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Consumer Corner

POP-TARTS CELEBRATES FIRST FROSTED GINGERBREAD FLAVOR BY LISTING A GINGERBREAD HOUSE ON ZILLOW

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One lucky gingerbread house-building fan will win $15K from Pop-Tarts that they can put toward their home mortgage

BATTLE CREEK, Mich. /PRNewswire/ — This holiday season, Pop-Tarts is celebrating the wild world of homeowning with a crazy good idea – build your Frosted Gingerbread Pop-Tarts dream house for a chance to win money you can use toward your real dream house.

The brand is putting a new twist on the classic gingerbread house-making tradition with this gift of an offering. Whether you’re a Zillow-surfing addict or a hopeful pastry-home architect, any and all Pop-Tarts fans can enter for a chance to win $15K from Pop-Tarts. To enter, post a picture of your Pop-Tarts Gingerbread house on Instagram or Twitter with #GingerbreadPopTartEntry (No Purchase Necessary). You may also enter via mail-in entry. Complete official rules here


One lucky gingerbread house-building fan will win $15K from Pop-Tarts that they can put toward their home mortgage.

The contest is inspired by Gingerbread Pop-Tarts that are back after nearly a decade and better than ever thanks to the new addition of snowy white icing and nine printed fun designs, perfect for elevating any gingerbread house.

“Rather than building the same quaint, cookie-cutter gingerbread houses this year, we hope families will consider a crazy good renovation instead,” says Heidi Ray, Senior Director of Marketing, Portable Wholesome Snacks. “We are reintroducing Gingerbread Pop-Tarts to inspire a new era of gingerbread house building that’s modern, memorable, and most importantly, delicious. We hope the added incentive of the $15K prize will get fans into the spirit, the Pop-Tarts way.”

HOLIDAY HOME-BUILDING INSPIRATION
To set the stage for holiday house-making, Pop-Tarts teamed up with experts at Zillow to list the first-ever Gingerbread Pop-Tarts house on the real estate marketplace. Nestled in the heart of Wild Berry Woods, this drool-worthy Pop-Tarts Gingerbread farmhouse is turnkey and tasty, with scrumptious siding and snackable shingles. Digital window shoppers and hopeful architects will marvel at the Cookies n’ Crème kitchen countertops and Chocolate Fudge bedroom reading nook all season long. Find this edible dream home listed at zillow.com/house/poptarts.

Limited-edition Frosted Gingerbread Pop-Tarts are on shelves now in retailers nationwide for an MSRP of $4.19 for a 12-count box. Stock up ahead of the holiday season and stay up-to-date on all things Pop-Tarts by following the brand on TikTokInstagramTwitter and Facebook.

ABBREVIATED RULES
NO PURCHASE NECESSARY. YOU MUST HAVE INTERNET ACCESS AND AN ACCOUNT ON TWITTER OR INSTAGRAM TO ENTER VIA SOCIAL MEDIA. Obtaining an account on a designated social media platform and entry into the contest is free. Open to legal residents of 50 US & DC; 13+. Begins 12:00:00 AM (ET) on 7/25/22 & ends at 11:59:59 PM (ET) on 12/16/22. For how to enter including mail-in entry and/or complete Official Rules, go to www.poptarts.com/contest. Subject to complete Official Rules. Void where prohibited. Sponsor: Kellogg Company, One Kellogg Square, Battle Creek, MI 49016.

®,™, © 2022 Kellogg NA Co.

ABOUT KELLOGG COMPANY
At Kellogg Company (NYSE: K), our vision is a good and just world where people are not just fed but fulfilled. We are creating better days and a place at the table for everyone through our trusted food brands. Our beloved brands include Pringles®, Cheez-It®, Special K®, Kellogg’s Frosted Flakes®, Pop-Tarts®, Kellogg’s Corn Flakes®, Rice Krispies®, Eggo®, Mini-Wheats®, Kashi®RXBAR®MorningStar Farms® and more. Net sales in 2021 were nearly $14.2 billion, comprised principally of snacks as well as convenience foods like cereal, frozen foods and noodles. As part of our Kellogg’s® Better Days ESG strategy, we’re addressing the interconnected issues of wellbeing, climate and food security, creating Better Days for 3 billion people by the end of 2030. Visit www.KelloggCompany.com.

SOURCE Kellogg Company

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Automotive

Alpha Motor Corporation’s Ride-Along Event: Shaping the Future of Electric Vehicles

Alpha Motor Corporation shapes the future of electric vehicles through customer-centric ride-along events. Experience the journey at https://youtu.be/rFkpVdyLqOA.

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Alpha Motor Corporation recently celebrated the successful completion of its ride-along event, a pivotal moment in their quest to revolutionize electric vehicles. Guided by valuable feedback from potential customers who experienced the ride, Alpha is dedicated to tailoring electric vehicles to meet consumer needs effectively.

Copyright © 2024 Alpha Motor Corporation. All rights reserved.

This milestone event, captured in all its glory at https://youtu.be/rFkpVdyLqOA, underscores Alpha’s commitment to customer-centric vehicle development. Following the WOLF truck’s impressive performance in the Southern California desert last summer, this ride-along event solidifies Alpha’s dedication to creating vehicles that resonate with the mainstream market.

Alpha’s ride-along event is available for viewing at https://youtu.be/rFkpVdyLqOA.

Amidst varying weather conditions and challenging terrains, the WOLF truck effortlessly navigated a designated course, showcasing its prowess in handling, speed, and efficiency. Impressively, the vehicle utilized only 20% of its battery capacity during the eight-hour event, with a speedy total charge time of just 30 minutes.

Alpha Motor Corporation aims to leverage the insights gleaned from these ride-along events to enhance vehicle development continually. By incorporating feedback from participants and analyzing driving experiences, Alpha ensures that their electric vehicles not only meet but exceed consumer expectations.

Looking ahead, Alpha plans to host more ride-along events to gather valuable feedback, further refining the driving performance of its modular EV platform. This platform, shared by various models like the WOLF+, SUPERWOLF, REX SUV, and JAX Crossover, embodies Alpha’s commitment to delivering high-quality electric vehicles with accessible design, performance, and ownership experience.

As a trailblazing American automobile company based in Irvine, California, Alpha Motor Corporation is devoted to crafting sustainable transportation solutions that benefit both people and the environment. Through cutting-edge technologies and innovative practices, Alpha is reshaping the automotive landscape, one electrifying vehicle at a time.

For more information, visit https://www.alphamotorinc.com or contact pr@alphamotorinc.com.

(Source: Alpha Motor Corporation)

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Consumer Corner

3 Ways to Use Propane in Your Home

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(Family Features) A reliable, environmentally friendly energy source, propane can help power key home systems and appliances. Readily available in the United States, the portable, low-carbon energy source is stored on-site, meaning it’s always accessible to help keep homes running regardless of severe weather or other interruptions to the power grid.

Watch this video for helpful tips this season!

Consider these ways to integrate the clean energy source into your home from the experts at the Propane Education & Research Council:

Home Heating
Whether you use a furnace, fireplace or boiler to heat your home, propane can power your heating source in any climate. Propane-powered heating sources are highly efficient, typically cost less overall due to their longer expected lifespans and emit fewer greenhouse gases than electric or wood- or oil-burning alternatives.

Backup Power
When power from the electric grid is interrupted, a propane-powered generator can provide supplemental power in as little as 10 seconds to keep vital systems like smoke and fire detection, refrigeration, heating and cooling, Wi-Fi and other health and safety equipment operational for several days and nights. Plus, propane doesn’t degrade over time, unlike diesel or gasoline, making it an ideal standby power fuel.

Appliances
Because of their high performance and energy efficiency, propane-powered appliances such as cooking ranges and stoves, clothes dryers and tankless water heaters can increase the value of a home and decrease the strain on the electrical grid. Generating fewer greenhouse gas emissions than their electric counterparts, propane-powered appliances can heat and cool quicker, reduce standby losses and dry clothing faster, reducing energy usage and cost.

Learn more about propane and its benefits at Propane.com/ForMyHome.


SOURCE:
PERC

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Consumer Corner

TOY AND GAME INDUSTRY VETERANS JEFFREY BRESLOW, FRANK ADLER LAUNCH NEW FAMILY-FRIENDLY CARD GAME, PICKLE EVERYTHING

Pickle Everything Games introduces new fast-hitting game for pickle lovers, now available at retail

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CHICAGO, Feb. 5, 2024 /PRNewswire/ — Pickle Everything Games, created by co-founder toy and game industry veterans Jeffrey Breslow and Frank Adler, today introduced a new card game called Pickle Everything, where words meet fun and pickles rule, allowing families and friends to compete against one another in a new, fast-paced and hilarious way. Pickle Everything is now available for purchase for just $9.99 on Amazon and PickleEverything.games.

Together, the partners of Pickle Everything Games have a combined 65 years of toy development experience. Breslow was a founding partner of Big Monster Toys, a role that would lead to his induction in the Toy Manufacturers Hall of Fame in 1988. Games such as Guesstures, Masterpiece, and Ants in the Pants were among the many that he was instrumental in developing. Adler, a seasoned expert in the toy and game industry, was the former president of Uncle Milton, where he took the company from its Ant Farm product line roots to its award-winning Star Wars Science and In My Room brands, which included a full range of Disney Princess and Frozen product lines.

“The rapid growth of pickleball and the cross-generational obsession for pickle-themed everything caught my eye,” said Breslow. “We were inspired by its momentum and wanted to encapsulate that as a card game. Similar to pickleball, Pickle Everything brings people together, sparks laughter, and adds a unique twist to traditional games – all in the comfort of your home.”

Each deck contains 52 clue cards and corresponding answers. The answers to each clue begin with the letter “P” and must be accompanied by the term “pickle.” One player will read the clue card aloud and the first player to shout out the correct answer, followed by the word “pickle,” wins the card. The player with the most cards at the end of the game is crowned the winner.

Pickle Everything is recommended to play alongside three to five players, ages 10 to 110 years old. Instructions, complete with an accompanying link for audio guidance are provided.  Contrary to its name, no prior knowledge of pickleball is required, ensuring accessibility for all players.

“Our intention is for Pickle Everything to spark a Pickle Phenomenon,” stated Adler. “As we continue to literally pickle everything – favorite foods, celebrities, sports, and more – we’re excited to see how the pickle frenzy ensues. This is only the beginning of what to expect from Pickle Everything Games.”

Pickle Everything is now available for purchase on PickleEverything.games and Amazon retailing at $9.99. Visit PickleEverything.games for more information.

ABOUT PICKLE EVERYTHING
Seasoned toy and game industry veterans, Jeffrey Breslow and Frank Adler come together as Pickle Everything Games to create Pickle Everything, the card game where words meet fun and pickles rule. The unique, fast-paced, and hilarious game is designed for players to race against each other to answer the clues. Pickle Everything is a family-friendly game, intended for players ages 10 years and above. Follow Pickle Everything on Instagram (@PickleEverythingGame) and Facebook (PickleEverything). Visit PickleEverything.games to learn more.

SOURCE Pickle Everything Games

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