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Paul Russell’s ‘Lil Boo Thang’ Takes Center Stage on the Jennie-O® Brand’s Macy’s Thanksgiving Day Parade® Float

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WILLMAR, Minn. and NEW YORK, Nov. 16, 2023 /PRNewswire/ — The makers of the Jennie-O® turkey brand — a category leader and one of the top turkey brands in the United States — will once again display its dazzling float in the 97th Macy’s Thanksgiving Day Parade. The Thanksgiving spectacle will feature the Jennie-O® brand’s The Big Turkey Spectacular float, which will entertain parade attendees and millions of viewers nationwide on the morning of Thursday, Nov. 23. This will mark the fourth consecutive year that the Jennie-O® brand float has joined the parade line-up.


The makers of the Jennie-O® turkey brand — a category leader and one of the top turkey brands in the United States — will once again display its dazzling float in the 97th Macy’s Thanksgiving Day Parade.

Paul Russell, the rising star behind the chart-topping viral hit “Lil Boo Thang,” will be making his Macy’s Thanksgiving Day Parade debut on the Jennie-O float, joining the festivities with a captivating performance. If you’ve been scrolling through TikTok or Instagram Reels, chances are you’ve already come across Paul Russell’s sensational song, which has taken social media by storm. His meteoric rise from posting original music and covers on social media platforms to headliner reflects his undeniable talent, and his participation in this year’s parade adds another exciting chapter to his remarkable journey.

“I’m hype to bring the cookout to the Macy’s Thanksgiving Day Parade with the Jennie-O® brand! Such a dream come true to perform on a float. I can’t wait,” commented Russell.  

Standing at an impressive 36 feet long, 25 feet wide and 24 feet tall, The Big Turkey Spectacular float by the Jennie-O® brand first debuted in 2020. This glittering float, adorned in the signature gold and green hues of the iconic brand, boasts over 200 pounds of sparkles, adding a touch of glamour to the festivities.

One of the standout features of the float is the turkey’s tail feathers, which span 25 feet in width and rise to a towering two stories tall. The feathers were constructed with enough steel tubing to stretch the length of a regulation football field from end zone to end zone and can even release confetti during the parade.

Adding an element of surprise and delight, the turkey proudly wears the Jennie-O® brand’s colors of green and gold, and it features an advanced motion-activated top hat that reveals a heartwarming surprise as baby turkeys — referred to as poults — peek out and enchant viewers.

The Jennie-O® brand will also use the Parade’s national platform to showcase simple and delicious ideas for making turkey an everyday protein choice, both during and outside of the holiday season. This will include highlighting the brand’s high-quality products, cooking solutions, recipes and resources, empowering consumers everywhere to make any meal fun, flavorful and easy.

“We are excited to celebrate another milestone in our brand’s history by returning to the iconic Macy’s Thanksgiving Day Parade,” said Kim Anderson, senior brand manager with the Jennie-O® brand. “We’re thrilled to introduce Paul Russell to our cherished Thanksgiving tradition. With his chart-topping hit providing the perfect soundtrack to our celebration, we’re certain this year’s Parade will be an unforgettable experience for viewers nationwide.”

Throughout November, the Jennie-O® brand’s consumer-engagement experts will be on hand to help alleviate stress around holiday meal planning at the company’s 1-800-TURKEYS hotline, through live chat on the brand’s website, and even by texting “Turkey” to 73876. From advice on how to prep and cook a turkey to recipes for side dishes and how to use leftovers, consumers can reach out for real-time support through Nov. 28 via the method that is most convenient for them. Also this year, in the days leading up to the Thanksgiving holiday, Jennie-O® brand specialists are available around-the-clock.

The 97th Macy’s Thanksgiving Day Parade will air nationwide in the U.S. on NBC and stream on Peacock, on Thursday, Nov. 23, 2023 at 8:30AM EST. For more information visit macys.com/parade. To follow and participate in the excitement, check out @macys on various social platforms and follow #MacysParade. 

About Macy’s Thanksgiving Day Parade  
The Macy’s Thanksgiving Day Parade is a national icon that has grown into a world-famous holiday event. For nearly 100 years, the Macy’s Thanksgiving Day Parade has marked the official start of the holiday season. Growing in size and scale, the Parade features Macy’s signature giant character balloons, fabulous floats, incredible marching bands, celebrities, clowns, dance and performance groups, and the one and only Santa Claus, spreading holiday cheer. For more information on the Macy’s Parade, please visit www.macys.com/parade.      

About the Jennie-O® Brand
For over 80 years, the Jennie-O® brand has been helping consumers live well by eating well. As the category leader, Jennie-O® turkey is the trusted brand for quality turkey and a source of expertise. We provide a full portfolio of delicious, nutritious turkey proteins and inspiration for everyday meals or special occasions. Known for our bright green awning evoking the nostalgia of a local farmer stand, our round logo with a touch of yellow and our distinct name from our founders’ daughter Jennifer, the Jennie-O® turkey brand has the right amount of small-town friendliness paired with leading company expertise and quality. 

About Paul Russell
You’ve never met or heard anybody quite like Paul Russell. As a kid, the Dallas, TX native learned how to wail on trumpet in between spitting bars during lunchroom battle-raps and later crooning over ukulele (like the human equivalent of the dopest playlist you’ve ever heard!). His musical DNA is just as wildly dynamic as his personality is. During his time at Cornell University, he often DJ-ed at parties. As such, he knows how to get a party popping. A wide swath of inspirations—from Anderson .Paak and OutKast to Louie Armstrong—impacted his own creative trajectory. He gained traction with a series of early uploads and went viral a few times (even fooling the internet into thinking he had a Drake feature on the way once—If you’re reading this, Drizzy, get at him). Settling down in Los Angeles, he released the independent anthem “Hallelujah” followed by “Ms. Poli Sci,” which generated over 22 million overall streams to date.  He best describes his boisterous rhythms, ecstatic hooks, and buffet of R&B, funk, pop, and hip-hop as “cookout music you listen to outside with a bunch of friends. That holds true on his Arista Records debut single “Lil Boo Thang. Built around an interpolation of “Best of My Love” by The Emotions, it lit up TikTok and Instagram to the tune of tens of millions of views. He effectively delivered “Lil Boo Thang” as the perfect soundtrack to any and all good times. Skyrocketing right out of the gate, it is closing in on 100 million total streams, cracked the Top 10 at Top 40 radio, captured #35 on the Billboard Hot 100,” and elevated Paul to #1 on the Billboard Emerging Artists Chart for two consecutive weeks. At the same time, he earned acclaim from BillboardCNNJust JaredPopdust and many more. Beyond his status as a bona fide breakout star, Paul Russell is about to be your new best friend.

About Hormel Foods — Inspired People. Inspired Food. Hormel Foods Corporation, based in Austin, Minn., is a global branded food company with over $12 billion in annual revenue across more than 80 countries worldwide. Its brands include Planters®, Skippy®, SPAM®, Hormel® Natural Choice®, Applegate®, Justin’s®, Wholly®, Hormel® Black Label®, Columbus®Jennie-O® and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named on the “Global 2000 World’s Best Employers” list by Forbes magazine for three years, is one of Fortune magazine’s most admired companies, has appeared on the “100 Best Corporate Citizens” list by 3BL Media 13 times, and has received numerous other awards and accolades for its corporate responsibility and community service efforts. The company lives by its purpose statement — Inspired People. Inspired Food. — to bring some of the world’s most trusted and iconic brands to tables across the globe. For more information, visit hormelfoods.com.

SOURCE Jennie-O Turkey Store

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amusement and theme parks

Six Flags Removes Surcharge Fee on Food and Merchandise Following Customer Backlash

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red roller coaster. Surcharge Fee
Photo by Stas Knop on Pexels.com

In a move that underscores the power of consumer feedback, Six Flags has announced the elimination of the surcharge fee on food, beverages, and retail purchases at its Texas parks. This decision comes after months of criticism from park-goers who felt the additional cost was an unwelcome burden during their visits.

Six Flags Surcharge Fee

Initially implemented earlier this year, the surcharge of $1.30 was added to every transaction involving in-park food and merchandise, clearly itemized as a separate line on receipts. The fee was introduced in response to rising labor and supply costs, which had been exacerbated by the economic challenges posed by inflation. However, as many families and thrill-seekers flocked to Six Flags for a day of fun, the new surcharge quickly became a point of contention.

Guests at theme parks often budget for a day filled with rides, games, and meals, and the addition of any unexpected fees can significantly impact their experience. While some parks, such as Disney World, allow guests to bring in outside food to mitigate high dining costs, Six Flags maintains a strict policy against outside food and drinks unless a guest has a documented food allergy. This left many visitors with no choice but to purchase food within the park, which was further complicated by the surcharge.

Tim Fisher, the Chief Operating Officer of Six Flags, acknowledged the concerns raised by guests in a recent news release. “We always welcome feedback from our guests on how we can improve their experience at our parks,” he said. “The surcharge fee at the legacy Six Flags parks was a frequent target for criticism, and we are committed to listening to our customers.”

The decision to remove the surcharge fee is a clear indication that Six Flags is willing to adapt based on customer sentiment. In an era where consumers are increasingly vocal about their experiences, this reversal showcases the importance of listening to feedback and the impact it can have on business practices.

As the parks gear up for another busy season, the removal of the surcharge fee is expected to enhance the overall experience for visitors, allowing them to enjoy their favorite rides and attractions without the added concern of unexpected costs. It remains to be seen how this change will affect customer satisfaction and park attendance, but one thing is certain: Six Flags is taking steps to ensure that its guests feel valued and heard.

So for those planning a trip to one of Texas’ Six Flags parks, it’s time to celebrate the return of a more transparent pricing model—one that aims to make your day of fun just a little bit more enjoyable!

https://investors.sixflags.com/news/press-releases/press-release-details/2024/Six-Flags-Eliminates-Guest-Surcharge-Fee-at-Participating-Legacy-Six-Flags-Parks/default.aspx

Looking for an entertainment experience that transcends the ordinary? Look no further than STM Daily News Blog’s vibrant Entertainment section. Immerse yourself in the captivating world of indie films, streaming and podcasts, movie reviews, music, expos, venues, and theme and amusement parks. Discover hidden cinematic gems, binge-worthy series and addictive podcasts, gain insights into the latest releases with our movie reviews, explore the latest trends in music, dive into the vibrant atmosphere of expos, and embark on thrilling adventures in breathtaking venues and theme parks. Join us at Looking for an entertainment experience that transcends the ordinary? Look no further than STM Daily News Blog’s vibrant Entertainment section. Immerse yourself in the captivating world of indie films, streaming and podcasts, movie reviews, music, expos, venues, and theme and amusement parks. Discover hidden cinematic gems, binge-worthy series and addictive podcasts, gain insights into the latest releases with our movie reviews, explore the latest trends in music, dive into the vibrant atmosphere of expos, and embark on thrilling adventures in breathtaking venues and theme parks. Join us at [insert website URL] and let your entertainment journey begin! https://stmdailynews.com/category/entertainment/

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fitness

Canada’s largest fitness conference brings together global health & fitness experts August 9 & 10

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fitness
Enjoy live group classes with the Les Mills Experience (CNW Group/GoodLife Fitness)

TORONTO /CNW/ – The biggest names in fitness and wellness will gather in downtown Toronto this summer for the canfitpro Global Conference and Trade Show August 9 and 10. Hundreds of fitness experts, professionals and consumers will take part in the largest fitness conference and trade show in Canada to learn the latest nutrition, wellness and exercise trends.

Experience the full interactive Multichannel News Release here: https://www.multivu.com/players/English/9271551-canadas-largest-fitness-conference-canfitpro-global-august-2024/

Check out canfitpro Global Conference & Trade Show Aug 9-10, 2024

This year’s conference will include topical sessions on training for athletes of all ages, accessible fitness for different abilities, managing mindset and mental outlook, nutrition for better quality of life, fitness trends and therapeutic approaches to physical activity. Participants can watch the Pickleball Ontario Championships on site, join their favourite classes as part of the Les Mills Experience fitness festival, and tour booths from 100+ leading companies showcasing the latest wellness technology, nutrition, apparel and equipment. Anyone can attend.

Click here for a full schedule of in-person and online sessions. Some session highlights include: 

Friday, August 9
Opening ceremonies
Hamza Khan, global expert in the future of work and people-first leadership. 
Learn how to adapt and thrive in today’s fragmented work environment. Hamza Khan will share his ideas on purposeful productivity, transcend burnout culture, and embrace constant change. 

Training styles for neurodivergent athletes
Christine Conti, fitness coach and educator, chronic disease specialist.
As a personal trainer and triathlon/Iron Man guide for athletes with autism, Down syndrome and other neurodivergent disorders, Christine Conti champions advanced visual, tactile and auditory coaching techniques that suit every learning style, helping all athletes reach their peak performance.

Food over 40: Men’s guide to boosting testosterone, muscle and confidence
Funk Roberts, nutrition and fitness expert for men over 40, owner of Funk Roberts Fitness
Nutrition for men over 40 is not about calories, macros or any restrictive fad diet. Funk Roberts teaches men how to implement an effective and sustainable nutrition system that naturally increases testosterone, boosts metabolism, builds muscle and increases energy.

Saturday, August 10
Hormone toxicity: Taking back control during perimenopause and menopause 
 
Kelly Nolan, pharmacist, women’s health expert
Major shifts in body chemistry during perimenopause and menopause can wreak havoc emotionally and physically with a dramatic shift in body image and unexpected symptoms from ongoing anxiety to high fatigue and brain fog affecting our work performance. Kelly Nolan will explore how to detoxify to balance hormones naturally with the goal of optimal health, weight release and disease prevention.

Four generations, one passion for fitness
Sal Pellegrino, international fitness expert and presenter
For the first time, four generations are actively working out in the gym at one time. But not all generations want the same thing. From in-gym social centres to outdoor fitness to tranquil recovery spaces, Sal Pellegrino will share his research into what motivates each generation and what we’ll see in our neighbourhood gyms in the months and years to come.

Photo opportunities:

  • Watch fast-paced matches and learn Pickleball basics from Ontario’s best players
  • Join hundreds of fitness enthusiasts for a giant workout led by New Zealand superstar instructors at the Les Mills Experience
  • Learn boxing moves from George Foreman III or try Face Yoga for a natural facelift with Sophia Ha
  • Take a cold plunge, enjoy a Cryo Lounge chair and sweat through the latest workouts including Joga, Warrior Combat, Socacize….even a step class with R&B soul singer Jully Black.

About canfitpro
canfitpro is the largest provider of education in the Canadian fitness industry. Founded in 1993, canfitpro delivers accessible, quality education, certifications, conferences, trade shows, and membership services. canfitpro’s 60,000 members include some of the world’s finest fitness professionals, health club operators, industry suppliers and fitness consumers. (canfitpro.com

SOURCE canfitpro

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Sports Events

Olympic Athletes Call for Peace from the Olympic Village: IOC President Bach Declares, “You are the Peace Ambassadors of Our Time”

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Today, hundreds of Olympic athletes from all 206 National Olympic Committees (NOCs) and the International Olympic Committee (IOC) Refugee Olympic Team united in a powerful call for peace. Just four days before the Opening Ceremony of the Olympic Games, these athletes gathered in the Olympic Village, donning scarves and holding flags emblazoned with the message “Give peace a chance.” This event was not only symbolic but also a poignant reminder of sport’s ability to foster peace and mutual understanding, evenamong athletes from countries currently in conflict.


IOC President Thomas Bach addressed the athletes, drawing on the legacy of Pierre de Coubertin, who revived the Olympic Games in Paris 130 years ago as a beacon of peace. Bach emphasized that today’s athletes are the modern-day ambassadors of peace. “You, the Olympic athletes, will show us how our world would be if we all lived in the same Olympic spirit of peaceful co-existence,” Bach stated. He highlighted the unique environment of the Olympic Village, where athletes from around the globe live together in harmony, respecting the same rules and each other, thereby sending a powerful message of peace to the world.

Beyond Olympic Village

President Bach urged athletes to extend their call for peace beyond the Olympic Village. “Please share this call for peace with all your fans, your family, and friends back home. In this way, our many voices will become one. This one voice will resound all around the globe. May this call inspire all the political leaders of the world to take action for peace,” he concluded.

The event also saw the inauguration of the Paris 2024 Olympic Truce Mural, attended by prominent figures including President Bach; Tony Estanguet, President of the Paris 2024 Organising Committee; Masomah Ali Zada, Chef de Mission for the IOC Refugee Olympic Team; Emma Terho, Chair of the IOC Athletes’ Commission (AC); and the entire Executive Board of the IOC. Together with athletes from all five continents, they signed the mural, reinforcing their commitment to peace.

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Olympians Call for Peace!

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“In this Village, there is a symbol within the symbol: it’s the Olympic Truce Mural,” said President Tony Estanguet. “It is the place of gathering and encounters, the place of sharing and peace. It reminds us of the message as humble as it is crucial: the Games cannot change everything, but they can carry something very strong, with the strength of example. An example for peace, solidarity, progress. An example we value and need more than ever in those troubled times.”

Masomah Ali Zada, representing the IOC Refugee Olympic Team, spoke passionately about the significance of peace for displaced people. “We are representing the stories of over 120 million forcibly displaced people across the world. This team knows only too well the importance of peace. The athletes have told me their stories. They know from their own experience what it is like to flee from your home, to have your safety taken from you and have no choice left but to flee because of the ever-increasing number of wars and violence,” she said.

Ali Zada expressed hope and pride in the Refugee Olympic Team’s unity and the broader message they convey. “The team embodies what is possible – it brings people together from different countries, languages, and cultures. Yet we are here, in one team, under a unified flag, the Olympic flag, representing peace and respect. Together,” she noted. She concluded by inviting all Olympic athletes to join in the call for peace, hoping to extend their message from the Olympic Games to the world in the pursuit of lasting peace.

The Olympic Truce Mural: A Symbol of Peace

The Olympic Truce Mural, a feature in every Olympic Village since the Olympic Winter Games in Turin 2006, stands as a powerful symbol of sport’s ability to promote peace. Each mural, uniquely designed for the specific Games, collects the signatures of thousands of athletes, coaches, and officials, all pledging their support for the Olympic Truce and the values it represents: peace, respect, solidarity, inclusion, and equality.

The mural also serves as a visual representation of the United Nations’ Olympic Truce Resolution, which calls on all nations to observe a cessation of hostilities during the Olympic and Paralympic Games. The resolution for the Paris 2024 Games, adopted by the UN in November 2023, underscores the Games’ role as a unifying event and highlights the leadership of athletes in promoting peace and human understanding.

Reviving an Ancient Tradition

The tradition of the “Olympic Truce,” or “Ekecheiria,” dates back to Ancient Greece, allowing safe passage for athletes and spectators to the ancient Olympic Games. The IOC revived this concept to protect the interests of athletes and harness the power of sport to promote broader peace, dialogue, and reconciliation.

Since 1993, the UN General Assembly has continuously supported the Olympic Truce, adopting resolutions every two years that align with the Olympic Games, thereby reaffirming the global commitment to building a peaceful and better world through sport and the Olympic ideal.

As the Olympic Games approach, the call for peace from the Olympic Village resonates strongly, reminding us all of the potential of sport to unite and inspire positive change in the world. The athletes, as peace ambassadors, carry forward this timeless message, urging global leaders and citizens alike to “Give Peace a Chance.”

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