Sports
US Weight Appointed as the Official U.S. Distributor of adidas Fitness Accessories
EVANSVILLE, Ind. /PRNewswire/ — Escalade, Incorporated (Nasdaq: ESCA) a leading manufacturer and distributor of sporting goods, recreation equipment, and fitness equipment, is proud to announce a new partnership for its US Weight subsidiary as the official U.S. distributor of adidas Fitness accessories. This exciting addition bolsters US Weight’s growing portfolio of fitness brands, which already includes industry leaders Lifeline Fitness, US Weight, and The Step.
The strategic partnership with RFE International, the global licensee of adidas home fitness, training, yoga, recovery and strength accessory products, positions US Weight at the forefront of the fitness market, delivering adidas’ cutting-edge fitness accessories to a wider audience in the U.S. market. The adidas Fitness range includes innovative gear designed for both professional athletes and fitness enthusiasts.
“We are excited to add adidas Fitness to our robust lineup of fitness brands,” said Bob Guinn, General Manager of US Weight. “This partnership represents a significant milestone for us as we continue to expand our offerings in the fitness category. adidas is a globally recognized brand synonymous with excellence, and we are excited to bring their high-quality fitness products to U.S. consumers.”
“US Weight’s addition to our family of global distribution partners is a very exciting one for RFE International and we’re thrilled to appoint them as our new U.S. distributor with responsibility across our adidas Accessories portfolio,” said Craig Hoskins, NAM General Manager of RFE International.
“Not only do we see US Weight as a key strategic partner for the development and expansion of our adidas Training accessories product line, together with the full resources of Escalade Inc. we’re exceptionally confident in their focus and determination to support and service the US consumer through their deep network of retail partnerships.”
“Their commitment to retail excellence and customer satisfaction aligns perfectly with our values, and we’re confident that this partnership will enhance the experience for our US customers; retailers and end-users alike.”
“With exciting new product development and a trusted partner in US Weight, we look forward to ensuring adidas is the go-to accessories brand for all sports and fitness enthusiasts across the U.S. for years to come.”
With a growing demand for premium fitness products, US Weight is committed to delivering innovative, reliable, and top-tier solutions to fitness enthusiasts nationwide. The addition of adidas Fitness also aligns with Escalade’s mission to offer world-class products that inspire active and healthy lifestyles.
The distribution of adidas Fitness products will begin immediately, with products available through select retail partners, fitness specialty stores, and online by January of 2025.
About US Weight
US Weight is a leading manufacturer of fitness weight sets, aerobic steps, umbrella bases, canopy weights, crowd control products, and tractor wheel weights, all made domestically. Established in 1996 and based in Olney, Illinois, US Weight is a trusted name across the fitness, safety, and outdoor industries. For more details, please contact Allison McDonald at allisonmcdonald@usweight.com.
About Escalade
Founded in 1922, and headquartered in Evansville, Indiana, Escalade designs, manufactures, and sells sporting goods, fitness, and indoor/outdoor recreation equipment. Our mission is to connect family and friends and create lasting memories. Leaders in our respective categories, Escalade’s brands include Brunswick Billiards®; STIGA®table tennis; Accudart®; RAVE Sports® water recreation; Victory Tailgate® custom games; Onix® Pickleball; Goalrilla™ basketball; Lifeline® fitness; Woodplay® playsets; and Bear® Archery. Escalade’s products are available online and at leading retailers nationwide. For more information about Escalade’s many brands, history, financials, and governance please visit www.escaladeinc.com.
About RFE
Founded in 2001, RFE International is a global sports and fitness company specializing in the design, manufacture, marketing and sales of a comprehensive range of fitness equipment to both the commercial and home markets.
With a distribution network covering more than sixty countries worldwide, our market leading product lines are designed and developed under some of the top brands within the world of sports and fitness today, including adidas, Reebok and Dynamax Fitness.
Our extensive range of equipment ranges from the small, portable accessories such as gloves, recovery supports and compression, jump ropes and yoga mats, to the larger strength and cardiovascular equipment including treadmills, bikes and workout benches.
We aim to deliver world class performance to our distribution, retail and commercial partners by offering unique, high-quality products, efficient customer service, and impactful marketing initiatives to drive sales.
For more information about RFE’s many brands, history, product catalogs and sustainability guidelines please visit www.rfeinternational.com
About adidas
adidas is a global leader in the sporting goods industry. Headquartered in
Herzogenaurach/Germany, the company employs more than 59,000 people across the globe and generated sales of € 21.4 billion in 2023.
SOURCE Escalade, Incorporated
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Rob Nunnery
In the latest episode of the People of Pickleball Podcast, host Mike Sleeves Sliwa welcomes APP and Selkirk-sponsored player Rob Nunnery for an engaging and insightful conversation. If you’re a fan of pickleball, this episode is a must-listen!
From Court to Conversation
The episode kicks off with Rob sharing his journey from being a Division 1 college tennis player to discovering the dynamic world of pickleball in 2019. Mike dives into Rob’s athletic background, exploring how tennis has influenced his style and approach to pickleball. Rob’s enthusiasm is contagious as he reflects on the sport’s rapid growth and highlights the pivotal moments leading up to its explosion in popularity, especially during the pandemic.
The Dual Nature of Pickleball
One of the episode’s standout discussions revolves around the relationship between amateur and professional pickleball. Rob emphasizes the importance of the amateur scene as the backbone of the pro game, suggesting that greater spectator interest in pro events hinges upon strong community participation. Both hosts delve into how amateur players often don’t realize the excitement of pro pickleball and how crucial it is for the sport to build a narrative that resonates with casual players.
Exploring Innovations in the Sport
Listeners are treated to thoughts on how pickleball can translate its high-octane atmosphere into captivating viewing experiences. Rob proposes intriguing ideas about how to enhance the viewer engagement through scoring and match dynamics—an exciting glimpse into the evolving discourse around the sport. The conversation of narratives also flares up as they consider how the personalities behind the paddles can be leveraged to create compelling stories that draw in spectators and investors alike.
A Peek into the Future
As the episode winds down, Rob shares his ambitious vision for the growth of pickleball at both an amateur and international level. With discussions about infrastructure in Europe and Asia, and the accessibility of the sport being a major theme, Rob’s insights offer hope for the future of pickleball. He lays out how dedicated facilities and grassroots initiatives can boost participation globally, painting a picture of a thriving pickleball community that’s inclusive and vibrant.
A Must-Listen for Pickleball Enthusiasts!
This episode is bound to leave you with a fresh perspective on the sport and its dynamic players. Mike and Rob’s chemistry is evident, creating an enjoyable listening experience filled with laughter and enlightening discussions. Whether you’re a seasoned player, a casual fan, or just curious about the world of pickleball, there’s something for everyone in this episode.
Join Mike Sleeves Sliwa and Rob Nunnery as they unpack the nuances of pickleball, make sure to tune into the latest episode of the People of Pickleball Podcast! Follow along for more exciting discussions, and don’t forget to subscribe to stay updated on all things pickleball. Let’s Pickle!
Rob Nunnery
IG: @robnunnery
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https://www.utrsports.net/pages/play-pickleball
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STM Daily News is a multifaceted podcast that explores a wide range of topics, from life and consumer issues to the latest in food and beverage trends. Our discussions dive into the realms of science, covering everything from space and Earth to nature, artificial intelligence, and astronomy. We also celebrate the amateur sports scene, highlighting local athletes and events, including our special segment on senior Pickleball, where we report on the latest happenings in this exciting community. With our diverse content, STM Daily News aims to inform, entertain, and engage listeners, providing a comprehensive look at the issues that matter most in our daily lives. https://stories-this-moment.castos.com/
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Travel
Exciting News: Pickleball International Launches 2025 Pickleball Cruise Season!
Pickleball International is launching a luxurious cruise experience in June 2025, featuring indoor courts, stunning scenery, and exciting destinations like Ensenada and Cabo San Lucas. It’s a Pickleball Cruise.
Hey, Pickleballers! It’s Mike Sliwa here, and I have some thrilling news to share with all of you. If you’ve ever dreamed of combining your love for pickleball with a luxurious cruise experience, then mark your calendars for June 2025! Pickleball International is set to launch its highly anticipated 2025 Pickleball Cruise season and trust me, you won’t want to miss out.
What to Expect
This year, the cruise season kicks off with a spectacular three-day luxury getaway to Ensenada, Mexico, from June 17-20, followed by a five-night escape to the stunning Cabo San Lucas from June 20-25. Imagine soaking in the beautiful landscapes of Baja while enjoying top-notch amenities onboard with Royal Caribbean Cruise Line. It’s the perfect blend of relaxation, adventure, and, of course, pickleball!
Indoor Pickleball Courts
One of the standout features of this cruise is the availability of indoor pickleball courts. Whether you’re a seasoned player or a newcomer to the sport, there will be plenty of opportunities to play and improve your game. Picture this: you’re playing pickleball with ocean views, surrounded by fellow enthusiasts, all while enjoying the luxurious comforts of a cruise liner. It’s an experience that promises to be both exhilarating and unique.
Explore the Beauty of Baja
Aside from the fantastic pickleball experience, the breathtaking landscapes of Baja California will leave you in awe. Ensenada is famous for its stunning coastal views, vibrant culture, and delicious cuisine. Cabo San Lucas, known for its beautiful beaches and lively atmosphere, will offer plenty of opportunities for exploration and fun.
Book Your Spot!
Spaces for this incredible adventure are sure to fill up quickly, so don’t wait too long to secure your spot. For more details about the itinerary, pricing, and how to book, be sure to check out the official Pickleball International website: Pickleball International.
This is a fantastic opportunity to merge your passion for pickleball with a dream vacation. So gather your friends, pack your paddles, and get ready for an unforgettable cruise experience in 2025!
Let’s Pickle – Cruise!
For more information, follow the link to Pickleball International: https://www.pickleballintl.org
Get the latest updates and information on the rapidly growing sport of pickleball, specifically designed for the senior community aged 50+. Check out Sleeve’s Senior Pickleball Report on YouTube to stay informed and up-to-date with the ever-changing world of pickleball. Join the community and stay ahead of the game. https://stmdailynews.com/sleeves-senior-pickleball-report/
We’ll inform you about the thrilling Pickleball Cruise adventure through our podcasts and social media channels.
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Sports
2024 National Pickleball League Season Insights with Michael Chen
“Explore the 2024 National Pickleball League season with Michael Chen, co-founder, on the Sleeves Senior Pickleball Report.”
In the latest episode of the Sleeves Senior Pickleball Report, host Mike Sleeves Sliwa delves into the heart of the sport with an exclusive interview featuring Michael Chen, co-founder of the National Pickleball League. Titled “People of Pickleball,” this episode offers an insightful look into the upcoming 2024 season and the exciting developments within the sport. As the conversation unfolds, listeners gain a deeper understanding of the league’s vision, upcoming tournaments, and the impact on the pickleball community at large.
The engaging dialogue between Sliwa and Chen captures the essence of the sport, offering valuable insights for both seasoned players and newcomers. From discussing competitive strategies to the influence of pickleball on local communities, the episode provides a comprehensive view of the sport’s evolution. Whether you’re an avid player or simply pickleball-curious, this episode is a must-listen for anyone passionate about the game.
National Pickleball League
Tune in every week for engaging conversations, expert interviews, and the latest news in the pickleball world. Don’t forget to subscribe and leave us a review to help us grow the community!
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Get the latest updates and information on the rapidly growing sport of pickleball, specifically designed for the senior community aged 50+. Check out Sleeve’s Senior Pickleball Report on YouTube to stay informed and up-to-date with the ever-changing world of pickleball. Join the community and stay ahead of the game. https://stmdailynews.com/sleeves-senior-pickleball-report
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