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Ready-to-Drink Tea Market: Growing Global Presence & Opportunities

Discover the growing global presence of the ready-to-drink tea market, driven by millennials, natural tea products, and the demand for premium options.

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The ready-to-drink (RTD) tea market is on a steady rise, projected to reach a value of $47.13 billion by 2028, according to Arizton’s latest research report. With a compound annual growth rate (CAGR) of 5.43% between 2022 and 2028, this market is brewing a strong global presence.


person holding white ceramic teacup with brown liquid
Photo by Кристина Александрова on Pexels.com

One of the driving factors behind the growth of the RTD tea market is the increasing number of health-conscious consumers seeking healthier alternatives to sugary beverages. RTD tea, with its natural ingredients and antioxidants, has gained popularity among consumers of all age groups. The demand for RTD teas is fueled by the growing focus on health and wellness.

In this highly competitive market, both global and regional players are vying for market share. Companies like Nestlé, The Coca-Cola Company, PepsiCo, and Suntory Holdings are prominent global players, while regional players also hold a significant market presence in their respective areas. Marketing and branding efforts, including celebrity endorsements and health-related campaigns, are common strategies employed by these brands to differentiate their products.

The RTD tea market is being shaped by a significant trend called premiumization. Customers are willing to pay a higher price for RTD teas that have a better taste, unique flavors, innovative blends, and are considered to have health and wellness benefits. Premium RTD tea brands put emphasis on providing a wide range of flavors and taste profiles, often using natural and functional ingredients. To attract customers, they also focus on ethical sourcing, sustainable practices, and appealing packaging.

The demand for RTD tea is driven by factors such as growing health consciousness, busy lifestyles, innovation in flavors, and the globalization of tea culture. Traditional tea-drinking regions like Asia and North America, as well as other parts of the world, are experiencing growth in the RTD tea market, indicating a global demand.

In terms of distribution channels, both offline and online channels play significant roles. Offline channels allow consumers to physically interact with products and establish strong partnerships with retailers. Online channels, on the other hand, provide convenience and a broader reach for consumers to purchase their favorite RTD teas.

As the RTD tea market continues to thrive, consumers can expect an array of options that cater to their preferences, health goals, and on-the-go lifestyles. With the industry’s focus on quality, innovation, and sustainability, the global presence of RTD tea is set to strengthen in the coming years.


Ready To Drink Tea
Ready-To-Drink Tea Market Research Report by Arizton

Analytical Breakdown of the Ready-to-Drink Tea Market Dynamics:

Drivers:

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  1. Millennials and Gen Z Propelling Market Growth: The younger generations are key drivers of the ready-to-drink tea market, as they seek convenient and healthier beverage options.
  2. Increasing Preference for Natural and Organic Tea Products: The growing consumer preference for natural and organic products has contributed to the demand for ready-to-drink teas with natural ingredients and fewer artificial additives.
  3. Shift Toward Packaged F&B Products: The trend of consuming packaged food and beverages, driven by busy lifestyles and convenience, has positively impacted the ready-to-drink tea market.

Restraints:

  1. High Competition Among Vendors: The market is highly competitive, with global and regional players vying for market share, leading to intense competition and pricing pressures.
  2. Regulations Regarding Labeling & Packaging: Compliance with regulations related to labeling and packaging poses challenges for vendors, as they need to ensure accurate and informative product information.
  3. High Availability of Substitutes: The market faces competition from other beverages like carbonated drinks, juices, and energy drinks, which serve as substitutes for ready-to-drink teas.

Opportunities:

  1. Rising Demand for Premiumization: Consumers are willing to pay a premium price for high-quality, innovative, and distinctive ready-to-drink tea products that offer superior taste and perceived health benefits.
  2. Increasing Health Concerns & Awareness: The growing focus on health and wellness presents opportunities for ready-to-drink teas positioned as healthier alternatives to sugary beverages.
  3. Innovation in Flavors: Continuous innovation in flavors, such as fruit-infused variants and unique herbal blends, attracts consumers seeking novel taste experiences and variety.

The market segmentation includes tea type, product, variety, formulation, packaging, distribution channel, and geography. Key players in the ready-to-drink tea market include Coca-Cola HBC, Nestlé, PepsiCo, Monster Beverage Corporation, and SUNTORY HOLDINGS.

The report provides answers to key questions such as the market size, growth rate, dominant regions, significant trends, and key players in the global ready-to-drink tea market. It also offers a detailed table of contents for further exploration.

Overall, the ready-to-drink tea market is driven by consumer preferences for healthier and convenient beverage options, accompanied by a shift towards natural and organic products. Although high competition and regulations pose challenges, opportunities lie in premiumization, health consciousness, and flavor innovation.

Take a look at the report: https://www.arizton.com/market-reports/ready-to-drink-tea-market

Contact Arizton: https://www.arizton.com/contact-us    
Blog: https://www.arizton.com/blog    
Website: https://www.arizton.com/

SOURCE Arizton Advisory & Intelligence

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  • Rod Washington

    Rod: A creative force, blending words, images, and flavors. Blogger, writer, filmmaker, and photographer. Cooking enthusiast with a sci-fi vision. Passionate about his upcoming series and dedicated to TNC Network. Partnered with Rebecca Washington for a shared journey of love and art. View all posts

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MUTANT SAYS “GET YOUR GREENS FOR BIGGER GAINS”

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Hardcore sports nutrition company debuts epic superfood drink mix, Big Greens, at The Arnold Sports Festival

PORT COQUITLAM, BC /PRNewswire/ — Fit Foods Ltd., a leading Canadian-based sports nutrition company in the bodybuilding and fitness industry for those born different, knows what drives the hardcore. Those who live for the iron—wrapping their hands around the weights, prepping for the set, grinding out the reps, and scaring their best into submission—aren’t content with average. They bring a relentless, hardcore attitude because it fuels their existence. They stand out in the crowd, united by muscle, and they’re hungry for more. MUTANT gets it. That’s why they craft serious supplements and quality apparel with kick-ass purpose, built solely for those who refuse to settle. And now, they’re unveiling their latest weapon: Big Greens, debuting at The Arnold Sports Festival in Columbus, Ohio.

BigGreens JustChoc
Big Greens is a new epic superfoods drink mix from MUTANT that is debuting at The Arnold Sports Festival.

Big Greens is an epic superfoods drink mix that isn’t for the faint-hearted. Big Greens is the greenest greens on the market, engineered to support immune system function, muscle recovery, proper muscle contractions, and a reduction in oxidative stress—because those who live this lifestyle demand more than the basics. Available in two bold flavors, Berry Good and Just Chocolate, it packs a high-dose punch with key ingredients like spirulina, KSM-66® ashwagandha, DE111® probiotic, and over 40 superfoods. This is manufacturer-direct, multi-award-winning innovation from a team that lives the grind just as fiercely as their fans.

“Your mother always told you to eat your greens, so we made the greenest greens out there: easy, quick, and built for you to drink alone or stack with your favorite protein powder. This isn’t some watered-down drink mix — just look at the label — it’s for those who dominate and who push their limits in the gym and beyond,” said MUTANT President and CEO Jim McMahon. “They don’t just train, eat, and sleep—they attack every rep to be their best. Big Greens is built for them and to harness their discipline in a convenient way that also helps with better recovery.”

Fans eager to step up can visit MUTANT at The Arnold Sports Festival, booth 1245, to learn more, sample Big Greens, and enter for a chance to win epic prizes. They can also join a special meet-and-greet with Mitchell Hooper, the 2x Defending Arnold Strongman Champion and Strongest Man on Earth, on Sunday at 10 a.m. Big Greens hits shelves in May 2025, available online and at select retailers nationwide, including GNC stores. Each 10.4-ounce bottle delivers 30 servings of pure intensity, featuring innovative blends like 4,525 mg of Land & Sea Greens Giga Blend, 1,239 mg of Superfood Phyto Blend, 821 mg of Daily Reset Blend, and 725 mg of Pre and Probiotics / Digestive Blend.

For those born different, born hardcore, MUTANT’s got their back. Visit www.mutantnation.com for more on Big Greens and the MUTANT lifestyle.

About Fit Foods Ltd
Fit Foods Ltd, a world-class manufacturer of sports nutrition proteins and other supplements, specializing in powders. Its extensive variety of products and formulas has earned it international recognition for superior-tasting quality products and has resulted in a leading position in the marketplace. Fit Foods brands are distributed worldwide in 70+ countries. Its Canada based manufacturing facilities are GMP compliant, NHP site licensed (#300341), CFIA licensed (4420), US FDA licensed, and Certified Organic by PACS (#16-463). MUTANT is one of the companies most beloved brands.

SOURCE Fit Foods Ltd.

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Food and Beverage

Zing Zang Introduces Dill Pickle Bloody Mary Mix

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New Zing Zang® Bloody Mary Mix Creates ‘Dill-icious’ Bloody Mary Cocktails

CHICAGO, March 18, 2025 /PRNewswire/ — As consumer excitement for pickles and pickle-flavored food and drink continues to grow, Zing Zang, America’s #1-selling Bloody Mary brand, has introduced a new Dill Pickle Bloody Mary Mix.

Zing Zang Dill Pickle is the first flavored variety of Zing Zang’s popular Bloody Mary Mix. It’s crafted with real pickle brine and the same original recipe of seven real vegetable juices, Worcestershire sauce, hot sauce, and a blend of bold spices and seasonings.

bloody mary
Zing Zang Dill Pickle is the first flavored variety of Zing Zang’s popular Bloody Mary Mix.

“We know many people love adding pickle juice to their Bloody Marys, so we made it even easier with Zing Zang Dill Pickle Bloody Mary Mix,” says E.G. Fishburne, VP of Marketing at Chicago-based Zing Zang. “If you like Bloody Marys and you like pickles, you’re gonna love this. It tastes so good, the vodka is optional!”

Zing Zang will be introducing fans of pickleball to the new Dill Pickle Bloody Mary Mix at the U.S. Open Pickleball Championships in Naples, Florida, at the end of April. “Zing Zang was the first sponsor of the U.S. Open back in 2016, and we’re more excited than ever to bring our Bloodys with a big punch of pickle to pickleball’s legendary Zing Zang Championship Court,” added Fishburne.

In addition to the original Zing Zang Bloody Mary Mix and the new Dill Pickle Bloody Mary Mix, the Zing Zang Bloody Mary portfolio also includes Zing Zang Blazing Bloody Mary Mix, a hotter and spicier version of the original mix, and a line of ready-to-drink pre-mixed Bloody Mary cocktails made with premium vodka in cans and party-sized bottles.

Zing Zang Dill Pickle Bloody Mary Mix will be available across the country at grocery retailers, wine and spirits stores, and is available now for purchase online at Amazon.com

For more information, visit ZingZang.com or follow Zing Zang on social media.

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About Zing Zang:
Zing Zang® is the leading Bloody Mary brand and a top non-alcoholic cocktail mix brand in the U.S. Renowned for its premium-quality mixers, Zing Zang offers a wide range of products, including the best-selling Bloody Mary Mix, Blazing Bloody Mary Mix, Dill Pickle Bloody Mary Mix, and an authentic Michelada Mix. Zing Zang also has an “amazing” line of mixers that includes Classic Margarita, Mango Margarita, Strawberry Margarita-Daiquiri, Sweet & Sour, and Piña Colada—all made with real fruit juices and naturally sweetened without high fructose corn syrup. Expanding beyond mixers, the brand has launched a line of ready-to-enjoy prepared cocktails, featuring Zing Zang’s award-winning mixes paired with premium spirits. The lineup includes Bloody Mary, Blazing Bloody Mary, Classic Margarita, and Mango Margarita. Founded in 1997 and based in Chicago, Illinois, Zing Zang products are available nationwide in over 300,000 retail and on-premise locations. For more information, please visit ZingZang.com.

SOURCE Zing Zang, LLC


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Exciting Collaboration: Ketone Labs & Blue Pacific Flavors Unite to Transform Functional Beverages at Expo West 2025!

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Ketone Labs
Ketone Labs, a leader in beta-hydroxybutyrate (BHB) innovation, has partnered with Blue Pacific Flavors, a premier expert in natural flavor solutions, to pioneer goBHB®-powered functional beverages & nutritional products.

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March 4-7, 2025, marks a momentous occasion in the world of innovation at Expo West, and we’re thrilled to share the exciting news about the strategic partnership between two pioneers: Ketone Labs and Blue Pacific Flavors. This collaboration aims to revolutionize the functional beverage landscape with the introduction of goBHB®-powered drinks, combining science-backed formulation with mouthwatering flavors.

What’s Buzzing at Expo West?

Set in the vibrant city of Anaheim, California, Expo West 2025 is the place to be for industry professionals and health enthusiasts alike. Visitors can look forward to an exclusive sneak peek at groundbreaking non-stimulant energy beverages that harness the power of goBHB®. These innovative drinks stand out by delivering clean, sustained energy without the jitters associated with caffeine or taurine.

The Power of goBHB®: Fueling a Healthier Future

At the core of this partnership is goBHB®, a game-changing innovation that promises to uplift our daily wellness routines. Here’s a breakdown of what makes these beverages stand out:

  • Brain Health: The cognitive benefits of goBHB® are remarkable! It enhances mental clarity and focus, making it perfect for those long workdays or study sessions.
  • Gut Health: With specially designed formulations that support the microbiome, these beverages are as much about feeling good on the inside as they are about revitalizing your energy levels.
  • Metabolic Energy: goBHB® serves as a rapid source of fuel, enabling endurance and performance, whether you’re hitting the gym or navigating a busy day.

Meet Our Innovators

Industry veterans Donald F. Wilkes, CEO of Blue Pacific Flavors, and Rob C. Rogers, Founder of Ketone Labs, are enthusiastic about this partnership and the future it holds. With Donald’s extensive experience in flavor science and beverage formulation and Rob’s commitment to pushing the boundaries of metabolic health, this collaboration is set to redefine expectations.

“In my 40+ years in the industry, I have never seen a technology as transformative as goBHB®,” Wilkes stated. “It’s a game-changer in metabolic health, offering a science-backed, clean-energy solution that fits today’s functional beverage landscape.”

Echoing this sentiment, Rob C. Rogers shared, “goBHB® is revolutionizing the industry, and our partnership with Blue Pacific Flavors is pivotal in unlocking its full potential.”

Tantalizing Taste Meets Cutting-Edge Science

One of the most exciting aspects of this partnership is the introduction of several unique and innovative flavored products, all developed by Blue Pacific Flavors. The day is coming when functional health drinks aren’t just good for you—they’ll taste fantastic too!

Will you be attending Expo West 2025? Be sure to visit Booth #4373 for a chance to sample these extraordinary beverages and see firsthand how goBHB® can integrate into your lifestyle. Attendees will have the opportunity to engage with the experts behind these innovations and learn more about the intersection of delicious flavor and health-conscious formulation.

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Join Us on This Journey!

As we embark on this exciting journey in functional nutrition, we invite you to stay connected and follow along. Together, Ketone Labs and Blue Pacific Flavors are committed to delivering the next generation of delicious, effective, and innovative products tailored to modern consumer needs.

Let’s Change the Way We Think About Nutrition

Join us at Expo West 2025, and be part of the exciting new wave of functional beverages that promote brain health, gut health, and metabolic energy without compromising on flavor. The future of wellness awaits—let’s explore it together! 🥤✨


For more updates, follow us on our social media channels and explore the fascinating world of goBHB® and its incredible potential! See you in Anaheim!

STM Daily News is a vibrant news blog dedicated to sharing the brighter side of human experiences. Emphasizing positive, uplifting stories, the site focuses on delivering inspiring, informative, and well-researched content. With a commitment to accurate, fair, and responsible journalism, STM Daily News aims to foster a community of readers passionate about positive change and engaged in meaningful conversations. Join the movement and explore stories that celebrate the positive impacts shaping our world.

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