Family
The ‘choking game’ and other challenges amplified by social media can come with deadly consequences
Teenagers are increasingly engaging in dangerous games amplified by social media, like the Choking Game and Skullbreaker Challenge, which can have deadly consequences. Parental involvement and healthy risk-taking are essential for prevention and guidance.
Steven Wolterning, Texas A&M University and Paige Williams, Texas A&M University
The “choking game” has potentially deadly consequences, as players are challenged to temporarily strangle themselves by restricting oxygen to the brain. It sounds terrifying, but rough estimates suggest that about 10% of U.S. teenagers may have played this type of game at least once.
There’s more, unfortunately: The Skullbreaker Challenge, the Tide Pod Challenge and Car Surfing are but a few of the deadly games popularized through social media, particularly on Snapchat, Instagram, TikTok, YouTube and X – formerly Twitter. Many of these games go back more than a generation, and some are resurging.
The consequences of these so-called games can be deadly. Skullbreaker Challenge, for example, involves two people kicking the legs out from under a third person, causing them to fall and potentially suffer lasting injuries. Swallowing detergent pods can result in choking and serious illness. A fall from car surfing can lead to severe head trauma.
Coming up with an exact number of adolescent deaths from these activities is difficult. Data is lacking, partly because public health databases do not track these activities well – some deaths may be misclassified as suicides – and partly because much of the existing research is dated.
A 2008 report from the Centers for Disease Control and Prevention found that 82 U.S. children over a 12-year period died after playing the Choking Game. About 87% of the participants were male, most were alone, and their average age was just over 13. Obviously, new, updated research is needed to determine the severity of the problem.
A 2008 report from the Centers for Disease Control and Prevention found that 82 U.S. children over a 12-year period died after playing the Choking Game. About 87% of the participants were male, most were alone, and their average age was just over 13. Obviously, new, updated research is needed to determine the severity of the problem.
Peer pressure and the developing brain
We are a professor of educational neuroscience and a Ph.D. student in educational psychology. Both of us study how children regulate their behaviors and emotions, why teenagers are particularly vulnerable to dangerous games, and how social media amplifies their risks.
Risk-taking is a necessary part of human development, and parents, peers, schools and the broader community play an integral role in guiding and moderating risk-taking. Children are drawn to, and often encouraged to engage in, activities with a degree of social or physical risk, like riding a bike, asking someone for a date or learning how to drive.
Those are healthy risks. They let children explore boundaries and develop risk-management skills. One of those skills is scaffolding. An example of scaffolding is an adult helping a child climb a tree by initially guiding them, then gradually stepping back as the child gains confidence and climbs independently.
Information-gathering is another skill, like asking if swallowing a spoonful of cinnamon is dangerous. A third skill is taking appropriate safety measures – such as surfing with friends rather than going by yourself, or wearing a helmet and having someone nearby when skateboarding.
The perfect storm
During adolescence, the brain is growing and developing in ways that affect maturity, particularly within the circuits responsible for decision-making and emotional regulation. At the same time, hormonal changes increase the drive for reward and social feedback.
All of these biological events are happening as teenagers deal with increasingly complex social relationships while simultaneously trying to gain greater autonomy. The desire for social validation, to impress peers or to attract a potential romantic interest, coupled with less adult supervision, increases the likelihood of participating in risky behaviors. An adolescent might participate in these antics to impress someone they have a crush on, or fit in with others.
That’s why the combination of teenagers and social media can be a perfect storm – and the ideal environment for the proliferation of these dangerous activities.
Social media shapes brain circuits
Social media platforms are driven by algorithms engineered to promote engagement. So they feed you what evokes a strong emotional reaction, and they seem to prioritize sensationalism over safety.
Because teens strongly react to emotional content, they’re more likely to view, like and share videos of these dangerous activities. The problem has become worse as young people spend more time on social media – by some estimates, about five hours a day.
This may be why mood disorders among young people have risen sharply since 2012, about the time when social media became widespread. These mood disorders, like depression and conduct issues, more than double the likelihood of playing dangerous games. It becomes a vicious cycle.
Rather than parents or real-life friends, TikTok, YouTube and other apps and websites are shaping a child’s brain circuits related to risk management. Social media is replacing what was once the community’s role in guiding risk-taking behavior.
Protecting teens while encouraging healthy risk-taking
Monitoring what teens watch on social media is extraordinarily difficult, and adults often are ill-equipped to help. But there are some things parents can do. Unexplained marks on the neck, bloodshot eyes or frequent headaches may indicate involvement in the choking game. Some social media sites, such as YouTube, are sensitive to community feedback and will take down a video that is flagged as dangerous.
As parents keep an eye out for unhealthy risks, they should encourage their children to take healthy ones, such as joining a new social group or participating in outdoor activities. These healthy risks help children learn from mistakes, build resilience and improve risk-management skills. The more they can assess and manage potential dangers, the less likely they will engage in truly unhealthy behaviors.
But many parents have increasingly adopted another route. They shield their children from the healthy challenges the real world presents to them. When that happens, children tend to underestimate more dangerous risks, and they may be more likely to try them.
This issue is systemic, involving schools, government and technology companies alike, each bearing a share of responsibility. However, the dynamic between parents and children also plays a pivotal role. Rather than issuing a unilateral “no” to risk-taking, it’s crucial for parents to engage actively in their children’s healthy risk-taking from an early age.
This helps build a foundation where trust is not assumed but earned, enabling children to feel secure in discussing their experiences and challenges in the digital world, including dangerous activities both online and offline. Such mutual engagement can support the development of a child’s healthy risk assessment skills, providing a robust basis for tackling problems together.
Steven Wolterning, Associate Professor of Educational Psychology, Texas A&M University and Paige Williams, Doctoral student in Educational Psychology, Texas A&M University
This article is republished from The Conversation under a Creative Commons license. Read the original article.
Community
Zum Begins 2026–27 School Year With Expanded Student Transportation Network
Zum is launching the 2026–27 school year with expanded school bus operations in Fresno, Los Angeles and other communities, bringing real-time tracking and modern transportation technology to students and families.
New partnerships in Fresno and Kansas join ongoing operations in Omaha, St. Louis, Santa Barbara and Los Angeles
As millions of students return to classrooms, transportation company Zūm is beginning the 2026–27 school year with new district partnerships, expanded technology deployments and thousands of drivers preparing for what the company calls “the most important commute in America.”
The Redwood City, California-based student mobility company announced that its teams have completed months of driver training, route validation and operational planning ahead of the new academic year.
“There is nothing quite like the first day of school at Zum,” founder and CEO Ritu Narayan said in the company’s announcement. “You see drivers arriving before sunrise, teams making final preparations and buses rolling out of yards across the country—all united around one purpose: getting students safely and reliably to school.”
New buses roll out in Fresno
One of Zūm’s largest new launches is in California’s Fresno Unified School District. According to the company, 168 buses were placed into service just two weeks after its local team moved into a new transportation yard.
The district is also introducing the Zūm Parent App, which allows families to track buses in real time, receive arrival alerts, view scheduled rides and receive notifications when a child boards or exits a bus. Registered students will receive bus cards connected to the transportation system, according to Fresno Unified.
The rollout is part of a broader change in how Fresno Unified manages student transportation. Routes and stops will continue to be evaluated using registration information, actual ridership and family feedback, the district says. Beginning September 28, registered students will generally be required to show a bus pass before boarding. Fresno Unified’s transportation page provides registration instructions and assistance for families.
Technology comes to LAUSD’s in-house fleet
In Los Angeles, Zūm says its CMX technology has been deployed across the Los Angeles Unified School District’s internally operated bus fleet.
The platform is designed to connect routing, dispatch, drivers, schools, transportation officials and families through one operating system. Its tools include real-time vehicle visibility, route planning, operational coordination and family communications.
Rather than replacing the district’s in-house drivers, the Los Angeles deployment focuses on providing the technology used to coordinate district-operated buses.
New partnership in Kansas
Zūm also began a new partnership with the Shawnee Mission School District in Kansas. District leaders, drivers, monitors and school employees marked the start of the program with a launch celebration.
The company said Shawnee Mission’s transition is intended to give the district a more modern and technology-supported approach to student transportation.
Meanwhile, Zūm is returning for a third school year in Omaha and Santa Barbara. Its St. Louis operation is entering its second year.
Drivers remain at the center
Although technology plays a growing role in school transportation, Zūm emphasized that drivers remain essential to the daily experience of students and their families.
“Back to school is when months of preparation come to life,” said Liz Sanchez, Zūm’s executive vice president of student mobility. “Our teams spend months hiring and training drivers, validating routes and working alongside our district partners to prepare.”
Drivers often serve as the first school-related adults students see in the morning and the last they see before returning home. Their work can also determine whether students arrive safely and on time—especially in communities where families have limited transportation choices.
A changing school-bus experience
School transportation has traditionally depended on separate systems for scheduling, dispatching, vehicle tracking and communicating with parents. Zūm CMX is designed to bring those functions together and give school districts a clearer view of their daily operations.
For families, the most visible change may be access to real-time bus locations and arrival notifications. These tools can reduce some of the uncertainty associated with late buses, route changes and missed pickups.
Zūm reports that its technology and transportation services now support more than 6,500 schools across 19 states. As the company expands, the 2026–27 school year will test how effectively its technology, drivers and district partnerships can translate into dependable daily service.
For students, however, the goal remains straightforward: a safe ride to school, a reliable trip home and one less obstacle between them and their education.
This article is based primarily on information provided in an August 21, 2026, Zūm press release. Statements about the company’s national reach, fleet deployments and technology are attributed to Zūm unless independently noted.
Source: Zūm official website
Related links:
- Fresno Unified: Zūm Parent App
- Fresno Unified: New Transportation Model
- Fresno Unified: Bus Routes
- Fresno Unified: Back-to-School Resources
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Community
ABCs for School Zone Safety: Tips for Drivers, Pedestrians and Bicyclists
School Zone Safety: A new school year means there’s more traffic around school campuses. Between dropoffs and pickups, children riding bicycles, walking to school and all the shuttling between sports practices and other extracurricular activities, this season is a reminder to make every trip to and from school a safe one.
ABCs for School Zone Safety: Tips for Drivers, Pedestrians and Bicyclists
(Feature Impact) A new school year means there’s more traffic around school campuses. Between dropoffs and pickups, children riding bicycles, walking to school and all the shuttling between sports practices and other extracurricular activities, this season is a reminder to make every trip to and from school a safe one.
To make sure no parent worries about their child getting to school safely, the California Office of Traffic Safety (OTS) and Caltrans are encouraging drivers, pedestrians and bicyclists to remember their “ABCs” on every trip: stay Alert for Bicyclists and watch for and yield to Children crossing the street.
With students in school and traffic patterns changing, consider these tips so students arrive to and from class safely:
Drivers
Because children outside of vehicles do not have the same protections as drivers and passengers, drivers have an outsized role to protect people walking, biking and rolling.
- Take your time and be patient.
- Always follow the speed limit.
- Use extra caution at crosswalks and intersections, especially if you notice children nearby.
- Don’t drive distracted – even a quick glance at your phone can have tragic consequences.
- Never drive while impaired.
- Adjust your driving to the conditions and use extra caution in rain, fog and darkness.
- If you see a bicyclist ahead, wait until it’s safe to pass and give them at least 3 feet of space when you do.
Pedestrians
Pedestrians have an important role in their own safety, particularly in school zones and crosswalks where children and other people may be present.
- Use sidewalks when available. If there are no sidewalks, walk facing traffic so you can see drivers and they can see you.
- Avoid crossing outside of crosswalks. If there is a signalized crosswalk or marked crosswalk, use it.
- Before crossing the street, look both ways. If there are any stopped or turning cars, try to make eye contact with the drivers before crossing so you know they see you.
- If you’re walking after dark or when visibility is poor, make yourself visible by wearing something bright or reflective and shining a light.
- Stay alert – don’t wear headphones or use your phone while crossing the street or walking across a busy road.
Bicyclists
Bicyclists can help protect themselves by staying alert and visible, especially in areas where traffic, pedestrians and young students may be present.
- When possible, plan your route along bike paths or roads with dedicated bike lanes away from vehicle traffic.
- Equip your bicycle with lights and reflectors to be more visible to drivers and pedestrians.
- Wear a properly fitted helmet and bright clothing.
- Learn cyclist hand signals to communicate when you’re turning, slowing or stopping.
- Stay aware of drivers and always yield to pedestrians.
To learn more and join the movement, visit GoSafelyCA.org.
E-Bike Safety Tips
With more young people using e-bikes than ever before, it’s important that riders and their parents or guardians understand the risks involved and make smart, safe choices.
Since e-bikes can travel at faster speeds than traditional bicycles, they pose greater risk for serious injury or death in the event of a crash. Class 1 and 2 e-bikes can both travel at up to 20 mph unassisted, while Class 3 e-bikes can go as fast as 28 mph unassisted.
E-bike rules vary based on the top unassisted speed, but parents and guardians should follow these tips for e-bikes:
- Many local ordinances and state laws restrict e-bike use for minors or require special licensing.
- Helmets are required for riders under age 18 for Class 1-2 e-bikes and all riders on Class 3 e-bikes, regardless of age.
- You must be 16 years or older to ride a Class 3 e-bike.
- Never ride e-bikes that don’t have pedals as they could be considered e-motos and not legally permitted on roads.
- Ride in bike lanes or on legal paths, avoiding roads with traffic when possible.
- Be as predictable as possible and use caution when making turns, crossing streets or riding in conditions with poor visibility.
E-bike rules may vary by state and regionally. Contact local law enforcement regarding local laws.
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Family
6 Hacks to Prep Your Mudroom for Back-to-School Season
When school is back in session, it means a lot of coming and going to and from your home – often in a rush. Start with these mudroom organization and habit hacks to make your family’s daily routines a little easier.
(Feature Impact) When school is back in session, it means a lot of coming and going to and from your home – often in a rush. Smooth out those morning scrambles and save yourself some afternoon cleanups by turning your mudroom into a space that feels more organized and less chaotic.
Start with these mudroom organization and habit hacks to make your family’s daily routines a little easier.
Do a Beginning-of-Year Declutter
If the coat hooks are still sporting rain jackets the kids outgrew several seasons ago, that’s your sign to plan a purge. Out with the old, in with the new: collect last year’s coats, too-small shoes, the backpack with the broken zipper, worn-out accessories and that pile of junk mail then figure out what to keep, toss and donate.
Create a “Get-Out-The-Door” Spot for Essentials
“Have you seen my…” is a sentence you can only stand to hear (and say) so many times in one morning. Set up shelves or baskets for important items like keys, permission slips, library books, water bottles, lunchboxes, sports gear and anything else that needs to leave the house with the family. Repetition will build the habit, and even if things still get lost from time to time, this system gives everyone a first place to look.
Choose a Shoe System
Whether you’re a shoe rack kind of family or you’ve got DIY dreams of building an aesthetic wooden bench with shoe storage underneath, lock it in. Shoes are easy for kids to kick off when they get home, and if they aren’t sure where to put them, they’ll remain wherever they land or pile up by the door. Also consider putting down washable mats so grime doesn’t accumulate on your rack or floor.
Give Each Child a Designated Drop Zone
It’s easier for kids to stay organized when they have their own dedicated spaces to hang up jackets, set down backpacks, put shoes and store everyday essentials. Provide each child with their own coat hooks, cubbies, bins or lockers. Build them at kid-friendly heights and make it fun by letting everyone decorate their own zone.
Have Options Ready for Bad Weather
With a little advanced planning, you can prevent your mudroom from living up to its name. Set up a rainy-day corner with an umbrella stand, boot tray, towel basket and hooks or racks to hang damp outerwear. Keep a laundry hamper in the mudroom, too, so wet clothes and dirty uniforms don’t migrate through the house.
Label Storage Areas Clearly
Nearly everyone’s been there: you start a new organization system feeling efficient and optimistic, then over time, memories lapse and it descends back into anarchy. Labels may not stop this from happening every time, but at least they might make kids stop and consider whether their books should go in the basket labeled “Books” or on top of the shoe rack. That’s one step closer to restoring order.
For more back-to-school tips and tricks, visit eLivingToday.com.
Photo courtesy of Unsplash
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