Lifestyle
OFF!® Brand and The Weather Channel Partner to Launch New In-App Mosquito Forecast
The partnership aims to leverage weather data and insights to allow people to get their local OFF!Cast Mosquito Forecast™ as easily as their local weather forecast
ATLANTA and RACINE, Wis. /PRNewswire/ — As summer’s higher heat and humidity nears, people prepare for an influx of mosquitoes. To help individuals and their families better protect themselves from mosquitoes, The Weather Company and its flagship consumer brand, The Weather Channel, has teamed up with OFF!®, America’s #1 trusted Insect Repellent brand in 20241, to bring local mosquito forecasts to The Weather Channel app. Launched in the U.S. in 2022, Brazil in 2023, and Canada in 2024, OFF!Cast Mosquito Forecast™ predicts mosquito behavior and populations to help consumers better plan summer activities and optimize their outdoor time this summer.
Through The Weather Company’s newly launched data and insights platform, The Weather Engine™, OFF!® brand is enhancing its OFF!Cast Mosquito Forecast™ from SC Johnson’s Center for Insect Science with weather data and analytics from The Weather Company, the world’s most accurate weather forecaster,2 to include a mosquito index in The Weather Channel app, the world’s most downloaded weather app.3
How it works: Helping people become mosquito-ready
The collaboration focuses on combining OFF!® and The Weather Channel teams’ respective expertise to help people live well and enjoy the outdoors.
Incorporating over 15 billion climate data points and real-world mosquito data from 5,000 locations, the OFF!Cast Mosquito Forecast combines entomology research on local mosquito species with detailed weather data inputs to predict mosquito populations and activity levels by ZIP code. Historic activity patterns, varying weather conditions, and weather and climate factors are accounted for when building these regional models.
Now leveraging The Weather Company’s deep meteorological expertise, enhanced datasets include historical and forecast temperature, humidity and precipitation for predicting mosquito sources, as well as forecast conditions that drive day-of mosquito activity.
How to view your OFF!Cast Forecast
By integrating OFF!Cast Mosquito Forecast™ into The Weather Channel app, millions more consumers can now get into a routine of checking their local mosquito and weather forecasts simultaneously across multiple platforms:
- For those who already depend on the OFF!Cast Mosquito Forecast™, it continues to be available on OFF.com, but now with improved weather data from The Weather Channel.
- The OFF!Cast tool will also be visible in The Weather Channel app’s new experience on iOS. Check out the Daily tab and Outdoor Activity tabs for camping, hiking, golf and gardening for an at-a-glance risk level – low, medium, high, very high, severe – of mosquito activity based on local weather conditions for today and the days ahead.
- To know mosquito risk for the area, sign up for weekly forecasts on the OFF.com website or from within the OFF!Cast tool on The Weather Channel properties.
- Learn more about mosquitoes and how to avoid them with educational, integrated content across The Weather Channel app and OFF.com.
- When weather conditions are ripe for heightened mosquito activity, OFF! will share relevant, informative messaging on The Weather Channel digital properties and beyond.
“Mosquito activity is very dependent on weather patterns,” said Tom Mascari, principal entomologist with SC Johnson’s Center for Insect Science. “Checking the weather and local mosquito forecasts for the week can improve people’s ability to prepare themselves to spend time outdoors.”
What the partnership means: New, expanded mosquito forecasting resources
The Weather Company will now host the OFF!Cast mosquito model for users in the U.S., Brazil and Canada to start within The Weather Engine, a platform that combines proprietary weather data, first-party data and other supporting data sources to create multivariate models and analysis based on AI and 30 different weather variables. The result delivers deeper insights on the impact of weather with neighborhood-level precision to harness weather and scale its use across an enterprise.
“As weather patterns change and increasingly impact the health of both people and businesses, innovative teams like the OFF!® brand are using weather intelligence and factoring changing weather conditions into how they help consumers from the start,” said Sheri Bachstein, CEO of The Weather Company. “This partnership is a natural fit, and the inspired innovation by both companies turned a trove of trusted, scalable data into invaluable insights to activate across a business, helping people understand their mosquito risk and plan ahead for mosquito protection.”
Since 2022, OFF!® brand has been helping people and families plan ahead for mosquitoes with OFF!Cast Mosquito Forecast.™ This color-coded 7-day forecast of mosquito populations uses the SC Johnson Center for Insect Science’s 65 years of entomology expertise to provide consumers with an accurate view of mosquito activity. Similarly, The Weather Company helps people plan ahead to prepare for weather’s impact on their lives, which all starts with having accurate, reliable, actionable weather data.
The purpose-driven collaboration leverages deep content alignment and organic integration of weather data and insights to help people prepare for mosquito activity and stay safe. Check out the OFF!Cast Mosquito Forecast™ from OFF.com and The Weather Channel app for iOS.
ABOUT OFF!
OFF! brand is a pioneer in personal insect repellents for over 65 years. As one of SC Johnson’s leading pest control brands, OFF! is on a mission to make life better for the next generation. In addition to providing protection against mosquitoes, OFF! is a part of SC Johnson’s mission to develop mosquito prevention programs and supports scientific studies on mosquitoes that help make a difference in millions of lives. OFF! is proud to create products with proven effectiveness that repel mosquitoes, ticks and biting flies so families can have a trusted line of protection. No matter the activity or time outdoors, there is an OFF! product for every occasion. Ranging in both personal and area repellents, OFF! product offerings include: OFF! Deep Woods®, OFF! Clean Feel, OFF! Kids, OFF! FamilyCare, OFF! Defense, OFF! Botanicals®, OFF! Active, OFF! Backyard or OFF! products should always be used as directed. Effectiveness against pests differs by product and each OFF! product label should be read and followed carefully. Learn more at OFF.com.
ABOUT SC JOHNSON
Founded in 1886 and headquartered in Racine, Wisconsin USA, SC Johnson believes that a more sustainable, healthier and transparent world that inspires people and creates opportunities isn’t just possible – it’s our responsibility.
A heritage of innovation and bold, transparent decisions is why our high-quality products and iconic brands – including OFF!® Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s Clean Day®, method®, Autan®, Baygon®, Mr Muscle®, Duck®, Lysoform® and more – are in homes, schools and businesses in virtually every country worldwide.
As a global, purpose-led company, we are committed to making the world a better place today and for future generations. That means relentlessly bringing our expertise in science, innovation and partnerships to bear on some of the world’s most pressing environmental and health issues like reducing plastic waste and helping to eradicate malaria. Around the world, we use our resources to unlock greater economic and educational opportunities for people and communities where access may be limited, but curiosity and potential are limitless.
See how SC Johnson is a Family Company At Work For a Better World by visiting scjohnson.com or joining us on Facebook, Twitter, LinkedIn, Instagram and YouTube.
About The Weather Company
The Weather Company helps people and businesses around the world make more informed decisions and take action in the face of weather. With its deep industry expertise and highly accurate, high-volume weather data combined with advanced technology and AI, The Weather Company provides insights and solutions that harness the power of weather in a scalable, privacy-forward way. The world’s most accurate forecaster, the company serves hundreds of enterprise customers across media, advertising, aviation and more, and is trusted by hundreds of millions of monthly active users via digital properties from The Weather Channel (weather.com) and Weather Underground (wunderground.com). For more, visit weathercompany.com.1 Voted most trusted Insect Repellent (for Use on Body) brand by American shoppers based on the 2024 BrandSpark® American Trust Study. For details visit www.BrandSparkMostTrusted.com
2 ForecastWatch, Global and Regional Weather Forecast Accuracy Overview, 2017-2022, https://forecastwatch.com/AccuracyOverview2017-2022, commissioned by The Weather Company.
3 According to data.ai Intelligence, The Weather Channel has been the world’s most-downloaded weather app across Apple’s App Store and the Google Play store beginning on July 4, 2010 and into 2023.
SOURCE The Weather Company
Our Lifestyle section on STM Daily News is a hub of inspiration and practical information, offering a range of articles that touch on various aspects of daily life. From tips on family finances to guides for maintaining health and wellness, we strive to empower our readers with knowledge and resources to enhance their lifestyles. Whether you’re seeking outdoor activity ideas, fashion trends, or travel recommendations, our lifestyle section has got you covered. Visit us today at https://stmdailynews.com/category/lifestyle/ and embark on a journey of discovery and self-improvement.
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Travel
What’s Trending in Travel in 2026
In 2026, travelers are prioritizing immersive experiences over quick vacations, with a strong demand for personalized, intentional trips. Despite economic concerns, a survey reveals nearly all respondents plan to travel, often seeking the guidance of travel advisors. Trends include spacious accommodations, cultural immersion, wellness experiences, and multi-generational travel.
What’s Trending in Travel in 2026
(Feature Impact) After years of fast-paced itineraries and social media-inspired vacations, travelers are looking to slow down in 2026, instead focusing on more personal, immersive experiences.
That’s not to say Americans will be looking to travel any less – just more intentionally. Despite economic, political and cultural shifts, travel shows no signs of slowing down this year. In fact, according to a survey conducted on behalf of ALG Vacations, 100% of respondents plan to take a vacation in the next year, with 97% likely to travel for leisure in the next 6 months despite those concerns.
Even with tightened budgets, 95% of those surveyed would still travel – even if it meant scaling back. To help travelers zero in on what they’re looking to experience in 2026, working with a travel advisor when starting to plan that annual getaway can make the process easier.
Additional survey data shows 7 in 10 travelers are turning to professionals to plan their next trips with the younger generations leading the way; 83% of Gen Z and 78% of Millennials are likely to turn to a travel advisor for help with planning and booking.
“What’s really interesting is that travel advisors are resonating with a new wave of travelers,” said ALG Vacations’ Travel Advisor Champion Carson Kressley, the renowned style expert and world traveler best known for his role on “Queer Eye for the Straight Guy” and his current Emmy Award-winning judge role on “RuPaul’s Drag Race.” “They want help uncovering hidden-gem destinations and great-value packages, and a new generation of advisors is meeting them exactly where they are.”
In addition to booking your next excursion with the assistance of a travel advisor, consider these trends Kressley identified for the year ahead.
Space and Privacy
In 2026, spaciousness is an expression of luxury – private villas, low-density boutique resorts and nature-framed hideaways where quiet feels curated and beauty isn’t shared with the masses. As travelers prioritize serenity over scene, this trend reflects an emotional need for clarity as they look for time to reset and environments that support genuine presence.
Immersion in Culture and Hyper-Local
Travelers desire authentic experiences shaped by local chefs, artisans and storytellers who bring a destination’s heritage to life. It’s no longer about observing culture from a distance; it’s about actively participating in it with the destination’s native citizens, reflecting a desire for meaning and perspective.
Longer, More Intentional Vacations
Instead of rushing through multiple destinations, travelers are embracing itineraries that allow them to breathe through longer stays and experiences that unfold naturally. From a lingering lunch to an unstructured afternoon, this shift toward savoring prioritizes depth and connection.
Transformational Wellness
As wellness continues to evolve into deeply personal territory, travelers seek experiences that restore mind, body and perspective such as sunrise rituals, nature-led healing, cultural wellness traditions and programs designed for renewal.
Screen-Inspired Destinations
Pop culture continues to influence travel, but today’s travelers seek more than filming locations. In 2026, they’re searching for dramatic landscapes, atmospheric architecture, richly layered cultures and experiences that evoke emotion and capture the feeling of their favorite cinematic worlds. This evolution of set-jetting is about stepping into a story rather than tracing its steps.
Shared Multi-Generational Moments
Multi-generational travel is shifting toward more purpose-driven experiences – milestone celebrations, cultural reconnection trips and meaningful moments together. The emphasis is on togetherness, personalization and experiences that feel like legacy.
To learn more and start booking your next adventure, visit traveladvisorsgetyouthere.com.
Photos courtesy of Shutterstock
Source: ALG Vacations
Our Lifestyle section on STM Daily News is a hub of inspiration and practical information, offering a range of articles that touch on various aspects of daily life. From tips on family finances to guides for maintaining health and wellness, we strive to empower our readers with knowledge and resources to enhance their lifestyles. Whether you’re seeking outdoor activity ideas, fashion trends, or travel recommendations, our lifestyle section has got you covered. Visit us today at https://stmdailynews.com/category/lifestyle/ and embark on a journey of discovery and self-improvement.
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pets
Understanding Winter Pet Health Risks
Pet Health: Winter poses health risks to dogs, including frostbite and hypothermia. Pet owners should limit exposure, provide adequate shelter, adjust diets, and ensure safe indoor environments to maintain their pets’ well-being.
Last Updated on February 21, 2026 by Daily News Staff
(Family Features) While some dogs prefer to be outdoors regardless of the weather, the cold and often snowy and icy conditions winter brings can pose serious threats to their health.
Much like the well-publicized challenges of keeping your four-legged family members healthy during the warmer weather, it’s important for pet owners to be aware of the unique threats that can arise during colder conditions.
Recognizing Cold Weather Hazards
Winter weather can pose various hazards to pets, including frostbite and hypothermia. Dogs left outside for extended periods, particularly those with short coats or pre-existing health conditions, are at greater risk. It’s essential to limit exposure to extreme cold, provide adequate shelter and recognize the symptoms of winter-related illnesses.
Signs of hypothermia include shivering, lethargy and pale gums. Frostbite may present as discolored, cold skin, particularly on extremities like ears, paws and tails.
Protecting Your Pet’s Skin and Paws in Winter
Cold, dry air can cause pets’ skin to become dry and flaky. Regular grooming and moisturizing can help maintain their skin’s health. Consider using pet-safe moisturizers and avoid bathing them too frequently, as it can strip natural oils.
Additionally, be cautious of salt and de-icing chemicals, which can irritate dogs’ paws and skin. Protect their paws by using booties or applying a pet-safe balm to help prevent cracks and irritation caused by ice, salt and cold surfaces. If not covering paws, always clean them after walks to check for any signs of injury or discomfort and consider using pet-safe ice melters.
Adjusting Diets for Winter
During the winter months, dogs may require a different diet to maintain their energy levels and body heat. Consult with your veterinarian about adjusting your four-legged friend’s food intake, especially if his or her activity level changes. Monitor your pet’s weight and adjust feeding portions as needed to prevent obesity or malnutrition.
Also ensure your pet has access to fresh water, as dehydration can still occur in cold weather. In fact, warm water may encourage pets to drink more.
Keeping Pets Safe Indoors
If your winter pet safety plan includes keeping your dog indoors more often, ensure you provide him or her a warm and comfortable place to rest. Avoid placing your pet’s bed near drafty windows or doors, cold tile floors or uninsulated areas.
Also be mindful of potential hazards such as space heaters, fireplaces, holiday decorations and chemicals such as antifreeze, which is toxic to dogs. Keep them out of reach to prevent burns or accidental ingestion.
If you notice any unusual behavior or symptoms, contact your veterinarian immediately. Early intervention can prevent severe complications and ensure your furry friend remains healthy throughout the winter months. Find more tips to help keep your pets happy and healthy all year long at eLivingtoday.com.
Photo courtesy of Shutterstock
SOURCE:
eLivingtoday.com
Our Lifestyle section on STM Daily News is a hub of inspiration and practical information, offering a range of articles that touch on various aspects of daily life. From tips on family finances to guides for maintaining health and wellness, we strive to empower our readers with knowledge and resources to enhance their lifestyles. Whether you’re seeking outdoor activity ideas, fashion trends, or travel recommendations, our lifestyle section has got you covered. Visit us today at https://stmdailynews.com/category/lifestyle/ and embark on a journey of discovery and self-improvement.
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Lifestyle
How to Practice Thoughtful Grief Etiquette Online
Grief experts advise caution in sharing condolences and loss-related information on social media, emphasizing the importance of prioritizing the grieving family’s needs. Thoughtful posting practices include waiting for family approval, reaching out privately first, and avoiding speculation about the cause of death. Compassionate communication is essential in these sensitive situations.
(Feature Impact) News of a death can spread online in seconds – often before families have notified close family members privately. That’s why grief experts urge people to rethink how they share condolences, tributes and loss-related information on social media, particularly during the winter months when grief can feel especially isolating.
“Grief etiquette is about putting the needs of the grieving family first, not our urge to say something publicly,” said Dr. Camelia L. Clarke, National Funeral Directors Association (NFDA) spokesperson, funeral director and grief educator with nearly 30 years of experience. “Just because information can be shared instantly doesn’t mean it should be.”
Social media has become a common place for sharing condolences, tributes and memories. However, grief experts caution that, without thoughtful consideration, online posts can unintentionally cause harm. Knowing when to post, what to say and when to remain silent can make a meaningful difference for families experiencing loss.
Consider this advice from the experts at the NFDA.
Grief Etiquette in the Digital Age
Grief etiquette refers to the unspoken guidelines for how individuals acknowledge death, loss and mourning, particularly online.
According to Clarke, one of the most important principles is restraint.
“When a death is shared online too quickly, families can feel exposed and overwhelmed at a moment when they’re still processing the loss themselves,” she said. “Waiting is an act of compassion.”
Best Practices for Posting About Loss Online
As social media continues to play a role in modern mourning, grief professionals encourage users to pause before posting and consider a few key guidelines:
- Let the family lead. Don’t post about a death until the immediate family has made it public.
- Ask permission. Obtain consent before sharing photos, stories or tributes.
- Reach out privately first. A direct message, call or handwritten note can be more meaningful than a public comment.
- Avoid speculation. Don’t ask about or share details regarding the cause of death.
- Offer ongoing support. Grief extends far beyond the first days or weeks after a loss.
What to Say (and Avoid)
When expressing condolences online, experts recommend simplicity, sincerity and sensitivity. Messages that acknowledge loss without attempting to explain or minimize it are often the most supportive.
Helpful phrases include:
- “I’m sorry for your loss.”
- “Thinking of you and your family.”
- “I’m here if you want to talk or need anything.”
By contrast, well-meaning cliches can unintentionally cause harm. Phrases such as “They’re in a better place” or “Everything happens for a reason” may reflect the speaker’s beliefs, but they can feel dismissive to someone grieving.
“Grieving people don’t need answers – they need presence,” Clarke said. “Listening matters more than saying the perfect thing.”
Resources for Families and Friends
As digital spaces continue to shape how people communicate during life’s most difficult moments, experts agree empathy, patience and respect remain timeless.
“Grief is deeply personal,” Clarke said. “When we slow down and lead with compassion, we honor both the person who has died and those who are left to grieve.”
To learn more about how to support a grieving person and access free, expert-reviewed resources for navigating grief, expressing condolences and supporting loved ones before, during and after a loss, visit RememberingALife.com, an initiative of the NFDA.
Photo courtesy of Shutterstock
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<img src="https://erp.featureimpact.com/api/v1/tracking/17832/10240/track.gif" />SOURCE:
National Funeral Directors Association
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