 7-10), OPEN in Austin, TX (March 14-17), CUP in North Carolina (April 3-7), OPEN in Houston, TX (April 12-15), OPEN in Dallas (May 30-June 2), CUP in Fort Lauderdale, FL (Oct 2-6), OPEN in Daytona Beach, FL (Oct 24-27), and SLAM in Dallas, TX (Nov 5-10).


Hi Seltzer x PPA

“We are thrilled to bring professional pickleball players, amateurs, and fans alike together to celebrate this rising sport with a can of hi Seltzer in hand,” said Lou Police, CEO of hi Seltzer. “It has been an incredible year for the sport and tremendous growth for hi Seltzer, and we can’t wait to see where this engagement takes us.”

“hi Seltzer is a forward-thinking beverage company that prides itself on delivering innovative and high-quality products to consumers, and the PPA Tour is delighted to add hi Seltzer to its ever-growing partnership mix,” said Kim Pettit, Vice President of Partnerships for the PPA Tour. “We continuously strive to join forces with innovators in their respective industries, and hi Seltzer is certainly a leader. We look forward to a productive partnership.”

The zero calorie, zero sugar, zero alcohol, hemp (Delta 8)-infused Seltzer is the first THC beverage to utilize a cutting-edge nano-emulsified base ingredient that allows hi Seltzers to pour clean and clear every single time. Each drink contains 5mg of D8, which offers a more subdued and gentler high than other THC-infused products on the market. This perfect dose makes hi Seltzer an approachable and fun alternative to alcohol, allowing people to enjoy all the fun without the hangover.

hi Seltzer comes in five flavors, including Watermelon, Pineapple, Wild Berry, Real Cherry, and Lemon Lime, and is available in more than 3,000 stores across 23 states with distribution across the U.S. expanding every day – store availability can be found here. hi Seltzer is also available nationally direct-to-consumer through their website.

To learn more about hi Seltzer visit www.hiselzter.com and follow @hiseltzers on social media.

ABOUT hi SELTZER

hi Seltzer is a zero calorie, zero sugar, zero alcohol, hemp (Delta 8)-infused seltzer, made with only three ingredients. It is the first beverage to utilize a cutting-edge nano-emulsified base ingredient that allows for it to pour clean and clear every single time. Each 12oz can contains 5mg of D8, which offers a more subdued and gentler high than other THC-infused products on the market. This perfect dose makes hi Seltzer an approachable and fun alternative to alcohol allowing people to enjoy all the fun without the hangover. hi Seltzer comes in five flavors including Watermelon, Pineapple, Wild Berry, Real Cherry and Lemon Lime and is available in more than 3,000 stores across 23 states and is available nationally direct-to-consumer through their website.

ABOUT THE PROFESSIONAL PICKLEBALL ASSOCIATION

Founded in 2019, the Carvana PPA Tour is where pickleball’s top athletes go head-to-head to determine the best male and female players in the world. The Carvana PPA Tour organizes and conducts tournaments at world-class facilities across the country, establishes player rankings, and awards over $5.5 million in annual prize money during the 2023 season with equal play and pay. Inviting amateur players to also compete and “play where the pros play,” the Carvana PPA Tour offers divisions for every age group and skill level. Characterized by a uniquely festive and fun atmosphere, Carvana PPA Tour events deliver unparalleled experiences for fans on-site, including pro player meet-and-greets, clinics, food, beverages, live entertainment, giveaways, games, shopping, and VIP upgrades. For more information, go to www.ppatour.com, and follow us on social: TwitterInstagramYouTubeFacebookLinkedIn

SOURCE hi Seltzer

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Jason Momoa’s Mananalu Water Launches Limited-Edition “Aquaman and the Lost Kingdom” Bottle

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WEST HOLLYWOOD, Calif. /PRNewswire/ — Today, Mananalu – the aluminum-bottled water brand on a mission to eliminate single-use plastics – announces the anticipated launch of its limited-edition “Aquaman” bottle to celebrate the upcoming release of “Aquaman and the Lost Kingdom.”

Mananalu's 22-ounce “Aquaman and the Lost Kingdom” bottle features a trident inspired by the one that Aquaman uses to protect the ocean, and a beautiful gold cap.
Mananalu’s 22-ounce “Aquaman and the Lost Kingdom” bottle features a trident inspired by the one that Aquaman uses to protect the ocean, and a beautiful gold cap.

The 22-ounce “Aquaman and the Lost Kingdom” bottle is available in a six pack on Mananalu’s site at www.mananalu.com ($29.99/6 pack), and at select retailers including HyVee and Foodland until supplies last. The bottle features a trident inspired by the one that Aquaman uses to protect the ocean, and a beautiful gold cap.

Founder Jason Momoa – ocean activist and actor – not only protects our oceans as Aquaman on the screen, but also through his mission-driven brand in real life. Focused on building the belief that plastics negatively impact our enjoyment of exploring the planet, the aluminum-bottled water brand makes impact refreshingly easy through its “Drink One, Remove One” promise. 

Mananalu is the only aluminum-bottled water brand offering DOUBLE impact. Through the brand’s partnership with rePurpose Global, for every bottle that’s purchased, Mananalu removes one water bottle’s worth of plastic from the world’s ocean. So far, the equivalent of 14 million bottles have been saved from entering the ocean. 

“This bottle is about more than just the movie. Because protecting our oceans is up to all of us,” says Mananalu founder Jason Momoa. “And every time you drink any Mananalu bottle you are protecting the oceans one bottle at a time.”

Aquaman fans can also join the wave of change by entering to win a trip for two to Los Angeles for a screening of “Aquaman and the Lost Kingdom” in December. By entering, Mananalu hopes it inspires its community to think about how it can be a protector of the oceans, just like the superhero himself. Details on how to enter are available on www.Mananalu.com.

Mananalu’s four core flavors – Pure, Pink Grapefruit, Tahitian Lime, and Lilikoi Passion – are available on Amazon ($19.98/12 pack). Mananalu is made with no sweeteners, calories, or bubbles, just a hint of natural flavor essence with electrolytes added for taste. The water is bottled in infinitely recyclable aluminum – with each bottle made up of at least 60% recycled aluminum – and is responsibly and locally sourced, Climate Neutral, Plastic Negative, and 1% For The Planet. 

NO PURCHASE NECESSARY. Open to legal US/DC residents, 18 years or older. Void where prohibited. Sweepstakes starts at 12:00:00 AM PT on November 1, 2023 and ends at 11:59:59 PM PT on November 29, 2023. Limit 1 Entry per Person. Sponsor: Mananalu, Inc., 8605 Santa Monica Blvd., , West Hollywood, CA, 90069-4109. Subject to Official Rules at Mananalu.com/A2Sweepstakes.

About Mananalu:
Mananalu is an aluminum-bottled water brand on a mission to eliminate single-use plastics – making impact refreshingly easy via the “Drink One, Remove One” initiative, which removes one water bottle’s worth of plastic from the world’s ocean for every bottle purchased.

Founded by Jason Momoa – ocean activist and actor – this mission-driven brand focuses on building the belief that plastics negatively impact our enjoyment of exploring the planet. Inspired by Jason Momoa’s native Hawaiian culture, in Hawaiian, “Mana” means “the sacred spirit of life” and “Nalu” means “a powerful wave that pushes across the ocean.” Mananalu represents the unstoppable wave of change that is already here and making a difference. Mananalu is bottled in infinitely recyclable aluminum, with each bottle made up of at least 60% recycled aluminum, and is Climate Neutral, Plastic Negative and 1% For The Planet. 

About “Aquaman and the Lost Kingdom”
Director James Wan and Aquaman himself, Jason Momoa—along with Patrick Wilson, Amber Heard, Yahya Abdul-Mateen II and Nicole Kidman—return in the sequel to the highest-grossing DC film of all time: “Aquaman and the Lost Kingdom.”

Having failed to defeat Aquaman the first time, Black Manta, still driven by the need to avenge his father’s death, will stop at nothing to take Aquaman down once and for all. This time Black Manta is more formidable than ever before, wielding the power of the mythic Black Trident, which unleashes an ancient and malevolent force. To defeat him, Aquaman will turn to his imprisoned brother Orm, the former King of Atlantis, to forge an unlikely alliance. Together, they must set aside their differences in order to protect their kingdom and save Aquaman’s family, and the world, from irreversible destruction.

All returning to the roles they originated, Jason Momoa plays Arthur Curry/Aquaman, now balancing his duties as both the King of Atlantis and a new father; Patrick Wilson is Orm, Aquaman’s half-brother and his nemesis, who must now step into a new role as his brother’s reluctant ally; Amber Heard is Mera, Atlantis’ Queen and mother of the heir to the throne; Yahya Abdul-Mateen II is Black Manta, committed more than ever to avenge his father’s death by destroying Aquaman, his family and Atlantis; and Nicole Kidman as Atlanna, a fierce leader and mother with the heart of a warrior. Also reprising their roles are Dolph Lundgren as King Nereus and Randall Park as Dr. Stephen Shin.

Directed by Wan, “Aquaman and the Lost Kingdom” is produced by Peter Safran, Wan and Rob Cowan. The executive producers are Galen Vaisman and Walter Hamada.

The screenplay is by David Leslie Johnson-McGoldrick, from a story by James Wan & David Leslie Johnson-McGoldrick and Jason Momoa & Thomas Pa’a Sibbett, based on characters from DC, Aquaman created by Paul Norris and Mort Weisinger.

Joining Wan behind-the-camera is his sterling team of “Aquaman” artisans: director of photography Don Burgess, production designer Bill Brzeski, editor Kirk Morri, composer Rupert Gregson-Williams and music supervisor is Michelle Silverman. Visual effects supervisor Nick Davis and costume designer Richard Sale also join.

Warner Bros. Pictures Presents An Atomic Monster / A Peter Safran Production of A James Wan Film, “Aquaman and the Lost Kingdom,” set to open in theaters internationally beginning 20 December 2023 and in North America on December 22, 2023; it will be distributed worldwide by Warner Bros. Pictures.

SOURCE Mananalu

   

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