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Paul Russell’s ‘Lil Boo Thang’ Takes Center Stage on the Jennie-O® Brand’s Macy’s Thanksgiving Day Parade® Float

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WILLMAR, Minn. and NEW YORK, Nov. 16, 2023 /PRNewswire/ — The makers of the Jennie-O® turkey brand — a category leader and one of the top turkey brands in the United States — will once again display its dazzling float in the 97th Macy’s Thanksgiving Day Parade. The Thanksgiving spectacle will feature the Jennie-O® brand’s The Big Turkey Spectacular float, which will entertain parade attendees and millions of viewers nationwide on the morning of Thursday, Nov. 23. This will mark the fourth consecutive year that the Jennie-O® brand float has joined the parade line-up.


The makers of the Jennie-O® turkey brand — a category leader and one of the top turkey brands in the United States — will once again display its dazzling float in the 97th Macy’s Thanksgiving Day Parade.

Paul Russell, the rising star behind the chart-topping viral hit “Lil Boo Thang,” will be making his Macy’s Thanksgiving Day Parade debut on the Jennie-O float, joining the festivities with a captivating performance. If you’ve been scrolling through TikTok or Instagram Reels, chances are you’ve already come across Paul Russell’s sensational song, which has taken social media by storm. His meteoric rise from posting original music and covers on social media platforms to headliner reflects his undeniable talent, and his participation in this year’s parade adds another exciting chapter to his remarkable journey.

“I’m hype to bring the cookout to the Macy’s Thanksgiving Day Parade with the Jennie-O® brand! Such a dream come true to perform on a float. I can’t wait,” commented Russell.  

Standing at an impressive 36 feet long, 25 feet wide and 24 feet tall, The Big Turkey Spectacular float by the Jennie-O® brand first debuted in 2020. This glittering float, adorned in the signature gold and green hues of the iconic brand, boasts over 200 pounds of sparkles, adding a touch of glamour to the festivities.

One of the standout features of the float is the turkey’s tail feathers, which span 25 feet in width and rise to a towering two stories tall. The feathers were constructed with enough steel tubing to stretch the length of a regulation football field from end zone to end zone and can even release confetti during the parade.

Adding an element of surprise and delight, the turkey proudly wears the Jennie-O® brand’s colors of green and gold, and it features an advanced motion-activated top hat that reveals a heartwarming surprise as baby turkeys — referred to as poults — peek out and enchant viewers.

The Jennie-O® brand will also use the Parade’s national platform to showcase simple and delicious ideas for making turkey an everyday protein choice, both during and outside of the holiday season. This will include highlighting the brand’s high-quality products, cooking solutions, recipes and resources, empowering consumers everywhere to make any meal fun, flavorful and easy.

“We are excited to celebrate another milestone in our brand’s history by returning to the iconic Macy’s Thanksgiving Day Parade,” said Kim Anderson, senior brand manager with the Jennie-O® brand. “We’re thrilled to introduce Paul Russell to our cherished Thanksgiving tradition. With his chart-topping hit providing the perfect soundtrack to our celebration, we’re certain this year’s Parade will be an unforgettable experience for viewers nationwide.”

Throughout November, the Jennie-O® brand’s consumer-engagement experts will be on hand to help alleviate stress around holiday meal planning at the company’s 1-800-TURKEYS hotline, through live chat on the brand’s website, and even by texting “Turkey” to 73876. From advice on how to prep and cook a turkey to recipes for side dishes and how to use leftovers, consumers can reach out for real-time support through Nov. 28 via the method that is most convenient for them. Also this year, in the days leading up to the Thanksgiving holiday, Jennie-O® brand specialists are available around-the-clock.

The 97th Macy’s Thanksgiving Day Parade will air nationwide in the U.S. on NBC and stream on Peacock, on Thursday, Nov. 23, 2023 at 8:30AM EST. For more information visit macys.com/parade. To follow and participate in the excitement, check out @macys on various social platforms and follow #MacysParade. 

About Macy’s Thanksgiving Day Parade  
The Macy’s Thanksgiving Day Parade is a national icon that has grown into a world-famous holiday event. For nearly 100 years, the Macy’s Thanksgiving Day Parade has marked the official start of the holiday season. Growing in size and scale, the Parade features Macy’s signature giant character balloons, fabulous floats, incredible marching bands, celebrities, clowns, dance and performance groups, and the one and only Santa Claus, spreading holiday cheer. For more information on the Macy’s Parade, please visit www.macys.com/parade.      

About the Jennie-O® Brand
For over 80 years, the Jennie-O® brand has been helping consumers live well by eating well. As the category leader, Jennie-O® turkey is the trusted brand for quality turkey and a source of expertise. We provide a full portfolio of delicious, nutritious turkey proteins and inspiration for everyday meals or special occasions. Known for our bright green awning evoking the nostalgia of a local farmer stand, our round logo with a touch of yellow and our distinct name from our founders’ daughter Jennifer, the Jennie-O® turkey brand has the right amount of small-town friendliness paired with leading company expertise and quality. 

About Paul Russell
You’ve never met or heard anybody quite like Paul Russell. As a kid, the Dallas, TX native learned how to wail on trumpet in between spitting bars during lunchroom battle-raps and later crooning over ukulele (like the human equivalent of the dopest playlist you’ve ever heard!). His musical DNA is just as wildly dynamic as his personality is. During his time at Cornell University, he often DJ-ed at parties. As such, he knows how to get a party popping. A wide swath of inspirations—from Anderson .Paak and OutKast to Louie Armstrong—impacted his own creative trajectory. He gained traction with a series of early uploads and went viral a few times (even fooling the internet into thinking he had a Drake feature on the way once—If you’re reading this, Drizzy, get at him). Settling down in Los Angeles, he released the independent anthem “Hallelujah” followed by “Ms. Poli Sci,” which generated over 22 million overall streams to date.  He best describes his boisterous rhythms, ecstatic hooks, and buffet of R&B, funk, pop, and hip-hop as “cookout music you listen to outside with a bunch of friends. That holds true on his Arista Records debut single “Lil Boo Thang. Built around an interpolation of “Best of My Love” by The Emotions, it lit up TikTok and Instagram to the tune of tens of millions of views. He effectively delivered “Lil Boo Thang” as the perfect soundtrack to any and all good times. Skyrocketing right out of the gate, it is closing in on 100 million total streams, cracked the Top 10 at Top 40 radio, captured #35 on the Billboard Hot 100,” and elevated Paul to #1 on the Billboard Emerging Artists Chart for two consecutive weeks. At the same time, he earned acclaim from BillboardCNNJust JaredPopdust and many more. Beyond his status as a bona fide breakout star, Paul Russell is about to be your new best friend.

About Hormel Foods — Inspired People. Inspired Food. Hormel Foods Corporation, based in Austin, Minn., is a global branded food company with over $12 billion in annual revenue across more than 80 countries worldwide. Its brands include Planters®, Skippy®, SPAM®, Hormel® Natural Choice®, Applegate®, Justin’s®, Wholly®, Hormel® Black Label®, Columbus®Jennie-O® and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named on the “Global 2000 World’s Best Employers” list by Forbes magazine for three years, is one of Fortune magazine’s most admired companies, has appeared on the “100 Best Corporate Citizens” list by 3BL Media 13 times, and has received numerous other awards and accolades for its corporate responsibility and community service efforts. The company lives by its purpose statement — Inspired People. Inspired Food. — to bring some of the world’s most trusted and iconic brands to tables across the globe. For more information, visit hormelfoods.com.

SOURCE Jennie-O Turkey Store

Entertainment

5 Tips to Celebrate May the 4th All Month Long

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(Family Features) It’s the time of year when Star Wars fans from across the galaxy gather to celebrate May the 4th, also known as Star Wars Day. Inspired by the iconic catchphrase uttered in the first film of the Skywalker Saga, Star Wars: A New Hope, May the 4th has grown in size and enthusiasm over the years. Fans who don’t want to limit the Star Wars celebrations can keep the festivities going all month long.

To kickstart your Star Wars Day, check out these family-friendly ideas, activities and out of this galaxy adventures that are perfect for every fan.

Movie Marathon Month
You never need an excuse to watch these movies, but what better time than in May? Once a week, friends and families can unwind and have a movie night. Whether it’s in chronological order or picking out your favorite Star Wars movie, spending time together watching the Skywalker Saga is a great highlight to everyone’s week.

Costume Contest
Before you start your movie, host a themed costume contest. Encourage family and friends to break off into teams and dress up as their favorite characters. Each alliance can battle one another in hopes of winning the ultimate title of “Best Dressed in the Galaxy.” 

Drink Blue Milk Straight from the Star Wars Galaxy
Bring the big screen to your home with Star Wars TruMoo Blue Milk. The blue beverage was previously available exclusively at Star Wars: Galaxy’s Edge in Disney parks, but now fans can enjoy a new take with this vanilla flavored, low-fat milk that harnesses the power of protein-packed, real-dairy milk with 8 grams of protein per 8 fluid ounces to fuel adventures of all kinds, and goes perfectly with any showtime snack.

Try Out Themed Recipes
You can’t watch a movie without something to munch on – especially if you’re going the marathon route. Get creative in the kitchen and bring to life recipes reminiscent of your favorite Star Wars stories. Better yet, grab your blue milk and mix up a blue milkshake or ice cream pie.

Get Crafty
Grab your scissors, glue, boxes, and any other art supplies you have laying around and challenge everyone to make their own starship, drawing or craft from their favorite Star Wars film, series, game, book or more. Display your creations and continue to add more to your collection all month long.

To find interactive trivia, crafts, recipes and Star Wars TruMoo Blue Milk products near you as well as details about Star Wars white milk, both available for a limited time through July 2024 at select retailers in most major markets, visit StarWarsMilk.com.

*The Star Wars milk from TruMoo qualifies for the Star Wars check. To learn more, visit starwarscheck.com.

Photo courtesy of Shutterstock (family watching television)


SOURCE:
TruMoo Milk

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The Great Pickleball Debate: Sleeves’ Interview with Jonny Gibaud of OM Sparks a Pickleball Controversy

Pickleball’s latest controversy: OM Pickleball’s racquet vs. traditional paddles. Sleeves and Gibaud debate the future on the People of the Pickleball podcast.

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In a groundbreaking episode of the People of the Pickleball podcast, host Mike Sleeves Sliwa engages in a captivating discussion with Jonny Gibaud, the innovative mind behind OM Pickleball. The conversation revolves around OM’s revolutionary creation, the pickleball racquet, which has ignited a heated debate in the pickleball community.

Teaser:

@stmblog

@Pickleball controversy heats up! Discover the debate between OM Pickleball’s racquet and traditional paddles. PickleballDebate Full Interview https://youtu.be/irchxrixLZY Visit SPR Merch page: https://stm-store.online/spr-affiliates-and-partners/

♬ original sound – STMDailyNews – STMDailyNews

Prepare yourself for a thought-provoking episode, as Sleeves delves into the world of pickleball with Jonny, exploring the concept of pickleball racquets. Introduced by OM Pickleball, these racquets have divided opinions and give rise to the burning question: “Will pickleball racquets replace traditional paddles?”

The controversy surrounding this topic has spilled over into Sleeves’ Senior Pickleball Report YouTube channel, with passionate arguments from both sides of the debate. This episode promises to shed light on the potential benefits and drawbacks of this new innovation and will further ignite the conversation among players worldwide.

Join Sleeves and Gibaud as they uncover the motivation behind the creation of the pickleball racquet, explore its unique features, and discuss how it can potentially transform the pickleball experience. This episode promises to challenge conventional wisdom and spark lively conversations among pickleball enthusiasts.

Don’t miss out on this thrilling episode of People of the Pickleball podcast! Stay tuned for the full release, and be ready to join the conversation on whether pickleball racquets will replace paddles. Prepare to have your mind opened and your love for this incredible sport reignited!

OM

https://ompickleball.com

OMxSLEEVES for 10% off

FULL INTERVIEW: Join the #Pickleball debate! OM Pickleball’s racquet vs. traditional paddles. Find out what Sleeves and Jonny Gibaud discuss on the latest podcast episode. #PickleballPodcast #Controversy

Sleeve’s SPR on the web:

Sign up for the SPR Newsletter and get news and episode release info right into your inbox: https://stmdailynews.com/sleeves-senior-pickleball-report/sleeves-spr-newsletter-sign-up/

Merch links and affiliate links…

Looking for great deals on the products we’ve reviewed? Head over to our affiliates and partner page now and take advantage of the amazing discounts we’ve secured for you. Don’t miss out on this opportunity to save big! https://stm-store.online/spr-affiliates-and-partners/

Crown Pickleball: Get 15% off your purchase by using my discount code: MICHAELSLIWA15

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GOSleeves Kinesiology Sleeves

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Brioti Eyewear

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Hesacore Grips

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Luxe PB

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Aethos PB

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GoSleeves

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SLEEVES 20 for 20% off

Wowlly PB

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WOWLLYSPR for 10% off

TMPR SPORTS

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DISCOUNT CODE: SPR20 for $20 off+ FREE SHIPPING

OM Pickleball

https://ompickleball.com

promo code: OMxSLEEVES for 10% off + Free shipping

Wickle Elite 1: A Game-Changing Pickleball Paddle

Describing the paddle as a game-changer, Sliwa went as far as suggesting that the sport itself should consider rebranding to “Wickleball” in honor of this groundbreaking equipment. With a low price tag that won’t leave your wallet in a pickle, the Wickle Elite 1 promises to elevate your pickleball experience without breaking the bank.

Check out the Wickle product line and get 10% off your purchase ( use the code sleeves10): https://wicklesports.com?sca_ref=4259414.aeWn90ZVTe

Visit Miles Jane and get $15 off by using code SLEEVES15OFF when you make a purchase.

https://milesjane.com

MilesJane on Instagram: https://www.instagram.com/milesjane_pickleball/

#PickleballFashion

Discover the newest apparel and accessories for the Senior Pickleball Report by SLEEVES, now available through Santa Barbara Happy! Use the discount code: Sleeve10 for 10% off.

PiklNation: We believe that pickleball is not just a game, but a lifestyle. Our mission is to add joy, style, and humor to the pickleball community. https://www.piklnation.com/

Check out the Bread & Butter Filth and get 10% off your purchase ( use the code SleevesPBR): 

https://breadbutterpickleballco.sjv.io/213j6A

Picklin is revolutionizing pickleball practice with The Dink Net! Improve your dink game and revolutionize your practice with this portable net that sets up in under 60 seconds. Perfect for practicing your skills anywhere, The Dink Net enhances muscle memory and helps you become an expert player faster. Picklin is dedicated to enhancing your game with innovative products, ensuring your transition into pickleball is smooth and enjoyable. 

Use code SENIORPICKLEBALLREPORT for 10% off your entire order. Elevate your pickleball experience with Picklin! https://startpicklin.com/seniorpickleballreport

Fitville is offering a discount to you, the viewers of Sleeve’s SPR… Use this code to get 30% off:   SPR30

https://shareasale.com/r.cfm?b=2368754&u=3121769&m=100007&urllink=&afftrack=

Check out PCKL’s paddle lineup: PCKL IS OFFERING A DISCOUNT TO YOU, THE VIEWERS OF SLEEVE’S SPR… USE CODE PBREPORT15 FOR 15% OFF! HTTPS://SDQK.ME/EFKFEIAN/2KWQYP23

Learn about the R.A.W. (Reign and Win) Excluder 1, a fantastic paddle that supports non-profit bee farmers and contributes to preserving bees. Use the promo code “Reign10” to get a 10% discount on your purchase. Let’s work together to save the bees, who play a vital role in sustaining life on our planet. Click the link below to find out more about this product.

SPR Shirts and merch: https://stm-store.online/spr-merchand

Just Paddles https://www.justpaddles.com/?rfsn=660

#pickleball 

#seniorpickleball

#pickleballislife

Social Links:

SPR on Facebook: https://www.facebook.com/profile.php?

SPR on WEB https://stmdailynews.com/sleeves-seni

SPR on Instagram: https://www.instagram.com/seniorpickl

SPR on TikTok 

twitter: https://twitter.com/SeniorPBReport

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Senior Pickleball Report

Introducing the Newest Powerhouse in Pro Pickleball: The Columbus HotShots

“Discover the excitement as the Columbus HotShots bring a new level of competition to pro pickleball, raising the stakes and igniting the courts! #Pickleball #ProPickleball”

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In the latest episode of Sleeve’s Senior Pickleball Report’s podcast, “People of Pickleball,” host Mike “Sleeves” Sliwa sits down with Jeff McKnight, co-owner of the recently established Columbus HotShots in the National Pickleball League. This intriguing conversation uncovers the unique journey and vision behind the formation of the team. Although this brief highlight leaves much to the imagination, it certainly sparks anticipation and curiosity. Tune in to the episode to delve deeper into the world of pickleball and discover the fascinating stories of the People of Pickleball.

Columbus HotShots

https://www.nplpickleball.com

Instagram:

@columbushotshots

Facebook:

https://www.facebook.com/profile.php?id=61556078372038

Sleeve’s SPR on the web:

https://stmdailynews.com/sleeves-senior-pickleball-report/

Sign up for the SPR Newsletter and get news and episode release info right into your inbox: https://stmdailynews.com/sleeves-senior-pickleball-report/sleeves-spr-newsletter-sign-up/

Merch links and affiliate links…

Looking for great deals on the products we’ve reviewed? Head over to our affiliates and partner page now and take advantage of the amazing discounts we’ve secured for you. Don’t miss out on this opportunity to save big! https://stm-store.online/spr-affiliates-and-partners/

Crown Pickleball: Get 15% off your purchase by using my discount code: MICHAELSLIWA15

https://crownpickleball.store/michaelsliwa

GOSleeves Kinesiology Sleeves

https://gokinesiologysleeves.com

Promo Code: SLEEVESSPR for 15% off

Brioti Eyewear

https://brioti.com

Promo Code:SLEEVES10 for 10% off

Hesacore Grips

https://shop.hesacore.com/discount/SLEEVES10?ref=tvolvibq

Promo Code: SLEEVES10 for 10% off

Luxe PB

https://luxepickleball.com/?ref=napvyzwo

promo code: MICHAELJSLIWA

for 15% off

Aethos PB

Promo code: SLEEVES for 10% off

GoSleeves

https://gokinesiologysleeves.com

Promo code: SLEEVESSPR for 15% off

https://www.ethospickleball.com

SLEEVES 20 for 20% off

Wowlly PB

https://www.wowlly.com/

WOWLLYSPR for 10% off

TMPR SPORTS

https://tmprsports.com

DISCOUNT CODE: SPR20 for $20 off+ FREE SHIPPING

OM Pickleball

https://ompickleball.com

promo code: OMxSLEEVES for 10% off + Free shipping

Wickle Elite 1: A Game-Changing Pickleball Paddle

Describing the paddle as a game-changer, Sliwa went as far as suggesting that the sport itself should consider rebranding to “Wickleball” in honor of this groundbreaking equipment. With a low price tag that won’t leave your wallet in a pickle, the Wickle Elite 1 promises to elevate your pickleball experience without breaking the bank.

Check out the Wickle product line and get 10% off your purchase ( use the code sleeves10): https://wicklesports.com?sca_ref=4259414.aeWn90ZVTe

Visit Miles Jane and get $15 off by using code SLEEVES15OFF when you make a purchase.

https://milesjane.com

MilesJane on Instagram: https://www.instagram.com/milesjane_pickleball/

#PickleballFashion

Discover the newest apparel and accessories for the Senior Pickleball Report by SLEEVES, now available through Santa Barbara Happy! Use the discount code: Sleeve10 for 10% off.

PiklNation: We believe that pickleball is not just a game, but a lifestyle. Our mission is to add joy, style, and humor to the pickleball community. https://www.piklnation.com/

Check out the Bread & Butter Filth and get 10% off your purchase ( use the code SleevesPBR): 

https://breadbutterpickleballco.sjv.io/213j6A

Picklin is revolutionizing pickleball practice with The Dink Net! Improve your dink game and revolutionize your practice with this portable net that sets up in under 60 seconds. Perfect for practicing your skills anywhere, The Dink Net enhances muscle memory and helps you become an expert player faster. Picklin is dedicated to enhancing your game with innovative products, ensuring your transition into pickleball is smooth and enjoyable. 

Use code SENIORPICKLEBALLREPORT for 10% off your entire order. Elevate your pickleball experience with Picklin! https://startpicklin.com/seniorpickleballreport

Fitville is offering a discount to you, the viewers of Sleeve’s SPR… Use this code to get 30% off:   SPR30

https://shareasale.com/r.cfm?b=2368754&u=3121769&m=100007&urllink=&afftrack=

Check out PCKL’s paddle lineup: PCKL IS OFFERING A DISCOUNT TO YOU, THE VIEWERS OF SLEEVE’S SPR… USE CODE PBREPORT15 FOR 15% OFF! HTTPS://SDQK.ME/EFKFEIAN/2KWQYP23

Learn about the R.A.W. (Reign and Win) Excluder 1, a fantastic paddle that supports non-profit bee farmers and contributes to preserving bees. Use the promo code “Reign10” to get a 10% discount on your purchase. Let’s work together to save the bees, who play a vital role in sustaining life on our planet. Click the link below to find out more about this product.

SPR Shirts and merch: https://stm-store.online/spr-merchand

Just Paddles https://www.justpaddles.com/?rfsn=660

#pickleball 

#seniorpickleball

#pickleballislife

Social Links:

SPR on Facebook: https://www.facebook.com/profile.php?

SPR on WEB https://stmdailynews.com/sleeves-seni

SPR on Instagram: https://www.instagram.com/seniorpickl

SPR on TikTok 

twitter: https://twitter.com/SeniorPBReport

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