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Ram Truck Brand Keeps One-of-a-Kind Tradition as Official Truck of the 97th Macy’s Thanksgiving Day Parade®

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AUBURN HILLS, Mich. /PRNewswire/ —

  • As the Official Truck of Macy’s Thanksgiving Day Parade, Ram trucks will tow all parade floats for the ninth consecutive year
  • Ram trucks will be fully wrapped to complement three unique float designs that include Teenage Mutant Ninja Turtles, Willy Wonka and Chocolate Factory and the star of the parade, Santa Claus
  • Macy’s Thanksgiving Day Parade airs November 23 on NBC, beginning at 8:30 a.m. in all time zones
Scenes from the iconic 2021 Macy’s Thanksgiving Parade as Ram Trucks tow the amazing floats down the streets of down the streets of Manhattan. (Photo credit: Ram brand)

The Ram Truck brand is kicking-off the one-of-a-kind holiday tradition as the Official Truck of the Macy’s Thanksgiving Day Parade® for the ninth consecutive year. Working closely with the Macy’s team and the City of New York, Ram is helping to keep the holiday tradition alive as more than 20 trucks will be towing all the floats, bringing joy into the hearts of New Yorkers and millions across the nation.

In addition, Ram will be in full holiday spirit as three trucks will be fully wrapped to complement the float designs of Teenage Mutant Ninja Turtles, Willy Wonka and Chocolate Factory and, most importantly, a specially wrapped Ram truck will be towing the star of the parade, Santa Claus.

“It is a privilege for the Ram Truck brand to be the official truck of one America’s most celebrated occasions,” said Tim Kuniskis, Ram brand CEO – Stellantis. “Our Ram trucks are built to serve all our customers everywhere, and we are honored to be just a small part of the magic that happens during the Macy’s Thanksgiving Parade as our full portfolio of award-winning trucks pulls these floats down the streets of Manhattan.”

Ram will not only help transport the floats down the parade route but will also assist in moving other parade materials needed to produce the annual celebration, from tool containers to costumes and much more, in the lead up to the start of the procession on Thanksgiving Day. The Ram Truck brand provided the Macy’s parade with more than 70 trucks and Ram ProMaster commercial vans, many of which are used for behind-the-scenes functions leading up to the parade start.

The 97th annual Macy’s Thanksgiving Day Parade will air nationwide on NBC-TV, Thursday, November 23, 2023, from 8:30 a.m. to noon, in all time zones. For more information, visit macys.com/parade. To follow and participate in the excitement, check out @macys on various social media platforms and follow #MacysParade.

New 2025 Ram 1500
Progress doesn’t wait for permission. Introducing the new 2025 Ram 1500 lineup, pushing the standards of power into the next era of the Ram Brand. 

Game Changing Powertrains and Electric Trucks | Watch the 2025 Ram Trucks Reveal – YouTube

Whether customers demand gas, electric or something in between, the full lineup of 2025 Ram 1500 trucks again redefine what a truck can be through a powerful combination of bold styling, capability, and performance. 

Built to serve from the ground up, frame first, to deliver more than anything consumers would have ever expected from the Ram Truck brand.

Ram Truck Brand
In 2009, the Ram Truck brand launched as a stand-alone division, focused on meeting the demands of truck buyers and delivering benchmark-quality vehicles. With a full lineup of trucks – the Ram 1500, 2500/3500 Heavy Duty, 3500/4500/5500 Chassis Cab and ProMaster – the Ram brand builds trucks that get the hard work done and families where they need to go.

Ram continues to outperform the competition and sets the benchmark for:

  • Best-in-class standard horsepower 
  • Segment-first 1,000 lb.-ft of torque with Cummins Turbo Diesel
  • Most luxurious: Ram 1500 Tungsten with real metal and leather elements and a new 14.5-inch Uconnect touchscreen
  • Best ride and handling with a double wishbone front suspension and five-link solid rear axle with available, segment-exclusive, active-level, four-corner air suspension
  • Best-in-class available rear leg room
  • The most cargo space available in any traditional full size cargo van
  • Most capable full-size off-road pickup – Ram Power Wagon
  • Most awarded light-duty truck in America
  • Highest owner loyalty of any half-ton pickup

The latest J.D. Power APEAL study, which rates the emotional bond between customers and their vehicles, named the 2023 Ram 1500 as the best full-size light-duty pickup.

Ram is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis. For more information regarding Stellantis (NYSE: STLA), please visit www.stellantis.com.

Follow Ram and company news and video on:
Company blog: http://blog.stellantisnorthamerica.com
Media website: http://media.stellantisnorthamerica.com
Ram Truck brand: www.ramtrucks.com
Facebook: www.facebook.com/RamTrucks 
Instagram: www.instagram.com/ramtrucks 
Twitter: @RamTrucks, @StellantisNA
YouTube: www.youtube.com/RamTruckshttps://www.youtube.com/StellantisNA

SOURCE Stellantis

Automotive

Alpha Motor Corporation’s Ride-Along Event: Shaping the Future of Electric Vehicles

Alpha Motor Corporation shapes the future of electric vehicles through customer-centric ride-along events. Experience the journey at https://youtu.be/rFkpVdyLqOA.

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Alpha Motor Corporation recently celebrated the successful completion of its ride-along event, a pivotal moment in their quest to revolutionize electric vehicles. Guided by valuable feedback from potential customers who experienced the ride, Alpha is dedicated to tailoring electric vehicles to meet consumer needs effectively.

Copyright © 2024 Alpha Motor Corporation. All rights reserved.

This milestone event, captured in all its glory at https://youtu.be/rFkpVdyLqOA, underscores Alpha’s commitment to customer-centric vehicle development. Following the WOLF truck’s impressive performance in the Southern California desert last summer, this ride-along event solidifies Alpha’s dedication to creating vehicles that resonate with the mainstream market.

Alpha’s ride-along event is available for viewing at https://youtu.be/rFkpVdyLqOA.

Amidst varying weather conditions and challenging terrains, the WOLF truck effortlessly navigated a designated course, showcasing its prowess in handling, speed, and efficiency. Impressively, the vehicle utilized only 20% of its battery capacity during the eight-hour event, with a speedy total charge time of just 30 minutes.

Alpha Motor Corporation aims to leverage the insights gleaned from these ride-along events to enhance vehicle development continually. By incorporating feedback from participants and analyzing driving experiences, Alpha ensures that their electric vehicles not only meet but exceed consumer expectations.

Looking ahead, Alpha plans to host more ride-along events to gather valuable feedback, further refining the driving performance of its modular EV platform. This platform, shared by various models like the WOLF+, SUPERWOLF, REX SUV, and JAX Crossover, embodies Alpha’s commitment to delivering high-quality electric vehicles with accessible design, performance, and ownership experience.

As a trailblazing American automobile company based in Irvine, California, Alpha Motor Corporation is devoted to crafting sustainable transportation solutions that benefit both people and the environment. Through cutting-edge technologies and innovative practices, Alpha is reshaping the automotive landscape, one electrifying vehicle at a time.

For more information, visit https://www.alphamotorinc.com or contact pr@alphamotorinc.com.

(Source: Alpha Motor Corporation)

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Nissan’s Potential Move of Rogue Production Spells Trouble for Tennessee Factory

Nissan’s potential move of Rogue production to Japan spells trouble for its Tennessee factory and US operations.

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Nissan’s potential decision to relocate the production of the fourth-generation Rogue to Kyushu, Japan, could have significant implications for its Tennessee-based operations. The Japanese automaker has communicated to suppliers its intention to achieve a “significant reduction” in parts pricing when the next-generation crossover enters production in 2026. This move comes as Nissan seeks to cut costs, with reports indicating that the company has asked suppliers to reduce the cost of parts by an average of 20%, with some suppliers being asked for reductions of up to 30%.

The Smyrna, Tennessee-built Rogue holds a crucial position as Nissan’s best-selling model in the American market. With around 6,700 workers, the Smyrna facility heavily relies on the production of the Rogue, as approximately 40% of the factory’s output comprises this model. The potential relocation of Rogue production to Japan could leave the Tennessee plant in a vulnerable position, especially considering the impending cessation of production for the Nissan Leaf, another key model produced at the facility.

Moreover, the move could be influenced by the company’s efforts to reduce costs amidst potential increases in operational expenses, possibly linked to unionization efforts. Industry analysts have expressed surprise at the magnitude of the price reduction being sought and the potential threat of moving an entire vehicle’s production to another country. This decision could have far-reaching consequences, as it may not only impact the Tennessee factory but also affect Nissan’s broader operations in the United States.

As the automaker evaluates revised quotations for the new Rogue, a decision is expected to be made in February. However, industry experts believe that if Nissan proceeds with moving Rogue production to Japan, it could spell financial trouble for Nissan USA, potentially leading to the closure of a plant. The outcome of this decision is crucial not only for Nissan but also for the future landscape of automotive manufacturing in the United States.

Stay tuned for updates as Nissan executives prepare to make their final decision on the fate of the Rogue’s production.

https://carbuzz.com/news/nissan-ready-to-pull-the-plug-on-american-rogue-production

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5 Ways to Protect Your Automotive Investment

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(Family Features) Between inventory issues and climbing interest rates, buying a vehicle can be quite an ordeal, making it an investment worth protecting.

Today’s vehicles require less maintenance than ever before. You can go longer between oil changes and many tires are rated for longer travel. However, keeping up with regular maintenance remains part of your vehicle’s upkeep.

Whether you’ve purchased a new vehicle or you’re aiming to keep a car or truck you already own in good working condition, these tips can help you maintain its peak performance and appearance.

Car Wash: At least once a month, make a point of washing your car to remove built up grime. Not only is the dirt unsightly, but the mess can also damage your paint job and even the frame. This is especially true during the winter months when road salt splatters your vehicle’s undercarriage. Once the temperatures climb back above freezing, be sure to wash away the salt.

Covered Parking: When possible, use a garage or other form of covered parking. You’ll protect your paint job from harsh UV rays, and you’ll also limit exposure to bird droppings and other potentially corrosive or damaging elements in the environment, like dust and pollen.

Windshield Wipers: Visibility is one of the most important aspects of safety when you’re driving, and windshield wiper blades play an essential role. Squeaking, streaking and failing to clear precipitation are all signs your blades need to be replaced. Check wipers regularly and plan on replacing them at least every 6-12 months.

Battery: You may not think much about your battery as long as your engine is turning over and your vehicle is running smoothly. However, even a car in good condition can have battery damage. At least once a year, check for signs of battery acid. If you detect the white powdery substance around your battery terminals, disconnect the cables (negative first) and apply a mixture of baking soda and water with a wire brush. Rinse with water and dry before replacing the cables.

Air Filter: The air filter doesn’t just affect the air quality in the cabin of your vehicle. A dirty filter can also cause engine strain because it hinders proper air flow. Over time, you may even notice a decline in gas mileage and acceleration performance. Many factors affect how often you need to replace your filter, but a quick visual inspection should give you a clear idea. Your owner’s manual will help you determine how to access the filter; it’s easier than people often assume.

Find more practical tips for auto care at eLivingtoday.com.

Photo courtesy of Unsplash


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Family Features

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