Valentine’s Day doesn’t have to mean fighting for a last-minute reservation, overpaying for a fixed menu, or rushing through dinner because your table is booked for the next couple. Kroger is leaning into a simpler (and honestly more romantic) idea for 2026: bring date night home with a restaurant-style surf and turf dinner—plus flowers, dessert, and weekly deals that keep the whole plan budget-friendly.

Kroger shares expert meat and seafood tips, special offers for date night at home

In a new announcement released Feb. 10, The Kroger Co. says it’s making it easy for couples to pull off an impressive meal at home with premium meat and seafood options, expert counter tips, and limited-time savings starting Feb. 11.

A steakhouse-style dinner—without the steakhouse price tag

Kroger’s pitch is straightforward: quality ingredients are the foundation of a great meal, and shoppers can get “night out” vibes from the meat and seafood counter without the hassle.

“Quality ingredients are the foundation of any romantic dinner and Kroger consistently delivers on quality and affordability,” said Carlo Baldan, Group Vice President of Fresh Merchandising at Kroger.

To help home chefs level up, Kroger’s culinary experts shared practical tips for building a surf-and-turf plate that looks (and tastes) like it came from a restaurant.

Kroger’s surf-and-turf tips: what to buy and how to nail it

1) Choosing the right steak

If you’re shopping the meat case and want a tender, flavorful steak, Kroger recommends looking for marbling—those thin white flecks throughout the cut. More marbling typically means more flavor and tenderness.

For surf and turf, Kroger points to classic picks:

• Ribeye
• New York strip
• Filet mignon
• Sirloin

For seasoning, Kroger suggests Private Selection® Cracked Peppercorn seasoning (a blend designed to hit that steakhouse-style balance of salt, garlic, and pepper). One pro move: salt your steak 30–60 minutes before cooking to help deepen the seasoning and improve the crust.

2) Lobster tails and crab legs: what to look for

Seafood can feel intimidating, but Kroger’s guidance keeps it simple:

• For lobster tails, look for solidly frozen tails with no heavy ice crystals.
• Aim for a 4–6 oz. tail, which tends to cook more evenly and stay tender.
• For crab legs, look for intact shells and minimal ice buildup.

3) Sides and finishing touches that make it feel “special”

Surf and turf doesn’t need complicated sides—just the right supporting cast:

• Roasted asparagus or broccolini
• Garlic mashed potatoes
• A salad with citrus vinaigrette

To finish like a steakhouse, Kroger recommends a quick garlic-herb butter baste after cooking your steak. For seafood, keep it clean and classic: melted butter, fresh lemon, and a light sprinkle of salt and parsley.

Don’t sleep on the in-store experts

If you’re not sure what to buy (or how much), Kroger is also encouraging customers to use the best resource in the building: the butchers behind the meat and seafood counters. They can help with portion sizes, selecting cuts, and picking the right seafood for a special occasion.

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For more ideas, Kroger says shoppers can visit its blog for surf-and-turf recipes and inspiration.

Flowers delivered on-demand (and a deal to go with it)

Dinner is only part of the Valentine’s Day equation. Kroger—America’s largest florist—also highlights on-demand floral delivery from more than 1,700 locations nationwide through DoorDash and Uber Eats.

Orders are prepared and packed by in-store floral associates, then delivered by couriers straight to the recipient’s door. Kroger is also promoting a limited-time offer: $25 off $75 on the Bloom Haus storefront on DoorDash and Uber Eats through Feb. 14.

Dessert is handled, too

To round out the night, Kroger is pointing shoppers to its bakery for Valentine’s-ready sweets, including:

• Chocolate dipped strawberries
• Cakes
• New cupcake bouquets

Valentine’s week deals to watch (starting Feb. 11)

Kroger’s announcement includes a lineup of weekly promotions and digital deals designed to make the surf-and-turf plan (and the rest of the week’s grocery run) more affordable. Highlights include:

• Boneless strip steak: $9.99 per pound
• Wild caught lobster tails: 2 for $10
• Wild caught snow crab clusters: as low as $9.99 per pound with a digital or in-store accessible coupon
• Kroger Russet Potatoes: $1.99 for five pounds
• 20% off any six bottles of wine

Plus, additional weekly staples and BOGOs, including blueberries, apples, cereals, cheese, yogurt, cage-free eggs, and ground chuck.

Prices are valid beginning Feb. 11, and prices/products may vary by geography.

The takeaway

Kroger’s Valentine’s Day message is clear: skip the reservation, keep the romance, and build a date-night meal around premium meat and seafood—without turning it into an all-day project. Add flowers delivered on-demand, a bakery dessert, and a few well-timed weekly deals, and you’ve got a full Valentine’s plan that feels elevated but still practical.

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(Family Features) Travel has a way of slowing time down, creating memories for loved ones that last long after suitcases are unpacked and regular routines return. For many Americans, their most treasured family memories took place on a vacation or trip rather than at home.

In fact, nearly 67% said they value a core memory more than a physical souvenir after a vacation, according to a survey commissioned by Holland America Line, a cruise line that has been exploring Alaska for nearly 80 years. What’s more, almost 86% of survey respondents said they have looked at photos or videos from a past trip to lift their mood, and more than 90% said positive travel memories can improve their mood during difficult times.

With Alaska on the travel bucket list of more than two-thirds of Americans, it’s a destination that is influencing experience-focused family adventures.

Explore Curiosities
Travel is about more than seeing new places. For many Americans, it’s also a time to learn, explore new interests and slow down. Booking a cruise can encourage those behaviors.

According to the survey, 61% of Americans are more likely to try new foods while traveling on a cruise, and nearly half (48%) said they’ve discovered a new interest or hobby during their cruise, including wildlife, food, history or culture. For example, cruise guests may be able to try local specialties, like fresh Alaskan seafood, reindeer sausage, birch syrup and Alaskan berries, while on board.

Unstructured time is part of the appeal of cruises, with 28% of respondents sharing they read more during their trips.

Focus on Nature
Nature-focused destinations stand out because they offer experiences that feel rare and immersive, especially in places where wildlife and landscapes are central to the journey. More than 4 in 10 survey respondents said seeing wildlife in nature would be the most memorable family vacation experience, compared with about 12% who said meeting a character at a theme park would stand out most.

Whether spotting whales, watching glaciers calve or seeing the Northern Lights stretch across the Alaskan sky, the landscape being part of the experience helps define the journey. To help guests witness the majestic animals found in Alaska, including whales, eagles, bears, moose, otters, seals, sea lions and more, Holland America Line carries a wildlife expert on board. Plus, a wildlife spotting guide points out native animals found along the cruise route and a map with the best places to see each species is included.

“Guests tell us time and again how profoundly nature shapes the memories they carry home,” said Robert Morgenstern, senior vice president of Alaska Operations at Holland America Line. “Wildlife sightings, time outdoors and shared moments linger long after the cruise ends, especially for families exploring Alaska together.”

Reimagine Family Time
For families, travel often creates time for bonding that daily routines simply don’t allow. More than half of the survey respondents said their best family memories occurred while traveling together, and more than 4 out of 5 (82%) said some of their strongest family bonding moments happened during a vacation or family trip.

In addition to shared memories, more than 91% said travel had a positive impact on their mental and emotional well-being.

As travelers look for relief from routine and overstimulation, finding experiences rooted in nature, exploration and shared moments can help create lasting memories and emotional connection.

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To learn more about Alaska travel and book your next family adventure, visit hollandamerica.com.

SOURCE:

Holland America Line

Julian Givi, West Virginia University; Colleen P. Kirk, New York Institute of Technology, and Danielle Hass, West Virginia University

Whether it’s Valentine’s Day notes or emails to loved ones, using AI to write leaves people feeling crummy about themselves

As Valentine’s Day approaches, finding the perfect words to express your feelings for that special someone can seem like a daunting task – so much so that you may feel tempted to ask ChatGPT for an assist.

After all, within seconds it can dash off a well-written, romantic message. Even a short, personalized limerick or poem is no sweat.

But before you copy and paste that AI-generated love note, you might want to consider how it could make you feel about yourself.

We research the intersection of consumer behavior and technology, and we’ve been studying how people feel after using generative AI to write heartfelt messages. It turns out that there’s a psychological cost to using the technology as your personal ghostwriter.

The rise of the AI ghostwriter

Generative AI has transformed how many people communicate. From drafting work emails to composing social media posts, these tools have become everyday writing assistants. So it’s no wonder some people are turning to them for more personal matters, too.

Wedding vows, birthday wishes, thank you notes and even Valentine’s Day messages are increasingly being outsourced to algorithms.

The technology is certainly capable. Chatbots can craft emotionally resonant responses that sound genuinely heartfelt.

But there’s a catch: When you present these words as your own, something doesn’t sit right.

When convenience breeds guilt

We conducted five experiments with hundreds of participants, asking them to imagine using generative AI to write various emotional messages to loved ones. Across every scenario we tested – from appreciation emails to birthday cards to love letters – we found the same pattern: People felt guilty when they used generative AI to write these messages compared to when they wrote the messages themselves.

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When you copy an AI-generated message and sign your name to it, you’re essentially taking credit for words you didn’t write.

This creates what we call a “source-credit discrepancy,” which is a gap between who actually created the message and who appears to have created it. You can see these discrepancies in other contexts, whether it’s celebrity social media posts written by public relations teams or political speeches composed by professional speechwriters.

When you use AI, even though you might tell yourself you’re just being efficient, you can probably recognize, deep down, that you’re misleading the recipient about the personal effort and thought that went into the message.

The transparency test

To better understand this guilt, we compared AI-generated messages to other scenarios. When people bought greeting cards with preprinted messages, they felt no guilt at all. This is because greeting cards are transparently not written by you. Greeting cards carry no deception: Everyone understands you selected the card and that you didn’t write it yourself.

We also tested another scenario: having a friend secretly write the message for you. This produced just as much guilt as using generative AI. Whether the ghostwriter is human or an artificial intelligence tool doesn’t matter. What matters most is the dishonesty.

There were some boundaries, however. We found that guilt decreased when messages were never delivered and when recipients were mere acquaintances rather than close friends.

These findings confirm that the guilt stems from violating expectations of honesty in relationships where emotional authenticity matters most.

Somewhat relatedly, research has found that people react more negatively when they learn a company used AI instead of a human to write a message to them.

But the backlash was strongest when audiences expected personal effort – a boss expressing sympathy after a tragedy, or a note sent to all staff members celebrating a colleague’s recovery from a health scare. It was far weaker for purely factual or instructional notes, such as announcing routine personnel changes or providing basic business updates.

What this means for your Valentine’s Day

So, what should you do about that looming Valentine’s Day message? Our research suggests that the human hand behind a meaningful message can help both the writer and the recipient feel better.

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This doesn’t mean you can’t use generative AI as a brainstorming partner rather than a ghostwriter. Let it help you overcome writer’s block or suggest ideas, but make the final message truly yours. Edit, personalize and add details that only you would know. The key is co-creation, not complete delegation.

Generative AI is a powerful tool, but it’s also created a raft of ethical dilemmas, whether it’s in the classroom or in romantic relationships. As these technologies become more integrated into everyday life, people will need to decide where to draw the line between helpful assistance and emotional outsourcing.

This Valentine’s Day, your heart and your conscience might thank you for keeping your message genuinely your own.

Julian Givi, Assistant Professor of Marketing, West Virginia University; Colleen P. Kirk, Assistant Professor of Marketing, New York Institute of Technology, and Danielle Hass, Ph.D. Candidate in Marketing, West Virginia University

This article is republished from The Conversation under a Creative Commons license. Read the original article.

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