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THE PICKLEBALL SLAM RETURNS WITH AN ESPN PRIMETIME SHOWCASE ON SUNDAY, FEB. 4, 2024

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NEW YORK, July 18, 2023 /PRNewswire/ — Tennis icons John McEnroe and Andre Agassi return for the Pickleball Slam, and will be joined by Stefanie Graf and Maria Sharapova, two of the greatest female tennis players of all time. The four legends will compete in SLAM 2 for a total prize purse of $1 million. Created and produced by Horizon Sports & Experiences (HS&E) and InsideOut Sports & Entertainment (ISE), SLAM 2 will be televised live in primetime, exclusively on ESPN on Sunday, Feb. 4, 2024 at 8:30 p.m. (EST) from Hard Rock Live at Seminole Hard Rock Hotel & Casino in Hollywood, FL.

Andre Agassi at the Pickleball Slam

Tickets for SLAM 2 go on sale today, July 18, at noon and start at $46. Tickets are available at myhrl.com and Ticketmaster. All seats are reserved. Doors open one hour before the event. Additional fees may apply.

SLAM will be highlighted by an electrifying doubles match featuring the duo of McEnroe and Sharapova, who have a total of 12 Grand Slam singles titles between them, facing off against Agassi and Graf, who earned a combined 30 Grand Slam singles titles during their respective careers. 

The inaugural Pickleball Slam showcased McEnroe, Agassi, Andy Roddick, and Michael Chang competing for a $1 million purse, the largest tournament purse in pickleball history. The event was broadcast live on Sunday, April 2, 2023 on ESPN before a record-breaking capacity crowd at Hard Rock Live at Seminole Hard Rock Hotel & Casino in Hollywood, FL. A first-of-its-kind event, the afternoon telecast was the highest-rated competition in pickleball history.

“Following the success of the inaugural Pickleball Slam, we’re excited to once again partner with and return to the Hard Rock and present SLAM 2 in primetime on ESPN, an ideal timeslot coming out of the network’s coverage of the NFL Pro Bowl and a NBA regular season game,” said David Levy, Co-CEO of HS&E. “It’s great to have both John and Andre return for SLAM 2. In pairing them up with Stefanie and Maria, two of the greatest and most competitive players in the history of tennis, there’s sure to be no shortage of incredible action and entertaining moments on the court.”

“We are incredibly excited to partner with Horizon Sports & Entertainment and InsideOut Sports again for the return of the Pickleball Slam to Hard Rock Live at Seminole Hard Rock Hotel & Casino in Hollywood, Fla.,” said Keith Sheldon, President of Entertainment for Hard Rock International and Seminole Gaming. “The inaugural event last April was a resounding success, with Hard Rock’s desire to be entertainment first-movers paying massive dividends. This time around, we’ll build on our initial success with John McEnroe and Andre Agassi, by also adding Steffi Graf and Maria Sharapova to the lineup – arguably two of the best players of all time in racquet sports. To have all this in The Guitar Hotel live in primetime on ESPN; it’s going be a special evening of pickleball.”

“After Andy and I took home the hardware at the first Pickleball Slam, I said I would be playing pickleball as long as I can walk – that’s how much I enjoy this game. Naturally, I am so excited to share this experience with one of the best tennis players, my wife,” said Agassi.

“When I watched the inaugural Pickleball Slam in April and stepped onto the court, I was hooked. Andre and I can’t wait to get back out on the court together to face off against Maria and John,” said Graf.

AMATEUR SLAM CHALLENGE RETURNS

The weekend will once again feature the Amateur Slam Challenge on Friday, Feb. 2 and Saturday, Feb 3, 2024. The amateur tournament will include doubles teams competing for a cash prize and the opportunity to play against the tennis legends.

For more information and to register for the Amateur Slam Challenge, visit www.thepickleballslam.com.

PLAYER INFORMATION

Andre Agassi is one of the most successful and recognized players in the history of tennis, capturing eight Grand Slam titles during his Hall of Fame career, including the career Grand Slam for winning each of the four major professional tennis tournaments – Wimbledon, the Australian Open, the French Open and the U.S. Open at least once. He also captured the gold medal at 1996 Atlanta Olympics.

In 1988, Stefanie Graf earned tennis immortality when she became the first player to win all four major singles titles and the gold medal during the Summer Olympics. Widely regarded as one of the greatest tennis players of all time, she won 22 major singles titles during her Hall of Fame career and was ranked the number one women’s singles player in the world for a record of 377 weeks.

Recognized as one of the greatest players in the history of professional tennis, John McEnroe won 17 Grand Slam titles, including four singles titles at the U.S. Open and three Wimbledon titles. He captured a remarkable 77 single titles, as well as 77 doubles titles, and is the only male player in tennis history to simultaneously hold the world number one ranking in both singles and doubles. During his illustrious Hall of Fame career, he also contributed to five Davis Cup titles for the U.S. and was a team captain.

Considered one of the best competitors of her generation, Maria Sharapova is one of only 10 women to achieve the career Grand Slam. During her stellar career, she also won a silver medal in women’s singles at the 2012 London Olympics.

ABOUT HORIZON SPORTS & EXPERIENCES (HS&E)

Horizon Sports & Experiences (HS&E) is an affiliate of Horizon Media, the largest U.S. media agency according to AdAge Data Center 2022, and provides a unique and complementary combination of sports, experiential marketing, and media capabilities. HS&E has a core focus on IP creation and monetization, strategic advisory and consulting, media rights, sponsorship, sales, and experiential, Metaverse, and Web3.0 strategy and activation. HS&E is led by co-CEOs David Levy and Chris Weil.

ABOUT INSIDEOUT SPORTS + ENTERTAINMENT (ISE)

InsideOut Sports + Entertainment (ISE) is a Los Angeles based independent event producer founded in 2004 by former world No.1 and Hall of Fame tennis player Jim Courier and former SFX and Clear Channel executive Jon Venison. InsideOut owns and operates numerous proprietary events and promotions including Champions Series Tennis, the Legendary Night Series, The World Series of Beach Volleyball, Major League Pickleball and numerous customized private and public outings. To date, InsideOut has produced over 300 events in 44 states and 12 countries and is committed to a strong charity tie-in with every public event it owns or produces. Since inception, InsideOut events have contributed over $5 million to various charitable causes.

About Hard Rock Live

Hard Rock Live at Seminole Hard Rock Hotel & Casino Hollywood is South Florida’s premier entertainment venue. An investment of more than $125 million, the 7,000-person capacity indoor venue features clamshell-style seating, offering guests an intimate experience. In 2023, Seminole Hard Rock Hotel & Casino Hollywood won an Academy of Country Music Award in the Casino of the Year – Theater Category. Hard Rock Live also ranked No. 5 worldwide in 2022 gross revenue for both Pollstar Magazine and Billboard in its respective categories. Designed by Scéno Plus, the 225,000-square-foot facility is equipped with state-of-the-art, in-house sound and lighting, large HD viewing screens and mobile-stage technology. With its advanced capabilities, Hard Rock Live can support some of the entertainment industry’s biggest performers, as well as nationally and internationally televised awards shows, sporting events and more. A-list entertainers to perform at Hard Rock Live include The Rolling Stones, Metallica, Guns N’ Roses, Maroon 5, Billy Joel, and Dave Chappelle, among others.

About Seminole Hard Rock Hotel & Casino Hollywood

Seminole Hard Rock Hotel & Casino Hollywood is the flagship-integrated resort of Hard Rock International, owned by the Seminole Tribe of Florida. The renowned entertainment, gaming and hospitality destination unveiled a $1.5 billion expansion in 2019, highlighting the debut of the world’s first and only Guitar Hotel. Between three hotel towers, the resort boasts 1,271 luxury guestrooms. Amenities include a 42,000 square-foot Rock Spa® & Salon; an 18-acre recreational water experience; private “Bora Bora” style cabanas; more than 20 food and beverage outlets; an expansive gaming floor with more than 2,700 slots, more than 200 table games and a 45-table poker room; 120,000 square feet of premier meeting and convention space; and a 26,000 square-foot retail promenade. Hard Rock Live, ranked No. 5 worldwide in 2022 gross revenue for both Pollstar Magazine and Billboard in its respective categories, highlights A-list entertainers and performers, sporting events and live broadcast productions in an intimate 7,000-person capacity setting. Seminole Hard Rock Hollywood is located on 87 acres of the Hollywood Seminole Reservation along State Road 7 (U.S. Highway 441). For more information, visit us online at www.seminolehardrockhollywood.com call (800) 937-0010 or follow us: Facebook: SeminoleHardRockHollywood, Twitter: @HardRockHolly, Instagram: @HardRockHolly.  

SOURCE Horizon Sports & Experiences

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Pickleball Kingdom: Conquering the World, One Court at a Time

Pickleball Kingdom sets its sights on global dominance, partnering with Franchise India Group to expand into the Middle East. #PickleballPower

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In 2024, the world of sports was on the cusp of witnessing a new era unfold. Pickleball, regarded as the fastest-growing sport in America, was set to take the global stage with Pickleball Kingdom at the helm. Breaking new ground, the premier indoor pickleball facility announced a groundbreaking partnership with Franchise India Group, paving the way for its expansion into the Middle East.

"Photo: A group of enthusiastic pickleball players in action at Pickleball Kingdom indoor facility."
Pickleball Kingdom in Arizona

The Global Ambition:
Ace Rodrigues, the Founder and CEO of Pickleball Kingdom, couldn’t contain his enthusiasm about this international expansion. His longstanding vision of taking the sport to a worldwide audience was finally becoming a reality. With 140 locations already in queue across the United States, the deal with Franchise India Group would double that number almost overnight.

A Strategic Partnership:
Franchise India Group Chairman, Gaurav Marya, shared in the excitement about partnering with Pickleball Kingdom. Recognizing the sport’s immense popularity and exponential growth, he hailed Pickleball Kingdom as the leader of the movement. Together, they would spearhead the international expansion of pickleball, promising to revolutionize the sport as we know it.

Franchise Opportunities:
Franchise India Group wasted no time in accepting applications from interested parties seeking to become franchisees of Pickleball Kingdom. They sought experienced entrepreneurs who understood the value of being pioneers in this global movement. With key stakeholders established for each territory, Pickleball Kingdom’s expansion would be well-supported.

Explosive Growth:
Pickleball had experienced an impressive growth rate of over 224% in the past three years, resulting in an astounding 36.5 million players in the United States alone. However, the demand for courts had outpaced supply. This is where Pickleball Kingdom’s franchise model created a winning solution. Their climate-controlled indoor facilities not only provided courts but also offered lessons, leagues, tournaments, parties, team-building events, and refreshments.

Strategic Expansion Plans:
Rob Streett, COO of Pickleball Kingdom, highlighted the strategic importance of partnering with Franchise India Group. The collaboration marked only the initial phase of the brand’s expansion plan, focusing on establishing a strong presence in the Middle East. This strategic move would ensure that the sport’s popularity and impact would be maximized in this new region.

Ambitions and Dreams:
Filled with enthusiasm and ambition, Ace Rodrigues declared that the time had come for pickleball to conquer the international stage. The goal was to establish a presence in every country within five years. As he looked ahead, he eagerly anticipated a world where the words “Welcome to the Kingdom!” would be uttered in every language spoken around the globe.


The stage was set, and the world was about to witness the rise of pickleball to unprecedented heights. With Pickleball Kingdom leading the charge and supported by a strategic partnership with Franchise India Group, pickleball was poised to become the first global powerhouse in the sport. From a grassroots phenomenon to an international sensation, pickleball has truly become the sport of choice for millions worldwide. The journey ahead promised excitement, growth, and the universal language of friendly competition: pickleball.

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Pickleball Kingdom Coming to Canada

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ONTARIO, Canada, April 17, 2024 /PRNewswire/ — Pickleball Kingdom, the largest indoor pickleball franchise in the world continues its massive global expansion by coming to Canada. The United States based company confirmed its commitment to opening clubs in Canada, starting immediately with multiple clubs in Ontario.

Founder and CEO of Pickleball Kingdom, Ace Rodrigues, stated, “Canada gave us hockey and what a blessing that’s been. We’re excited to return the favor and export the fastest growing sport in the world, pickleball, to our neighbors in the north.”


Currently, Pickleball Kingdom has 140+ clubs built or being built out in the United States.  Additionally, early this week, the company announced its agreement with Franchise India Group to open clubs in Dubai, India, and Abu Dhabi, with the rest of the UAE to follow.

The Pickleball Kingdom experience extends beyond just courts. Members and visitors can participate in a variety of activities, including lessons, leagues, tournaments, and open play sessions. On-site refreshments fuel friendly competition, while a dedicated mobile app allows for easy court reservations and even captures video highlights for players to relive their favorite on-court moments.

COO of Pickleball Kingdom, Rob Streett, added, “Canada is such a beautiful country, but its weather is not ideal to play pickleball outdoors. We’re looking forward to offering Canadians a chance to learn and play the fastest growing sport in the world all year round.  Especially with their families.”

Pickleball Kingdom is now accepting inquiries from interested parties to get involved with the movement. They are seeking seasoned businesspeople who value the advantage that comes with being a first market mover. Those who desire to have a conversation with Pickleball Kingdom should submit their request through their website: www.pickleballkingdom.com/franchise.

Pickleball has seen a growth rate of over 224% over the last three years, resulting in an estimated 36.5M pickleball players in the United States alone. And remarkably, 45% of them say they plan on playing more pickleball over the next year, according to YouGov.

David Haynie, CPO of Pickleball Kingdom, commented, “Universally, the biggest complaint against pickleball is that there aren’t enough courts to meet the demand to play. Once our clubs are built throughout Canada, we will not only meet the existing needs but create an introductory path into this great sport for people who don’t currently play.”  

CEO Ace Rodrigues concluded, “We’ve had people from Canada visit Pickleball Kingdom ever since we’ve opened. And we have more than a few ‘snowbirds’ as members who are Canadian residents. This overwhelming demand expedited the decision to open up the country. Soon there will be Pickleball Kingdoms all over Canada!”

SOURCE Pickleball Kingdom

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PickleRage Expands Reach, Bringing the Thrill of Indoor Pickleball to Jacksonville

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JACKSONVILLE, Fla. /PRNewswire/ — PickleRage, a premier indoor pickleball club franchisor, announced its plans to open another corporate-operated club location in Jacksonville, Florida. The 30,209-square-foot club will give the community access to a state-of-the-art indoor facility where they can play pickleball year-round. PickleRage’s expansion into Jacksonville signifies another milestone in its ongoing mission to bring the joy of playing the game of pickleball to communities nationwide.

PickleRage’s Newest Corporate-Operated Club Coming to Jacksonville, Florida.

Located at Avenues Walk near I-95, I-295, and Philips Highway, PickleRage at Avenues Walk is set to redefine the local pickleball scene with its cutting-edge smart courts and premium amenities. With its plan to feature 9 joint-friendly CushionX courts, superior visibility and lighting, and perfect year-round temperature and humidity, the club promises unparalleled playing conditions for pickleball players of all ages and skill levels.

“We’re thrilled to expand our footprint in Jacksonville and introduce PickleRage to this vibrant community,” said Chris Daiss, vp of real estate and construction. “With our advanced facilities and commitment to excellence, we aim to become the go-to destination for pickleball enthusiasts of all levels.”

More than just a pickleball club, PickleRage at Avenues Walk aims to foster a lively community hub. The club will give players of all skill levels the opportunity to connect while improving their gameplay through lessons, tournaments, and leagues. Alongside its top-tier programming, PickleRage at Avenues Walk will feature a court-side lounge where players can unwind and socialize post-game.

Strategically situated alongside prominent retailers including Walmart, Dollar Tree, and Haverty’s at Philips Highway & Southside Blvd, the club benefits from high visibility and accessibility. It is adjacent to the 372-unit Bainbridge Avenues Walk multifamily project and lies in close proximity to the Avenues Mall.

PickleRage is one of America’s fastest growing indoor pickleball franchisors that gives novice & advanced players alike a place to play and connect. With world-class social, tournament, and instructional programing, you can see why pickleball players across the US are calling PickleRage clubs “Pickle-rageous!” With more than 500 locations planned over the next 5 years, PickleRage is set to take the pickleball-world by storm. For more information, visit: www.picklerage.com

SOURCE PickleRage

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