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Straw Hat Pizza: The Rise, Fall, and Nostalgic Legacy of a California Pizza Icon

Straw Hat Pizza was once a California pizza powerhouse. Explore the rise, decline, and nostalgic legacy of this beloved family pizza chain.

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Photo by Dario Garcia on Pexels.com

Long before pizza delivery apps, stuffed-crust gimmicks, and national chains on every corner, there was Straw Hat Pizza — a family-friendly, California-born pizza chain that helped define what “going out for pizza” meant for generations.

For many Californians, Straw Hat Pizza wasn’t just dinner. It was birthday parties, Little League celebrations, arcade games, salad bars, and the hum of a busy dining room packed with families. While the brand is far smaller today, its place in American food history is secure.

Humble Beginnings: A California Pizza Story

Straw Hat Pizza was founded in 1959 by Charlie Olson and Bill Henderlong. The first location opened in San Leandro, California, during a period when pizza was still becoming a mainstream American favorite.

The name came from the straw hats worn by pizza makers at early California pizzerias — a visual shortcut that told customers exactly what kind of place they were entering. Casual. Friendly. Pizza-focused.

Straw Hat Pizza 1977 TV commercial –
robatsea2009 Channel

The Golden Years: 1960s Through the Early 1980s

Through the 1960s and 1970s, Straw Hat Pizza expanded rapidly across California and Nevada. By 1980, the chain reportedly operated more than 200 locations, becoming a staple in suburban shopping centers and family neighborhoods.

  • Large dining rooms built for families and groups
  • Arcade games and coin-operated attractions
  • Salad bars — a defining feature of the era
  • Party rooms for birthdays and team celebrations

The pizza leaned toward what we now call California-style: thin, layered crusts, generous toppings, and a menu designed for sharing. It was food meant to be eaten at a table, not rushed out the door.

Corporate Consolidation and Decline

In 1969, Straw Hat Pizza was sold to Saga Corporation, which later became part of Marriott Corporation. As restaurant consolidation accelerated in the 1980s, Straw Hat became caught in a wave of mergers and acquisitions.

By the late 1980s, many Straw Hat locations were sold to or converted by Pizza Hut. Franchise owners fought back, eventually retaining rights to the Straw Hat name and continuing operations independently — but the brand’s footprint was permanently reduced.

How Straw Hat Pizza Survived

Unlike many mid-century restaurant chains, Straw Hat Pizza never fully disappeared. Independent franchise owners reorganized, preserving the brand, recipes, and name. Today, a limited number of Straw Hat Pizza locations continue operating — primarily in California.

It is no longer a national competitor, but rather a regional legacy brand, sustained by nostalgia and loyal local customers.

Why Straw Hat Pizza Still Matters

Straw Hat Pizza represents an era when pizza parlors were community spaces — places to linger, celebrate, and connect. Its story mirrors the rise of suburban America and the transformation of pizza from novelty to cultural staple.

For many, the memory of Straw Hat Pizza is inseparable from childhood — the smell of baked dough, the sound of arcade machines, and the excitement of a shared pie arriving at the table.

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The Nostalgia Revival

Vintage menus, matchbooks, and advertisements from Straw Hat Pizza frequently surface online, part of a broader resurgence of interest in retro restaurants. These artifacts remind us that regional chains once played a major role in shaping American food culture.

Straw Hat Pizza may no longer dominate California strip malls, but its legacy lives on — in memories, collectibles, and the handful of locations still serving slices under that iconic name.

Related Coverage on STM Daily News

External References & Further Reading

STM Daily News continues to explore the food history that shaped our communities — from vanished chains to local favorites that still define how we eat and gather.

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Food and Beverage

Chili’s Drops a $6 “Bombshell Margarita” for July — Here’s What to Know

Chili’s is rolling out its July Margarita of the Month: the $6 Bombshell Margarita, available nationwide through July 31. Here’s what’s in it, where to find it, and what fans can expect from the limited-time menu drop.

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Chili’s® Grill & Bar is making an entrance with the Bombshell Margarita of the Month, available nationwide through July 31 for just $6.
Chili’s® Grill & Bar is making an entrance with the Bombshell Margarita of the Month, available nationwide through July 31 for just $6.

Chili’s® is leaning into peak summer energy with a new July Margarita of the Month that feels tailor-made for group chats, watch parties, and post-episode booth debriefs. The chain’s Bombshell Margarita is available nationwide through July 31 for $6, positioning it as an easy, low-commitment add-on to a casual night out.

Inspired by the buzz of reality TV’s summer romances and the “did you see that?” conversations that follow, Chili’s is framing the drink as part of the moment—not just a seasonal menu item.

What’s in the Bombshell Margarita?

According to the company, the Bombshell Marg is a bright, sweet-and-citrusy mix built around:

  • el Jimador® Blanco Tequila
  • Monin® Dragonfruit
  • Triple sec
  • Strawberry puree
  • House-made sour

The drink also comes with a custom “Bombshell vs. OG” swizzle stick (while supplies last), adding a playful, collectible touch that fits the theme.

Why Chili’s is tying it to pop culture

Chili’s says it’s seeing guests use its booths as the place to unpack the season’s biggest storylines—especially the romance-and-drama kind.

“We know our guests are breaking down the drama of the summer’s biggest romances with their friends, often sitting around booths right here at Chili’s,” said George Felix, chief marketing officer and executive vice president of Brinker International. “The Bombshell Marg is a fun way for us to recognize that passion and be part of the conversation in a way only we can — serving a great, affordable margarita.”

The bigger strategy: Margarita of the Month momentum

The Bombshell Marg is the latest entry in Chili’s long-running Margarita of the Month lineup. The brand reports it served nearly 30 million margaritas in 2025, and the monthly drops are designed to stay culturally relevant—pulling from trending flavors, seasonality, and whatever people are talking about right now.

For guests who track each release, Chili’s also promotes its Margarita of the Month Club at chilis.com/motmclub, where members can collect digital stickers, build streaks, and shop limited merch.

Merch drop: “I got a marg!” tank top

As part of the July rollout, Chili’s is also releasing a Bombshell-themed “I got a marg!” tank top, available July 1 at welcometochilis.com (while supplies last).

How to get the $6 Bombshell Marg

The Bombshell Margarita of the Month is available at participating Chili’s locations nationwide for $6 through July 31. Guests must be 21+ to purchase or consume alcohol.

For more information or to find a participating location, visit chilis.com.

About Chili’s Grill & Bar

Chili’s® Grill & Bar, founded in 1975, is the flagship brand of Dallas-based Brinker International, Inc. (NYSE: EAT). The company operates 1,600 restaurants in 29 countries and two territories, with more than 70,000 team members.

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Chili’s is known for Big Mouth Burgers®, Crispy Chicken Crispers®, and sizzling fajitas, and the brand says it hand-shakes more margaritas than any other restaurant brand in the U.S. Chili’s also notes it has raised more than $120 million for St. Jude Children’s Research Hospital over more than 20 years.For media inquiries, contact media.requests@brinker.com

🍴 What’s your favorite food, recipe, or dining spot? Tell us in the comments! Then subscribe to the STM Daily News Food and Drink newsletter for fresh recipes, restaurant news, food trends, and delicious stories delivered straight to your inbox. Join our growing community of food lovers today!

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Food and Beverage

Support Your Brain with a Peanut-Powered Snack

Peanut-Powered Snack: Young or old, all can benefit from giving the brain a healthy boost. Emerging nutritional science makes it clear that good cognitive function goes beyond mental exercises as food can help shape memory, mood and cognitive health.

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Support Your Brain with a Peanut-Powered Snack

Support Your Brain with a Peanut-Powered Snack

(Feature Impact) Young or old, all can benefit from giving the brain a healthy boost. Emerging nutritional science makes it clear that good cognitive function goes beyond mental exercises as food can help shape memory, mood and cognitive health.

A study published the “Journal of the Prevention of Alzheimer’s Disease” found adults 60-80 years old who did not eat peanuts and peanut butter regularly were 30-50% more likely to perform poorly on tests measuring learning, memory, language, processing motor speed and attentiveness compared to those who did consumer peanuts and peanut butter. Additionally, research published in “Clinical Nutrition” highlighted a study of college students ages 18-33 which showed consumption of peanuts and peanut butter was associated with improved memory function and decreased anxiety, depression and stress.

Peanut butter is the key ingredient in these Protein Balls, a snack time favorite with a pinch of protein that serves as a perfect pick-me-up after a day in the office or following your favorite workout routine.

Despite their small stature, peanuts pack a nutrition punch. Their unique blend of various vitamins, minerals and bioactive compounds includes:

  • Niacin, which can slow cognitive decline and reduce the risk for Alzheimer’s disease, according to the “Journal of Neurology, Neurosurgery and Psychiatry”
  • Vitamin E, found to promote healthy brain aging and delay cognitive decline
  • Resveratrol, believed to be beneficial in fighting against Alzheimer’s disease and other nerve degenerating diseases, per the “Journal of Biological Chemistry”
  • P-coumaric acid, an antioxidant that appears to target the neurotransmitters in the brain that regulate mood, stress and anxiety

To find more ways to support your brain with the right nutrition, visit GAPeanuts.com.

Watch video to see how to make this recipe!

https://youtube.com/watch?v=ETQWApjSDAg%3Fsi%3DLCdFvZ8JpTRo_nHs%26controls%3D0

Protein Balls
Recipe courtesy of The Peanut Institute
Servings: 24

  • 1 cup chunky peanut butter
  • 1 tablespoon vanilla
  • 1/4 cup honey
  • 2 cups quick oats
  • 2 tablespoons ground flaxseed
  • 1/2 cup shredded coconut
  • 1/2 cup dried, chopped cranberries
  • 1/8 teaspoon iodized salt
  • 1/4 cup water
  1. Using stand mixer, combine peanut butter, vanilla, honey, quick oats, flaxseed, coconut, cranberries, salt and water; mix until well combined.
  2. Form dough into 1-ounce portions and refrigerate 30 minutes before serving.

Nutritional information per serving: 130 calories, 7 g fat, 14 g carbohydrates, 3 g protein, 2 g fiber, 60 mg sodium.

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track

SOURCE:

Georgia Peanut Commission

🍴 What’s your favorite food, recipe, or dining spot? Tell us in the comments! Then subscribe to the STM Daily News newsletter for fresh recipes, restaurant news, food trends, and delicious stories delivered straight to your inbox. Join our growing community of food lovers today!

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Food and Beverage

Easy, Restaurant-Worthy Meals for Busy Days

Restaurant-Worthy Meals: When life gets busy, your home should be a place of reprieve, not extra stress – and that includes your kitchen. In seasons like this, rather than waiting for a table at your favorite restaurant or standing in line for takeout, turn to quick, easy recipes like this Garlic Parmesan Rice and Shrimp Skillet or Egg Roll in a Bowl.

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(Feature Impact) When life gets busy, your home should be a place of reprieve, not extra stress – and that includes your kitchen. If you’re juggling work, chores, errands, hobbies, studies, a social life, caretaking or the other million-and-one things keeping your schedule full right now, the idea of spending an hour putting together a home-cooked meal might sound exhausting or downright impossible.

In seasons like this, rather than waiting for a table at your favorite restaurant or standing in line for takeout, turn to quick, easy recipes that offer nutritional balance and don’t skimp on flavor. By using pre-seasoned Minute Rice Cups – like the new, crave-worthy Garlic Parmesan to satisfy comfort cravings and Veggie Stir-Fry that lets you enjoy the flavor of takeout without the wait – you can have a flavorful base for your meals ready in 1 minute. You won’t even have to pull out the rice cooker or go scrounging in the spice cabinet.

If you’re craving a savory, cheesy dinner, this high-protein Garlic Parmesan Rice and Shrimp Skillet, ready in only 6 minutes, is an ideal choice for busy home chefs searching for that elusive balance between simple and sophisticated. Plus, the recipe can easily be adapted to your household’s tastes; try tossing some spinach or chickpeas into the skillet or swapping the shrimp for chicken or tofu.

To enjoy takeout flavors without the trip, opt for this restaurant-inspired Egg Roll in a Bowl recipe. Savor the umami notes of soy sauce and enjoy the convenience of tender onions, carrots and peas mixed into the stir-fry rice cup that forms the base of your meal. The toppings are what give this recipe its deconstructed egg roll vibe: flavorful sauteed cabbage joins crunchy wonton strips and a protein of choice for a bowl that comes together in just 20 minutes.

For more meal ideas to keep you going when life is moving quickly, visit MinuteRice.com.

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Garlic Parmesan Rice and Shrimp Skillet

Prep time: 1 minute

Cook time: 5 minutes

Servings: 1-2

  • 1          Minute Garlic Parmesan Rice Cup
  • 1          tablespoon olive oil
  • 8          ounces large shrimp, peeled and deveined
  • 1          tablespoon lemon juice
  • 1/4       teaspoon red pepper flakes
  • 1          tablespoon fresh parsley, chopped
  • lemon wedges, for garnish (optional)
  1. Heat rice according to package directions.
  2. In medium skillet, heat olive oil over medium heat. Add shrimp to skillet and cook until pink, about 3 minutes. Remove shrimp from skillet and set aside.
  3. In same skillet, add rice, lemon juice and red pepper flakes. Stir to combine and heat through, 1 minute. Return shrimp and stir to combine.
  4. Garnish with parsley. Squeeze lemon wedge over top, if desired, and serve.

Substitution: Use sauteed mushrooms or crispy tofu to make vegetarian.

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Egg Roll in a Bowl

Prep time: 2 minutes

Cook time: 18 minutes

Servings: 2

  • 1          Minute Veggie Stir-Fry Rice Cup
  • 1/2       pound ground turkey or pork
  • 1          cup coleslaw mix
  • 1          garlic clove, minced
  • 2          tablespoons soy sauce
  • 1          teaspoon ginger, freshly grated
  • 1/2       teaspoon sesame oil
  • 1/2       cup fried wonton strips
  • 2          tablespoons sweet and sour sauce
  1. Heat rice according to package directions.
  2. In large pan, cook meat over medium heat 10 minutes, or until browned and cooked through. Drain any excess grease.
  3. Add coleslaw, garlic, soy sauce, ginger and sesame oil to pan. Cook 8 minutes, or until coleslaw is softened. Add rice during final 4 minutes.
  4. Top with wonton strips, drizzle sweet and sour sauce and serve.

Tip: To add more vegetables, try mushrooms, bell peppers, snap peas or green onions. For extra spice, drizzle on sriracha or hot sauce of choice. collect?v=1&tid=UA 482330 7&cid=1955551e 1975 5e52 0cdb 8516071094cd&sc=start&t=pageview&dl=http%3A%2F%2Ftrack.familyfeatures track

    

SOURCE:

Minute Rice

🍴 What’s your favorite food, recipe, or dining spot? Tell us in the comments! Then subscribe to the STM Daily News Food and Drink newsletter for fresh recipes, restaurant news, food trends, and delicious stories delivered straight to your inbox. Join our growing community of food lovers today!

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