Skip the Reservation: Kroger’s Surf-and-Turf Deals Make Valentine’s Day Easy (and Affordable)

Valentine’s Day doesn’t have to mean fighting for a last-minute reservation, overpaying for a fixed menu, or rushing through dinner because your table is booked for the next couple. Kroger is leaning into a simpler (and honestly more romantic) idea for 2026: bring date night home with a restaurant-style surf and turf dinner—plus flowers, dessert, and weekly deals that keep the whole plan budget-friendly.

Kroger shares expert meat and seafood tips, special offers for date night at home

In a new announcement released Feb. 10, The Kroger Co. says it’s making it easy for couples to pull off an impressive meal at home with premium meat and seafood options, expert counter tips, and limited-time savings starting Feb. 11.

A steakhouse-style dinner—without the steakhouse price tag

Kroger’s pitch is straightforward: quality ingredients are the foundation of a great meal, and shoppers can get “night out” vibes from the meat and seafood counter without the hassle.

“Quality ingredients are the foundation of any romantic dinner and Kroger consistently delivers on quality and affordability,” said Carlo Baldan, Group Vice President of Fresh Merchandising at Kroger.

To help home chefs level up, Kroger’s culinary experts shared practical tips for building a surf-and-turf plate that looks (and tastes) like it came from a restaurant.

Kroger’s surf-and-turf tips: what to buy and how to nail it

1) Choosing the right steak

If you’re shopping the meat case and want a tender, flavorful steak, Kroger recommends looking for marbling—those thin white flecks throughout the cut. More marbling typically means more flavor and tenderness.

For surf and turf, Kroger points to classic picks:

• Ribeye
• New York strip
• Filet mignon
• Sirloin

For seasoning, Kroger suggests Private Selection® Cracked Peppercorn seasoning (a blend designed to hit that steakhouse-style balance of salt, garlic, and pepper). One pro move: salt your steak 30–60 minutes before cooking to help deepen the seasoning and improve the crust.

2) Lobster tails and crab legs: what to look for

Seafood can feel intimidating, but Kroger’s guidance keeps it simple:

• For lobster tails, look for solidly frozen tails with no heavy ice crystals.
• Aim for a 4–6 oz. tail, which tends to cook more evenly and stay tender.
• For crab legs, look for intact shells and minimal ice buildup.

3) Sides and finishing touches that make it feel “special”

Surf and turf doesn’t need complicated sides—just the right supporting cast:

• Roasted asparagus or broccolini
• Garlic mashed potatoes
• A salad with citrus vinaigrette

To finish like a steakhouse, Kroger recommends a quick garlic-herb butter baste after cooking your steak. For seafood, keep it clean and classic: melted butter, fresh lemon, and a light sprinkle of salt and parsley.

Don’t sleep on the in-store experts

If you’re not sure what to buy (or how much), Kroger is also encouraging customers to use the best resource in the building: the butchers behind the meat and seafood counters. They can help with portion sizes, selecting cuts, and picking the right seafood for a special occasion.

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For more ideas, Kroger says shoppers can visit its blog for surf-and-turf recipes and inspiration.

Flowers delivered on-demand (and a deal to go with it)

Dinner is only part of the Valentine’s Day equation. Kroger—America’s largest florist—also highlights on-demand floral delivery from more than 1,700 locations nationwide through DoorDash and Uber Eats.

Orders are prepared and packed by in-store floral associates, then delivered by couriers straight to the recipient’s door. Kroger is also promoting a limited-time offer: $25 off $75 on the Bloom Haus storefront on DoorDash and Uber Eats through Feb. 14.

Dessert is handled, too

To round out the night, Kroger is pointing shoppers to its bakery for Valentine’s-ready sweets, including:

• Chocolate dipped strawberries
• Cakes
• New cupcake bouquets

Valentine’s week deals to watch (starting Feb. 11)

Kroger’s announcement includes a lineup of weekly promotions and digital deals designed to make the surf-and-turf plan (and the rest of the week’s grocery run) more affordable. Highlights include:

• Boneless strip steak: $9.99 per pound
• Wild caught lobster tails: 2 for $10
• Wild caught snow crab clusters: as low as $9.99 per pound with a digital or in-store accessible coupon
• Kroger Russet Potatoes: $1.99 for five pounds
• 20% off any six bottles of wine

Plus, additional weekly staples and BOGOs, including blueberries, apples, cereals, cheese, yogurt, cage-free eggs, and ground chuck.

Prices are valid beginning Feb. 11, and prices/products may vary by geography.

The takeaway

Kroger’s Valentine’s Day message is clear: skip the reservation, keep the romance, and build a date-night meal around premium meat and seafood—without turning it into an all-day project. Add flowers delivered on-demand, a bakery dessert, and a few well-timed weekly deals, and you’ve got a full Valentine’s plan that feels elevated but still practical.

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