Connect with us

All posts tagged "influencer industry"

STM Blog7 days ago
Why people trust influencers more than brands – and what that means for the future of marketing
Why people trust influencers? Discover why people trust influencers over traditional brands and what it means for marketing's future. Learn about parasocial relationships, the 5 types...
Entertainment5 months ago
In the $250B influencer industry, being a hater can be the only way to rein in bad behavior
Influencer Alix Earle, a self-described ‘hot mess,’ has legions of online haters. Greg Doherty/Getty Images for Revolve Jessica Maddox, University of Alabama and Jess Rauchberg, Seton...