Subaru Cherry Blossom Festival Returns to Philadelphia March 28-29, Celebrating 100 Years of Sakura Friendship

Subaru Cherry Blossom Festival

Philadelphia’s annual Subaru Cherry Blossom Festival will return to Fairmount Park on Saturday, March 28, and Sunday, March 29, 2026, with a special focus on the 100th anniversary of Japan’s gift of cherry trees to the city. Hosted by the Japan America Society of Greater Philadelphia and Subaru of America, Inc., the two-day event will run from 10 a.m. to 5 p.m. at the Horticulture Center and Shofuso Japanese Cultural Center.

Organizers say the family-friendly, dog-friendly festival will feature live music, Japanese cultural performances, cosplay and alternative fashion shows, karaoke, tea ceremonies, calligraphy, ikebana demonstrations, a vendor fair, artist alley, and a food court highlighting Japanese and Asian cuisine. A “Prettiest in Pink” Pet Contest & Parade is also scheduled for Sunday, March 29. The event comes after the festival drew more than 25,000 attendees in 2025 and will expand its footprint this year to improve the visitor experience.

General admission is $15 in advance and $20 at the gate, while children under 12 and JASGP members can attend for free. Organizers said the festival will be held rain or shine, with parking available at the Highmark Mann Center for $10 per vehicle. More information and tickets are available at PhillySakura.org.

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