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MAHA report on children’s health highlights harms of ultraprocessed foods – a food scientist explains the research

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Last Updated on June 4, 2025 by Rod Washington

ultraprocessed foods
Ultraprocessed foods contain ingredients not found in a typical kitchen and are often designed to be extremely palatable.
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Paul Dawson, Clemson University

On May 22, 2025, the White House released a new report highlighting what it claims are the causes of chronic disease in children.

The report fleshes out many of the themes that have emerged as priorities for the Make America Healthy Again, or MAHA, movement promoted by Health and Human Services Secretary Robert F. Kennedy Jr.

One major area of focus is the negative health effects of ultraprocessed foods. The report points to the prevalence of ultraprocessed foods in the American diet as a key contributor to chronic illness in children and cites research that finds that nearly 70% of children’s diets and 50% of pregnant and postpartum women’s diets in the U.S. consist of ultraprocessed foods.

The Conversation U.S. asked Paul Dawson, a food scientist at Clemson University, to explain how the government’s stance on the harms of ultraprocessed foods squares with the science.

What are ultraprocessed foods?

Concerns that ingredients used by food manufacturers can contribute to chronic illness first emerged in the 1970s and 1980s, when research began linking processed food consumption to increasing rates of obesity, type 2 diabetes and cardiovascular disease. The term “ultraprocessed food” dates back to the 1980s and was used to describe convenience foods and snacks that contained high amounts of additives and had low nutritional value.

As research on the health effects of ultraprocessed foods began to build, experts in public health and the food industry have debated the meaning of the term. Increasingly, researchers are settling on defining ultraprocessed foods based on a
framework called the Nova Food Classification System, created in 2009 by nutrition researchers in Brazil. The framework assigns foods to one of four groups based on the level of processing they undergo:

  • Group 1 – Unprocessed or minimally processed foods: This category includes raw fruits, vegetables and meats that may be cleaned, frozen or fermented but remain close to their natural state.
  • Group 2 – Processed culinary ingredients: Think salt, sugar, oils and other ingredients extracted from nature and used to cook and flavor foods.
  • Group 3 – Processed foods: Foods in this category are made by adding ingredients like salt or sugar to Group 1 items — for example, canned vegetables or cheese.
  • Group 4 – Ultraprocessed foods: These are mostly foods that contain ingredients not found in a typical kitchen, such as hydrogenated oils, modified starches, flavor enhancers, color additives and preservatives. Examples include chips, sodas, candy bars and many frozen meals, which are designed to be hyper-palatable and often nutrient-poor.

What does research say about ultraprocessed foods?

A growing body of research links ultraprocessed foods with many negative health outcomes, including obesity, type 2 diabetes, cardiovascular disease, cancer and cognitive decline. One issue is that these products are typically high in added sugar, sodium, saturated fats and chemical additives, and low in fiber, vitamins and essential micronutrients.

Limiting ultraprocessed foods in the U.S. will be a challenge.

But some studies also suggest that what makes these foods harmful isn’t just the ingredients but also how they’re made. That’s because the industrial processing of fats and starches can produce harmful compounds. For example, a substance called acrolein, formed when oils are heated at high temperatures, has been linked to DNA damage. Studies are also finding that microparticles from packaging and plastics, now found in air, water and food, may disrupt the gut microbiome, a key player in immune and metabolic health.

One drawback of nutrition studies is that they often rely on self-reported dietary data, which can be inaccurate. They can also have confounding factors that are difficult to account for, such as lifestyle patterns. However, the consistency of the findings across diverse populations gives credence to the growing concerns about ultraprocessed foods.

An important caveat, however, is that not all ultraprocessed foods are created equal. They vary in how nutritious they are, and some ultraprocessed foods play an important role for vulnerable populations. For example, foods containing the slow-release carbohydrate sweetener sucromalt help people with diabetes prevent blood sugar spikes, and hypoallergenic infant formula can be lifesaving for infants that cannot digest milk at a young age.

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How does the MAHA report fit with current dietary guidelines?

The report echoes key themes of the 2020–2025 Dietary Guidelines for Americans, a document jointly published by the Departments of Agriculture and Health and Human Services every five years.
Both the MAHA report and the federal guidelines encourage the consumption of nutrient-dense, whole foods.

One critical difference between them is that the 2020-2025 dietary guidelines make no mention of ultraprocessed foods. Some public health experts have noted that this omission may reflect food industry influence.

What happens next?

Kennedy has stated that a follow-up report outlining a strategy and potential policy reforms for addressing childhood chronic illness will be released in mid-August 2025.

However, change is unlikely to be straightforward. Ultraprocessed foods represent a significant industry, and policies that challenge their prominence may encounter resistance from influential commercial interests. For decades, U.S. agricultural subsidies, food policy and consumers have supported the mass production and consumption of ultraprocessed foods. Reversing their overconsumption will require structural shifts in how food is produced, distributed and consumed in the U.S.The Conversation

Paul Dawson, Professor of Food Science, Clemson University

This article is republished from The Conversation under a Creative Commons license. Read the original article.

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Lighten Up: Fresh Spring Meals That Won’t Weigh You Down

Prepare your fresh spring menu with light, flavorful dishes like shrimp pearl couscous salad and chickpea couscous—perfect for easy, satisfying meals without the heaviness.

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Lighten Up: Fresh Spring Meals That Won’t Weigh You Down

(Feature Impact) Put away the heavy coats and break out the rain jackets and rubber boots – spring is here, and with it comes more than just pop-up showers and sunshine. After months of comfort foods and curling up indoors, you may be ready for lighter meals that won’t weigh you down before splashing in the puddles.

Fresh produce may first come to mind, but spring bites can also mean swapping out ingredients like regular pasta for a solution such as pearl couscous. If you’re looking to complement greens, veggies, fish or meats with light yet filling flavor, consider Success Boil-in-Bag Pearl Couscous, a small, mediterranean-style pasta that always cooks right and is ready to eat in under 7 minutes once the water boils. The BPA-free boil-in-bag simplicity makes cooking easy and foolproof: no measure, no mess, no stress.

Made with high-quality semolina wheat, it features a slightly nutty flavor on its own while absorbing the flavors of salads while retaining its density and chewy texture. It’s distinguished from traditional Moroccan couscous by its slightly larger, rounder shape and less dense, firmer consistency.

Try it with your next meal in this protein-forward Shrimp Pearl Couscous Salad, made using fresh herbs, citrus, seasoned shrimp and chickpeas for a jam-packed salad that screams spring. Never boring, the tender, seasoned couscous and shrimp, veggies and aromatic herbs can bring your family running to the kitchen after a day of play.

Or, for an even simpler dish that requires just 15 minutes in the kitchen, this Pearl Couscous and Chickpea Salad is light, bright and bursting with flavor. It brings together tender pearl couscous, crisp veggies and za’atar in every bite.

To find more light spring recipe ideas, visit SuccessRice.com.

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Shrimp Pearl Couscous Salad

Prep time: 10 minutes

Cook time: 15 minutes

Servings: 4

  • 1          bag Success Pearl Couscous
  • 1          pound large shrimp, peeled and deveined
  • 1          tablespoon seasoned salt
  • 4          tablespoons olive oil, divided
  • 1          can (14 ounces) chickpeas, drained and rinsed
  • 1/2       teaspoon garlic powder
  • 1/2       teaspoon onion powder
  • 1/2       teaspoon smoked paprika
  • 1/4       teaspoon salt
  • 1/2       English cucumber, diced
  • 1          cup cherry tomatoes, halved
  • 1/4       cup fresh basil, chopped
  • 1/4       cup red onions, finely chopped
  • 2          tablespoons fresh dill, chopped
  • 1          tablespoon lemon juice
  • 1/2       cup feta, crumbled
  1. Prepare pearl couscous according to package directions. 
  2. In medium bowl, toss shrimp with seasoned salt.  
  3. In large saucepan over medium-high heat, heat 1 tablespoon oil. Add shrimp and cook 5 minutes. If necessary, cook in batches to avoid overcrowding pan.
  4. In another large pan, heat 1 tablespoon oil over medium heat. Add chickpeas and cook 8 minutes until crispy and golden, tossing often. Add garlic powder, onion powder, paprika and salt. Toss to fully coat and cook 2 minutes.
  5. In large bowl, combine pearl couscous, shrimp, chickpeas, cucumbers, tomatoes, basil, red onion, dill, lemon juice and remaining olive oil. Toss to combine. Garnish with feta.
Prepare your fresh spring menu with light, flavorful dishes like shrimp pearl couscous salad and chickpea couscous—perfect for easy, satisfying meals without the heaviness.

Pearl Couscous and Chickpea Salad

Prep time: 5 minutes

Cook time: 10 minutes

Servings: 4

  • 1          bag Success Pearl Couscous
  • 1          can (15 ounces) chickpeas, drained and rinsed
  • 1          cup cherry tomatoes, halved
  • 1/2       cup cucumber, diced
  • 1/4       cup fresh parsley, chopped
  • 1          tablespoon za’atar
  • 2          tablespoons olive oil
  • 1          tablespoon lemon juice, freshly squeezed
  • 1/2       teaspoon salt
  • 1/4       teaspoon pepper
  1. Prepare pearl couscous according to package directions.
  2. In large bowl, combine couscous, chickpeas, cherry tomatoes, cucumber, parsley and za’atar.
  3. Drizzle with olive oil and lemon juice. Season with salt and pepper. Toss until well combined.
  4. Serve warm or at room temperature.
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Food and Beverage

Survey Finds Cooking Oil Now Influences Where Many Americans Choose to Eat

A new survey suggests cooking oil is no longer just a kitchen detail. Coast Packing found that 43% of Americans say a restaurant’s cooking oil influences where they choose to eat.

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Last Updated on April 2, 2026 by Daily News Staff

New national survey data suggests cooking oil is becoming a visible factor in restaurant selection, with younger diners showing the strongest preferences.
Ingredient decisions in the kitchen may increasingly influence consumer perception.

New national survey data suggests cooking oil is becoming a visible factor in restaurant selection, with younger diners showing the strongest preferences.

A new national survey suggests that cooking oil is no longer just a back-of-house decision for restaurants. It is increasingly becoming part of how consumers decide where to eat.

According to new data released by Coast Packing Company, 43% of Americans say a restaurant’s cooking oil influences their dining choice. The survey, based on responses from 1,005 U.S. consumers, points to a clear shift in how ingredient decisions are perceived by the public.

Link: https://stmdailynews.com/oven-baked-hash-brown-potatoes-crispy-flavorful-every-time/

The strongest signal comes from younger diners. Among adults ages 18 to 34, 52% say knowing whether a restaurant uses Beef Tallow or seed oils affects where they choose to eat. Among consumers 55 and older, that number falls to 33%.

The preference gap also shows up when diners are asked to choose between two otherwise identical restaurants. In that scenario, 31% of adults ages 18 to 34 say they would choose the restaurant using Beef Tallow, compared with 19% of adults 55 and older.

The survey also found that 24.7% of diners prefer restaurants to use traditional animal fats such as butter or Beef Tallow, while 15.6% prefer seed or vegetable oils. That suggests ingredient choices once treated mainly as operational decisions may now be influencing brand perception, menu appeal, and customer loyalty.

For restaurant operators, the findings point to a broader change in consumer behavior. Diners, especially younger ones, appear increasingly interested in how food is prepared and what ingredients are used behind the scenes. That shift aligns with wider food industry trends that emphasize transparency, flavor, and traditional preparation methods.

Coast Packing says the data builds on years of tracking consumer attitudes toward animal fats. Earlier research showed growing openness to ingredients such as Lard and Beef Tallow, particularly among younger consumers who associate them with flavor and old-school cooking. This latest survey goes a step further by suggesting those views are now influencing actual dining behavior.

The findings also match broader market signals. Whole Foods Market’s 2026 food trend forecast identified Beef Tallow as an emerging ingredient gaining visibility, while analysts continue to project growth in the global tallow sector through 2030.

Restaurants are unlikely to overhaul kitchen practices overnight. Still, the survey suggests cooking oil is becoming more than a technical ingredient choice. For a growing share of consumers, it is part of the dining experience itself.

For more information, visit Coast Packing Company.

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Food and Beverage

Purely Elizabeth Launches Purely Glow Granola, Its First Beauty-Inspired Limited Edition

Purely Elizabeth debuts Purely Glow Salted Vanilla Pistachio Granola, a limited-edition, beauty-inspired blend with collagen peptides and biotin, timed to New York Fashion Week.

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Last Updated on April 1, 2026 by Daily News Staff

Purely Elizabeth is stepping beyond the breakfast bowl and into the “glow-from-within” conversation.

The Boulder-based natural foods brand announced the launch of Purely Glow Salted Vanilla Pistachio Granola, a limited-edition flavor that blends its signature crunchy clusters with beauty-inspired functional ingredients—including collagen peptides and biotin. The drop is timed to New York Fashion Week, signaling how quickly wellness brands are borrowing cues from beauty culture: trend-driven, ritual-focused, and built for social.

Purely Elizabeth debuts Purely Glow Salted Vanilla Pistachio Granola, a limited-edition, beauty-inspired blend with collagen peptides and biotin, timed to New York Fashion Week.
Purely Elizabeth introduces its first-ever beauty-inspired granola, Purely Glow Salted Vanilla Pistachio, with collagen peptides and biotin, for a limited time.

Why a “beauty granola” now?

If you’ve spent any time on TikTok lately, you’ve seen the shift: wellness content is increasingly framed like skincare—daily routines, “non-negotiables,” and ingredients people swear by.

Purely Elizabeth points to that momentum in the announcement, noting that TikTok posts featuring collagen increased by 70% over the past year compared to the previous two years. At the same time, pistachio has had its own breakout moment, with 55,000 pistachio-related TikTok posts in the most recent year—a 104% increase over the prior 24 months.

Translation: consumers aren’t just shopping for flavor anymore. They’re shopping for functionaesthetic, and ritual.

What’s inside Purely Glow Salted Vanilla Pistachio Granola

On the flavor side, Purely Glow is positioned as an elevated, dessert-leaning blend built around a salty-sweet profile:

  • Organic oats
  • Roasted pistachios
  • Real vanilla bean
  • A hint of sea salt

From a nutrition and formulation standpoint, the granola is:

  • Gluten-free
  • Sweetened with coconut sugar
  • Baked with coconut oil
  • good source of fiber
  • Enriched with collagen peptidescoconut water powder, and biotin

Founder and CEO Elizabeth Stein says the concept comes from a personal place—bringing together “nourishing food and daily beauty rituals,” and leaning into the idea that what you eat can be part of how you care for yourself.

A collab that takes it beyond the grocery aisle

To push the launch into lifestyle territory, Purely Elizabeth is partnering with Cha Cha Matcha for a limited-time “Purely Glow” menu at all locations.

The menu includes:

  • Pistachio Matcha Lattes (hot or iced)
  • Purely Glow Yogurt Parfait layered with coconut yogurt, matcha chia pudding, and topped with Purely Glow Granola

The brand is also hosting “Glow Up” pop-up events to bring the product to life:

  • Cha Cha Matcha Flatiron (NYC): February 12, 1:00 p.m. to 5:00 p.m., plus the weekend
  • Cha Cha Matcha Beverly Hills: February 20–22

Availability and price

Purely Glow Granola launches February 12 for $7.99 and will be sold until it sells out. It’s available exclusively via:

  • PurelyElizabeth.com
  • TikTok Shop
  • Cha Cha Matcha locations

A brand move that fits the moment

Purely Elizabeth has been around for 16 years and says it has remained the #1 granola brand in the natural channel for more than eight consecutive years—so this isn’t a reinvention as much as a strategic expansion.

The bigger takeaway: food brands are increasingly marketing like beauty brands. Limited editions. Ingredient storytelling. Collabs. Pop-ups. Social-first launches.

Purely Glow is a clean example of that playbook—built around a trending flavor (pistachio), a trending function (collagen/biotin), and a cultural moment (NYFW) that makes the product feel like more than breakfast.

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For more details, visit purelyelizabeth.com.

Sources: https://www.prnewswire.com/news-releases/purely-elizabeth-launches-limited-edition-purely-glow-granola-brands-first-beauty-inspired-granola-302683272.html

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