MIAMI /PRNewswire/ — With a historic Women’s World Cup, several of Europe’s top soccer clubs visiting the United States and Lionel Messi’s highly anticipated start in the MLS, the growth of soccer is in full effect. Overall soccer participation is a prime driver of this growth, with a 300 percent increase in the U.S. in the past 40 years. To carry the momentum, adidas is excited to announce several ongoing moments and investments that will help grow and inspire the next generation of soccer and the culture born with it.
Messi Comes to Miami
The growth of soccer in the U.S. has come with a heightened appreciation and demand for top talent. This demand is what’s led one of the greatest soccer players of all time to join the U.S.’ top professional league. Not since fellow adidas athlete David Beckham joined the MLS back in 2007 has there been such an anticipation for a global athlete coming to the U.S. Messi’s arrival to the MLS brings a top Latino icon into the American soccer landscape, infusing excitement into the one of the world’s most avid soccer communities. adidas is honored to continue championing Messi as he enters this new stage of his career.
This week, adidas ushered in a new era of soccer in Miami and the broader U.S. ahead of Messi’s first match with Inter Miami CF tomorrow, July 21. Sailing through the Port of Miami, an entourage of adidas-branded vehicles including a cargo ship, boats and helicopters decked out in Inter Miami CF pink in celebration. Once the ship docked, crates full of Messi jerseys, soccer balls and more were loaded onto trucks and distributed to communities throughout Miami for fans to enjoy.
Seeing local communities rally around Messi’s arrival is proof that the impact of his presence in the U.S. goes beyond his inevitable contributions to Inter Miami CF – it’s the journey of a boy from Rosario, Argentina, welcomed by a city with a large Latino representation embracing soccer on an unprecedented scale.
Investment in the Next Generation
When it’s accessible and equitable, adidas believes sport has the power to change lives and is excited to announce the expansion of the Just Ball League, the brand’s collaborative effort with the U.S. Soccer Foundation to provide free neighborhood youth soccer leagues in communities throughout New York City and Los Angeles, to Miami.
The expansion builds on adidas’ existing efforts to remove barriers to the sport and level the playing field for low-income households and Black and Brown youth. By leveraging the mini-pitch infrastructure adidas and the U.S. Soccer Foundation have created over the past six years, Just Ball League will provide free, competitive soccer leagues in state-of-the-art, safe and accessible spaces for the next generation of athletes in Miami to hone their skills and experience all the benefits of sport.
adidas believes sport has the power to change lives, and Just Ball League is one of the many ways adidas is uniting people from diverse backgrounds and experiences through sport.
2023 FIFA Women’s World Cup
As a global brand synonymous with soccer, adidas is proud to support the 2023 Women’s World Cup and its high-performing athletes from our partnered federations by providing dynamic bespoke away kits and the official match ball of the tournament.
Drawing on inspiration from Australia and New Zealand’s iconic landscapes, the kits weave together nature-inspired looks with adidas’ best-in-class performance technology. With more eyes than ever on the tournament this summer, the kits are in high demand by fans across the world as they cheer on their favorite teams and athletes, with each jersey lending itself well to personalized styling and fashion. Fans can purchase the kits via adidas.com.
adidas’ campaign for the U.S. Women’s National Team highlights the seven adidas athletes who will play significant roles on the team this summer, including captain Lindsey Horan and the rising phenom Trinity Rodman. Featuring fellow adidas athletes like Patrick Mahomes and Candace Parker, who’ve achieved greatness in their own right, the spot plays on the growth of soccer in the U.S. and the ongoing debate of who the greatest of all time is.
European Soccer and Blokecore Fashion Makes Its Way to the U.S.
Beyond Messi’s historic arrival, adidas is also welcoming several of the most prominent European teams to the U.S. for a number of preseason matches in key cities. Fan-favorite teams like Real Madrid, Arsenal and Manchester United are touring the U.S. over a two-week period this month. This year’s tour is a testament to the growth of soccer culture in the U.S., as global communities unite here in our backyard to celebrate this historical summer of soccer.
Blokecore fashion, a style referring to a fashion aesthetic that often incorporates vintage soccer-inspired pieces, is setting trends across the U.S. Given adidas’ legacy in soccer and Sportswear, there’s no surprise there’s been an uptick in demand for jerseys and adidas’ classic sneakers like the Samba. With celebrities like Jenna Ortega’s sporting the look, there’s no slowing Blokecore down.
The Summer of Soccer is here — Impossible Is Nothing.
adidas is a global leader in the sporting goods industry. Headquartered in Herzogenaurach/Germany, the company employs more than 59,000 people across the globe and generated sales of € 22.5 billion in 2022.
About U.S. Soccer Foundation
The U.S. Soccer Foundation’s programs are the national model for sports-based youth development in underserved communities. Since its founding in 1994, the Foundation has established programs proven to help children embrace an active and healthy lifestyle while nurturing their personal growth beyond sports. Its cost-effective, high-impact initiatives offer safe environments where kids and communities thrive. Headquartered in Washington, D.C., the U.S. Soccer Foundation is a 501(c)(3) organization.
Maverix Havik Control Paddle Review: Elevate Your Pickleball Game
Join Mike Sleeves Sliwa as he tests the Maverix Havik – 16 mm CONTROL paddle, a game-changer in pickleball. Watch now for expert insights and reviews!
In the latest episode of Sleeves Senior Pickleball Report, renowned pickleball enthusiast Mike Sleeves Sliwa takes us on a thrilling journey as he revisits the Maverix Pickleball company. Having previously tested their Power Paddle back in October, Mike now sets his sights on the Havik – 16 mm CONTROL paddle. This eagerly anticipated review aims to provide valuable insights into Maverix’s latest offering.
Diving into the Havik – 16 mm CONTROL Paddle:
Mike Sliwa’s first impressions of the Havik paddle are overwhelmingly positive. The 16 mm CONTROL surface offers exceptional maneuverability and precision, allowing players to achieve greater control over their shots. The paddle’s design, incorporating Maverix’s signature craftsmanship, ensures durability without compromising on performance.
Unveiling Unmatched Performance:
During his rigorous testing, Mike discovers that the Havik paddle excels in both power and control. The paddle’s unique technology minimizes vibration upon impact, providing players with a comfortable and responsive feel. Its wider sweet spot enhances shot accuracy, making it ideal for players looking to fine-tune their game.
The Maverix Havik – 16 mm CONTROL paddle emerges as a game-changer in the world of pickleball. Mike Sleeves Sliwa’s review showcases its exceptional performance, reaffirming Maverix’s commitment to innovation and quality. Whether you’re a seasoned player or just starting out, this paddle promises to elevate your game and enhance your overall playing experience. Stay tuned for more exciting pickleball updates from the Sleeves Senior Pickleball Report.
HI SELTZER ANNOUNCES PARTNERSHIP WITH THE PROFESSIONAL PICKLEBALL ASSOCIATION
LOUISVILLE, Ky. /PRNewswire/ — hi Seltzer, one of the fastest-growing THC-infused beverage companies in the United States, has partnered with the Professional Pickleball Association, becoming the official THC/hemp-derived beverage of the PPA tour. This partnership includes on-site sampling presence throughout the tour, digital billboard signage, online and broadcast presence and more. Upcoming events where adults can experience the brand and win some swag include OPEN in Lakeville, MN (March 7-10), OPEN in Austin, TX (March 14-17), CUP in North Carolina (April 3-7), OPEN in Houston, TX (April 12-15), OPEN in Dallas (May 30-June 2), CUP in Fort Lauderdale, FL (Oct 2-6), OPEN in Daytona Beach, FL (Oct 24-27), and SLAM in Dallas, TX (Nov 5-10).
“We are thrilled to bring professional pickleball players, amateurs, and fans alike together to celebrate this rising sport with a can of hi Seltzer in hand,” said Lou Police, CEO of hi Seltzer. “It has been an incredible year for the sport and tremendous growth for hi Seltzer, and we can’t wait to see where this engagement takes us.”
“hi Seltzer is a forward-thinking beverage company that prides itself on delivering innovative and high-quality products to consumers, and the PPA Tour is delighted to add hi Seltzer to its ever-growing partnership mix,” said Kim Pettit, Vice President of Partnerships for the PPA Tour. “We continuously strive to join forces with innovators in their respective industries, and hi Seltzer is certainly a leader. We look forward to a productive partnership.”
The zero calorie, zero sugar, zero alcohol, hemp (Delta 8)-infused Seltzer is the first THC beverage to utilize a cutting-edge nano-emulsified base ingredient that allows hi Seltzers to pour clean and clear every single time. Each drink contains 5mg of D8, which offers a more subdued and gentler high than other THC-infused products on the market. This perfect dose makes hi Seltzer an approachable and fun alternative to alcohol, allowing people to enjoy all the fun without the hangover.
hi Seltzer comes in five flavors, including Watermelon, Pineapple, Wild Berry, Real Cherry, and Lemon Lime, and is available in more than 3,000 stores across 23 states with distribution across the U.S. expanding every day – store availability can be found here. hi Seltzer is also available nationally direct-to-consumer through their website.
To learn more about hi Seltzer visit www.hiselzter.com and follow @hiseltzers on social media.
ABOUT hi SELTZER
hi Seltzer is a zero calorie, zero sugar, zero alcohol, hemp (Delta 8)-infused seltzer, made with only three ingredients. It is the first beverage to utilize a cutting-edge nano-emulsified base ingredient that allows for it to pour clean and clear every single time. Each 12oz can contains 5mg of D8, which offers a more subdued and gentler high than other THC-infused products on the market. This perfect dose makes hi Seltzer an approachable and fun alternative to alcohol allowing people to enjoy all the fun without the hangover. hi Seltzer comes in five flavors including Watermelon, Pineapple, Wild Berry, Real Cherry and Lemon Lime and is available in more than 3,000 stores across 23 states and is available nationally direct-to-consumer through their website.
ABOUT THE PROFESSIONAL PICKLEBALL ASSOCIATION
Founded in 2019, the Carvana PPA Tour is where pickleball’s top athletes go head-to-head to determine the best male and female players in the world. The Carvana PPA Tour organizes and conducts tournaments at world-class facilities across the country, establishes player rankings, and awards over $5.5 million in annual prize money during the 2023 season with equal play and pay. Inviting amateur players to also compete and “play where the pros play,” the Carvana PPA Tour offers divisions for every age group and skill level. Characterized by a uniquely festive and fun atmosphere, Carvana PPA Tour events deliver unparalleled experiences for fans on-site, including pro player meet-and-greets, clinics, food, beverages, live entertainment, giveaways, games, shopping, and VIP upgrades. For more information, go to www.ppatour.com, and follow us on social: Twitter, Instagram, YouTube, Facebook, LinkedIn.
SOURCE hi Seltzer
Neil Lane is a Proud Participant in the Season Finale of ABC’s Reality Series “The Golden Bachelor”
BEVERLY HILLS, Calif. /PRNewswire/ — Neil is a proud participant in the finale episode of ABC’s “The Golden Bachelor.” The episode culminates in an emotional proposal from our first golden bachelor to Theresa Nist, set against the stunning scenery of tropical Costa Rica. This episode of “The Golden Bachelor,” aired THURSDAY, NOVEMBER 30, at 8/7c, on ABC and is available to stream on Hulu.
A retired restaurateur and doting father and grandfather, Gerry [GAIR-ee] Turner lives in his dream house on a beautiful lake in Indiana.
He’s often busy hosting barbecues, playing pickleball, cheering on his favorite Chicago sports teams, four-wheeling and spending time with friends and family at restaurants and local haunts. Always a romantic, Turner married his high school sweetheart, Toni, in 1974. Together, they lived a full and happy life with their two daughters, Angie and Jenny, and later two granddaughters, Charlee and Payton. Sadly, after 43 years together, Toni suddenly fell ill and passed away in 2017. Six years after Toni’s passing and with the support of his family, Turner is ready to put himself out there and find a love that will stand the test of time in his golden years.
In the final episode of Gerry’s season, he got down on one knee and proposed to the last love of his life Theresa Nist, with a platinum ring centering a princess cut diamond accented by two baguette cut diamonds with a further 128 small round brilliant cut diamonds with a total of 3.15 carats all hand crafted in platinum. Designed and signed by Neil Lane.
ABOUT NEIL LANE
Neil Lane is the go-to jeweler for Hollywood brides-to-be. He has designed engagement rings for stars like Reese Witherspoon, Kate Hudson, Jennifer Hudson, Jessica Simpson, Emily Blunt and Miley Cyrus, among others, and shares his unique aesthetic with his Neil Lane Bridal® collection at Kay® Jewelers.
An avid collector and designer of fine jewelry with an eye for style and elegance, Neil Lane has earned the respect and admiration of A-list stars. From the Oscars®, to private celebrity events and red-carpet engagements, Neil Lane’s iconic pieces have adorned some of the most beautiful and powerful women in Hollywood, including Angelina Jolie, Charlize Theron, Jennifer Lopez, Brie Larson, Anne Hathaway, Jennifer Lawrence, Gwyneth Paltrow, Jennifer Garner, Sofia Vergara, Oprah and many others.
For more information on Neil Lane Couture visit www.neillanecouture.com.
ABOUT “THE GOLDEN BACHELOR”
After more than 20 years of fostering love on “The Bachelor,” “The Bachelorette” and “Bachelor in Paradise,” “The Golden Bachelor” showcases a whole new kind of love story – one for the golden years. On this all-new unscripted series hosted by Jesse Palmer, one hopeless romantic is
given a second chance at love in the search for a partner with whom to share the sunset years of life. The women arriving at the mansion have a lifetime of experience, living through love, loss and laughter, hoping for a spark that ignites a future full of endless possibilities. In the end, will our Golden man turn the page to start a new chapter with the woman of his dreams? Watch episodes on demand and on Hulu.
“The Golden Bachelor” is produced by Warner Bros. Unscripted Television in association with Warner Horizon. Claire Freeland, Jason Ehrlich, Bennett Graebner and Andrew Frank serve as executive producers.
For more information on “The Golden Bachelor,” visit dgepress.com.
Follow “The Golden Bachelor” (#TheGoldenBachelor) on Facebook, Instagram and X.
SOURCE Neil Lane Couture
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