Food and Beverage
TUMS Teams Up with DraftKings to Launch TUMS Fantasy Foodball Pool, Making Gameday Food Dreams a Reality
TUMS has launched the Fantasy Foodball Pool with DraftKings, allowing fans to select favorite foods for a chance to win a share of $40,000 in prizes while addressing heartburn concerns during game day.
Fans can draft their top food and drink picks for a free shot at
winning a share of $40,000 in total cash prizes
WARREN, N.J. /PRNewswire/ — As hundreds of millions prepare to tune into the biggest day in football, a new survey from TUMS has revealed that 1 in 4 viewers will be focused on the real MVP: the food.* To celebrate gameday foodies, TUMS has teamed up with DraftKings to launch TUMS Fantasy Foodball Pool, a first-of-its-kind free online game where players can create a lineup made entirely of their favorite food and drink combinations. No matter the plate – fantasy or real – TUMS provides fast relief when occasional heartburn strikes so fans can tackle unwanted symptoms and get back to their beloved gameday bites. Age and eligibility restrictions apply. Void where prohibited. See terms at www.draftkings.com/tumsfoodball. Contest facilitated by DraftKings.
Food lovers can visit www.DraftKings.com/TUMSFoodball to play up to four rounds of TUMS Fantasy Foodball Pool for free for a shot at winning a share of $40,000 in total cash prizes. From tailgate plates and spicy bites to sweet treats and New Orleans cuisine, fans can draft their top six food and drink choices from a menu of 36 items from now up to the Big Game following food-related themes:
- Jan. 6 to 12: Tailgate Foods
- Jan. 13 to 19: Spicy Foods
- Jan. 20 to 26: Sweet Foods
- Jan. 27 to Feb. 9: New Orleans Foods
Each round of TUMS Fantasy Foodball Pool features the top foods and drinks selected by a survey of 2,000 Americans*, ensuring plates will be filled with the most popular options, including the top 10 foods on respondents’ Big Game plates: barbecue (34%), hot wings (33%), seven-layer dip (24%), brownies (22%), chicken tenders/nuggets (22%), nachos (21%), pizza (20%), buffalo chicken dip (20%), fries (17%) and mini sliders and/or burgers (16%). According to that survey, 54 percent of people believe that the gameday food spread has the power to make or break the experience. However, consistent snackers also note that enjoying these foods can occasionally lead to unwanted symptoms, with 1 in 4 citing heartburn as a potential outcome. Looking for a solution, 1 in 3 survey respondents said they hope their host has an antacid on hand.
To bring the delicious combination of football and food to the table, TUMS has partnered with former two-time professional football champion and food enthusiast, Vince Wilfork. An avid cook, Wilfork will lend his expertise from the field to the table and share his personal experience with tackling occasional heartburn.
“Nothing should stand between fans and their favorite foods, especially on gameday, so I’m thrilled to partner with TUMS to help foodies like me celebrate without the worry of heartburn getting in the way,” said Wilfork, who is a brand fan and user himself. “Since leaving the field, I never watch a game without my must-have foods, like brisket and ribs that are grilled low and slow, hot wings, sliders and brownies, my favorite dessert. When these occasionally cause heartburn, I reach for TUMS for fast relief.”
TUMS has reinvigorated its free-to-play pool concept with DraftKings to create TUMS Fantasy Foodball Pool and give fans an engaging way to bring food to the forefront of gameday.
“The fans have spoken – food is clearly a big part of any football watch party, and we’re thrilled to give them a competitive way to celebrate their love of gameday bites,” said Patricia Melo, Brand Director for TUMS. “Although the foods we love can occasionally lead to symptoms of heartburn, TUMS provides fast relief, allowing fans to feel rest-assured that they won’t have to sideline their fun.”
“We learned first-hand just how passionate fans are about food as a result of our successful collaboration with TUMS last year,” said Jay Danahy, Head of Revenue, DraftKings Media & Sponsorships. “We’re thrilled to be working with TUMS once again, giving food fans a new way to engage on game day centered around their most valuable plate picks and a free shot at winning a share of cash prizes.”
In addition to providing fans with an opportunity to indulge in their food plate fantasies, TUMS will kick off Big Game Weekend in the heart of the New Orleans food and libations culture with an event taking place at Bourbon Heat on Feb. 7. Open to the public, attendees will have the opportunity to try samples of TUMS Chewy Bites, enjoy exclusive merch and giveaways (while supplies last), and learn how to play the final round of the free TUMS Fantasy Foodball Pool.
For more information on TUMS and its range of products, follow the brand on Instagram and TikTok (@TUMSofficial) or visit www.TUMS.com.
*Data from a survey conducted by Talker Research on behalf of TUMS from Dec. 5 to Dec. 10, 2024, with a sample of 2,000 Americans aged 21–43.
About TUMS
TUMS Chewy Bites offer tasty and effective occasional heartburn relief so you can savor the moment. They provide multi-symptom relief, including heartburn, sour stomach, acid indigestion relief, and upset stomach relief. TUMS Gummy Bites go to work in seconds* for occasional heartburn relief, plus feature a soft, easy-to-chew format and multi-benefit relief from occasional sour stomach, acid indigestion, and upset stomach. TUMS are the #1 recommended antacid brand by doctors, pharmacists and OBGYNs. TUMS is America’s #1 antacid with a wide variety of flavors and formats that offer something for everyone.
*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease.
About Haleon US
Haleon (NYSE: HLN) is a leading global consumer health company with a purpose to deliver better everyday health with humanity. Haleon’s product portfolio spans six major categories: Oral Health, Pain Relief, Respiratory Health, Digestive Health, Sexual Health, and Wellness. Built on trusted science, innovation, and deep human understanding, Haleon’s U.S. brands include Abreva, Advil, Benefiber, Centrum, Emergen-C, Eroxon, Excedrin, Flonase, Gas-X, Nexium, Nicorette, Parodontax, Polident, Preparation H, Pronamel, Sensodyne, Robitussin, Theraflu, TUMS, Voltaren, and more. For more information on Haleon and its brands, please visit www.haleon.com or contact USMediaRelations@haleon.com.
SOURCE TUMS
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Last Updated on March 13, 2026 by Daily News Staff
(Feature Impact) Green beer and decor may get all the attention, but for hosts looking to wow their St. Patrick’s Day guests or astound their loved ones, a traditional Irish recipe can become an annual tradition. Celebrate the luck o’ the Irish with this St. Patrick’s Day Stew, a hearty, beefy meal loaded with chuck stew meat, potatoes, carrots, onions and, of course, stout beer.
To find more recipes that put tradition center stage, visit Culinary.net.
St. Patrick’s Day Stew
Recipe adapted from Simply Recipes
Prep time: 30 minutes
Cook time: 1 hour, 40 minutes
Servings: 6
- 1 1/4 pounds marbled chuck beef stew meat, cut into 1 1/2-inch chunks
- 1 teaspoon salt, plus additional to taste, divided
- 1/4 cup extra-virgin olive oil
- 6 garlic cloves, minced
- 4 cups beef stock
- 2 cups water
- 1 cup extra stout beer
- 1 cup red wine
- 2 tablespoons tomato paste
- 1 tablespoon sugar
- 1 tablespoon dried thyme
- 1 tablespoon Worcestershire sauce
- 2 bay leaves
- 2 tablespoons butter
- 1 large onion, chopped
- 4 carrots, cut into 1/2-inch pieces
- 3 pounds russet potatoes, peeled and cut into 1/2-inch pieces
- freshly ground black pepper, to taste
- 2 tablespoons chopped fresh parsley
- Sprinkle beef chunks with 1 teaspoon salt. In large pot over medium-high heat, heat olive oil.
- Pat beef dry with paper towels and add to pot, working in batches to avoid crowding pot. Cook until browned on one side then flip and brown.
- Add garlic cloves to pot with beef and saute 30 seconds, or until fragrant. Add beef stock, water, beer, wine, tomato paste, sugar, thyme, Worcestershire sauce and bay leaves. Stir.
- Bring mixture to simmer then reduce heat to low. Cover and simmer 1 hour, stirring occasionally.
- In separate pot over medium heat, melt butter. Add onions and carrots; saute until golden, about 15 minutes.
- After beef mixture simmers 1 hour, add onions, carrots and potatoes. Season with salt and pepper, to taste. Simmer uncovered until beef and vegetables are tender, about 40 minutes. Discard bay leaves and spoon excess fat.
- Sprinkle with parsley and serve.
Photo courtesy of Unsplash
SOURCE:
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Food and Beverage
Red Bull Reveals the New Red Bull® Spring Edition Cherry Sakura
Red Bull has launched the limited-time Spring Edition Cherry Sakura, a seasonal flavor available nationwide in both sugar and sugar-free options. This new variant features a bright profile of cherry, cherry blossom, and a hint of almond. With 80mg of caffeine per 8.4 fl oz can, it aims to capture spring’s vibrant energy.
Red Bull is leaning into spring vibes in a big way.
In a Feb. 23, 2026 announcement out of Santa Monica, the brand revealed Red Bull Spring Edition Cherry Sakura—a limited-time flavor designed to match the season’s “let’s get outside” energy. The release is available nationwide now, and it’s coming in two options: with sugar and sugar-free.
What it tastes like
Red Bull describes the new Spring Edition as a layered flavor built for people who want something bright, floral, and a little unexpected.
Here’s the profile the company shared:
- Cherry
- Cherry blossom (sakura)
- A touch of almond flavor
The result sounds like a spring-forward twist—sweet and fruit-led up front, with a floral note and a light, nutty finish.
What to look for on shelves
If you’re scanning the cooler, Red Bull says the Spring Edition Cherry Sakura will be easy to spot.
The cans are packaged in:
- White-colored 8.4 fl oz and 12 fl oz individual cans
- Cherry-red lettering accents
Like other seasonal drops, this one is expected to move quickly. Red Bull notes it will be sold at retailers nationwide “while supplies last.”
Same functional ingredients, new seasonal flavor
Red Bull also emphasized that Spring Edition Cherry Sakura contains the same functional ingredients as Red Bull Energy Drink, with the difference being the limited-time taste.
For caffeine context, the company says one 8.4 fl oz can contains 80mg of caffeine, which it compares to about the same amount as a home-brewed cup of coffee.
The bigger picture: Red Bull’s scale keeps growing
Seasonal flavors have become a reliable way for major beverage brands to keep things fresh, and Red Bull’s numbers show why these launches matter.
According to the company, Red Bull Energy Drink is available in 178 countries, and more than 13.9 billion cans were consumed in 2025 alone.
Bottom line
If spring flavors are your thing—or you’re just ready for something new in the energy drink lineup—Red Bull Spring Edition Cherry Sakura is officially in the wild. It’s nationwide, it’s limited, and it’s available with sugar or sugar-free, so you can pick your lane and stock up before it disappears.
For more information, visit RedBull.com.
Source: Red Bull (PRNewswire press release, Feb 23, 2026, 07:07 ET)
Link to source: https://www.prnewswire.com/
Our Lifestyle section on STM Daily News is a hub of inspiration and practical information, offering a range of articles that touch on various aspects of daily life. From tips on family finances to guides for maintaining health and wellness, we strive to empower our readers with knowledge and resources to enhance their lifestyles. Whether you’re seeking outdoor activity ideas, fashion trends, or travel recommendations, our lifestyle section has got you covered. Visit us today at https://stmdailynews.com/category/lifestyle/ and embark on a journey of discovery and self-improvement.
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Foodie News
Borden® Cheese Wants to Crown “America’s Favorite Grilled Cheese” — and Every Vote Could Win Free Cheese for a Year
Last Updated on March 12, 2026 by Daily News Staff
Grilled cheese is one of those rare foods that feels universal: it’s quick, comforting, kid-friendly, and endlessly customizable. You can argue bread (sourdough vs. white), spreads (butter vs. mayo), and fillings (tomato? bacon? pickles?), but there’s one truth most grilled-cheese fans agree on: the cheese is what makes the sandwich.
That’s the idea behind Borden® Cheese’s newest national campaign — a nationwide search to crown “America’s Favorite Grilled Cheese.” And yes, there’s a delicious incentive: every vote is also an entry for a chance to win free Borden Cheese for a year (plus kitchen supplies to keep the melt-magic going).
How the “America’s Favorite Grilled Cheese” vote works
From now through March 24, 2026, fans can head to WinFreeBordenCheese.com to vote for one of four grilled cheese contenders.
Here’s the fun part: each vote doubles as a sweepstakes entry for the grand prize — a full year’s supply of Borden Cheese and kitchen supplies.
Borden is also offering 100 instant-win swag packs, which include Borden coupons and branded merch designed to “level up” your sandwich game.
This campaign is also the kickoff to a bigger series of sandwich celebrations leading up to National Grilled Cheese Day on April 12, 2026.
Meet the contenders: four very different takes on grilled cheese
Borden isn’t just putting one “standard” grilled cheese up against another. The four options are meant to represent a range — from classic comfort to trend-driven flavor combos.
1) The Classic
The timeless, ooey-gooey grilled cheese built with Borden American and Extra Sharp Melts on buttery white bread.
If you’re a purist, this is the lane.
2) The Spicy Big Dill
Pickles are having a moment in 2026, and this sandwich leans all the way in: Borden American Singlesand Provolone Slices paired with hot and spicy dill pickles, whipped cream cheese, and ranch seasoning.
It’s tangy, spicy, creamy, crunchy — and built for trend-watchers.
3) The Crispy Onion & BBQ
A savory, texture-forward option featuring Borden Swiss Slices, crispy fried onion strings, and a tangy BBQ sauce kick.
If you like your grilled cheese with a little “cookout energy,” this one’s calling.
4) The Mad Scientist
This is the wildcard: a grilled cheese where the bread is replaced with cheesy waffles, filled with “cheese upon cheese.”
It’s playful, over-the-top, and basically designed for anyone who believes moderation is overrated.
The bigger tease: “Borden’s Grilled Cheese of the Year”
While the public vote will determine “America’s Favorite Grilled Cheese,” Borden is also building anticipation for something else: its first-ever “Grilled Cheese of the Year.”
The brand says the final recipe will be informed by culinary trends, consumer cravings, and — of course — cheese, but the details are still under wraps. The reveal is expected as part of the lead-up to National Grilled Cheese Day (April 12).
In other words: the vote is the appetizer.
Why Borden is leaning into grilled cheese right now
Borden® Cheese has long positioned itself as a family-friendly staple — made with real milk and owned by American dairy farm families. With more than 25 distinct flavors and types, the brand is using this campaign to remind shoppers that grilled cheese isn’t just a childhood throwback; it’s a flexible, modern comfort food that can move with trends.
As Jenny Mehlman, Senior Director of Marketing, Cheese, Taste & Flavors at Dairy Farmers of America, put it: Borden is kicking off National Grilled Cheese Day early with a national call to help name “America’s Favorite,” and continuing the celebration by declaring its first-ever “Grilled Cheese of the Year.”
Want in? Here’s where to vote
If you want to weigh in (and potentially score a year of free cheese), you can vote now through March 24, 2026 at:
Whether you’re Team Classic, Team Pickle, Team BBQ, or Team Mad Scientist, this is one of those low-effort, high-reward food votes that’s actually fun.
Quick takeaway
Borden® Cheese is officially turning grilled cheese season into an event — with a national vote, instant-win swag, and a grand prize that’s basically a dairy lover’s dream.
Now the only real question is: which contender are you voting for?
At our core, we at STM Daily News, strive to keep you informed and inspired with the freshest content on all things food and beverage. From mouthwatering recipes to intriguing articles, we’re here to satisfy your appetite for culinary knowledge.
Visit our Food & Drink section to get the latest on Foodie News and recipes, offering a delightful blend of culinary inspiration and gastronomic trends to elevate your dining experience. https://stmdailynews.com/food-and-drink/
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