The Bridge
How Black male college athletes deal with anti-Black stereotypes on campus
Jonathan Howe, Temple University
In an effort to avoid stereotypes about Black male athletes, such as being labeled a “dumb jock,” Spike, a college football player, says he wore athletic clothes to class as little as possible.
“I mean, granted, I’m a 6-foot-4, 240-pound Black kid on campus, so it’s kind of hard to get away from that,” he said. “But I didn’t want any, you know, significant confirmation that I was an athlete. So, I just wore like a collared shirt, jeans and nice shoes every day.”
Trey, a baseball player, refrained from speaking up or sharing personal information – even with his teammates.
He said he was often “outnumbered in opinion” as he was one of two Black athletes on a team of 40, which led to him “not even wanting to speak up” about issues that may cause conflict with others. “I’m a Black student-athlete and, like, that already makes me have to carry myself a different way,” he said.
I’m a professor of sport management who researches the experiences of Black male college athletes. During the 2020-21 academic year, I interviewed 16 Black male college athletes at Division I colleges across the U.S. I wanted to know how they changed their behavior to navigate stereotypes about them.
I also asked participants, who competed in numerous sports – including football, baseball, cheer, diving, and track and field – to record audio diaries about the topic as part of the study.
I found that these college athletes, at times, went out of their way to change how they present themselves to others in order to avoid anti-Black racism and “dumb jock” stereotypes on campus. At other times, they pushed back against these stereotypes as a form of resistance.
‘I don’t bring up that I am a student-athlete’
Self-presentation refers to how someone acts or behaves during social interactions in order to influence how others perceive them. For example, a person may change how they speak, or their word choices, depending on who is around them.
The Black male college athletes in my study altered their presentation in a number of ways, including their dress or clothing and their speech. They also limited how much information they shared, and at times they hid details about their identity.
Marc, another football player, reflected on how being a Black male college athlete affected how he spoke – both the frequency and delivery – during class. “You have to be, like, more engaged,” he said. “You got to assert yourself more and you got to be more analytic about things.”
These adjustments were not restricted to academic environments. Marc was also careful about what information he shared in various athletic settings, too. “You do not really talk about personal stuff or anything like that,” he said.
Participants did not want their vulnerabilities used against them by their coaches or academic advisers.
Another strategy Black male college athletes used was hiding details about their identity – most often their athletic identity. Tyler, a track athlete, noted, “I try to make sure I don’t bring up that I am a student-athlete. I’m just trying to build my identity away from the sport.”
Black students, white campuses
Black men represent about 6% of total college students in U.S. four-year public institutions. Yet at Division I schools, the highest level of college athletic competition, they represent roughly 45% of football players and 51% of men’s basketball players.
Overall, Black men represent 12% of all Division I college athletes, excluding historically Black colleges and universities.
Meanwhile, at Power Five schools, where college football is a big-time business, as many as 1 in 6 Black male students are athletes, compared with 1 in 50 white students.
The vast majority of Division I schools are predominantly white institutions. Their athletic departments, including coaching staffs and administrators, are overwhelmingly white. For example, 78% of Division I athletic directors, 81% of head coaches, 68% of assistant coaches and 90% of head athletic trainers are white.
Similar to their athletic experience, these athletes do not see many other Black people across campus. Faculty on these campuses are 93% non-Black.
Racism and discrimination
It is well documented that Black male college athletes experience racism and discrimination while attending these predominantly white schools. This includes, for example, unequal enforcement of school policies and less access to educational opportunities.
They are discriminated against for being Black, for being Black males and for being athletes. Although touted for their physical prowess, Black male athletes are often labeled “dumb jocks” – their intelligence somehow discredited by their physical stature.
They are sometimes seen by students, faculty, staff and even fans as lacking the intellectual ability and motivation to succeed academically. They are characterized as illegitimate students who undermine the academic mission of the university and receive special treatment.
One study found that professors and academic counselors had lower academic expectations of Black college athletes compared with their white counterparts and that these athletes lacked autonomy in making academic decisions. Academic counselors often selected their courses, as opposed to the athletes registering themselves, which made the athletes feel powerless.
Another study found that faculty members were more likely to attribute Black male college athletes’ success to policies, such as affirmative action, instead of their merits, as they did for white athletes.
Resisting societal pressure
Not all the athletes altered their behavior or appearance to avoid anti-Black stereotypes. Keyvon, a football player, expressed that he presents himself authentically in predominantly white spaces as a way to “apply pressure” and force people to get comfortable with his Blackness.
Being a big-time college athlete indeed presents privileges, such as a pseudo-celebrity status, which at times can shield Black male college athletes from the impact of stereotypes and anti-Blackness. However, this is often the case solely when Black males perform well in their sport.
Sport performance should not determine how people treat Black male college athletes. Nor should Black male college athletes be placed in a box when it comes to how they present themselves, or risk anti-Black discrimination if they express themselves authentically. Ultimately, Black male college athletes will present themselves in a manner they deem appropriate – whether that aligns with what society expects or not.
Jonathan Howe, Assistant Professor of Sport Management, Temple University
This article is republished from The Conversation under a Creative Commons license. Read the original article.
The Sports section of STM Daily News is your ultimate destination for all things sports, catering to everyday fans and dedicated enthusiasts alike. We cover a wide range of topics, from the thrill of amateur competitions to the excitement of semi-professional and professional leagues. Our content delves into physical and mental fitness, providing insights and tips that help individuals elevate their performance, whether on the field or in their personal wellness journeys. Stay informed and inspired as we explore the dynamic world of sports, celebrating both the passion of the players and the joy of the fans.
5 Ways to Make a Difference in Your Community
(Feature Impact) Communities are strengthened every day by local organizations working to address challenges close to home, whether that’s helping families access food, supporting students, expanding opportunity or providing essential resources to those who need them most. Often operating with limited resources, these organizations are finding practical solutions that make a meaningful difference in neighborhoods and communities across the country.
Many of these efforts happen quietly, powered by people who volunteer their time, share their expertise, donate resources or simply help spread awareness of causes they care about.
For individuals looking to make a difference where they live, community involvement doesn’t have to start with a large commitment. Consider these five options to get involved.
Give Your Time
Giving your time is one of the most direct ways to support organizations serving your community. Whether it’s packing meals, mentoring young people or participating in neighborhood cleanups, volunteering allows people to contribute directly while gaining a deeper understanding of local needs.
Share Your Skills
Nonprofits often need specialized skills in addition to hands-on volunteer support. Communications support, technology expertise, event planning, photography, financial guidance and other professional skills can help organizations expand their reach and strengthen their operations. Contributing the skills you’ve developed can often be just as valuable as donating time or resources.
Tap Into Your Workplace
Many employers offer opportunities to support causes that matter to their employees, such as volunteer programs, community grants or other charitable opportunities.
In communities across the country, local nonprofits can receive support through programs like the PepsiCo Foundation’s Community Impact Awards, where employees can nominate nonprofit organizations in their local communities for grant funding. Since 2022, the program has invested more than $3.7 million into organizations working on issues ranging from food access to education and community development.
“Across North America, there are organizations showing up every day for their communities, often without recognition and with limited resources,” said Monica Bauer, SVP of social impact, PepsiCo and president of the PepsiCo Foundation. “The Community Impact Awards help shine a light on organizations that are creating opportunities, solving local challenges and making a real difference in people’s lives. What makes this program special is that the recognition comes from PepsiCo associates who know these organizations firsthand and have seen their impact up close.”
This year, 100 organizations across the U.S. and Canada received $500,000 total in grants and teamed up with their respective nominating employees for volunteer activities supporting their missions, giving employees another opportunity to engage directly.
Give What You Can
Financial contributions are a valuable way to give back, but they aren’t the only option. Many organizations need non-monetary donations such as school supplies, canned goods, clothing, toys and technology. Before collecting items, check with organizations to learn what is most needed and how contributions can make the greatest impact.
Use Your Voice
One person can make a difference. When that person gets a friend or family member involved, more people can discover and support organizations doing important work. Sharing a nonprofit’s mission on social media, inviting others to volunteer or connecting people with causes you care about can help organizations reach new supporters and expand their impact.
Making a difference doesn’t require doing everything at once. Whether you contribute your time, skills, resources or advocacy, small actions can help make a big impact over time.
Across the U.S., nonprofit organizations are helping improve lives, create opportunities and respond to community needs every day. Their work is a reminder that meaningful change often starts locally with people willing to get involved.
Learn more about how individuals and organizations can help address some of the most pressing needs in their communities by visiting PepsiCo.com/about/social-impact.
SOURCE:
PepsiCo
Community
‘Give Like a Kid Again’ for Real-World Impact This Halloween
Costumes. Candy. Jack-o-lanterns glowing on porches. Halloween is filled with moments that spark children’s imaginations. This Halloween, children and families can “Give Like a Kid Again,” turning imagination into kindness and helping children around the world.
‘Give Like a Kid Again’ for Real-World Impact This Halloween
(Feature Impact)Costumes. Candy. Jack-o-lanterns glowing on porches. Halloween is filled with moments that spark children’s imaginations.
This Halloween, Trick-or-Treat for UNICEF is inviting children and families to “Give Like a Kid Again,” turning imagination into kindness and helping children around the world. For eight decades,the campaign has shown children that even the smallest act of kindness can travel farther than any front porch and shine brighter than any jack-o-lantern. As the longest-running youth engagement campaign in the United States, it has inspired generations of children to discover that when kids help kids, one Halloween tradition can turn into a lifetime of impact.
What started with just $17 in 1950, when a small group of children filled milk cartons with spare change to help children recovering from World War II, has grown into one of America’s most beloved Halloween traditions, raising nearly $200million to help the organization deliver lifesaving support for children around the world. Today, the iconic orange collection box reminds families that small acts of generosity can create lasting change.
“Each Halloween, Trick-or-Treat for UNICEF reminds us that even the smallest acts of generosity can grow into something extraordinary,” said Shelley Diamond, chief marketing officer, UNICEF USA. “For more than 75 years, this campaign has shown generations of children that you are never too young to make a difference and ‘Give Like a Kid Again’ is about passing that belief on to the next generation.”
Beyond supporting programs in more than 190 countries and territories, donations strengthen the organization’s global humanitarian supply network, delivering emergency essentials like therapeutic food, medicine, blankets and safe water to children impacted by conflict, disasters and disease.
- Be a mermaid and help make waves for clean water. Help provide safe water for a child for a year for $5.
- Be a vampire and help scare away preventable diseases. World Polio Day, just a week before Halloween, provides an opportunity to protect 200 children under age 5 from polio with a $43 donation.
- Be a scientist and help uncover lifesaving answers. Provide 25 malaria diagnostic tests for just $8, helping children receive timely treatment.
- Be a teacher and help children write their next chapter. Provide 1,000 pencils to help children put their ideas, lessons and dreams on paper for $30.
- Be a chef and help cook up a healthier future. Over a two-month period, $10 can treat 15 children by providing 450 packets of micronutrient powder.
- Be an astronaut and help a girl reach for the stars. To helpsix girls feel confident in school, $36 can provide reusable menstrual pads.
- Be a snowman and help bundle up a child against the cold. A donation of $50 could provide a child in an emergency setting with winter clothing, including a jacket, hat, scarf, mittens, socks, winter boots, a warm sweater and warm puffball trousers.
- Be a soccer player (or referee) and help kick off playtime. Provide up to four packages of soccer balls for a child-friendly space for $25 to help kids just be kids again.
This October, everyone can “Give Like a Kid Again” through the iconic orange collection box, online fundraising and family-friendly activities. Visit unicefusa.org/TOT2026 to join the tradition and help make a difference for children around the world.
SOURCE:
UNICEF
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Community
PenFed Foundation Raises Over $1.2M for Veterans and Military Families at 23rd Annual Military Heroes Golf Classic
The PenFed Foundation says it raised over $1.2 million for veterans and military families at its 23rd annual Military Heroes Golf Classic.
The PenFed Foundation for Military Heroes said it raised more than $1.2 million to support veterans and military families during its 23rd annual Military Heroes Golf Classic, held Monday, Aug. 31, according to a PRNewswire release. The nonprofit, based in the Washington, D.C. region, focuses on helping veterans transition “from service to success” through programs and grants aimed at military-connected communities.
“We are deeply grateful to our partners and supporters whose generosity and dedication make this event—and the Foundation’s work—possible,” said retired Air Force Lt. Gen. Bradford J. “B.J.” Shwedo, president of the PenFed Foundation, in a statement announcing the fundraising total.
At a dinner held the night before the Golf Classic, PenFed Credit Union President/CEO and PenFed Foundation CEO James Schenck recognized Ed Cody for 25 years of service on the foundation’s board of directors. Cody also serves as chairman of the PenFed Credit Union board and was credited with helping guide initiatives including Defender’s Lodge, the Afghan Rescue and Resettlement Program, the Veteran Entrepreneur Program, and grants supporting wounded, ill, and injured service members.
The foundation said it has provided more than $55 million in financial support to veterans, active-duty service members, and military families since it was founded in 2001. It also noted that PenFed Credit Union covers salaries and administrative costs, allowing more donations to go directly to programs.
What to watch for: How the foundation allocates the new $1.2M across its veteran transition and emergency support programs—and whether it announces new grant rounds tied to entrepreneurship and resettlement work.
SOURCE PenFed Foundation
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