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Specialty Program Group Elevates its Sports and Entertainment Portfolio with the Acquisition of the Assets of Insurance Allies LLC

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CHICAGO /PRNewswire/ — Specialty Program Group LLC (SPG), a leading operator of specialty insurance brokerages and underwriting facilities, announced that it has acquired the assets of Insurance Allies LLC (Insurance Allies), an industry leader in the axe throwing and sports and entertainment industry operating the website AxeThrowingInsurance.com. Insurance Allies proudly services approximately 700 entertainment venues including numerous mobile-only venues across the United States. In addition, Insurance Allies has expanded coverages and services to numerous other sports and recreational industries, including pickleball, haunted houses, smash rooms, go-kart venues, escape rooms, laser tag and many others. Insurance Allies offers a level of expertise and tailored coverage that is unmatched in the industry. This move is a testament to SPG’s commitment to strengthen their expertise in sports and entertainment field with industry-leading specialists.

SPG President & CEO, Christopher Treanor, expressed his enthusiasm for this strategic addition to the SPG family, saying, “At SPG, we are continually seeking opportunities to innovate and broaden our offerings. Insurance Allies and AxeThrowingInsurance.com perfectly align with our vision to provide specialized insurance solutions in the sports and entertainment sectors. We are thrilled to have Brett join our leadership team. He is a fantastic leader who will help us grow this specialty area.”

Insurance Allies has gained significant prominence in the industry under the dynamic leadership of President, Brett Pollak. Known for his hands-on approach to meeting clients’ needs, Brett has steered Insurance Allies to its success. His strategic marketing efforts to showcase his industry expertise, combined with his unique blend of innovative solutions and unwavering dedication to client satisfaction, have set a high industry standard.

Brett Pollak, President of Insurance Allies, is equally enthusiastic about this partnership. He stated, “Joining forces with Specialty Program Group is a significant milestone for Insurance Allies and AxeThrowingInsurance.com. It allows us to tap into greater resources, expand our reach, and continue delivering top-tier insurance solutions to our clients. We are excited about the opportunities that lie ahead and look forward to being an integral part of SPG’s growth in the sports and entertainment sector.”

About Specialty Program Group

Specialty Program Group LLC (SPG) is a leading specialty platform headquartered in Chicago, IL, with a diverse portfolio of specialty insurance operations spanning underwriting management, digital solutions, wholesale and specialty retail brokerage, and insurance services. SPG has a track record of scaling industry leading businesses by providing access to business resources, technology and process efficiency, capital and investment, deep carrier relationships, and a broad distribution network. Visit specialtyprogramgroup.com to learn more about how SPG can help you scale your specialty business.

About Insurance Allies

Insurance Allies is a fast-growing technology and service driven enterprise founded by Brett Pollak. Since its inception in 2019 specializing in axe throwing insurance, assisted by its AxeThrowingInsurance.com branding, Pollak has expanded the business to become a prominent and leading expert to provide unique tailored coverages for numerous other sports and entertainment venues. Pollak’s unique hands-on service approach to educate their clients has enabled it to expand into the broader entertainment industry to include coverage for business interest such as restaurants, bars, haunted houses, go-kart venues, escape rooms, laser tag, and many others. Notably, with the rise of pickleball’s popularity, Insurance Allies’s pickleball insurance website, PickleballInsurance.com, the agency is poised to continue its explosive growth.

SOURCE Specialty Program Group

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Life Time Opens its First Ground-Up Pickleball Destination Featuring 8 Indoor and 7 Outdoor Courts on April 8

Chanhassen, Minn-based development offers 15 courts, viewing areas, bar and lounge, and luxurious dressing rooms all surrounded in a luxurious experience and adjacent to full-amenity club

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CHANHASSEN, Minn. /PRNewswire/ — Life Time (NYSE: LTH) is celebrating National Pickleball Month with the opening of its first dedicated, ground-up pickleball development on April 8, 2024.

Life Time Chanhassen Pickleball is located adjacent to the Life Time Chanhassen, Minn., athletic country club and the Company’s headquarters. Spanning a total of nearly 46,000 square feet, the club features eight indoor and seven outdoor courts with accompanying viewing areas, a bar and lounge, dressing rooms, retail and more.

In 2021, Life Time committed to quickly become the premier destination for pickleball in the United States.
Life Time Chanhassen Pickleball is located adjacent to the Life Time Chanhassen, Minn., athletic country club and the Company’s headquarters. Spanning a total of nearly 46,000 square feet, the club features eight indoor and seven outdoor courts with accompanying viewing areas, a bar and lounge, dressing rooms, retail and more.

In 2021, Life Time committed to quickly become the premier destination for pickleball in the United States. Since that time, the company has grown as the largest owner and operator of pickleball courts, with more than 630 across more than 130 athletic country clubs. Life Time saw staggering growth in members embracing the sport from 2021 through 2023, and the popularity of pickleball continues to grow exponentially nationwide with more than 36.5 million pickleball players today. 

To continue Life Time’s efforts to elevate the profile, programming, leagues and community of tennis and pickleball, the Company created the Life Time Pickleball and Tennis Board in February 2024. Led by tennis legend and pickleball enthusiast, Andre Agassi, and Bahram Akradi, Life Time Founder, Chairman and CEO, the board will serve to further advance a vibrant racquet sports community within Life Time clubs and across the country by fostering awareness, excitement, and support for the sports among people of all ages and skill levels. Life Time already boasts lessons, leagues, clinics, tournaments and more for kids and adults.

Life Time members with a Premier membership will have the opportunity to experience the new destination’s pickleball open play, leagues, tournaments, skill building and much more. A limited number of memberships are available.

In Minnesota, Life Time operates more than 84 pickleball courts across 15 locations. For more information, including membership details, visit the Life Time Pickleball website.

Pictures of Life Time Chanhassen Pickleball can be found linked here.

About Life Time®
Life Time (NYSE: LTH) empowers people to live healthy, happy lives through its portfolio of more than 170 athletic country clubs across the United States and Canada. The Company’s healthy way of life communities and ecosystem address all aspects of healthy living, healthy aging and healthy entertainment for people 90 days to 90+ years old. Supported by a team of more than 37,000 dedicated professionals, Life Time is committed to providing the best programs and experiences through its clubs, iconic athletic events and comprehensive digital platform.

SOURCE Life Time, Inc.

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SPACEMOB Expands Reach Into Sports Programming, Live Events

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OVERLAND PARK, Kan., April 5, 2024 /PRNewswire/ — SPACEMOB, the global media company focused on distributing streaming content and FAST channels, is gearing up for an exhilarating year of sports entertainment. With an eye on the future, SPACEMOB is poised to revolutionize the streaming landscape with its pioneering approach to sports programming.

In the coming year, SPACEMOB will have an array of groundbreaking sports entertainment initiatives, including exclusive partnerships and live events. As the convergence of streaming and sports continues, SPACEMOB is at the forefront of this dynamic shift.

Recent projections indicate a significant rise in the number of US viewers streaming sports events, with estimates surpassing 90 million by 2025. This substantial increase underscores the growing demand for accessible and engaging sports content in the digital age.

Over the past few years, the fusion of major sports and streaming platforms has become increasingly prevalent. Notable examples include:

  • NFL Thursday Night games on Amazon Prime
  • WWE Raw migrating to Netflix
  • MLS games on AppleTV

In addition to the streaming platforms zeroing in on live sports, advertisers are keen on the opportunity as well, with The Trade Desk’s 2024 CTV Report declaring ‘this is the year of streaming live sports’ and citing that forty-nine percent of advertisers plan to increase their budget for programmatic live sports in 2024.

SPACEMOB is embracing the trends and has formed exclusive partnerships with two esteemed sports entertainment brands The Harlem Globetrotters and Monster Jam. Additionally, SPACEMOB has secured exclusive distribution partnerships for FAST Channels featuring professional pickleball on PickleTV, classic wrestling from the Savoldi wrestling archive and Ultimate Classic Wrestling, and Major Arena Soccer League action.

Moreover, SPACEMOB is ramping up its live sports programming, offering viewers an unparalleled experience with events like Tuesday Night Pickleball, a variety of MASL season matches, and live broadcasts from Globetrotters and Monster Jam events throughout the year.

Since 2020, SPACEMOB has witnessed an extraordinary trajectory in streaming. It boasts five active channels, three in development and more than 2,500 titles of TV programming that collectively had viewership reaching nearly 1.5 billion minutes in 2023. The implications of these partnerships are profound, with the potential to reshape the landscape of sports entertainment in streaming and offer fans unprecedented access to their favorite sports and events.

About SPACEMOB
SPACEMOB is a global media company – built in the age of streaming-with a focus on creating original content, distribution, and FAST channel development. For inquiries, please contact: Danielle Bourassa Head of Distribution and Partnerships danielle@space-mob.com

SOURCE SPACEMOB

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Pickleball Kingdom Location Announced in Hendersonville, Tennessee

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HENDERSONVILLE, Tenn., /PRNewswire/ — Pickleball Kingdom, the nation’s leading indoor pickleball franchise, is delighted to announce its second Tennessee location at 90 Volunteer Dr., Hendersonville, TN 37075. This marks a significant stride in Pickleball Kingdom’s ambitious plan to establish 20 premier indoor pickleball facilities throughout the state.

Steven and Jaclyn Kilbas, esteemed franchisees of this new location, are poised to bring the joy of indoor pickleball to Hendersonville. Their dedication to the sport and commitment to fostering community engagement make their Hendersonville club a beacon for pickleball enthusiasts and novices alike.


Ace Rodrigues, Founder and CEO of Pickleball Kingdom, expressed his enthusiasm, stating, “This expansion is monumental. With the Kilbas family at the helm of our Hendersonville location, we are confident that this team will continue to benefit and transform the pickleball community in Tennessee.”

A New Hub for Pickleball in Hendersonville
Pickleball Kingdom’s newest facility in Hendersonville boasts approximately 39,000 square feet and 12 state-of-the-art indoor courts tailored to accommodate players of all ages and skill levels. With a focus on inclusivity and accessibility, the venue aims to serve as a focal point for pickleball enthusiasts. Some of the offerings of the club will include leagues, open play sessions, tournaments, and professional instruction.

“Pickleball is more than just a sport; it’s a community,” said Steven Kilbas. “Our vision is to establish an inviting environment where everyone, from beginners to seasoned players, can enjoy the game. Hendersonville is the perfect location.”

Invitation To Prospective Franchisees
As Pickleball Kingdom continues to expand to new locations around the country, the company invites driven individuals to consider joining its franchise family. Prospective franchisees will benefit from a unique opportunity to be part of the rapidly growing sport, with comprehensive support from the Pickleball Kingdom team.

“This is an unparalleled opportunity to be at the forefront of one of the fastest-growing sports in the nation,” commented Rob Streett, COO of Pickleball Kingdom. “The potential for growth is limitless, and first mover advantage is still available in many markets.”

For more information about franchise opportunities with Pickleball Kingdom, visit www.pickleballkingdom.com/franchise

About Pickleball Kingdom
Pickleball Kingdom is the premier indoor pickleball franchise in the United States, dedicated to promoting the sport of pickleball through high-quality facilities, instruction, and community engagement. With a vision to create a nationwide network of pickleball venues, Pickleball Kingdom is poised to redefine the landscape of recreational sports.

For up to date information about the Pickleball Kingdom Hendersonville location, follow them on social media.
Facebook: Pickleball Kingdom Hendersonville
Instagram: Pickleball Kingdom Hendersonville (@pickleballkingdom.hendersonvil)

SOURCE Pickleball Kingdom Franchising

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