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Why so many South Korean women are refusing to date, marry or have kids

South Korean women are confronting severe sexism and rising digital sex crimes, prompting movements like 4B, where women reject relationships with men amid increasing gender hostility and resentment.

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South Korean women
South Korean women protest against sexism and digital sex crimes, such as the making of pornography using hidden cameras. Jean Chung/Getty Images

Min Joo Lee, Indiana University

South Korea finds itself embroiled in an all-out gender war – and it keeps getting worse.

The animosity between Korean men and women has reached a point where some women are outright refusing to date, marry and have kids with men – a phenomenon known as the 4B movement.

As a Korean feminist scholar living in the U.S., I’ve followed this gender war from afar as I conducted research on contemporary Korean gender politics.

However, I also became embroiled in it myself after my research on Korean masculinity was published by CNN.

The article described foreign women who traveled to Korea after becoming enamored of the idea of dating Korean men from watching Korean television dramas. I pointed out that since the tourists’ fantasies were based on fictional characters, some of them ended up disappointed with the Korean men they dated in real life.

The article was about racial politics and the masculine ideals. But some Korean readers thought that I was simply criticizing Korean men for not being romantic and handsome enough. One enraged Korean man commented that I was an “ugly feminist.”

But this was tame in comparison to what women living in South Korea have endured in recent years.

Extreme misogyny and a feminist backlash

Over the past couple of decades, there have been flash points in this gender war.

In 2010, Ilbe, a right-wing website that traffics in misogyny, started attracting users who peppered the forums with vulgar posts about women.

Then in 2015, an online extremist feminist group named Megalia arose. Its goal was to fight back by demeaning Korean men in ways that mirrored the rhetoric on sites like Ilbe.

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A year later, a man who had professed his hatred of women murdered a random woman in a public bathroom near a Seoul subway station. He was eventually sentenced to decades in prison, but the lines were quickly drawn. On one side were feminists, who saw misogyny as the underlying motive. On the other side were men who claimed that it was merely the isolated actions of a mentally ill man. The two groups violently clashed during competing protests at the site of the murder.

A backdrop of digital sex crimes

However, none of these events have elicited as much public controversy as the steep rise in digital sex crimes. These are newer forms of sexual violence facilitated by technology: revenge porn; upskirting, which refers to surreptitiously snapping photos under women’s skirts in public; and the use of hidden cameras to film women having sex or undressing.

In 2018, there were 2,289 reported cases of digital sex crimes; in 2021, the number snowballed to 10,353.

In 2019, there were two major incidents that involved digital sex crimes.

In one, a number of male K-pop stars were indicted for filming and circulating videos of women in group chatrooms without their consent.

A few months later, Koreans were shocked to learn about what became known as the “Nth Room Incident,” during which hundreds of perpetrators – mostly men – committed digital sex crimes on dozens of women and minors.

They tended to target poorer women – sex workers, or women who wanted to make a few bucks by sharing anonymous nude photos of themselves. The perpetrators either hacked into their social media accounts or approached these women and offered them money, but asked for their personal information so they could transmit the funds. Once they obtained this information, they blackmailed the women by threatening to reveal their sex work and their nudes to their friends and family.

Since sex work and posting nude images of yourself online are illegal in Korea, the women, fearing arrest or being ostracized by friends and family, complied with the perpetrators’ demands to send even more compromising images of themselves. The men would then swap these images in chatrooms.

Protester holds sign that reads 'Korea is from top to bottom the rape cartel itself.'
Protests erupted in Seoul in July 2019 after women were drugged and sexually abused at a popular nightclub partly owned by the K-Pop star Seungri. Jean Chung/Getty Images

And yet a 2019 survey conducted by the Korean government found that large swaths of the population blamed women for these sex crimes: 52% said that they believed sexual violence occurs because women wear revealing clothes, while 37% thought if women experienced sexual assault while drunk, they are partly to blame for their victimization.

In other words, a significant percentage of the Korean population believes that female sexuality is the problem – not the sexual violence.

Government policy lays the groundwork

Digital sex crimes are too widespread to lay the blame at the feet of a handful of bad actors.

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To me, part of the problem stems from the long history of “gendered citizenship.”

Korean feminist scholar Seungsook Moon has written about the ways in which the government created one track for men and another for women as the country sought to modernize in the second half of the 20th century:

“Men were mobilized for mandatory military service and then, as conscripts, utilized as workers and researchers in the industrializing economy. Women were consigned to lesser factory jobs, and their roles as members of the modern nation were defined largely in terms of biological reproduction and household management.”

Although these policies are no longer officially carried out, the underlying attitudes about gender roles remain embedded in Korean life and culture. Women who veer from being mothers and housewives expose themselves to public and private backlash.

The government has created gender quotas in certain industries to try to unravel this system of gendered citizenship.

For instance, some government jobs have minimum gender quotas for new hires, and the government encourages the private sector to implement similar policies. In historically male-dominant industries, such as construction, there are quotas for female hires, while in historically female-dominant industries, such as education, there are male quotas.

In some ways, this has only made things worse. Each gender feels as if the other is receiving special treatment due to these affirmative action policies. Resentment festers.

‘The generation that has given up’

Today, the sense of competition between young men and women is exacerbated by the soaring cost of living and rampant unemployment.

Called the “N-Po Generation,” which roughly translates as “the generation that has given up,” many young South Koreans don’t think they can achieve certain milestones that previous generations took for granted: marriage, having kids, finding a job, owning a home and even friendships.

Two women in purple jackets hand out stickers.
Members of South Korea’s Women’s Party campaign ahead of the 2020 election. Though the party didn’t win any races, it marked the first time a feminist party sought seats in the National Assembly. Jung Yeon-Je/AFP via Getty Images

Although all genders find themselves discouraged, the act of “giving up” has caused more problems for women. Men see women who forgo marriage and having kids as selfish. And when they then try to compete against men for jobs, some men become incensed.

Many of the men who have become radicalized commit digital sex crimes to take revenge on women who, in their view, have abandoned their duties.

Ultimately, the competitive dynamic created by the Korean government’s embrace of gendered citizenship has stoked the virulent gender war between Korean men and women, with digital sex crimes used as ammunition.

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The 4B movement, whereby Korean women forego heterosexual dating, marriage, and childbirth, represents a radical escalation of the gender war by seeking to create an online and offline world devoid of men. Rather than engaging in altercations, these women are refusing to interact with men, period.

Digital sex crimes are a global problem

To be sure, digital sex crimes are not unique to Korea.

When I teach my college class on digital sex crimes in the U.S., I’m surprised by how many of my students admit that they’ve been victims of digital sex crimes, or knew of it happening at their high schools. And at the National Women’s Studies Association’s annual conference in 2022, I watched feminist activists and scholars from all over the world present their findings about digital sex crimes back home.

Since each country has its own cultural context for the rise in digital sex crimes, there isn’t a single solution to solve the problems. But in South Korea, continuing to unravel the system of gendered citizenship could be part of the solution.

Min Joo Lee, Postdoctoral Fellow, Indiana University

This article is republished from The Conversation under a Creative Commons license. Read the original article.


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The Holiday Spirit Matters But So Does What Happens After

The Holiday Spirit: Holiday generosity is powerful, but community needs don’t end when the decorations come down. Learn practical ways to give back year round—volunteering, donating, sharing skills, and supporting causes you believe in—with help from United Way.

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The Holiday Spirit Matters — Why Giving Back Should Last All Year

The Holiday Spirit Matters — Why Giving Back Should Last All Year

(Family Features) During the holiday season, many people feel a renewed sense of generosity. It’s a time when communities come alive with food drives, toy collections, volunteer events and donation campaigns – all fueled by the spirit of giving. While this seasonal energy can be powerful, the need it responds to doesn’t fade when the decorations come down. Giving back is not only essential during the holidays; it’s also the foundation of stronger, more resilient communities year round. People in nearly every community face challenges – whether it’s affording holiday presents or meeting basic needs like food, rent and utilities. For many families, current economic strains are forcing them to make tough decisions like sacrificing necessities or depleting savings to create moments of holiday joy. 17756 detail embed2This is a time to rally support and help neighbors in need. Right now, many community members who didn’t previously need help are seeking support.  Acts of generosity large and small help close gaps and strengthen communities. When individuals and businesses give their time, resources and talent, they can help ensure everyone has a fair chance to not only survive but thrive. Communities rely on nonprofit organizations like United Way – one of the oldest and largest organizations committed to tackling local challenges and mobilizing communities to improve lives. With a presence in nearly 99% of communities across the U.S., the organization recognizes the power of giving and relies on seasonal and year-round generosity to deliver food and housing assistance, youth programs, mental health support, disaster recovery and more. This holiday season and beyond, to assist your community consider taking actions such as: Volunteering Offering your time is one way to make a real change in your community while helping build a more resilient future for all. What’s more, research shows the personal benefits of volunteering, such as reduced feelings of isolation, loneliness and risk of depression. Whether it’s a community event, ongoing support or in-person activities, making a difference for others feels good. Donating Sharing your financial resources can play a vital role in helping communities thrive. Your donation can help put food on the table for families in need, support kids who are struggling or provide mental health services to the most vulnerable individuals. Remember, your gift of any size combines with the gifts of others and builds stronger, more resilient communities. Sharing Expertise or Talent Generosity can take many forms. Making a difference isn’t just about time and money; it can also mean sharing skills or knowledge, and even social networks to bolster charitable efforts. Giving back builds a shared sense of responsibility. It reminds people that strong communities don’t happen by accident – they’re created through connection, compassion and collective action. Supporting Causes You Believe In Every community faces their own unique, pressing challenges and almost everyone has a cause that’s close to their hearts. Identify organizations working to advance those causes and make a plan to support them. Find opportunities to support your community this holiday season and make generosity a year-round tradition at unitedway.org/local. collect?v=1&tid=UA 482330 7&cid=1955551e 1975 5e52 0cdb 8516071094cd&sc=start&t=pageview&dl=http%3A%2F%2Ftrack.familyfeatures SOURCE: United Way
Nourishing Our Heroes: Eight Years of Impact at Phoenix VA’s Veggies for Veterans
Link: https://stmdailynews.com/nourishing-our-heroes-eight-years-of-impact-at-phoenix-vas-veggies-for-veterans/

Stories of Change: People Making a Difference

Discover inspiring stories of changemakers making a positive impact. Explore videos and articles of people tackling today’s biggest challenges with action and hope. Visit: https://stmdailynews.com/stories-of-change/

STM Daily News is a multifaceted podcast that explores a wide range of topics, from life and consumer issues to the latest in food and beverage trends. Our discussions dive into the realms of science, covering everything from space and Earth to nature, artificial intelligence, and astronomy. We also celebrate the amateur sports scene, highlighting local athletes and events, including our special segment on senior Pickleball, where we report on the latest happenings in this exciting community. With our diverse content, STM Daily News aims to inform, entertain, and engage listeners, providing a comprehensive look at the issues that matter most in our daily lives. https://stories-this-moment.castos.com/


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Glad and Oscar the Grouch Team Up for a Trashy, Toe-Tapping Campaign

Glad teams up with Oscar the Grouch for a playful revival of the “Don’t Get Mad. Get Glad.” campaign, featuring a musical number, limited-edition Oscar-inspired trash bags, and a fresh take on making trash day fun for all ages.

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Oscar the Grouch and Glad trash bags featured in a colorful musical campaign, celebrating their playful collaboration with limited-edition green Oscar-inspired totes.

Glad revives its most popular, decades-long, star-studded ad campaign, “Don’t Get Mad. Get Glad.”

What happens when the world’s most iconic grouch meets the nation’s go-to name in trash bags? You get a campaign that’s equal parts nostalgia, Broadway-style fun, and a reminder that even trash can bring a little joy to your day.

A Classic Campaign Gets a Grouchy Remix

Glad has officially revived its legendary “Don’t Get Mad. Get Glad.” campaign, but this time, they’re ditching the usual celebrity faces for a true original: Oscar the Grouch. For the first time, the campaign’s star is none other than Sesame Street’s resident trash enthusiast himself, and he’s bringing his signature tune “I Love Trash” back with a contemporary twist.
The musical number, directed by the award-winning duo Will Speck and Josh Gordon, opens with Oscar in his element—surrounded by trash and a little bit of grumpiness. But the real magic happens when Oscar imagines a world where everyone else shares his passion for trash. The result? A joyful, Broadway-inspired remix that transforms everyday frustration into a celebration of Glad’s dependable trash solutions.

Why Oscar? Why Now?

According to Glad’s Marketing Director, Kellie Li, the choice was simple: “No one feels more strongly about trash than Oscar the Grouch.” The campaign aims to flip the script on how we think about trash—turning a dreaded chore into something a little more lighthearted. With Glad’s reliable bags, there’s less to get mad about, and maybe, just maybe, a little more to sing about.

Nostalgia Meets New Audiences

If “Don’t Get Mad. Get Glad.” sounds familiar, you’re not imagining things. The campaign has been a staple since 1987, featuring everyone from TV stars to athletes. But this new chapter, featuring Oscar and a cast of trash-loving co-stars, is designed to connect with both longtime fans and a new generation discovering Sesame Street on Netflix and PBS KIDS.

Limited-Edition Oscar Goodies and Where to Find Them

To celebrate the campaign, Glad is releasing limited-edition Oscar-inspired trash bag totes—complete with green fur, of course. Fans can snag these playful bags through a social media giveaway this December (follow @gladproducts on Instagram and TikTok for details). And if you miss out, don’t worry: special Oscar-branded Glad ForceFlex with Gain bags will hit Walmart shelves this April, just in time for spring cleaning.

Where to Watch

The campaign is rolling out across the U.S. and Canada, with full-length videos, bite-sized social teasers, and everything in between. Look for it on TikTok, Instagram, Facebook, and Reddit (for our friends up north). Featured products include Glad ForceFlex with Gain and Glad Cherry Blossom.

Bringing the Campaign Home: Phoenix Community Clean-Up

Here in Phoenix, we know the value of coming together to keep our neighborhoods clean and vibrant. Glad’s collaboration with Oscar the Grouch isn’t just a fun national campaign—it’s a reminder that tackling trash can be a community effort, too.
With spring cleaning right around the corner and special Oscar-branded Glad bags hitting Walmart shelves this April, it’s the perfect time for local groups, schools, and neighbors to organize clean-up events across the Valley. Whether you’re sprucing up a park, refreshing a neighborhood, or just making your own block a little brighter, every bag makes a difference.
Ready to join the movement? Rally your friends, family, or local organization and plan a Phoenix clean-up day this spring. Snap a photo of your crew with your Glad or Oscar-inspired trash bags and share it on social media using #GladToCleanPHX and #OscarLovesTrash. Let’s show how Phoenix turns trash day into a reason to celebrate!
  • “Phoenix, let’s get grouchy about litter and Glad about clean streets! Join our community clean-up and share your photos with #GladToCleanPHX.”
  • “Spotted: Oscar the Grouch in Phoenix! Grab your Glad bags, clean up your neighborhood, and tag #OscarLovesTrash for a chance to be featured.”
  • “Spring cleaning in Phoenix just got a lot more fun—thanks to Glad and Oscar! Who’s joining our next clean-up day? #GladToCleanPHX”

About the Brands

Glad, a member of The Clorox Company, has long been a leader in household waste solutions, while Sesame Workshop continues to inspire and educate families worldwide. This collaboration is a perfect blend of dependable products and beloved characters—reminding us all that even the messiest moments can spark a little joy.
The collaboration between Glad and Sesame Workshop for the “Don’t Get Mad. Get Glad.” campaign marks a creative partnership that blends household dependability with beloved children’s entertainment. By bringing Oscar the Grouch into the spotlight, Glad not only revives a classic campaign but also highlights the importance of making everyday chores more enjoyable for families. This partnership leverages Glad’s reputation as the nation’s leading provider of kitchen and outdoor trash bags and food protection products—trusted solutions designed to handle life’s messes with ease (Glad.com). Sesame Workshop, the nonprofit behind Sesame Street, has spent over 50 years enriching families worldwide through educational media and community outreach, helping children grow smarter, stronger, and kinder (Sesame.org). Together, their collaboration aims to inspire a new generation to see the positive side of cleaning up, all while celebrating the joy of community and play.
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High Demand Marks “Veggies for Veterans” Event Amid SNAP Delays

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Ollie’s Bargain Outlet Turns Spare Change Into Holiday Hope with Feeding America Partnership

Ollie’s Bargain Outlet launches its sixth annual hOLLIEday Caring campaign with Feeding America, letting shoppers round up purchases to fight hunger. The initiative has raised over $4 million for local food banks since 2019.

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Ollie's Bargain Outlet store checkout counter with register round-up signage promoting the hOLLIEday Caring campaign benefiting Feeding America food banks during the holiday season.

Ollie’s Bargain Outlet Turns Spare Change Into Holiday Hope with Feeding America Partnership

When you’re hunting for bargains this holiday season, your spare change could do more than jingle in your pocket—it could put food on a neighbor’s table. Ollie’s Bargain Outlet is launching its sixth annual hOLLIEday Caring campaign, partnering with Feeding America® to give shoppers an easy way to fight hunger right at the register. From December 7th through December 24th, customers can round up their purchases to support local food banks in communities where Ollie’s stores operate. It’s a small gesture that adds up fast—over the past five years, these round-ups have generated more than $4 million for families facing food insecurity.

Why This Campaign Matters More Than Ever

Food insecurity isn’t just a holiday problem—it’s a year-round crisis that intensifies when the calendar turns to November and December. Rising costs for food, housing, and healthcare have pushed millions of Americans into impossible choices: pay the electric bill or buy groceries? Fill a prescription or feed the kids? The Feeding America network has responded to this growing need by rescuing more than 4 billion pounds of wholesome food over the past year. But as demand increases, so does the pressure on food banks to keep shelves stocked and families fed. “The holidays can be a particularly challenging period for those in need and the food banks that support them,” the campaign announcement notes. “This is a time when families are forced to choose between food and other necessity items, food banks face rising demand, and families nationwide are turning to the Feeding America network of partner food banks to help make ends meet.”

How Round-Ups Create Real Impact

The beauty of Ollie’s hOLLIEday Caring campaign lies in its simplicity. There’s no complicated donation process, no separate transaction, no guilt-inducing ask at the checkout. Just a quick question: would you like to round up your purchase? That extra 37 cents or 82 cents might not seem like much in the moment, but multiply it across hundreds of thousands of transactions at 613 stores in 34 states, and suddenly you’re talking about meaningful resources for local food banks. “Our hOLLIEday Caring campaign encourages shoppers to turn spare change into meaningful support that puts food on the table for neighbors and creates the kind of real change and hope families need right now,” said Tom Kuypers, Senior Vice President of Marketing at Ollie’s.

A Partnership Built on Community Values

What makes this initiative particularly effective is that donations stay local. The funds raised support Feeding America’s network of partner food banks in the communities where Ollie’s operates, ensuring that your round-up in Pennsylvania helps Pennsylvania families, and your contribution in Arizona supports Arizona neighbors. This localized approach reflects Ollie’s broader commitment to the communities it serves. “At Ollie’s, caring for our associates, customers, and the communities in which they live in is a core value,” Kuypers emphasized. Elizabeth Pettengill, Interim Vice President of Corporate Partners at Feeding America, echoed that sentiment: “We are grateful for partners like Ollie’s who help make our work possible. Every round up at the register supports local food banks in communities across the country, helping to ensure families can bring meals home during the holidays and beyond.”

Beyond the Holidays

While the hOLLIEday Caring campaign runs through Christmas Eve, the need for food assistance doesn’t end when the decorations come down. Food insecurity is a persistent challenge that requires sustained support throughout the year. That’s why partnerships like this one matter—they create awareness, build habits of giving, and demonstrate how easily everyday shoppers can contribute to solutions. When charitable giving is integrated into routine activities like grocery shopping or bargain hunting, it becomes accessible to everyone, not just those with disposable income to spare.

How to Participate

If you’re shopping at Ollie’s between December 7th and December 24th, simply say yes when the cashier asks if you’d like to round up your purchase. That’s it. Your spare change will be directed to Feeding America’s network of local food banks, helping families in your community access the food they need. And if Ollie’s isn’t part of your regular shopping routine, consider how you might support local food banks in other ways—whether through direct donations, volunteering, or participating in similar round-up campaigns at other retailers. The holidays remind us that community isn’t just about celebration—it’s about showing up for each other, especially when times are tough. Sometimes that looks like a grand gesture. Sometimes it’s as simple as rounding up to the nearest dollar.

About Ollie’s Bargain Outlet

Ollie’s is a leading off-price retailer specializing in brand name closeout merchandise and excess inventory. With 613 stores across 34 states, the company’s mission is to sell “Good Stuff Cheap®” at prices up to 70% below traditional retailers. Learn more at ollies.com. For more stories about people making a difference in the community, whether it’s locally or globally, visit our Stories of Change section.
Sources: Looking for more ways to support families facing food insecurity? Visit your local food bank’s website to learn about donation opportunities, volunteer shifts, and community programs.

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