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UNCLE NEAREST LAUNCHES INITIATIVE TO RAISE $1 MILLION FOR UNDERFUNDED HBCU

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The Black-Owned and Led Whiskey Company Will Raise Funds Through Sales of Bottles and Its Most-Ordered Cocktail, the Uncle Nearest Old Fashioned

SHELBYVILLE, Tenn., Jan. 17, 2023 /PRNewswire/ — Uncle Nearest Premium Whiskey, the top-selling Black-owned spirits brand in the world, announced the launch of its HBCU Old Fashioned Challengea nationwide initiative to raise $1 million dollars for Historically Black Colleges and Universities (HBCUs). Kicked off on Martin Luther King, Jr. Day, and extending through Black History Month and Women’s History Month in February and March, respectively, the program will raise money to be distributed amongst the country’s top 58 ranked HBCUs to use as they see fit.

Uncle Nearest
Uncle Nearest launches HBCU Old Fashioned Challenge to raise $1 million for underfunded historically black colleges and universities

Through the HBCU Old Fashioned Challenge, Uncle Nearest not only aims to raise money for these institutions, but to shine a light on their contributions to workforce diversity and the role they play in economic mobility. HBCUs make up less than 3% of college institutions, but they enroll 10% of all African American students, and produce almost 20% of all African American graduates. These graduates have gone on to hold high income jobs, making up 40% of Black judges, 50% of Black doctors and lawyers, and 40% of Black engineers. Underfunding of HBCUs leads to lower graduation rates due to student debt and lack of resources, as well as causes understaffing and underrepresentation of Black faculty members.

“Many have opinions about Deion Sanders’ decision to move from Jackson State, an HBCU, to Colorado. I will tell you what I know to be true: Coach Prime put a much-needed spotlight on how HBCU programs can compete if they are properly funded,” said Fawn Weaver, founder and CEO of Uncle Nearest. “He showed us what one person with influence, shining a light on HBCUs, can do to help. Enrollment in HBCUs grew tremendously after Beyonce’s 2019 film, Homecoming. I am certainly no Beyonce, but I have a spotlight on me, and it’s my greatest honor to be able to shift that spotlight where it should be – on our incredible Historically Black Colleges and Universities. When I reached out to share this program, so many of them asked me, ‘What can we do to help?’ I told each of them that I didn’t want them to do anything. It’s our turn to be torchbearers and give back, asking nothing in return.”

The launch date of the Uncle Nearest Old Fashioned Challenge on Martin Luther King, Jr. Day, was strategically chosen to spotlight the legacy of HBCUs in the life of one of our greatest American leaders. At the age of 15, following in the footsteps of his father Martin Luther King, Sr., MLK Jr. enrolled at Morehouse College, a historically Black, men’s liberal arts college in Atlanta, Georgia. Both MLK Jr. and Sr. received their undergraduate degrees from Morehouse. The Uncle Nearest Old Fashioned Challenge extends through Women’s History Month as an homage to Spelman College, a historically Black women’s college and the number one ranked HBCU in America.

From January 16 to March 31, 2023, consumers will be able to participate in the challenge in one of four ways:

  • For every Uncle Nearest Old Fashioned sold at participating bars and restaurants, one dollar will be donated to the challenge.
  • Uncle Nearest will donate one dollar for each bottle of whiskey sold at participating online and brick-and-mortar retail stores.
  • ReserveBar will sell Old Fashioned Cocktail Kits, featuring a bottle of Uncle Nearest as well as syrup and bitters from Hella Cocktail Co., the Black-owned bitters and soda company. For every kit sold, both Uncle Nearest and ReserveBar will donate one dollar to the challenge.
  • During the time period, brand fans can also submit a photo of a homemade Uncle Nearest Old Fashioned at www.oldfashionedcocktail.com. Uncle Nearest will donate one dollar for each image received.                                                                     

“As a proud Morehouse Man and member of Pi Chapter of Kappa Alpha Psi, I’m honored and grateful to work for a company where I didn’t need to go to the leader and say HBCUs need our help,” said W. Jay Madison, IV, Director of Legacy and Strategic Partnerships for Uncle Nearest. “Fawn came to me and said, ‘We have to do something.’ Every one of my team members immediately embraced the mission of this initiative, and our distributors, retail stores and outlets, restaurant, hotel, and bar partners came on board. One million dollars is just the beginning. We expect to see this program get bigger and even better every year, and our hope is other corporations will join with their own initiatives to support HBCUs.”

For more information on the HBCU Old Fashioned Challenge, including a list of participating bars, restaurants, and retailers, and to follow along on the road to $1 million raised, please visit www.oldfashionedcocktail.com.

About Uncle Nearest Premium Whiskey

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Uncle Nearest Premium Whiskey honors the world’s first-known African American master distiller, Nearest Green. It was the first spirits brand in the world to be named after a Black American. The portfolio is the Most Awarded Bourbon and American Whiskey of 2019, 2020, 2021, and 2022, with over 600 awards and accolades since the brand’s 2017 launch, including 406 Gold medals or higher, 71 Best in Class honors and an average critic’s score of 92. Uncle Nearest is currently sold in all 50 states and 12 countries, and is sold in more than 25,000 stores, bars, hotels, restaurants, as well as at its 323-acre Nearest Green Distillery in Shelbyville, Tenn. For more information, please visit the Uncle Nearest website, and follow on Instagram and Facebook @unclenearest.   

SOURCE Uncle Nearest Premium Whiskey

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Food and Beverage

Punch Up Your Holiday Beverage Menu

This holiday season, enhance your gatherings with a refreshing Christmas Cranberry Punch recipe featuring cranberries, pineapple, assorted juices, and a hint of rosemary for a tart twist.

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Christmas Cranberry Punch

(Culinary.net) This time of year is all about food and sweet desserts, but don’t forget to quench guests’ thirst with a seasonal sip. This Christmas Cranberry Punch offers a slightly less sweet take on traditional punch so you can add a touch of tart to the beverage cart. Visit Culinary.net to find more delicious holiday recipe ideas.

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Christmas Cranberry Punch

  • 1 package fresh cranberries
  • 1 can pineapple chunks
  • 3-4 rosemary twigs
  • 6 cans lemon-lime soda, divided
  • 64 ounces cranberry juice
  • 20 ounces orange pineapple juice
  • 1 orange
  1. The night before, place four cranberries, two pineapple chunks and a few rosemary sprigs in each hole of silicone muffin pan or ice tray. Cover with 1 can lemon-lime soda and freeze.
  2. Chill remaining soda, cranberry juice and orange pineapple juice overnight.
  3. In punch bowl, mix remaining soda, cranberry juice and orange pineapple juice. Slice orange into 5-6 slices. Add lemon-lime soda ice cubes, handful of cranberries and orange slices. Serve.

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SOURCE:
Culinary.net

At our core, we at STM Daily News, strive to keep you informed and inspired with the freshest content on all things food and beverage. From mouthwatering recipes to intriguing articles, we’re here to satisfy your appetite for culinary knowledge.

Visit our Food & Drink section to get the latest on Foodie News and recipes, offering a delightful blend of culinary inspiration and gastronomic trends to elevate your dining experience.

https://stmdailynews.com/food-and-drink/


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Food and Beverage

A Sweet, Savory, Simple Holiday Side Dish

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17304 cranberry asparagus detail intro image

(Culinary.net) No matter what your main course looks like at the holidays, this Asparagus with Cranberry Sauce offers a sweet yet savory complement. Plus, the surprise pop of flavor and color are perfect for a festive tablescape. Find more easy holiday recipes at Culinary.net.

holiday

Asparagus with Cranberry Sauce

Recipe courtesy of “Cookin’ Savvy”
Servings: 6

  • 1/2 pound bacon
  • 1 tablespoon butter
  • 1 tablespoon garlic powder
  • salt, to taste
  • pepper, to taste
  • 1 bunch fresh asparagus
  • 1 can (14 ounces) whole cranberry sauce
  • 1 tablespoon brown sugar
  • 2 tablespoons balsamic vinegar
  1. Using kitchen shears, cut bacon into pieces then fry in skillet. Drain and set aside.
  2. In same skillet, add butter and garlic powder. Add salt and pepper, to taste. Saute asparagus then add bacon back to pan.
  3. In saucepan over medium heat, heat cranberry sauce, brown sugar and balsamic vinegar.
  4. Place asparagus on platter and pour sauce on top.

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SOURCE:
Culinary.net

At our core, we at STM Daily News, strive to keep you informed and inspired with the freshest content on all things food and beverage. From mouthwatering recipes to intriguing articles, we’re here to satisfy your appetite for culinary knowledge.

Visit our Food & Drink section to get the latest on Foodie News and recipes, offering a delightful blend of culinary inspiration and gastronomic trends to elevate your dining experience.

https://stmdailynews.com/food-and-drink/


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Food and Beverage

Classic Desserts That Combine Christmases Past and Present

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desserts

(Family Features) If holiday gatherings have started to feel more overwhelming than celebratory, it’s time to go back to the basics with seasonal desserts that are easy yet elegant.

Classic Desserts

Wow your crowd this year with a mouthwatering Hummingbird Cake or Coconut Cake that call to mind holidays past without requiring hours spent in the kitchen (like grandma used to do). Or for a classic take on an old favorite, these Christmas Cinnamon Cookies can even let the kiddos get involved – just make the dough then have your little helpers use their favorite cookie cutters to make festive shapes before the oven does the rest of the work.

Find these recipes and more from “Cookin’ Savvy” at Culinary.net.

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Hummingbird Cake

Recipe courtesy of “Cookin’ Savvy

  • 1 spice cake mix
  • 1 cup sugar
  • 1 cup banana cream Greek yogurt
  • 3 eggs
  • 1 cup crushed pineapple
  • 1 cup crushed pecans
  • 1 cup all-purpose flour
  • 2 tablespoons melted butter

Frosting:

  • 1 stick butter, softened
  • 1 package (8 ounces) cream cheese, softened
  • 1/4 cup heavy whipping cream
  • 5 cups powdered sugar
  • 1 package pecans (optional)
  1. Heat oven to 350 F.
  2. In mixing bowl, mix spice mix and sugar. Blend in yogurt, eggs and pineapple. In separate bowl, mix pecans, flour and butter then add to cake mixture.
  3. Grease two 8-inch cake pans with butter. Pour half the mixture into each pan then bake 45 minutes. Cool on rack before icing.
  4. To make frosting: In mixing bowl, mix butter, cream cheese and heavy whipping cream. Slowly blend in powdered sugar.
  5. Ice cake then decorate with pecans, if desired.
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Coconut Cake

Recipe courtesy of “Cookin’ Savvy

  • 1 vanilla or white cake mix
  • 1 cup all-purpose flour
  • 1 cup sugar
  • 1 cup coconut Greek yogurt
  • 1 cup milk
  • 2 tablespoons melted butter
  • 3 eggs

Frosting:

  • 1 stick butter, softened
  • 1 package (8 ounces) cream cheese, softened
  • 1/4 cup heavy whipping cream
  • 5 cups powered sugar
  • 2-4 cups shredded coconut
  1. Heat oven to 350 F.
  2. In mixing bowl, mix cake mix, flour and sugar. Blend in yogurt, milk, butter and eggs.
  3. Grease two 8-inch cake pans with butter. Pour half the mixture into each pan and bake 45 minutes. Cool on rack before icing.
  4. To make frosting: In mixing bowl, mix butter, cream cheese and heavy whipping cream. Slowly blend in powdered sugar.
  5. Ice cake then pat shredded coconut gently into icing.
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Christmas Cinnamon Cookies

Recipe courtesy of “Cookin’ Savvy

  • 1 2/3 cups self-rising flour
  • 2 1/2 teaspoons cinnamon
  • 1/4 teaspoon ginger
  • 1/8 teaspoon cloves
  • 1/2 cup sugar
  • 1/2 cup brown sugar
  • 1 egg
  • 2 tablespoons water (optional)
  • 1 cup powered sugar (optional)
  1. In mixing bowl, combine flour, cinnamon, ginger, cloves, sugar, brown sugar and egg to make dough. If dough is too dry to form into ball, add water. Form into log and wrap in parchment paper. Refrigerate 1 hour.
  2. Heat oven to 350 F.
  3. Roll dough out and cut into shapes with cookie cutters. Place on cookie sheet covered in parchment paper and bake 8-10 minutes. Let cool on rack then dust with powdered sugar, if desired.

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SOURCE:
Culinary.net

At our core, we at STM Daily News, strive to keep you informed and inspired with the freshest content on all things food and beverage. From mouthwatering recipes to intriguing articles, we’re here to satisfy your appetite for culinary knowledge.

Visit our Food & Drink section to get the latest on Foodie News and recipes, offering a delightful blend of culinary inspiration and gastronomic trends to elevate your dining experience.

https://stmdailynews.com/food-and-drink/

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